PEST Analysis – An Effective Tool for Business Analysis
7
PEST Analysis – An Effective Tool Factors Affecting business growth. to Analyse www.keynote.co.uk
description
PEST analysis helps business owners to build their vision for the future and scan the business environment they want to grow in. Read on to know more about PEST analysis. Visit https://www.keynote.co.uk/ for more. - PowerPoint PPT Presentation
Transcript of PEST Analysis – An Effective Tool for Business Analysis
PEST Analysis – An Effective Tool Factors Affecting business growth. to Analyse
www.keynote.co.uk
P – Political E – EconomicS – SocialT – Technological
www.keynote.co.uk
For a business to attain its optimum performance, it is vital to identify and analyse the various factors that affect the environment that the business operates in. PEST analysis is an effective tool that determines the external factors affecting business growth.
www.keynote.co.uk
Political
Businesses are bound to be affected, when ever the government intervenes in the economy. The political factors that have a big impact on business are,
Employment Policies Tax Laws Trade Restrictions
www.keynote.co.uk
Economic
The micro and macro-economic factors influence how you should manage your business. PEST analysis is used to determine such economic factors including,
Interest rates Exchange rates Inflation Disposable incomes
www.keynote.co.uk
Social
Population trends, dietary considerations, ethics, media coverage and spending habits are some of the factors under social considerations that you need to observe in your business activity.
Technological Technological factors such as production, distribution and communication changes can affect the growth of your business.
www.keynote.co.uk
Do you think PEST analysis could help in your business strategy and marketing efforts? To find out, visit keynote.co.uk
Call: 0845 504 0452E-mail: [email protected]
www.keynote.co.uk
