PowerPoint 簡報 - ADATAtw.adata.com/upload/BusinessSolutions/Download/Profile/profile70.pdf · 6...

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2015/06 © 2015 ADATA Technology Co., Ltd.

Transcript of PowerPoint 簡報 - ADATAtw.adata.com/upload/BusinessSolutions/Download/Profile/profile70.pdf · 6...

Page 1: PowerPoint 簡報 - ADATAtw.adata.com/upload/BusinessSolutions/Download/Profile/profile70.pdf · 6 ADATA ranked No. 3 for the Top 100 Info Tech Companies based in Taiwan, June 2010.

2015/06 © 2015 ADATA Technology Co., Ltd.

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OEM Partner Benefits

OEM Partners are important to ADATA!

ADATA understands OEM Partners’ challenges.

─ Product quality, reliability and stability

─ OEM support services

ADATA provides a comprehensive solution!

─ Award winning product designs

─ Third-Party Certified quality control

─ Strict in-house testing for reliability and stability

─ OEM supports services group

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Company Introduction

Strategic Advantages Product Portfolios

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Company Introduction

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About ADATA

Founded on May 4, 2001

Chairman / CEO: Simon Chen

Date of listing (TT: 3260): October 8, 2004 Record-breaking speed to become listed company

The world’s second largest module manufacturer (DRAMeXchange: July, 2014)

Sales surpassed 1 billion US dollars within the first 5 years

Market Capital: US$ 429 million

Number of Employees: Over 1,432 employees worldwide

Patents owned: Over 500

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ADATA ranked No. 3 for the Top 100 Info Tech Companies based in Taiwan, June

2010.

ADATA was named one of the world’s most effective rebrands in the 8th annual

REBRAND 100® Global Awards in 2012.

ADATA earned the highest revenue in 2013 out of the entire memory module

industry in Taiwan.

ADATA expanded its mobile accessories line in 2013.

A History of Continuous Improvement

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ADATA’s XPG DDR4 Z1 DRAM Module received the 23rd annual Taiwan Excellence - Gold Award in 2015.

ADATA also received the Taiwan Excellence - Achievement Award in 2015. ADATA was the only company to receive the Award, having won over 50 other Taiwan Excellence awards as kudos to ADATA’s long history of success!

ADATA Won Taiwan Excellence Gold Award

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ADATA received the 4th National Industrial Innovation Award in the Excellent Innovation Company of Organization category in 2015.

ADATA is the first memory company to win the award.

The award was based on the "rebranding" theme as well as ADATA’s complete corporate identity. The award considers five innovation attributes: product, technology, organization, processes and marketing practices.

ADATA Won National Industrial Innovation Award

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ADATA won the “Best Companies to Work for” 2014, 2 stars.

Improvement initiatives, cross-functional coordination and integration were enhanced through CIP (Continuous Improvement Process) activity.

A Culture of Continuous Improvement

2009 ~ 2012 QCC

Quality Control Circle

2012 ~2013 CIP

Continuous Improvement Process

2014 ~ 6 Sigma

2013 2H

ADATA Quality Handbook

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ADATA Logo & Slogan

By emulating the lithe movements of a hummingbird, ADATA responds to new consumer needs with speed and agility. Exploring all possibilities in the pursuit of diverse and stylish products, ADATA helps customers enrich and cherish their most loved memories of the past, their present digital life, and their dreams for the future.

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World Class Customer Care

Warranty

All DRAM modules, USB Flash drives, and memory cards have a lifetime warranty.

Five-year warranty for SX910 SSD and SX1000L / SR1010 server SSDs.

Other products have a three-year warranty.

ADATA responds quickly to Returned Materials Authorization (RMA) requests,

ensuring that each issue is handled with professionalism and technical competence.

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Customer Satisfaction

Our customers are our first priority. We place a high emphasis on outstanding customer

service, and act quickly on customer feedback to improve our operations and procedures.

Website Contact

Form

Customer Service Interface Channels

Website Contact Us (By Email)

Contact Us (By Phone)

Online Service Status

“Live Chat” Online

Customer Service

Facebook Messenger Customer

Service

Authorized Service Center

Direct Retail Store

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Historical Sales Revenues

Unit: USD million

(Forecast)

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2001 ADATA founded

2004 ADATA 2nd memory company publicly listed

2005 Ranked 3rd

in Taiwan’s Info-tech Top 100 companies

2007 Ranked 14th Taiwan Brand by Interbrand

Milestones & Achievements

2006 - 2nd largest vendor of memory modules in the world (DRAMeXchange)

- No. 1 UFD brand (GfK Research)

2009 Mexico, Korea, and Russia branch offices opened

2010 Launched new corporate image system (Hummingbird logo & slogan )

2011 Won iF Design Award (N004 UFD) and opened ADATA flagship store in Taiwan

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2012 - ADATA SSDs reach #1 share in Japan (BCN, Jan’12) - Launched DashDrive Air wireless product

2014 - 2nd largest vendor of memory modules in the world (DRAMeXchange) - CE700 received Computex d&i award - DDR4 XPG Z1 received Good Design award

2013 HE720 received Computex d&i, iF Design, and Taiwan Excellence awards

2015 - ADATA Won National Industrial Innovation Award - DDR4 XPG Z1 Won Taiwan Excellence Gold Award

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Revenue Breakdown by Product Type

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Strategic Advantages

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Strategic Advantages

• Strategic partnerships

• Offices worldwide

• Strong product development • Extensive patent portfolio • Automated production lines

• ISO 9001 • ISO 14001 • OHSAS 18001 • RoHS and WEEE

• Top 100 Tech Company

• Recognized globally

ADATA maintains integral relationships with the industry’s most important players in order to ensure business consistency and timely flow of information. This technology integration results in a steady stream of innovative and quality products, enhanced customer satisfaction, and superior quality of products and customer service.

