POST SHOW REPORT - Saudi Franchise Exposaudifranchiseexpo.com/downloads/SFE-Post-Show-2018.pdf ·...
Transcript of POST SHOW REPORT - Saudi Franchise Exposaudifranchiseexpo.com/downloads/SFE-Post-Show-2018.pdf ·...
املقاول الرسميO�cal Contractor
الرشكاء االسرتاتيجيونStrategic Partners
الراعيالبالتيني
PlatinumSponsor
الرشيك االعالمي االسرتاتيجيStrategic Media Partner
املنظمونOrganaizer
راعي النقل الرسميO�cial Transportation Sponsor راعي تطوير األع�ل
Business Development Sponsor
Exclusive Financierاملمول الحرصي
الراعي التقنيTechnical Sponsor
www.saudifranchiseexpo.com#saudifranchiseexpo
Riyadh, Convention & Exhibition Center, KSA
5-7 February 2018
POST SHOW REPORT
1stEdition
االستراتيجيون الشركاء Strategic Partners
Saudi Franchise expo 20181
Organizer: Sunaidi Expo & ConferencesVenue: Riyadh Convention & Exhibition Center, KSAEdition: 1st Website: www.saudifranchiseexpo.comPartners:Small Medium Enterprises AuthoritySaudi Broadcasting CorporationPlatinum Sponsor: Faqih Group (Tazaj)Supporters: UK AssociationEmtiyz (Dubai)
Show Information:
“I see great and excellent e�orts, may God bless you”
H.E. Majid Bin Abdullah Al-Kassabi
Minister of Commerce and Investment
Minister of Commerce and Investment’s tour during the Saudi Franchise Expo
“
Organized by Sunaidi Expo & Conferenc-es and held under the patronage of His excellency Eng. Ahmed Bin Sulaiman Al-RajhiChairman to the Council of Saudi Chambers
Saudi Franchise Expo is the only interna-tional Franchise exhibition with great importance in Saudi Arabia which o�ers a great business platform for international, regional and local brands seeking growth in the Saudi Market. The exhibition, also open doors to local brands looking into franchising region-ally and internationally, providing the right consultancies and educational programs to support aspiring business owners and entrepreneurs.
Saudi Franchise expo 2018
1stEditionIn Riyadh 125
Exhibitors
153Brands
21Countries
13,703 Visitors
22workshops
+250Signed
Agreements8
8,000 SQMGross Space
Saudi Franchise expo 2018
565workshopsAttendees
2
“First of all, I would like to thank the organizing company of Saudi Franchise expo. It was a great chance to have participated in this event, as I believe it is a great chance for all exhibiting com-panies o�ering franchise.”
Waleed Abu RashidCEOTazaj Restaurants
Saudi Franchise expo 20183
Strategic PartnersMonsha’at
Platinum SponsorAltazaj
“
Saudi Franchise expo 2018 4
UK Pavilion
Dulani business Center
The Exihibition was above expectations as a �rst edition, It was an amazing experience, and we are looking forward to partici-pate again with you
Saif Al-FarhoudFranchise Program Manag-erSocial Development Bank
“
Saudi Franchise expo 20185
BRAND LIST BY SECTOR
Banks and Finance
Bank al Tanmia Saudi Arabia
Fashion
Freddy
Carina Wear
R&K
Townteam
Ereeva parties
Blue Age
Elite
Richman
Al Jazeera
Bannotti Accessories
COCO88
Canada
Egypt
Egypt
Egypt
KSA
KSA
Kuwait
Kuwait
Kuwait
KSA
KSA
Cosmetics
Maison D'Aragan
No Gunk
UK
UK
Sapphire
S Brand
Lesoie
Multifurious
UK
Spain
UAE
UK
Economic Consultancies
Anfal economic consulting KSA
Educational institutes and training centers
Wall street English
Rise academy for kids
Mad science group
Future institute of higherEducation and trainig
Notting hill college
UK
KSA
KSA
UAE
UAE
�nancial and managerial Consultancies
Ocean x KSA
Saudi Franchise expo 2018 6
Food and Beverages
Al Tazej
Sushina
Gossip Café
Keif
Shawarmatime
Zaikaki
Snack street
Bai bakery
Yonine
The pancake house
Burgy
Brinker
Abu Zaid
Mashawico
Pizza workz
Pita Pit
Nutrishop
Hot & Crispy
Fruittwig
New zeland natural
premium ice cream
KSA
UAE
UAE
UAE
UAE
India
UAE
KSA
Lebanon
KSA
KSA
Germany
KSA
KSA
KSA
Canada
Canada
KSA
KSA
New Zeland
BRAND LIST BY SECTOR
suprano
Chickenbasha
wanted co�ee shop
Colpop burger joint
UR BRGER
Fours
Frozen yoghurt united
SHRIMPLUS
Mazadar
Panino's
Délicieuse crépe
kunefeci
Munch bakery
Kahve Duragi
Gaby's
Imtenan
Pottery Café
711
Koshari Zezo
under 500
I wish holding
Al sayadiya united
company limited
KSA
KSA
Kuwait
Kuwait
KSA
KSA
USA
KSA
KSA
Italy
France
Turkey
KSA
Turkey
Egypt
Egypt
Egypt
Egypt
Egypt
KSA
KSA
KSA
Saudi Franchise expo 20187
BRAND LIST BY SECTOR
Medhyaf
Baselat
Thunder Road Group
Noon O Kabab
Glee hospitality solutions
Fast Food System LIMITED
800Pizza
Fondue.r
Pirate café
planet africa
pizza ring
Mo'men
Wai wai city
Quiznos sud
Al Balad
Palm store
Palm café
KOSHARI STATION
Hummus Re�
Gelamor
Monkey cookies
pasta express
Diet nutrition Trading co.
