90 Day Video Challenge

Day 44 www.WorkWithLindsayHack.com

YouTube is more than a video sharing site

It is the 2nd largest search engine in the world - 1.6 billion searches a year

Traffic Tuesday - Powerful Link Building with YouTube

Get ranked in YouTubeGet ranked in Google

Play within their rules and win60% all views on YouTube are search-driven

Google & YouTube

2013 - $50 billion in total advertising revenueGoogle's goal = get more traffic on YouTube

How does Google make $$

SEO research - Key Words Create Video Upload Video Add keywords There are several places where you can put in your keywords:

■ In the video filename.■ In the title of the video.■ In the tags.■ Inside the description.

1st Steps

● Drive traffic to your video ○ Visit forums and Q&A sites and answer relevant questions and include a link back to

the video. Make sure that you are adding value to the conversation.

● Embed video on your blog ○ This will help your video to rank better, since views from your website are counted in

YouTube’s total.

● Share your video on social media ○ Facebook, Twitter, Google +, Pinterest,

Linkdin

SEO for Video

You can use this to drive additional traffic to your video

Featured Video

Many marketers underestimate the power of YouTube

Using video to create rapport and trustStep #1: Get as many videos ranked at the top of YouTubeStep #2: Generate targeted views from real viewersStep #3: Get off YouTube onto your website

Do you underestimate?