Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are...

19
( Business Portrait ) Osceola County & Kissimmee

Transcript of Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are...

Page 1: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

( Business Portrait )

Osceola County amp Kissimmee

Followthe Leaders

FollowFlorida Trend

wwwFloridaTrendcomsubscribe

Follow the 250000 business government and civic leaders who rely on Florida Trend each month to deliver the latest news items and developing trends in Florida business

Why not join them at a special introductory subscription rate

floridatrendcom november 2012 3

( Business Portrait Osceola County )

Welcome to Florida Trendrsquos Business Portrait featuring Osceo-la County and Kissimmee In this digital e-zine format yoursquoll see the full report that was featured in our November 2012 issue

To paint this portrait Florida Trend editors looked behind the scenes to report on what makes this central Florida county so dynamic From the engines that drive the economy mdash tourism manufacturing anddistribution agriculture construction and real estate mdash to key demographics must-know players and quality of life they covered it all

Check out the run-down of notable firms and developments beginning on page 8 and yoursquoll see that the future is indeed bright in Osceola County

Florida Trend continues its series of Community and Business Portraits on cities and counties

around the state in coming edi-tions I invite you to subscribe to our print edition so that you donrsquot miss a single one Information on how to contact us is printed below

We look forward to hearing from you

mdash Andy CortyPublisher

[acortyfloridatrendcom]

How to Reach UsLetters to FLorida trendMail Florida Trend PO Box 611 St Petersburg FL 33731 Fax 727822-5083e-mail mhowardFloridaTrendcom All letters should include the authorrsquos telephone number or e-mail address Florida Trend edits some letters for length and clarity

FLorida trend onLineWebsite wwwFloridaTrendcom Includes back issues

reprintse-printsTo purchase article reprints or e-prints contact Wrightrsquos Reprints at 877652-5295 or wwwwrightsreprintscom

subscriptionsFor individual and corporate subscriptions renewals changes questions and single copies visit us online at wwwFloridaTrendcom or contact our Circulation Department phone 800829-9103 (9 am to 5 pm EST)Fax 727822-5083 e-mail custrelationsFloridaTrendcom

adVertisinGwwwFloridaTrendcomMediaKitphone 727821-5800e-mail advertisingFloridaTrendcom

A Word from the Publisherpublisher Andrew P Cortyexecutive editor Mark R Howard

editoriaLManaging editor John Annunziatasouth Florida editor Mike Vogelassociate editors Amy Keller Art Levy Lilly Rockwell restaurant editor Chris Shermancontributors Cynthia Barnett Rochelle Broder-Singer Lori Capullo Charlotte Crane Jerry Jackson

artart director Gary Bernloehrassociate art director Jason Morton

adMinistrationbusiness Manager Barbara Goodmanaccounting David A Dale

circuLationdirector of audience development Karen Tysonprint amp Fulfillment supervisor Connie Greenblattcustomer relations Marsha Almodovar

business deVeLopMentassociate publisher Janice G SharpMarketing amp special projects coordinator Leslie VasbindercreativeGraphic designer Anne Meyer

productiondirector of production Jill South

onLine pubLishinGonline project Manager Joyce Edmondsononline publishing specialist Robb Brown

adVertisinG saLesdirector of advertising Lynn Lotkowictz 727892-2612

senior Market director central Floridaorlando - treasure coast - Gainesville - brevard county Laura Peters Armstrong 407951-6359

senior Market director tampa baytampa - st petersburg - sarasota - naples - Ft MyersChristine King 727892-2641

senior Market director south Florida Miami - Ft Lauderdale - palm beaches Maggie Caruso 727892-2640

senior Market director north Florida Jacksonville - tallahassee - panama city - pensacolaJaime McKnight 727892-2645

national sales director new York - atlanta - chicago Lynn Lotkowictz 727892-2612

advertising support representative Rana Becker 727892-2642

pubLished bY trend MaGazines incchairman Paul Tashpresident Andrew P Corty secretary Barbara Goodmantreasurer Jana Jones

Made in the USA Florida Trend (ISSN 0015-4326) PO Box 611 St Petersburg FL 33731 Telephone 727821-5800 (Street address 490 First Ave S St Petersburg FL 33701) Copyright 2012 Trend Magazines Inc All rights reserved The following are registered trademarks and logos of Trend Magazines Inc and their unauthorized use is strictly prohibited Florida Trend Golden Spoon Awards Florida Trendline Tallahassee Trend Trendsetter Awards Florida CEO Trends Tampa Bayrsquos Best dba Florida Florida Small Business Florida Trendrsquos Research Florida Legal Elite Florida Trendrsquos NEXT - Your Future After High School Florida College Planner Teen Trendsetters Reproduction in whole or in part without written permission of the publisher is prohibited Florida Trend accepts no responsibility for unsolicited manuscripts photographs artwork or reacutesumeacute material Microform paper and electronic formats available from UMI 300 N Zeeb Road Ann Arbor MI 48106-1346 800521-0600 Subscriber Services online at wwwfloridatrendcomcustomerservice or call 1-800-829-9103 Address Change Send address with mailing label

from past issue to Florida Trend PO Box 16238 North Hollywood CA 91615 Allow six weeks

Member BPA Worldwide Alliance of Area Busi-ness Publications Florida Magazine Association

Florida Trend wwwFloridaTrendcom

4 november 2012 floridatrendcom photographs Atlee Mercer top Andrew Sullivan bottom

( Business Portrait )

Osceola County amp Kissimmee

P ioneers were drawn to Osceola County centuries ago for good reasons mdash lots of flat land and fresh water Those

same resources still support the county today providing founda-tions for tourism development and agriculture

Spanning 1506 square miles the size of Rhode Island Osceola is twice the size of most of Floridarsquos 67 counties Yet it has only two municipalities mdash Kissimmee and neighboring St Cloud And most of the growing unincorporated areas such as Poinciana and Buenaven-tura Lakes are nearby

The least developed of metro Orlandorsquos four counties Osceola in recent years has grown quickly

The county borders Orange Coun-ty and is the southern gateway to Walt Disney World With some 47000 hotel rooms and lodging units and 6 million annual visitors who spent at least one night tour-ism pumps more than $27 billion a year into Osceolarsquos economy by far the biggest economic driver

