Presentation on 'Amazon.com'
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Transcript of Presentation on 'Amazon.com'
Started as a book Business …
The Success Story
… Has now moved forward
… Subsidiaries
Distribution channel
No More Hard Bound Books
Kindle !!
The
n Wha
t ?
Indian brand wars
The path Ahead…..
What else can Amazon
do?
Recap
The Success
StoryWhat
else can Amazon
do?
Started as a book
Business……… Distribution channel
Created by Viniva Jaiswal, IBS Hyderabad, during a marketing internship, by Prof. Sameer Mathur, IIM Lucknow.
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