KSA
KSA
Italy
Persia
UAE
UK
Italy
France
Kuwait
KSA
KSA
KSA
India
KSA
KSA
KSA
KSA
Egypt
KSA
KSA
KSA
Italy
KSA
Blue Danah sweet's & Event's
Pink Burger
D'SAJI
Gustoso
FOODEX
Cinnabon
Roma way
Canton
Tako Hut
Sizzler House
Shawirmarito
Co�e Aroma
Emtiyaz
The next project
Franpioneers
Franchise services company
Franchisingate
Kayzed consultants
Menafa
Franchise Art
Franchise business
Franaccess
The Franchizery
KSA
UAE
Malaysia
India
KSA
USA
Italy
China
Mexico
UK
Canada
KSA
UAE
KSA
KSA
KSA
Egypt
UAE
UAE
KSA
KSA
KSA
UAE
Saudi Franchise expo 2018 8
BRAND LIST BY SECTOR
Government Agencies
Ajman chamber
UK Departement Trade
Matrade
SFDA
UAE
UK
Malaysia
KSA
Health and beauty Centers
Bedashing salon
Hot stone spa
Bioskinspa
Beauty connection spa
The Grooming Company
UAE
KSA
Egypt
UAE
UAE
HR Consultancies
o�ce of human resouces
auditor for management
consultence
Legal Consultancies
Al warifa
KSA
KSA
Maintenance centers & tools
US FILTERS Jordan
Marketing Consultancies
Taj al amal KSA
Real-estate and constructions
Air Stream
Tabarak
MARINA DELTA
RE/MAX KSA
UAE
Egypt
Egypt
KSA
Technology and IT
TRUSTANGLE
2B
smart innovations
Royal Tech
Foodics
Taxi salam
KSA
Egypt
Egypt
Egypt
KSA
KSA
MIX FM
Akhbar
Foodies
KSA
KSA
KSA
Media
BRAND LIST BY SECTOR
Other
Food and beverages
Others
Health and beauty
Franchise development Companies
Clothes
Technology and IT
Educational institutes and training centers
Real-estate and constructions
Government agencies
50%
13%
9%
7%
6%
4%3%
2% 2%
Saudi Franchise expo 20189
The Games Truck
Packwell
Al jazeera engineers &
consultants
East export company
Ryada
Development and �nancing
of productive famillies in
riyadh (Business).
Palm services
Al Waha Motels
Super 8 Motels
zamakan
Alama360
Red design
Nuhr_Candels
KSA
Egypt
India
China
KSA
KSA
KSA
KSA
KSA
KSA
KSA
Greece
UK
Exhibiting Countries
“Excellent team, we wouldn't have done it without their support. Excellent �ow of visitors, target on point.”
Seif AminMarketing managerFranchisingate – Egypt Pavilion
Saudi Franchise expo 2018 10
21Countries
Egyptian Pavilion
“
Saudi Franchise expo 2018
Visitor Pro�le
68% Trade visitors
32% PotentialFranchise Owner
Visiting Countries
13,703 Visitors
from28countries
11
Saudi Franchise expo 2018 12
Amount to spend on franchise:
SAR 5 Million+5%
SAR 1-5 Million10%
SAR 500,000-1 Million14%
SAR 50,000-100,000 15%
SAR 10,000-50,00033%
23%SAR 100,000-500,000
Saudi Franchise expo 201813
Visitors Interest:
1- Educa�onal and Training Centers 2- Food and Beverages
3- Fashion 4- Children Care Centers
5- Children Qualifica�on Centers 6- Maintenance Centers &Tools
7- Technology and IT 8- Franchise Development Companies
9- Health and Beauty Centers 10- Cosme�cs
11- Furniture and Home Accessories 12- Real Estate and Construc�ons
13- Fitness Centers &Equipment 14- Banks and Finance
15- Marke�ng and Consultancies 16- Legal Consultancies
17- Brand Development Companies 18- Universi�es and Ins�tutesSuppor�ng Entrepreneurs19- Government Agencies
5.6% 14.16%
7.12% 3.3%
2.35% 2.08%
8.6% 6.57%
4.13% 4.28%
4.15% 6.06%
4.11% 3.92%
5.61% 3.06%
5.63%4.69%
4.57%
1
2
3
4
56
7
891011
12
13
14
15
16
17
1918
Saudi Franchise expo 2018 14
“This expo was the best so far compared to similar shows in Dubai, Kuwait and Bahrain.”