For all the development the natural environment remains an essential influence Osceola encom-passes 184 square miles of lakes and streams the historic Kissim-mee River and vast savannahs Ranching was the first big industry and remains substantial Deseret Ranch alone covers 290000 acres the largest cattle ranch east of the Mississippi And itrsquos still adding to City Centre in historic downtown Kissimmee

floridatrendcom november 2012 5

Osceola County amp Kissimmee

Who Lives Here

its herd of more than 44000 planting citrus and other crops while prepar-ing for urban growth in a 17000-acre section near Orlando

Public and private sector officials have made preserving the city of Kissimmee a priority and today the downtown is full of small businesses providing a healthy center amid an otherwise sprawling and diffuse coun-ty landscape County leaders have also thought ahead with an ambitious plan for expanding the arearsquos road network

The growth of the countyrsquos Hispan-ic population in recent years has been striking Mostly of Puerto Rican ori-gin the Hispanic portion of the popu-lation has risen from 294 in 2000 to 463 in 2011 Hispanics are projected to be a majority of 55 by 2016

Lake Toho a favorite fishing spot

The 40-foot Monument of States was built from stones furnished

by tourists governors a prime minister and a US president

Population

gt Osceola County 276163 The population is projected to surpass 300000 by 2016

gt Kissimmee 61346

gt St Cloud 36163

Growth 2000-10

gt 558 compared with 176 statewide

Demographics

gt White non-Hispanic 396 (575 statewide)

gt HispanicLatino 475 (229 statewide)

gt Black 128 (165 statewide)

gt Median Age 35

gt Notable More than 20 of the countyrsquos population is in the prime working years of 20 to 34 years old almost double the number who are 65 or older More than half of the countyrsquos population is under 40

gt Foreign-Born 197 (192 statewide)

Labor Force

gt The number of adults in Osceola with bachelorrsquos degrees nearly doubled from 12024 in 2000 to 23841 in 2011 boosting the percentage with bachelorrsquos degrees from 109 to 136 By 2016 146 of adults in the countyrsquos labor force are forecast to have four-year degrees The percentage with associatersquos bachelorrsquos or graduate degrees rose from 227 to 252 between 2000 and 2011

gt Median Household Income $46328 ($47661 statewide)

Politics

gt In 2008 Barack Obama got 5941 of the vote in Osceola County with John McCain getting 3972

Taxes

gt Osceola County ranks 16th in Florida in total taxes levied

By Jerry Jackson

6 november 2012 floridatrendcom

( Business Portrait Osceola County )

Tourism

Along with longstanding attractions like the Silver Spurs Rodeo the county also is home to Disneyrsquos ESPN Wide World of Sports spring training for the Atlanta Braves and Houston Astros national bass fishing tournaments and amateur athletics Longstanding attraction Gatorland is just over the border in Orange County This year the National Senior Games Association is moving to Kissimmee from Baton Rouge La The Olympic-style competition for athletes over 50 attracts thousands of participants and families generating an estimated economic impact of $120 million a year Osceola will host the games beginning in 2015

Osceola has a reservoir of business hotels and convention space deeper than any in central Florida outside of Orlando Sites range from the boutique Bohemian Hotel Celebration with 115 rooms to the Gaylord Palms Resort and Convention Center a virtual attraction itself with more than 400000 square feet of meeting space The county has 263 meeting sites of all kinds totaling more than 900000 square feet

By the Numbers

gt 846 of visitors to Osceola travel on vacation or for leisure

gt 118 for meetings

gt 22 for sports

gt 15 for festivalsevents

Lodging

gt 107 hotelsmotels with 23196 rooms

gt 30 timeshare resorts with 8167 units

gt 13 condohotels with 2056 units

gt 23 campgrounds with 3667 spaces

gt 9485 independently leased condos villas and homes

gt Total lodging units 46571

Manufacturing and Distribution

The county is home to several sizable manufacturing operations including longtime resident Mercury Marine a Gatorade plant and recently arrived firearms maker Colt Industries McLaneSuneast and Lowersquos operate distribution centers employing more than 500 each

Agriculture

At nearly 300000 acres Deseret Ranch mdash primarily a cattle operation but also growing potatoes and some other crops mdash is the dominant agricultural operation in the county and one of the most sophisticated in the country The county ranks No 1 in Florida beef cattle production has more than 20000 acres in citrus and more than 4000 acres in commercial sod

Construction and Real Estate

Along with well-known Celebration the county also is home to several other large-scale master-planned communities Poinciana southwest of Kissimmee and extending into Polk County is now home to more than 50000 Harmony home to more than 1000 is a green-certified community near St Cloud Destiny a

Economic Life

Deseret Ranch covers nearly 300000 acres

Gaylord Palms has more than 400000 square feet of meeting space

floridatrendcom november 2012 7

41000-plus project near Yeehaw Junction has been controversial because of its size and has been the object of litigation between its developers

Two Osceola County neighborhoods dominated by hospitality and service workers no longer qualify for federal block grants (as of 2012) Buenaventura Lakes with about 18161 residents and Kissimmee View with 1148 no longer meet the low-income target-area definition for Community Development Block Grants Thatrsquos because more than half of the households now have a median income at or above 80 of the county median for a family of four

Education

The Osceola County School Board has struggled with political infighting for years and the countyrsquos K-12 schools are strained by budget cuts and overcrowding

At the post-secondary level the county is well-served by a regional campus of Valencia College ranked as the best

community college in the nation by the Aspen Institute Stetson University has had a branch in Osceola since 1998 and the University of Central Florida which

operates a business incubator shares space with Valencia and its 12000 students A $35-million four-story addition is scheduled to be completed early next year by Valencia and UCF

Puerto Rico-based Florida Technical College has a 67000-sq-ft campus at the Osceola Square Mall in Kissimmee offering job training as well as associatersquos and bachelorrsquos degree programs

Transportation Hub

Osceola County once was a vital inland transportation corridor when steamers and paddleboats plied the Kissimmee River and its chain of lakes in the 1800s Now residents are preparing a new transportation hub in downtown Kissimmee where the interstate Amtrak trains that already serve the community will be joined by the regional Sunrail commuter train intrastate and local bus service in one central location Plans call for the addition of a circulator bus route serving a mixed-use multimodal and walkable corridor

Valencia College has a regional campus in the county

St Cloud is host to high-growth entrepreneurial companies ndash companies that are becoming fi nancially successful in this tight-knit community

The availability of development area makes St Cloud the ideal place for business relocation

St Cloudrsquos stellar location is a natural choice for businesses ndash St Cloud is close to Lake Nona Medical City and Orlando International Airport and offers easy access to the turnpike and highways