Quality

Valued Brand

Supply and Logistics

Technology Leadership

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Strategic Partners

Integral relationships to enhance consistency and information flow

Technology integration for innovative and quality products

Enhanced customer satisfaction through consistent supply

Enhanced quality of products and customer service

Reduced costs in logistics, warehousing and manufacturing

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Business Partners

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Global Service and Worldwide Presence Global Service & Worldwide Presence

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It is our commitment to provide finest quality and service for our customers' complete satisfaction.

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Quality & Environmental Certifications

Industry Certifications and Partnerships

ISO 9001

ISO 14001

OHSAS 18001

QC080000

B2B Green Partner

RoHS

WEEE

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Partners Certifications

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Established: January, 2004

Product Lines: DRAM Modules, USB Flash Drives,

Memory Cards, External Hard Drives,

Solid State Drives, LED Lighting

Established: May, 2001

Product Lines: DRAM Modules, USB Flash Drives,

Memory Cards, External Hard Drives,

Solid State Drives, LED Lighting

Manufacturing Facilities

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SMT Suzhou, China

Taipei, Taiwan

12 Lines

6 Lines

Module / Monthly Suzhou, China

Taipei, Taiwan

2.5 M

1.5 M

Flash / Monthly Suzhou, China

Taipei, Taiwan

3.5 M

1.6 M

Suzhou, China Taipei, Taiwan

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ADATA Suzhou distinguished itself with state-of-the-art facilities and earned the AA-grade

qualification, the highest honor in China. There are more than 2,000 enterprises in Suzhou Industrial

Park, 95% are foreign investments from Europe, the USA, Japan, Taiwan, and only 14 of them were

granted a “AA” grade. The honor of AA grade also shows that ADATA’s logistics management and

secured trading processes are well recognized by customs.

Grade AA Enterprise – Highest Honor in China

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Company City Located Enterprise Grade

ADATA Suzhou AA

Transcend Shanghai A

Kingston Shanghai A

Ultra-Efficient Automated Production Lines

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ADATA Quality System

Customer SALES / PM Related Dept. QM

ECN Demand Proving ADATA ECA Applying

Application

Review &

Check

ECA Preparation

Actions Assign

ECA Preparation

Implement Confirm

& ECA Execution Confirm

ECA Record Saving,

Confirm & Release

Reject Accept

• Engineering Change Management (ECM)

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• Customer Complaint Handing Procedure Customer SALES CQA Related Dept.

CCAR Request Provinding CCAR Request Receiving

& Apply CCAR

CCAR

Application

Confirm

Reject

Accept

Initial FA & Actions

Providing

Containment Actions

Providing

Containment Actions

Providing to Customer

FA &

Actions

Review

FA Report Providing FA Report Providing to

Customer

FA Report

Approval

Actions Implement

Accept

Reject

Reject

Accept

Actions

Confirm

Reject

Accept

ADATA Quality System

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Quality Management Organization

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Customer Service

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Quality Management

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Design Verification Equipment

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Design Verification Equipment

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ORT Environmental Testing

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Mechanical Tester

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Category NO. Equipment Brand Q’TY Function and Capacity

Restricted

Substance

Testing

1 XRF Horiba

XGT-1000WR 2

1. Lead(Pb),Cadmium(Cd).Mercury(Hg) etc

2. Accuracy:<+/-30%>

3. This machine is certified by Sony

2 XRF Shimadzu

EDX-GP 1

1. Lead(Pb),Cadmium(Cd).Mercury(Hg).Chlorine(Cl).

Chromium(Cr) etc

2. Accuracy::<+/-30%>

3. This machine is certified by Sony

3 XRF Shimadzu

EDX-720 1

1. Lead(Pb),Cadmium(Cd).Mercury(Hg).Chlorine(Cl).

Chromium(Cr) etc

2. Accuracy::<+/-30%>

3. This machine is certified by Sony

Restricted Substance Testing Equipment

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Product Portfolios

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Solid State Drives DRAM Modules

USB Flash Drives Memory Cards External Hard Drives Mobile Accessories

Product Lines

We are dedicated to the design, manufacturing and sales of consumer and commercial , and enterprise product lines that make ADATA a complete LED and storage solutions company.

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LED Lighting Products

Industrial & Enterprise Products

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Partner with ADATA

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ADATA’s strengths are evident in the company’s remarkably

swift growth and globally recognized brand. Through dedication to quality and the development of new and innovative products, ADATA is poised for continued success across the globe.

By working with us, you and your organization reap the benefits

of cooperating with a warm and dynamic company – one that

places as much emphasis on people and relationships as it does

on business and commerce.

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