Ahmed Al-ArfajGeneral ManagerFranaccess
“The First ever Saudi Franchise Expo in Riyadh far exceeding my expecta�ons based on the quality of exhibitors, the great organizers and sophis�cated a�endees who understood what they wanted.”
Derick Ca�erpaulManaging DirectorSavana Trading Company
“To be par�cipated to such an expo as Saudi Franchise Expo is the greatest, especially with it fabulous arranging, coordina�ng, and excellent team.”
Talaat ThabetSales ManagerKUNEFECI
“Excellent Show, good know of fran-chisees, must a�end for saudi market entry.”
Dhawal ShahFranchise ManagerThe Grooming
“
““
Saudi Franchise Expo offered 22 workshops aimed at new comers to franchising, covering topics such as fran-
chise laws, business ownership and how to develop the local brands in order to
expand in Saudi Arabia, GCC and eventually to the world.
“The Saudi Interna�onal franchise expo exceed-ed all franchise expos in regional and local areas
in organizing and the level of a�endance in workshops, it was amazingly successful. It
surpassed all expecta�ons”
Dr. Mohammed Dulaim Al-QahtaniFranchise Consultant
“The exhibi�on has surpassed all expecta-�ons, the turn up of Saudi brands looking to franchise is great. The workshops has definitely leveled up awareness and thought in franchise fields”
Mr. Abdullah Kobrish Founder and CEO of Fran Way
““
workshops
Saudi Franchise expo 201815
22workshops
565workshopsAttendees
Highlighted Speakers
Mr. Hamdan Al-BadrCEO of Dar Al-Dhiyafah Co
Mr. Sharif Al-AqqadLawyer and Franchise consultant
Dr. Mohammed Dulaim Al-Qahtani Interna�onal Franchise Expert
Mr. Ziad OrganjiBrand Strategic consultant, Brand Ship
Mr. Nasir Al-EnziManaging director,Training & Consultant
Mr. Karim Al-Ghazal Founder of Mr. Franchise Co
Mr. Abdullah KobrishFounding Partner for Franway
Mr. Essam LootahCEO of Em�yz
Highlighted Workshops Subjects
What is franchise agreement, and how to nego�ate it?New franchise law in Saudi Arabia?Formula�on of franchise agreement and The most important terms of the franchise agreement?Advisory Session:Franchise Sector in Saudia Arabia reality and expec�onsBranding Strategies (Theore�cal & Prac�cal)Why Franchise Bussiness is the best Model for any business? How to market & sale your franchise?I want Franchise 10 things you need to know before purchasing a franchise.How to franchise your business?Lessons learned from faield franchise trial?From the idea to building a bussiness model?Franchise: Basics, Phases & S Model?Rela�onship between finance and opera�ons
Saudi Franchise expo 2018 16
Media Coverage
Saudi Franchise expo 201817
Social Media Coverage
Saudi Franchise expo 2018 18
Exhibitors Feedback
S T O R E
Visitor Feedback
97.5% of exhibitors weresatis�ed with the exhibition
92.5% Would love toexhibit again in 2019
75% of Exhibitorsmet their objectives
89.4% of visitors enjoyed theirexperience in the exhibition
77.7% of visitors foundworkshops to be useful
84.6% of visitors found theexhibition to be very useful
Saudi Franchise expo 201819
“This is a huge crowdy event in history of franchise exhibitions in Saudi Arabia. A potential and succesful event makes us proud to partica-pate and pormote our company.”
Marwan Ra�aCEO of Sayadiyah Express
“Saudi Franchise expo 2018 20
Sponsors and Partners الرعاة والشركاء
الشركاء ا�عالميون
راعي النقل الرسمي
الشركاء ا�ستراتجيون الراعي البالتيني
شريك استراتيجي إعالمي راعي الراديو
Strategic Partnersالراعي المالي Financial Sponsor
Radio SponsorStrategic Media Partner
Platinum Sponsor
راعي تطوير ا�عمالBusiness Development Sponsor O�cial Transportation Sponsor
SupportersMedia PartnersالداعمونTechnical Sponsor
راعي تقنيLogistics Partnerشريك لوجستي
O�cial Contractorالمقاول الرسمي
Organiserتنظيم
شركاء التدريبTraning Partners
Thank you & See you again next year
4-6 February 2019Riyadh Convention & Exhibition Center, KSA
SAUDI FRANCHISE EXPO 2019
Book your stand today
Ahmed Al-RefaiProject Director
Sara KatbiSales Manager
www.saudifranchiseexpo.com