City of St CloudEconomic Development Offi ce

(407) 957-7234

planningstcloudorg

wwwstcloudorg

Great Place to Live Work and PlaySt Cloud

8 november 2012 floridatrendcom

( Osceola County )

Notable Firms and Developments

gt Florida Hospital Nicholson Center As one of only a handful of surgical training sites of its kind in the country the center named for the philanthropic Nicholson family opened a $35-million facility in Celebration The 54000-sq-ft building is filled with surgical robotics and high-tech tools to attract top physicians and surgeons-in-training from throughout the world

gt PepsiCoGatorade A plant in Osceola produces millions of cases of Gatorade each year and is one of the countyrsquos biggest employers The manufacturing and distribution plantrsquos workers and managers have also led the way as community volunteers for two generations

gt Mercury Mercury EPM the electronics and plastics manufacturing division of Mercury Marine opened its St Cloud plant in 1960 and today generates about $15 million a year in sales Workers at the 110000-sq-ft plant make high-performance plastic and electronic components for Mercury Marine outboard and inboard boat engines and custom products for other customers

gt Colt Manufacturing The gun maker now the main small-arms supplier for the military is opening a regional headquarters and manufacturing plant near Kissimmee this year The company plans to fill more than 60 positions over three years Exactly what will be made locally has not been announced but the company supplies the US military with M4 carbines and M16 rifles 15 NATO countries and 80 other nations also purchase Colt arms

Gatorade is one of the countyrsquos biggest employers

The Nicholson Center provides cutting-edge training for doctors

Mercury EPM makes components for boat engines

Go to VisitKissimmeecom to plan your next visit or snap this code to launch your Kissimmee experience

Your Expectations

Kissimmeersquos destination experience is an exhilarating ride into the discovery of fun and adventure For discerning business professionals and families young and old seeking up-lifting weekend getaways or extended stays Enjoy theme parks outdoor adventures world-class golfing dinner shows and special events year-round Raise your expectations about what time away from work or home should be Experience Kissimmee today

Florida

10 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Give Kids the World For more than 20 years the non-profit Kissimmee resort has provided free vacations for youngsters with life-threatening illnesses More than 140 villas and entertainment venues designed for special-needs children and their families are supported by a non-profit founded by the Landwirth family

gt Cenek A major tour and travel marketer in Central and South America Cenek

is the first international company at the University of Central Floridarsquos business incubator in Kissimmee If successful Cenek will draw more international visitors to the area and show other firms how to enter the US market

gt Schakolad Chocolate Factory The chocolate maker recently opened its headquarters in the Old Town attractions area off Irlo Bronson Highway But the 8300-sq-ft facility is an attraction in its own right a working chocolate factory retail boutique corporate offices and franchise training center President Edgar Schaked a third-generation chocolatier says the tourist corridor is ldquoperfect for our business expansionrdquo Plans include a chocolate museum

gt Fonza Bat The custom baseball bat and glove maker relocated from Puerto Rico to the KissimmeeOsceola Enterprise Zone this year Osceola is a Major League

Baseball spring training site as well as the home of many amateur sports venues

gt Tupperware The plastic cup and bowl maker has had its US headquarters outside of Kissimmee since the early 1950s and its world headquarters since 1971 Today Tupperware manufactures and distributes in more than a dozen countries and employs about 300 in Osceola who oversee 13600 employees worldwide

gt Custom Plastic Developments With hit 3-D movies such as Avatar creating demand for 3-D glasses Custom Plastic Developments in Kissimmee is busier than ever Custom Plastic cranks out thousands of glasses for the movie industry every week along with other molded products for the consumer defense electronic and medical markets The privately held company founded in 1972 has been called ldquoone of Osceola Countyrsquos best kept business secretsrdquo

Give Kids the World runs a 70-acre resort

Tupperware has its headquarters

in Osceola

acute Pro-Development Attitude

acute Recent Land Development Code Changes

acute Centrally located within the State of Florida

acute Over $100M in two Hospital Expansions

acute Access to Skilled Workforce

acute Growing Urban Core

acute Downtown KissimmeeAcreage Available

acuteMinutes From Central Florida Attractions and Orlando Intrsquol Airport

acute Direct Access to SunRail (the new CFL Transportation System)

acute New City Economic Development Incentives

Dynamic Diverse Developing

wwwkissimmeeorg

Kissimmee

NO IMPACT FEES FOR ELIGIBLE BUSINESSES

Central Floridarsquos 2nd Largest City has

New Business AirparkShovel ready sites for the next

home of your aviation business

Available March 2013

No transportation impact fees

Property tax abatement

Fast-track permitting

Small business incentive fund (Manufacturer equipment refund)

Upfront Cash incentive

Qualifi ed Targeted Industry Incentives

Enterprise zone

Business friendly community

For more information 407-742-4200 wwwchooseosceolacom

CHOOSE OSCEOLA

WHY

Osceola_TrendAd-1002indd 1 10212 208 PM

12 november 2012 floridatrendcom

( Business Portrait Osceola County )

top photograph Atlee Mercer

Business Infrastructure

gt Business Court The 9th Judicial Circuit Court serving Osceola and Orange counties has a specialty business court for complex civil cases such as antitrust intellectual property franchise and unfair competition Business courts can speed the legal process and provide consistency in rulings Companies looking to relocate see that as a plus

gt Airport Only eight miles from Disney World the Kissimmee Gateway Airport is the closest public airport to Disney The city-owned general aviation facility opened in 1942 but boasts a modern air-traffic control tower two runways up to 6000 feet all-weather instrument access full service aircraft storage and flight training Some celebrities use the airport when flying in to visit Disney The 900-acre site includes a 24-acre industrial park and 18-hole golf course

gt Kissimmee Utility Authority Founded in 1901 KUA is the statersquos sixth-largest community-owned utility providing electric and telecommunication services to 64000 customers in Osceola The utility has 305 employees and an annual budget of $220 million KUA directors recently voted to build a $17-million substation to serve downtown Kissimmeersquos business district

gt Osceola County Expressway Authority Authorized by the state in 2010 the

authority is planning toll roads and transportation improvements Priorities include expanding Osceola Parkway to Lake Nonarsquos ldquomedical cityrdquo in south Orlando and building a north-south connector to extend SR 417 south into Osceola It would go around Lake Tohopekaliga and connect with Poinciana Parkway and I-4 Roads will have wireless payment compatible with SunPass and regional E-Pass

gt Toho Water Authority Established in 2003 Toho is the largest provider of water wastewater treatment and reclaimed water in Osceola It owns and operates 20 water plants and

