Pharma Industry Case Study PPT Pacific University By DeviDutt Saini
-
Upload
deviduttbundi -
Category
Business
-
view
211 -
download
0
Transcript of Pharma Industry Case Study PPT Pacific University By DeviDutt Saini
-: AGENDA :-Introduction.Indian Scenario.SWOT Analysis.Major Player.Brand Management.Future Outlook.Conclusion.
-: MAJOR PLAYERS :- TOP PHARMA COMPANIES IN INDIA
Ranbaxy laboratories limitedCiplaLipinAurobindo pharma ltdSun PharmaCadila HealthJubilant HifeWockhardtIpca labs
-: BRAND MANAGEMENT :-
Market Research
Marketing
Communications
Customer Marketing
Medical Services
BRAND MANAGMENT
Pricing Analysis
Business Developme
nt
Professional Sales
-: FUTURE OUT LOOK :- PHARMA INDUSTRY -: It Remains Favorable
according to report by ICRA & Moody’s.
The Indian Pharmaceutical sector is also expected to be among the Top 10 Pharma Based markets in the world in the next 10 years.
The national Pharma Market would experience the rise in the sales of the patent drug’s.
-: CONCLUSION :- INDUSTRY:- Academic relationship
can be furture explored.
Old Age people will be exploit on traditional & Herbal Medicines.
Awareness of worrisome trends on the business of Drugs, Research, & Health Care .