1

Outreach and Support Programs onTrade Marks and Industrial Designs

Andrew Beale, Director, IP Wales® United Kingdom

2

Wales in Context

Wales has an International reputation for the Arts & Sport

Film: Richard Burton, Sir Anthony Hopkins,

Catherine Zeta Jones

Music: Opera - Sir Geraint Evans, Bryn Terfyl

Entertainers - Tom Jones, Shirley Bassey

Pop - Manic Street Preachers, Stereophonics

Poetry: Dylan Thomas

Rugby: Gareth Edwards, Barry John

Football: John Charles, Ryan Giggs

3

Wales in Context

But what is the picture of success for the Welsh National Economy?

“While the Welsh economy has done well inadjusting to the momentous changes of the1980’s, it has regrettably not succeeded insolving its serious long-term problems, whichstill haunt it in the knowledge driven economyof the new century.”

Our Chairman – Lord Griffiths(Vice Chairman Goldman SachsInternational)

4

• Prosperity in Wales (measured by GDP per capita) is nearly20% below the UK average and has been for some time

• Investment in Research and Development is only a thirdof the UK rate

• The growth rate of new business is at least 30% behind the UKand the corresponding failure rate of companies in the 1990’swas greater than anywhere else in the UK

• 2/3rds of the 3 million population live in an area where theGDP is below 75% of the average for the European Union

Wales in Context

5

The aim of Intellectual Property Wales is to provide Welsh SMEswith the knowledge and financial means to sustain and grow theirbusiness through the commercial use of IP assets

The Objectives of IP Wales are threefold:1. Raise an awareness of IP amongst the Welsh SME

community2. Help Welsh SMEs protect their IP assets3. Help Welsh SMEs commercialise their IP assets

Andrew Davies AM(Minister for Economic Development & Transport,Welsh Assembly Government)

Dragon Economy

6

Awareness

Online IP Guide for SMEs

Over 700 Welsh SMEs haveaccessed our on-line IP Guide

7

eNewsletter & PR activities

Awareness

Our monthly newsletter IP Wales®comhas a readership of over 1,200

8

PATLIB Centre

Awareness

"We are delighted that IP Waleshas opened the first centre of itskind in Wales. The initiativeprovides businesses in Wales withthe opportunity to make better useof the IP rights system, an areawhich is becoming increasinglyimportant in our daily businesslives.”

European Patent Office

9

Trade Mark Awareness Project

Awareness

Julie Allan(IP Librarian)

In Autumn 2003 our PATLIB Centreundertook a trade mark search of thetrading name for the 1,456 IP Walesmembership:

- 99 owned trade marks protectingtheir trading names and brands-125 owned trade marks protectingtheir trading name only- The remainder had no formal trademark protection with 265 membersalerted to the fact that their tradingname may be in breach of somebodyelse’s trade mark

10

Talks

Awareness

“The IP Wales staff were extremelyknowledgeable and very helpful. Hands ontests were useful.”

“A subject that people know very little about,the possibility of finding new networkingpossibilities are excellent as a result of thesepatent searches.”

“Everyone from IP Wales were a combinationof professionalism and friendliness.”

Welsh SMEs who attended the seminars

11

Research

Awareness

Emanating from the Law Department atthe University of Swansea, IP Waleshasa vibrant interdisciplinary researchagenda

12

Protecting IP

IP Wales has supported a total of 162 SME projectshelping to acquire the following assets for Welsh SMEs:

Projects Patents Trade Marks Designs

Total 162 205 60 12

13

Protecting IP - Patents

UK 53PCT 45EP 34USA 31Canada 10Australia 5Germany 4China 2France 2Italy 2Japan 2

New Zealand 2Norway 2Poland 2Spain 2Brazil 1Hong Kong 1India 1Ireland 1Israel 1Singapore 1South Africa 1

Total 205

14

Protecting IP - Trade Marks

UK 23CTM 20USA 13Canada 2Australia 1New Zealand 1

Total 60

15

Protecting IP - Design

UK 3USA 3CDR 2Australia 1Canada 1France 1Germany 1

Total 12

16

Commercialising IP

IP Wales has supported 25 licensing agreements,both licensing in technology to Welsh SMEs andlicensing out Welsh technologies around the World

In 12Out 13

Total 25

17

Commercialising IP

Case Studies under our Commercialisation Project

18

Commercialising IPCommercialising IP

Aber Instruments

On-line yeast monitor usedby such companies as-Anheuser Busch, MillerBrewing, Bass, Whitbread,Guinness, Heineken, Labatts

19

Commercialising IP

Biocatalysts

Hydrogen peroxide monitorfor use in the paper pulpprocess & chemical plants

20

Commercialising IP

Carling Point

Loss prevention andtamperproof packagingconcept used by theBlockbuster video chain

21

Commercialising IP

Celtic Electro Medical

Testing pulse oximetersensors to give accurate datafor clinical decision-making

22

Commercialising IP

Xetal

Rubber acoustic membranesold as part of the E-CoustiProduct Range by SIG plc

23

Outreach and Support Programs onTrade Marks and Industrial Designs

Andrew Beale, Director, IP Wales® United Kingdom