10 wastewater plants serving more than 73000 customers in Kissimmee Poinciana and unincorporated areas With 165 employees and a budget of $75 million Toho maintains 1174 miles of water mains and distributes about 35 million gallons of drinkable water every day

gt Community Redevelopment Agencies County commissioners established two CRAs in 2012 to implement roadside and other improvements for key corridors The first covers 28 miles of east US 192 from Kissimmee city limits to Partin Settlement Road The second encompasses more than 12000 acres

Kissimmee Gateway Airport

Courthouse Square in Kissimmee

floridatrendcom november 2012 13

along west US 192 in the heart of Osceolarsquos tourism corridor from the county line on the west to Kissimmee The county also will get three stops on the new SunRail commuter line including one in downtown Kissimmee

gt Economic Development Agencies Osceola County Kissimmee and St Cloud are merging economic development agencies to improve coordination and to attract higher-paying jobs The Greater Osceola Development Partnership is being formed by the three governments A director should be in place in early 2013 Managers from the county and cities are developing a framework for how the organization will be funded and run Six economic ldquoclustersrdquo are targeted Tourism entertainment recreation and sports medical and scientific research and manufacturing agricultural products research and food production distribution and supply chain

management ITtelecommunication startup businesses and education and lifelong learning

St Cloud and Kissimmee also support business incubators run by the University of Central Florida assisting local startups

The Kissimmee Convention and Visitors Bureau recently added 13 positions to bring the CVB staff to 47 The surge is to more aggressively boost international

visits in coordination with a new international economic development administrator position created by the county this year

gt Professional Groups The Hispanic Business Council is an active increasingly influential part of the KissimmeeOsceola Chamber of Commerce developing leadership skills for young professionals and providing a key networking forum for all segments of the community

gt Regionalism Osceola benefits from regional organizations such as the Metro Orlando EDC MetroPlan Orlando transportation planning organization and the Lynx regional bus system with larger counties picking up proportionately more of the costs Osceola is particularly well-positioned on MetroPlan with three voting directors from the county including Brandon Arrington Osceola County commissioner and current chairman of MetroPlan

Downtown Kissimmee train depot

MORE REASONS TO STAYreg

Now open Floridas largest Embassy Suites meeting hotel Imagine an Embassy Suitesreg designed for great Orlando meetings With 300 spacious two-room suites and 40000 square feet of meeting prefunction and outdoor patio space our hotel has the flexibility to accommodate your meeting needs and give everyone the room they deserve Now thats how we take care of business Ideally located just 35 miles from the Walt Disney Worldtrade Resort

For information call 407-597-4100 or visit orlandolakebuenavistasouthembassysuitescom trade indicates a trademark of Hilton Worldwide copy2012 Hilton Worldwide

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 2: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

Followthe Leaders

FollowFlorida Trend

wwwFloridaTrendcomsubscribe

Follow the 250000 business government and civic leaders who rely on Florida Trend each month to deliver the latest news items and developing trends in Florida business

Why not join them at a special introductory subscription rate

floridatrendcom november 2012 3

( Business Portrait Osceola County )

Welcome to Florida Trendrsquos Business Portrait featuring Osceo-la County and Kissimmee In this digital e-zine format yoursquoll see the full report that was featured in our November 2012 issue

To paint this portrait Florida Trend editors looked behind the scenes to report on what makes this central Florida county so dynamic From the engines that drive the economy mdash tourism manufacturing anddistribution agriculture construction and real estate mdash to key demographics must-know players and quality of life they covered it all

Check out the run-down of notable firms and developments beginning on page 8 and yoursquoll see that the future is indeed bright in Osceola County

Florida Trend continues its series of Community and Business Portraits on cities and counties

around the state in coming edi-tions I invite you to subscribe to our print edition so that you donrsquot miss a single one Information on how to contact us is printed below

We look forward to hearing from you

mdash Andy CortyPublisher

[acortyfloridatrendcom]

How to Reach UsLetters to FLorida trendMail Florida Trend PO Box 611 St Petersburg FL 33731 Fax 727822-5083e-mail mhowardFloridaTrendcom All letters should include the authorrsquos telephone number or e-mail address Florida Trend edits some letters for length and clarity

FLorida trend onLineWebsite wwwFloridaTrendcom Includes back issues

reprintse-printsTo purchase article reprints or e-prints contact Wrightrsquos Reprints at 877652-5295 or wwwwrightsreprintscom

subscriptionsFor individual and corporate subscriptions renewals changes questions and single copies visit us online at wwwFloridaTrendcom or contact our Circulation Department phone 800829-9103 (9 am to 5 pm EST)Fax 727822-5083 e-mail custrelationsFloridaTrendcom

adVertisinGwwwFloridaTrendcomMediaKitphone 727821-5800e-mail advertisingFloridaTrendcom

A Word from the Publisherpublisher Andrew P Cortyexecutive editor Mark R Howard

editoriaLManaging editor John Annunziatasouth Florida editor Mike Vogelassociate editors Amy Keller Art Levy Lilly Rockwell restaurant editor Chris Shermancontributors Cynthia Barnett Rochelle Broder-Singer Lori Capullo Charlotte Crane Jerry Jackson

artart director Gary Bernloehrassociate art director Jason Morton

adMinistrationbusiness Manager Barbara Goodmanaccounting David A Dale

circuLationdirector of audience development Karen Tysonprint amp Fulfillment supervisor Connie Greenblattcustomer relations Marsha Almodovar

business deVeLopMentassociate publisher Janice G SharpMarketing amp special projects coordinator Leslie VasbindercreativeGraphic designer Anne Meyer

productiondirector of production Jill South

onLine pubLishinGonline project Manager Joyce Edmondsononline publishing specialist Robb Brown

adVertisinG saLesdirector of advertising Lynn Lotkowictz 727892-2612

senior Market director central Floridaorlando - treasure coast - Gainesville - brevard county Laura Peters Armstrong 407951-6359

senior Market director tampa baytampa - st petersburg - sarasota - naples - Ft MyersChristine King 727892-2641

senior Market director south Florida Miami - Ft Lauderdale - palm beaches Maggie Caruso 727892-2640

senior Market director north Florida Jacksonville - tallahassee - panama city - pensacolaJaime McKnight 727892-2645

national sales director new York - atlanta - chicago Lynn Lotkowictz 727892-2612

advertising support representative Rana Becker 727892-2642

pubLished bY trend MaGazines incchairman Paul Tashpresident Andrew P Corty secretary Barbara Goodmantreasurer Jana Jones

