PBG Self-Nomination Program PresentationPresented By Amos Songor

Delivery Driver, PBG02/05/2009

My Background

Born in Liberia, West Africa Bs in Economics, University of Liberia – 2000 MBA in Finance – Wilmington University in New

Castle, Delaware; will graduate on May 17, 2009 and soon thereafter to pursue a doctorate; perhaps in Economics or Business Administration

Background Continued

Certificate in Microsoft – word, access, excel and power point; InfoTech Educational Services in Newark, Delaware

Certificate in Praxis I for teachers, pursuing Praxis II in Business Education

Prospective Author: A book about the struggles, challenges, as well as opportunities of being an immigrant. Book also highlights my personal journey and what it means to drive a truck with an MBA.

Previous Sales Experience

1985 – 1989 –Co-ran a provision shop in Monrovia while in high school

1989 –1994 – Ran my own provision business during war while seeking admission @ University of Liberia

January 1995 – March 2001 – Worked @ Monrovia Breweries in sales while attending college

1998 – 2001 – Sales Supervisor @ Monrovia Breweries

Customers’ Service

Current job @ PBG entails customers’ service Previously worked for 5 yrs in sales with almost daily customer

contact Interacted with different customers on a daily basis while running

both retail shops for 9 combined yrs

Leadership Experience

1998 – 2001 – Sales Supervisor at Monrovia Breweries, Inc.

-2008 -Led a group project in Quantitative Business Analysis class with profit max & cost min objectives (mathematical analysis)

- 2008 -Chaired a group for a class project on International Finance (how to form and run an overseas corporation)

My PBG Career

Started with PBG in 2006 as a delivery driver, position I still maintain

Have mastered my job functions over the two years, which include but not limited to: Delivery, shelving products, stocking products when necessary, handling cash transactions, re-pricing products occasionally, utilizing good communication skills when dealing with customers, account reconciliation, and making daily reports.

Have made good use of PBG tuition reimbursement program to work on my masters two days a week after work.

My PBG Career Continued

Have interacted with customers of all levels of PBG Wilmington business unit and as a result, I’m adequately prepared to identify customers’ needs and solutions

Handle customers’ concerns and issues on a daily basis, and report same to supervisor when necessary

Handle difficult routes on a daily basis, many of which may not be familiar

Safety Record @ PBG

Have maintained a fairly good safety record Have had one minor accident in last 3 yrs @PBG No major safety violations in last 3 yrs Always report potential safety issues

Work Environment

Have had the opportunity to work with great managers like Bob Ziggler and Otto

Exceptional workmates @ PBG Warm middle level management staff

Two Of My Greatest Accomplishments @ PBG

1. Successfully utilized PBG’s tuition reimbursement program to earn my MBA

2. Qualified to go through the PBG Self-nomination program

Examples Of Going Beyond Normal Job Duties

2 wks ago sold 3 cases of Pepsi 2L rejected by Royal Farms on Macdade Blvd to a Wawa store

Convinced same customer to add 2 more cases to the order Always try to redirect rejected products to other customers who

may want them Unilaterally promote Pepsi products during gatherings

How I Will Improve Customers Service @ PBG

Maintain a constant flow of communication with customers in my business unit

Improve existing channel of communication b/w Customers & Pepsi sales team:

---Inform customers in advance before changing their delivery date

---Notify customers of future price changes as well as any new products

Aggressively seek new customers & make it easier to sign them on

Opportunities @ Pepsi

Management Opportunities:

- Sales

- Production

- Warehouse

- Merchandising

- Finance and investments (stocks, investment opportunities, accounting and financial data analysis, etc.) @ corporate headquarters

- Cost management (analysis and reduction)

Personal Action Plan (How To Pursue Those Opportunities)

Acquire necessary education(already achieved) Demonstrate by work performance my skills and knowledge of the

job Clearly manifest my desire to take advantage of these

opportunities Pursue the PBG Self-Nomination Process

Action Plan Continued

Handle any new position with responsibility and accountability Follow PBG management policies closely Design and implement strategies that will contribute to the overall

growth of the company Grow revenue Minimize cost and maximize profit

Personal Action Plan Continued

Promote efficiency and cost effectiveness while carrying out the functions of the company

Help promote the image of PBG and seek new customers while retaining old ones

Seek to eliminate logistical waste and make employees productive, yet effective in their duties

Implement Lean Management principles in the workplace to prevent waste

My Ideas That Will Drive PBG Growth

1. Reduce the number of sales reps and let drivers do the sale instead; let sales reps handle large formats only

2. Introduce social networking as a marketing tool while reducing cost on traditional advertisement

3. Eliminate employee turnover while training hourly employees for middle level management positions

1. Current Estimated Earnings By Drivers & Sales Reps

Annual WageBenefit Sub TotalDriver 40,000 10,000 50,000Sales Rep 40,000 10,000 50,000

Total 100,000

Current Earnings Estimates Continued

DISADVANTAGE(S)

1. Both employees not satisfied with pay, which translates into poor job performance

2. Company loses at least $10,000 annually b/w two employees/ per my estimate

3. Customers unhappy with having to deal with different PBG employees each delivery day

New Estimated PBG Savings With Driver As Sales Rep

# Of EmployeesAnnual WageBenefit Sub TotalDriver 2 55,000 10,000 130,000Sales Rep 0 0 0 0Total 130,000

Current Earning Rate# of empl Total Wage Saving/ employee

Combined Curr Wage 3 50000 $150,000New Savings $20,000 $6,667

# Of EmployeesAnnual WageBenefit Sub TotalDriver 1 50,000 10,000 60,000Sales Rep 0 0 0 0Total 120,000

T # of Empls Wage/emplyCur Wage+Benefits 2 50,000 $100,000New Savings ($20,000)

New Advantages

- PBG saves $10,000/ employee annually with a ratio of 1 job cut per 3 sales/ delivery reps

- Translates into happy, satisfied employees with pay raise

- Which in turn means better customers service and increased sales

2. PBG Ad & Marketing Costs

Year : 2001 2002 2003 2005 2006 2007

Spending: $389m 441 453 421 403 424

Super Bowl commercial: $3m/ 30sec

Social Networks Survey From Forrester.com

Cone Business Survey By Opinion Research Corporation 9/12/08 1,092 adults comprising 525 men and 567 women 18 and older.

Approximately 60% of Americans use social media(facebook, youtube, etc.)

85% of those believe companies should interact with consumers 56% believe they’re better served by companies thru social media Examples: CISCO, DELL, JEEP, HP, COCA COLA

New PBG Marketing Platform

Cut marketing cost by 50% Hire 5 IT professionals to create new web accounts with social

networks, blogs, etc. Company saves $200m annually in cost Reduce traditional marketing to mostly new products

Employee Turnover

Cost of hiring and training new employee - $6,000 High turnover means dissatisfied employees, which means poor

job performance Poor employee/ management relationship Low employee morale Lack of job commitment

CONCLUSION

When given the opportunity, my ideas will save PBG millions annually($200m in ads & millions more from sales employees cuts

Reduce employee turnover and save company $6,000/ new hire Put my education and experience to use modern Lean management

strategies Strengthen employee/ management relations by using practical

methods to make their work easier. Use available modern technology to reduce operating cost while

enhancing quality, revenue, profitability, and company image

Questions From The Audience

Questions?