Perception(instructional media)
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Transcript of Perception(instructional media)
PREPARED BY :NOR ASIAH MOHAMAD (GS42774) INSTRUCTIONAL MEDIA
PREPARED FOR : DR. MAS NIDA MD. KHAMBARI
"WE DONT SEE THINGS AS THEY "WE DONT SEE THINGS AS THEY ARE,WE SEE THINGS AS WE ARE".ARE,WE SEE THINGS AS WE ARE".
what do you see?what do you see?
STEPHEN ROBBINS“ Perception is a process by which individual’s organize
and interpret the sensory impressions in order to give meaning to their environment.”
FRED LUTHANS“Perception is an important mediating cognitive
process through which persons make interpretations of the stimulus or situation they are forced with.”
DEFINITIONS
VVisual :isual :pictures, sights, imagespictures, sights, images
Aural: Aural: sounds, noise, music, tonessounds, noise, music, tones
Kinesthetic: Kinesthetic: sensations, physical feelings of sensations, physical feelings of the body, smells, tastesthe body, smells, tastes
STIMULU
PerceptionPerception consists of: consists of:
ExposureExposure : Stimulus to nervous system : Stimulus to nervous system
AttentionAttention : Sensation is passed to the brain : Sensation is passed to the brain
InterpretationInterpretation: Assignment of meaning to the : Assignment of meaning to the received sensationreceived sensation
The assignment of meaning to sensationsThe assignment of meaning to sensations
Cognitive interpretationCognitive interpretation – process – process whereby stimuli are placed into existing whereby stimuli are placed into existing categories of meaningcategories of meaning
Affective interpretationAffective interpretation – the – the emotional or feeling response triggered by emotional or feeling response triggered by a stimulusa stimulus
INTERPRETATION
Individuals are Individuals are variablevariable in their in their responses to responses to stimulusstimulus
Perception and Perception and MemoryMemory are both are both very selective. very selective.
MESSAGE
The perceptions is subjective?The perceptions is subjective?
WordsWords influence because they influence because they evoke us to evoke us to createcreate
representationsrepresentations within our within our minds at multiple levels. minds at multiple levels.
““Ocean” means…Ocean” means…
Factors Influencing PerceptionFactors Influencing PerceptionFactors in the perceiver Attitudes Motives Interests Experience Expectations
Perception
Factors in the perceived Motion Sounds Size Background Proximity Similarity
Factors in the situation Time Work Setting Social Setting
PERCEPTION PROCESS
Perceptual throughputs
Receiving->Selecting->Organizing->Interpreting
Perceptual Outputs
Actions
Perceptual inputs
Stimuli
Simplified process of perception
How a person perceives by assigning a How a person perceives by assigning a cause to the behaviour he conceives.cause to the behaviour he conceives.
ATTRIBUTION THEORY
Person Perception: Person Perception:
Making Judgments Making Judgments About OthersAbout Others
Can you control what Can you control what you see?you see?
Surface Structure Surface Structure is:is:
WordsWordsTonalityTonalityFigureFigureSizeSize
What You ObserveWhat You Observe
Deep Structure:Deep Structure:
WordsWordsTonalityTonalitySurroundingSurroundingSizeSize
Technology IntegrationTechnology IntegrationValuesValuesBiasesBiasesPrejudicesPrejudicesExperiencesExperiencesFearsFearsDreamsDreamsFeelingsFeelings
INDIVIDUAL’S PERCEPTION SET
Our brains want to organize, categorize, Our brains want to organize, categorize, define and make sense of information in define and make sense of information in the the simplestsimplest way possible way possible
PeoplePeople are not easy to organize and are not easy to organize and define as define as informatioinformationn
We must We must be careful be careful with our perceptions with our perceptions and how we view and communicate with and how we view and communicate with others based on our perceptions.others based on our perceptions.
CONCLUSION