Made in the USA Florida Trend (ISSN 0015-4326) PO Box 611 St Petersburg FL 33731 Telephone 727821-5800 (Street address 490 First Ave S St Petersburg FL 33701) Copyright 2012 Trend Magazines Inc All rights reserved The following are registered trademarks and logos of Trend Magazines Inc and their unauthorized use is strictly prohibited Florida Trend Golden Spoon Awards Florida Trendline Tallahassee Trend Trendsetter Awards Florida CEO Trends Tampa Bayrsquos Best dba Florida Florida Small Business Florida Trendrsquos Research Florida Legal Elite Florida Trendrsquos NEXT - Your Future After High School Florida College Planner Teen Trendsetters Reproduction in whole or in part without written permission of the publisher is prohibited Florida Trend accepts no responsibility for unsolicited manuscripts photographs artwork or reacutesumeacute material Microform paper and electronic formats available from UMI 300 N Zeeb Road Ann Arbor MI 48106-1346 800521-0600 Subscriber Services online at wwwfloridatrendcomcustomerservice or call 1-800-829-9103 Address Change Send address with mailing label

from past issue to Florida Trend PO Box 16238 North Hollywood CA 91615 Allow six weeks

Member BPA Worldwide Alliance of Area Busi-ness Publications Florida Magazine Association

Florida Trend wwwFloridaTrendcom

4 november 2012 floridatrendcom photographs Atlee Mercer top Andrew Sullivan bottom

( Business Portrait )

Osceola County amp Kissimmee

P ioneers were drawn to Osceola County centuries ago for good reasons mdash lots of flat land and fresh water Those

same resources still support the county today providing founda-tions for tourism development and agriculture

Spanning 1506 square miles the size of Rhode Island Osceola is twice the size of most of Floridarsquos 67 counties Yet it has only two municipalities mdash Kissimmee and neighboring St Cloud And most of the growing unincorporated areas such as Poinciana and Buenaven-tura Lakes are nearby

The least developed of metro Orlandorsquos four counties Osceola in recent years has grown quickly

The county borders Orange Coun-ty and is the southern gateway to Walt Disney World With some 47000 hotel rooms and lodging units and 6 million annual visitors who spent at least one night tour-ism pumps more than $27 billion a year into Osceolarsquos economy by far the biggest economic driver

For all the development the natural environment remains an essential influence Osceola encom-passes 184 square miles of lakes and streams the historic Kissim-mee River and vast savannahs Ranching was the first big industry and remains substantial Deseret Ranch alone covers 290000 acres the largest cattle ranch east of the Mississippi And itrsquos still adding to City Centre in historic downtown Kissimmee

floridatrendcom november 2012 5

Osceola County amp Kissimmee

Who Lives Here

its herd of more than 44000 planting citrus and other crops while prepar-ing for urban growth in a 17000-acre section near Orlando

Public and private sector officials have made preserving the city of Kissimmee a priority and today the downtown is full of small businesses providing a healthy center amid an otherwise sprawling and diffuse coun-ty landscape County leaders have also thought ahead with an ambitious plan for expanding the arearsquos road network

The growth of the countyrsquos Hispan-ic population in recent years has been striking Mostly of Puerto Rican ori-gin the Hispanic portion of the popu-lation has risen from 294 in 2000 to 463 in 2011 Hispanics are projected to be a majority of 55 by 2016

Lake Toho a favorite fishing spot

The 40-foot Monument of States was built from stones furnished

by tourists governors a prime minister and a US president

Population

gt Osceola County 276163 The population is projected to surpass 300000 by 2016

gt Kissimmee 61346

gt St Cloud 36163

Growth 2000-10

gt 558 compared with 176 statewide

Demographics

gt White non-Hispanic 396 (575 statewide)

gt HispanicLatino 475 (229 statewide)

gt Black 128 (165 statewide)

gt Median Age 35

gt Notable More than 20 of the countyrsquos population is in the prime working years of 20 to 34 years old almost double the number who are 65 or older More than half of the countyrsquos population is under 40

gt Foreign-Born 197 (192 statewide)

Labor Force

gt The number of adults in Osceola with bachelorrsquos degrees nearly doubled from 12024 in 2000 to 23841 in 2011 boosting the percentage with bachelorrsquos degrees from 109 to 136 By 2016 146 of adults in the countyrsquos labor force are forecast to have four-year degrees The percentage with associatersquos bachelorrsquos or graduate degrees rose from 227 to 252 between 2000 and 2011

gt Median Household Income $46328 ($47661 statewide)

Politics

gt In 2008 Barack Obama got 5941 of the vote in Osceola County with John McCain getting 3972

Taxes

gt Osceola County ranks 16th in Florida in total taxes levied

By Jerry Jackson

6 november 2012 floridatrendcom

( Business Portrait Osceola County )

Tourism

Along with longstanding attractions like the Silver Spurs Rodeo the county also is home to Disneyrsquos ESPN Wide World of Sports spring training for the Atlanta Braves and Houston Astros national bass fishing tournaments and amateur athletics Longstanding attraction Gatorland is just over the border in Orange County This year the National Senior Games Association is moving to Kissimmee from Baton Rouge La The Olympic-style competition for athletes over 50 attracts thousands of participants and families generating an estimated economic impact of $120 million a year Osceola will host the games beginning in 2015

Osceola has a reservoir of business hotels and convention space deeper than any in central Florida outside of Orlando Sites range from the boutique Bohemian Hotel Celebration with 115 rooms to the Gaylord Palms Resort and Convention Center a virtual attraction itself with more than 400000 square feet of meeting space The county has 263 meeting sites of all kinds totaling more than 900000 square feet

By the Numbers

gt 846 of visitors to Osceola travel on vacation or for leisure

gt 118 for meetings

gt 22 for sports

gt 15 for festivalsevents

Lodging

gt 107 hotelsmotels with 23196 rooms

gt 30 timeshare resorts with 8167 units

gt 13 condohotels with 2056 units

gt 23 campgrounds with 3667 spaces

gt 9485 independently leased condos villas and homes

gt Total lodging units 46571

Manufacturing and Distribution

The county is home to several sizable manufacturing operations including longtime resident Mercury Marine a Gatorade plant and recently arrived firearms maker Colt Industries McLaneSuneast and Lowersquos operate distribution centers employing more than 500 each

