PREMIUM SOLUTIONS
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Transcript of PREMIUM SOLUTIONS
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PREMIUM SOLUTIONS
Shoes
Total
Solution
Severe Solution
ProSolution
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Leading Brand
ULTRA-PREMIUM Friction Formulations
99% Appl. Coverage w/ 1,213 SKUs
“Safe & Sound” 90 Day Guarantee (T.S.)
Rubberized Shims (attached)
528 SKUs w/ NEC Hardware in Box
72 SKUs w/ Sensory Locking Plate
91 SKUs w/ Wire Wear Sensors in Box + 23 SKUs accessory line for 99.9% coverage
National Promotions / Advertising
Brand by Monroe
PREMIUM Friction Formulations
98% Coverage w/ 550 SKUs
Constrained Layer Shims (attached)
162 SKUs w/ NEC Hardware in Box
Total Solution
ULTRA-PREMIUM Standard Premium Price
PREMIUM Mid-Grade Price
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Monroe Brakes Offering is Growing
Total Solution Ceramic Pads - 454 SKUs Total Solution Semi-met Pads - 664 SKUsSevere Solution Pads - 88 SKUs
• 1,129 SKUs with OE Rubberized Shims (ALL Attached)
• 528 SKUs with Noise Elim. Clips Hardware• 72 SKUs with Sensory Lock Plate• 91 SKUs with Wire Wear Sensors (+23 SKUs
Special Apps)
ProSolution Pads - 550 SKUs• 162 SKUs with Noise Elim. Clips Hardware
1,206TS + SSSKUs
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ULTRA-PREMIUM Everything The Installer Needs
Electric WireWear Sensors
NoiseElimination
Clips
Silicone BasedLubricant
WolverineRubberized
Shims
Sensory LockingPlate (when more severe
Braking is possible)
Tenneco PremiumFriction
Formulations
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ULTRA-PREMIUM FeatureSensory Locking Backing Plate (SLP)
One Up on the Competition:
MONROE replaces Standard Backing Plate with an SLP when more Severe Braking pressures and temperatures are possible; added to both Light & Heavy Duty applications
FROM: Ford & Chevrolet / GMC ½ Ton Pickups and Vans
TO: The Largest Medium Duty / Heavy Duty Trucks
Gripping Multi-Direction Teeth Prevent Friction Separation Under More Severe Braking
More Rigid to Prevent Friction Separation Under More Severe Braking
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Fleet Managers want:• SEVERE DUTY • COMMERCIAL GRADE• PREMIUM QUALITY
MONROE SEVERE SOLUTIONanswers the need.
SOLUTIONS FOR• Fleet Maintenance Managers• Extending Maintenance Schedules• Overall Cost-Per-Mile Performance• Emergency Vehicles
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Great High Heat Fade Performance Independent Lab Testing Verification
Severe-Duty Friction Formulas 88 SKUs - “HDX” prefix
39 SKUs Medium Duty – no options 49 SKUs – new Severe Duty options
NEC Hardware Kits – OE Required Applications Lead the market with Sensory Locking Plate (SLP)
Technology – 54 HDX SKUs
More Rigid to Prevent Friction Separation Under Severe Braking
Multi-Direction Teeth Grip &Prevent Friction Separation Under Severe Braking
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45250
38500
22500
0 25000 50000
8.5
6.3
6.9
0246810
#2Comp.
#1Comp.
MONROE HDX
Noise Index (10 = Best / 0=Worst)
Pad Life (km)
D785: Dynamometer comparisonUSCT protocol
Average of Five (5) USCT Tests
PERFORMANCE VS. AFTERMARKET
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• Premium friction formulations with Tenneco certified ingredients
• Noise reducing slots &/or chamfers on 95% of all pad sets
• Quality noise dampening constrained layer shims on 99% of pads
• Precision ground friction surface for uniform rotor contact
• Electro-static coating for corrosion protection
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• 550 Top SKUs = 98.6% Coverage• FX prefix = Semi-Met (283 SKUs)• GX prefix = Ceramic (267 SKUs)
• 162 SKUs include Stainless Steel Noise Reduction Hrdw
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0 10 20 30 40
Total Solution
C3. Premium
ProSolution
C1. Premium
C2. Premium
C4. Premium
C1. MidGrade
Pad Life Comparison
Great pad life from Monroe
Thousands, Km
Link City Traffic Testing Data
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Electric Wire Wear Sensors supplied in 91 Pad Set boxes.
