P1 social media products
description
Transcript of P1 social media products
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ANALYSE EXISTING SOCIAL MEDIA PRODUCTSUnit 25 Social Media Products
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Lesson Goals
Be able to analyse existing media products
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Social media
Facebook Twitter Tumblr Instagram Bebo Habbo LinkedIn Flickr
Be able to analyse existing social media products
#features #ethics#audience
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Typical features
Sharing information Communicating with friends Meeting new people Advertisements
Be able to analyse existing social media products
#features #ethics#audience
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Existing types
Personal blog - Blogger Photo sharing - Flickr Audio visual - You tube Advertising – promotional tweets
Be able to analyse existing social media products
#features #ethics#audience
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Audience
Professional Photographers Particular Interests Social
Be able to analyse existing social media products
#features #ethics#audience
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Advertising
Pay per clickThe website owner is paid by the advertiser each
time the ad is clicked Banners Paid when advertisers website is visited by clicking
on a banner Impression advertisingPaid for each time a page is accessed containing an
ad
Be able to analyse existing social media products
#features #ethics#audience
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Legal and ethical
Libel Copyright Intellectual property rights Protection of personal data Bullying Stalking Impersonating others Misrepresentation
Be able to analyse existing social media products
#features #ethics#audience
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Your Task
Research and describe three different social networking websites.
Purpose - what is the aim of the site Content - write about the types of pages that are
included Target user/membership – Who is the typical user Source of revenue – what advertising is used and how
does it generate revenue for the site Legal and ethical issues relevant to the site
Be able to analyse existing social media products
#features #ethics#audience