Agriculture

At nearly 300000 acres Deseret Ranch mdash primarily a cattle operation but also growing potatoes and some other crops mdash is the dominant agricultural operation in the county and one of the most sophisticated in the country The county ranks No 1 in Florida beef cattle production has more than 20000 acres in citrus and more than 4000 acres in commercial sod

Construction and Real Estate

Along with well-known Celebration the county also is home to several other large-scale master-planned communities Poinciana southwest of Kissimmee and extending into Polk County is now home to more than 50000 Harmony home to more than 1000 is a green-certified community near St Cloud Destiny a

Economic Life

Deseret Ranch covers nearly 300000 acres

Gaylord Palms has more than 400000 square feet of meeting space

floridatrendcom november 2012 7

41000-plus project near Yeehaw Junction has been controversial because of its size and has been the object of litigation between its developers

Two Osceola County neighborhoods dominated by hospitality and service workers no longer qualify for federal block grants (as of 2012) Buenaventura Lakes with about 18161 residents and Kissimmee View with 1148 no longer meet the low-income target-area definition for Community Development Block Grants Thatrsquos because more than half of the households now have a median income at or above 80 of the county median for a family of four

Education

The Osceola County School Board has struggled with political infighting for years and the countyrsquos K-12 schools are strained by budget cuts and overcrowding

At the post-secondary level the county is well-served by a regional campus of Valencia College ranked as the best

community college in the nation by the Aspen Institute Stetson University has had a branch in Osceola since 1998 and the University of Central Florida which

operates a business incubator shares space with Valencia and its 12000 students A $35-million four-story addition is scheduled to be completed early next year by Valencia and UCF

Puerto Rico-based Florida Technical College has a 67000-sq-ft campus at the Osceola Square Mall in Kissimmee offering job training as well as associatersquos and bachelorrsquos degree programs

Transportation Hub

Osceola County once was a vital inland transportation corridor when steamers and paddleboats plied the Kissimmee River and its chain of lakes in the 1800s Now residents are preparing a new transportation hub in downtown Kissimmee where the interstate Amtrak trains that already serve the community will be joined by the regional Sunrail commuter train intrastate and local bus service in one central location Plans call for the addition of a circulator bus route serving a mixed-use multimodal and walkable corridor

Valencia College has a regional campus in the county

St Cloud is host to high-growth entrepreneurial companies ndash companies that are becoming fi nancially successful in this tight-knit community

The availability of development area makes St Cloud the ideal place for business relocation

St Cloudrsquos stellar location is a natural choice for businesses ndash St Cloud is close to Lake Nona Medical City and Orlando International Airport and offers easy access to the turnpike and highways

City of St CloudEconomic Development Offi ce

(407) 957-7234

planningstcloudorg

wwwstcloudorg

Great Place to Live Work and PlaySt Cloud

8 november 2012 floridatrendcom

( Osceola County )

Notable Firms and Developments

gt Florida Hospital Nicholson Center As one of only a handful of surgical training sites of its kind in the country the center named for the philanthropic Nicholson family opened a $35-million facility in Celebration The 54000-sq-ft building is filled with surgical robotics and high-tech tools to attract top physicians and surgeons-in-training from throughout the world

gt PepsiCoGatorade A plant in Osceola produces millions of cases of Gatorade each year and is one of the countyrsquos biggest employers The manufacturing and distribution plantrsquos workers and managers have also led the way as community volunteers for two generations

gt Mercury Mercury EPM the electronics and plastics manufacturing division of Mercury Marine opened its St Cloud plant in 1960 and today generates about $15 million a year in sales Workers at the 110000-sq-ft plant make high-performance plastic and electronic components for Mercury Marine outboard and inboard boat engines and custom products for other customers

gt Colt Manufacturing The gun maker now the main small-arms supplier for the military is opening a regional headquarters and manufacturing plant near Kissimmee this year The company plans to fill more than 60 positions over three years Exactly what will be made locally has not been announced but the company supplies the US military with M4 carbines and M16 rifles 15 NATO countries and 80 other nations also purchase Colt arms

Gatorade is one of the countyrsquos biggest employers

The Nicholson Center provides cutting-edge training for doctors

Mercury EPM makes components for boat engines

Go to VisitKissimmeecom to plan your next visit or snap this code to launch your Kissimmee experience

Your Expectations

Kissimmeersquos destination experience is an exhilarating ride into the discovery of fun and adventure For discerning business professionals and families young and old seeking up-lifting weekend getaways or extended stays Enjoy theme parks outdoor adventures world-class golfing dinner shows and special events year-round Raise your expectations about what time away from work or home should be Experience Kissimmee today

Florida

10 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Give Kids the World For more than 20 years the non-profit Kissimmee resort has provided free vacations for youngsters with life-threatening illnesses More than 140 villas and entertainment venues designed for special-needs children and their families are supported by a non-profit founded by the Landwirth family

gt Cenek A major tour and travel marketer in Central and South America Cenek

is the first international company at the University of Central Floridarsquos business incubator in Kissimmee If successful Cenek will draw more international visitors to the area and show other firms how to enter the US market

gt Schakolad Chocolate Factory The chocolate maker recently opened its headquarters in the Old Town attractions area off Irlo Bronson Highway But the 8300-sq-ft facility is an attraction in its own right a working chocolate factory retail boutique corporate offices and franchise training center President Edgar Schaked a third-generation chocolatier says the tourist corridor is ldquoperfect for our business expansionrdquo Plans include a chocolate museum

gt Fonza Bat The custom baseball bat and glove maker relocated from Puerto Rico to the KissimmeeOsceola Enterprise Zone this year Osceola is a Major League

Baseball spring training site as well as the home of many amateur sports venues

gt Tupperware The plastic cup and bowl maker has had its US headquarters outside of Kissimmee since the early 1950s and its world headquarters since 1971 Today Tupperware manufactures and distributes in more than a dozen countries and employs about 300 in Osceola who oversee 13600 employees worldwide

gt Custom Plastic Developments With hit 3-D movies such as Avatar creating demand for 3-D glasses Custom Plastic Developments in Kissimmee is busier than ever Custom Plastic cranks out thousands of glasses for the movie industry every week along with other molded products for the consumer defense electronic and medical markets The privately held company founded in 1972 has been called ldquoone of Osceola Countyrsquos best kept business secretsrdquo

