Pertemuan 1Dasar Komunikasi

Matakuliah : J0012/ Komunikasi Bisnis ITahun : 2008

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Why do you need good communication skills?

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Achieving Success in Today’s Competitive Environment

Competing for Jobs

Winning Customers

Writing Clearly

Speaking Skillfully

Listening Carefully

Adapting to Situations

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Communication Forms

Casual CommunicationAmong Employees

Casual CommunicationWith Outsiders

Planned CommunicationAmong Insiders

Planned CommunicationWith Outsiders

Info

rmal

Form

al

Internal External

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Communication Patterns

HorizontalHorizontal

DownwardDownward

GrapevineGrapevine

UpwardUpward

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Characteristics of Effective Messages

Practical information Factual information Concise and efficient information Clear expectations and responsibilities Persuasion and recommendations

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Why Is Business Communication Unique?

GlobalizationGlobalizationand Diversityand Diversity

InformationInformationValueValue

RelianceRelianceon Teamworkon Teamwork

New CorporateNew CorporateStructuresStructures

PervasivenessPervasivenessof Technologyof Technology

CommunicationCommunicationBarriersBarriers

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Effective Communication

1. Connect with Audience1. Connect with Audience

3. Use Audience3. Use AudienceCentered ApproachCentered Approach

5. Give Useful Feedback5. Give Useful Feedback

2. Minimize Distractions2. Minimize Distractions

4. Improve4. ImproveCommunication SkillsCommunication Skills

6. Use Business Etiquette6. Use Business Etiquette

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Communication Process

Sender Has an Idea

1

Sender Encodes the Idea

2

Sender Produces Message

3

AudienceDecodes Message

6

AudienceReceives Message

5Sender Transmits Message

4

AudienceResponds to Message

7AudienceProvides Feedback

8

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Communication Barriers• Noise and Distractions

• Competing Messages

• Filtering of Messages

• Channel Breakdowns

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2. Minimize DistractionsUse Common SenseUse Common Sense

Practice CourtesyPractice CourtesyRespect DifferencesRespect Differences

Insulate YourselfInsulate YourselfLimit MessagesLimit Messages

Prioritize MessagesPrioritize MessagesRecognize FeelingsRecognize FeelingsAnticipate ReactionsAnticipate Reactions

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3. Audience-Centered Approach

Focus on the Audience

Care About the Audience

Learn About the Audience

Relate to the Audience

The “You” Attitude Emotional Intelligence

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6. Observe Business Etiquette

RespectRespect

Courtesy Courtesy

Common SenseCommon Sense

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Ethical Communication

True in Every SenseTrue in Every Sense

Includes Relevant InformationIncludes Relevant Information

Not Deceptive in Any WayNot Deceptive in Any Way