Overview of social media 2013
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Presented by David Vane
description
An overview of the social media platforms - Twitter, Facebook, LinkedIn, Pinterest, Instagram and many news ones - given at the Enterprise First meeting October 2013
Transcript of Overview of social media 2013
Presented byDavid Vane
What is it?Social Media Marketing is a term that describes use of social networks, online communities, blogs, wikis or any other online collaborative media for marketing, sales, public relations and customer service. Common social media marketing tools include Twitter, LinkedIn, Facebook, Flickr, Wikipedia, Orkut and YouTube. Wikipedia
What do you want to achieve Use Social Media Marketing for
Networking – Facebook, Myspace, Linked in, NingLink building – Digg, Del.icio.us, Reddit, PropellorVideo sharing – Google, Yahoo, Ning,
And don’t forget Blogs, SEO, ppc, wikis etc
Social Media Marketing
• find groups related to your niche and contribute• create your own group• invite friends to connect with you• comment on ‘walls’, give testimonials ,
• musician’s tool for promotion?• young person’s area? • add friends and comment on groups
• online professionals• trusted network• look for contacts and collaboration
• find Ning community sites and join them• contribute to forums• create your own if there isn’t one for your topic
• Tweets..• 140 characters• look for contacts, advice, news, chat, keep up!
Other Twitter ideaspopurls.com www.quantcast.commrtweet.comwww.twitscoop.comwww.twellow.comwww.tweetlater.comwww.tweetdeck.comtwitterfon.com
• Mobile sharing• Photos – how its made, products, ideas, inspiration
• Enterprise comms• share ideas, comments, events, planning online
• Virtual pin board – photos, quotes etc•Create plans for weddings etc•Share recipes ideas etc
•Google +•Circles – Events – Hang outs, People
• Find information• Provide feedback, comments• Maps …
New platforms...
New platforms...
New platforms...
Social Media – other platformsSafety on Line
Which one to use?
SummaryPlan your campaign –
what are you going to say?who is your audience?which media will you use?make it interesting and usefulbuild a relationshipintegrate your materialbuild your credibilityallow plenty of time!!!
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