Give Kids the World runs a 70-acre resort

Tupperware has its headquarters

in Osceola

acute Pro-Development Attitude

acute Recent Land Development Code Changes

acute Centrally located within the State of Florida

acute Over $100M in two Hospital Expansions

acute Access to Skilled Workforce

acute Growing Urban Core

acute Downtown KissimmeeAcreage Available

acuteMinutes From Central Florida Attractions and Orlando Intrsquol Airport

acute Direct Access to SunRail (the new CFL Transportation System)

acute New City Economic Development Incentives

Dynamic Diverse Developing

wwwkissimmeeorg

Kissimmee

NO IMPACT FEES FOR ELIGIBLE BUSINESSES

Central Floridarsquos 2nd Largest City has

New Business AirparkShovel ready sites for the next

home of your aviation business

Available March 2013

No transportation impact fees

Property tax abatement

Fast-track permitting

Small business incentive fund (Manufacturer equipment refund)

Upfront Cash incentive

Qualifi ed Targeted Industry Incentives

Enterprise zone

Business friendly community

For more information 407-742-4200 wwwchooseosceolacom

CHOOSE OSCEOLA

WHY

Osceola_TrendAd-1002indd 1 10212 208 PM

12 november 2012 floridatrendcom

( Business Portrait Osceola County )

top photograph Atlee Mercer

Business Infrastructure

gt Business Court The 9th Judicial Circuit Court serving Osceola and Orange counties has a specialty business court for complex civil cases such as antitrust intellectual property franchise and unfair competition Business courts can speed the legal process and provide consistency in rulings Companies looking to relocate see that as a plus

gt Airport Only eight miles from Disney World the Kissimmee Gateway Airport is the closest public airport to Disney The city-owned general aviation facility opened in 1942 but boasts a modern air-traffic control tower two runways up to 6000 feet all-weather instrument access full service aircraft storage and flight training Some celebrities use the airport when flying in to visit Disney The 900-acre site includes a 24-acre industrial park and 18-hole golf course

gt Kissimmee Utility Authority Founded in 1901 KUA is the statersquos sixth-largest community-owned utility providing electric and telecommunication services to 64000 customers in Osceola The utility has 305 employees and an annual budget of $220 million KUA directors recently voted to build a $17-million substation to serve downtown Kissimmeersquos business district

gt Osceola County Expressway Authority Authorized by the state in 2010 the

authority is planning toll roads and transportation improvements Priorities include expanding Osceola Parkway to Lake Nonarsquos ldquomedical cityrdquo in south Orlando and building a north-south connector to extend SR 417 south into Osceola It would go around Lake Tohopekaliga and connect with Poinciana Parkway and I-4 Roads will have wireless payment compatible with SunPass and regional E-Pass

gt Toho Water Authority Established in 2003 Toho is the largest provider of water wastewater treatment and reclaimed water in Osceola It owns and operates 20 water plants and

10 wastewater plants serving more than 73000 customers in Kissimmee Poinciana and unincorporated areas With 165 employees and a budget of $75 million Toho maintains 1174 miles of water mains and distributes about 35 million gallons of drinkable water every day

gt Community Redevelopment Agencies County commissioners established two CRAs in 2012 to implement roadside and other improvements for key corridors The first covers 28 miles of east US 192 from Kissimmee city limits to Partin Settlement Road The second encompasses more than 12000 acres

Kissimmee Gateway Airport

Courthouse Square in Kissimmee

floridatrendcom november 2012 13

along west US 192 in the heart of Osceolarsquos tourism corridor from the county line on the west to Kissimmee The county also will get three stops on the new SunRail commuter line including one in downtown Kissimmee

gt Economic Development Agencies Osceola County Kissimmee and St Cloud are merging economic development agencies to improve coordination and to attract higher-paying jobs The Greater Osceola Development Partnership is being formed by the three governments A director should be in place in early 2013 Managers from the county and cities are developing a framework for how the organization will be funded and run Six economic ldquoclustersrdquo are targeted Tourism entertainment recreation and sports medical and scientific research and manufacturing agricultural products research and food production distribution and supply chain

management ITtelecommunication startup businesses and education and lifelong learning

St Cloud and Kissimmee also support business incubators run by the University of Central Florida assisting local startups

The Kissimmee Convention and Visitors Bureau recently added 13 positions to bring the CVB staff to 47 The surge is to more aggressively boost international

visits in coordination with a new international economic development administrator position created by the county this year

gt Professional Groups The Hispanic Business Council is an active increasingly influential part of the KissimmeeOsceola Chamber of Commerce developing leadership skills for young professionals and providing a key networking forum for all segments of the community

gt Regionalism Osceola benefits from regional organizations such as the Metro Orlando EDC MetroPlan Orlando transportation planning organization and the Lynx regional bus system with larger counties picking up proportionately more of the costs Osceola is particularly well-positioned on MetroPlan with three voting directors from the county including Brandon Arrington Osceola County commissioner and current chairman of MetroPlan

Downtown Kissimmee train depot

MORE REASONS TO STAYreg

Now open Floridas largest Embassy Suites meeting hotel Imagine an Embassy Suitesreg designed for great Orlando meetings With 300 spacious two-room suites and 40000 square feet of meeting prefunction and outdoor patio space our hotel has the flexibility to accommodate your meeting needs and give everyone the room they deserve Now thats how we take care of business Ideally located just 35 miles from the Walt Disney Worldtrade Resort

For information call 407-597-4100 or visit orlandolakebuenavistasouthembassysuitescom trade indicates a trademark of Hilton Worldwide copy2012 Hilton Worldwide

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 3: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

floridatrendcom november 2012 3

( Business Portrait Osceola County )

Welcome to Florida Trendrsquos Business Portrait featuring Osceo-la County and Kissimmee In this digital e-zine format yoursquoll see the full report that was featured in our November 2012 issue

To paint this portrait Florida Trend editors looked behind the scenes to report on what makes this central Florida county so dynamic From the engines that drive the economy mdash tourism manufacturing anddistribution agriculture construction and real estate mdash to key demographics must-know players and quality of life they covered it all

Check out the run-down of notable firms and developments beginning on page 8 and yoursquoll see that the future is indeed bright in Osceola County

Florida Trend continues its series of Community and Business Portraits on cities and counties

around the state in coming edi-tions I invite you to subscribe to our print edition so that you donrsquot miss a single one Information on how to contact us is printed below