6 of the 91 Pad Sets require multiple designs for Import applications
91 Pads Sets with EWWS plus the 23 special designs for full coverage
Monroe # Years Sample Makes/Models Position
DX396A 1987-02 BMW 300’s, 500’s, 700’s M & Z Series R
DX681 1995-06 BMW 530’s, 540’s, 740’s, M, X Series F
DX683 1995-08 BMW/Land Rover 330’s, 525i, 740’s, M, X, Z, Land Rover Series R
DX692A 1994-08 BMW 300’s, 500’s & Z Series R
DX847A 1999-10 Mercedes C, S, & E Series F
DX853A 1998-09 Mercedes CLK, E, SLK Series & Chrysler Crossfire F
• 23 part numbers priced to match marketplace
Electronic Wire Wear Sensor Accessory Line
Yes, Monroe Brakes has the correct EWWS for ImportsBe a Competitive Supplier of Import Application Brake Parts
WX101 WX106 WX111 WX116 WX121WX102 WX107 WX112 WX117 WX122WX103 WX108 WX113 WX118 WX123WX104 WX109 WX114 WX119WX105 WX110 WX115 WX120
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Installer End Tab Point
OESpectrum/Reflex/Sensa-Trac Shocks and Struts 90Quick-Struts 225Rancho 40Gas-Magnum 25Strut-Mate Mounting Kits 25Quiet-FlowSS/Welded Muffler Assemblies 90Direct-Fit/Universal Converters 90CalCat Converters 90Dynomax (VT/ Ultra Flo SS/Welded/Super Turbo) 60Thrush Turbo/Welded 40SoundFX Mufflers 30Monroe Ceramics/Dynamics Brake Pads 180/setProSolution Ceramics/Semi-Met Brake Pads 90/set NEW!
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Brake Service Training Video
Industry’s Latest, Best in ClassBrake Service Techniques
22 Minute Investment in your ongoing success
Includes a second Video; “Rotor Turning Hazards”
Find and Repair the Problemsmore quickly and accurately
Very Satisfied Customers
Contact your Tenneco SalesRepresentative for your copy
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MonroeBrakes.com Website
Many categories of support & information
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2013 Sales Support Materials
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Simplified Catalog
Bold / Highlighted Indicates O.E.
“Δ“ Wire Wear Sensors included
“WX” Wire Wear Sensors listed
ProSolution listed
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Simplified Catalog
“●“ Sensory Lock Plate Technology
“HDX” Severe Solution listed
““ Noise Elimination Kits Included
“BX” Shoes listed
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Professional Installer’sBrake Pad BEST VALUE
Ultra-PremiumQuality
Ultra-Premium Price
• Monroe Total Solution + Severe Solution
PremiumQuality
Premium (-)Quality
Mid-GradeQuality
EconomyQuality
Economy Price
Mid-Grade Price
Premium (-) Price
Premium Price
• Monroe ProSolution + Shoes
MONROE TRUSTED BRAND
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WHY Monroe Brakes?
MONROE Brand – Trusted and Respected By Installers for 90+ years
99% Application Coverage – Import, Domestic, Medium Duty
Product Features & Performance Benefits BETTER than all competitors ►Positive Molding Technology, ►New Ceramic Formula tested BEST ►Full Coverage Ceramic line, ►Sensory Locking Plates, ►NEC Hardware in Box, ►Wolverine Rubberized Shims attached, ►Wire Wear Sensors in Box, ► Lube in Box, ►Protective Shrink Wrap Package.
Strong Sales, Marketing and Technical support
Pad formulas, design & quality verified by Tenneco Engineers using OE Product Quality approval processes.
Truly ULTRA-PREMIUM Quality at a STANDARD PREMIUM Price. Why would a Prof. Installer buy a Standard Premium Product at a Standard Premium Price when they can get Ultra-Premium for the same price or less?
PROSOLUTION – Premium Pads at a Mid-Grade Price
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Monroe Brake Fall Programs
Countermen Spiff - $2 Back Per Total Solution Pad SoldDates: 9/1/13 through 10/31/13Earn Up To $500 on a Visa Prepaid Gift Card(Min 25 Brake Pads Sold Qualifies for Promotion)
Consumer Rebate:$15 Rebate on 1 Set of Monroe Total Solution Pads$30 Rebate on 2 Set of Monroe Total Solution PadsDates: 9/1/13 through 10/31/13Rebate Paid in the form of a Visa Prepaid Gift Card