We look forward to hearing from you

mdash Andy CortyPublisher

[acortyfloridatrendcom]

How to Reach UsLetters to FLorida trendMail Florida Trend PO Box 611 St Petersburg FL 33731 Fax 727822-5083e-mail mhowardFloridaTrendcom All letters should include the authorrsquos telephone number or e-mail address Florida Trend edits some letters for length and clarity

FLorida trend onLineWebsite wwwFloridaTrendcom Includes back issues

reprintse-printsTo purchase article reprints or e-prints contact Wrightrsquos Reprints at 877652-5295 or wwwwrightsreprintscom

subscriptionsFor individual and corporate subscriptions renewals changes questions and single copies visit us online at wwwFloridaTrendcom or contact our Circulation Department phone 800829-9103 (9 am to 5 pm EST)Fax 727822-5083 e-mail custrelationsFloridaTrendcom

adVertisinGwwwFloridaTrendcomMediaKitphone 727821-5800e-mail advertisingFloridaTrendcom

A Word from the Publisherpublisher Andrew P Cortyexecutive editor Mark R Howard

editoriaLManaging editor John Annunziatasouth Florida editor Mike Vogelassociate editors Amy Keller Art Levy Lilly Rockwell restaurant editor Chris Shermancontributors Cynthia Barnett Rochelle Broder-Singer Lori Capullo Charlotte Crane Jerry Jackson

artart director Gary Bernloehrassociate art director Jason Morton

adMinistrationbusiness Manager Barbara Goodmanaccounting David A Dale

circuLationdirector of audience development Karen Tysonprint amp Fulfillment supervisor Connie Greenblattcustomer relations Marsha Almodovar

business deVeLopMentassociate publisher Janice G SharpMarketing amp special projects coordinator Leslie VasbindercreativeGraphic designer Anne Meyer

productiondirector of production Jill South

onLine pubLishinGonline project Manager Joyce Edmondsononline publishing specialist Robb Brown

adVertisinG saLesdirector of advertising Lynn Lotkowictz 727892-2612

senior Market director central Floridaorlando - treasure coast - Gainesville - brevard county Laura Peters Armstrong 407951-6359

senior Market director tampa baytampa - st petersburg - sarasota - naples - Ft MyersChristine King 727892-2641

senior Market director south Florida Miami - Ft Lauderdale - palm beaches Maggie Caruso 727892-2640

senior Market director north Florida Jacksonville - tallahassee - panama city - pensacolaJaime McKnight 727892-2645

national sales director new York - atlanta - chicago Lynn Lotkowictz 727892-2612

advertising support representative Rana Becker 727892-2642

pubLished bY trend MaGazines incchairman Paul Tashpresident Andrew P Corty secretary Barbara Goodmantreasurer Jana Jones

Made in the USA Florida Trend (ISSN 0015-4326) PO Box 611 St Petersburg FL 33731 Telephone 727821-5800 (Street address 490 First Ave S St Petersburg FL 33701) Copyright 2012 Trend Magazines Inc All rights reserved The following are registered trademarks and logos of Trend Magazines Inc and their unauthorized use is strictly prohibited Florida Trend Golden Spoon Awards Florida Trendline Tallahassee Trend Trendsetter Awards Florida CEO Trends Tampa Bayrsquos Best dba Florida Florida Small Business Florida Trendrsquos Research Florida Legal Elite Florida Trendrsquos NEXT - Your Future After High School Florida College Planner Teen Trendsetters Reproduction in whole or in part without written permission of the publisher is prohibited Florida Trend accepts no responsibility for unsolicited manuscripts photographs artwork or reacutesumeacute material Microform paper and electronic formats available from UMI 300 N Zeeb Road Ann Arbor MI 48106-1346 800521-0600 Subscriber Services online at wwwfloridatrendcomcustomerservice or call 1-800-829-9103 Address Change Send address with mailing label

from past issue to Florida Trend PO Box 16238 North Hollywood CA 91615 Allow six weeks

Member BPA Worldwide Alliance of Area Busi-ness Publications Florida Magazine Association

Florida Trend wwwFloridaTrendcom

4 november 2012 floridatrendcom photographs Atlee Mercer top Andrew Sullivan bottom

( Business Portrait )

Osceola County amp Kissimmee

P ioneers were drawn to Osceola County centuries ago for good reasons mdash lots of flat land and fresh water Those

same resources still support the county today providing founda-tions for tourism development and agriculture

Spanning 1506 square miles the size of Rhode Island Osceola is twice the size of most of Floridarsquos 67 counties Yet it has only two municipalities mdash Kissimmee and neighboring St Cloud And most of the growing unincorporated areas such as Poinciana and Buenaven-tura Lakes are nearby

The least developed of metro Orlandorsquos four counties Osceola in recent years has grown quickly

The county borders Orange Coun-ty and is the southern gateway to Walt Disney World With some 47000 hotel rooms and lodging units and 6 million annual visitors who spent at least one night tour-ism pumps more than $27 billion a year into Osceolarsquos economy by far the biggest economic driver

For all the development the natural environment remains an essential influence Osceola encom-passes 184 square miles of lakes and streams the historic Kissim-mee River and vast savannahs Ranching was the first big industry and remains substantial Deseret Ranch alone covers 290000 acres the largest cattle ranch east of the Mississippi And itrsquos still adding to City Centre in historic downtown Kissimmee

floridatrendcom november 2012 5

Osceola County amp Kissimmee

Who Lives Here

its herd of more than 44000 planting citrus and other crops while prepar-ing for urban growth in a 17000-acre section near Orlando

Public and private sector officials have made preserving the city of Kissimmee a priority and today the downtown is full of small businesses providing a healthy center amid an otherwise sprawling and diffuse coun-ty landscape County leaders have also thought ahead with an ambitious plan for expanding the arearsquos road network

The growth of the countyrsquos Hispan-ic population in recent years has been striking Mostly of Puerto Rican ori-gin the Hispanic portion of the popu-lation has risen from 294 in 2000 to 463 in 2011 Hispanics are projected to be a majority of 55 by 2016

Lake Toho a favorite fishing spot

The 40-foot Monument of States was built from stones furnished

by tourists governors a prime minister and a US president

Population

gt Osceola County 276163 The population is projected to surpass 300000 by 2016

gt Kissimmee 61346

gt St Cloud 36163

Growth 2000-10

gt 558 compared with 176 statewide

Demographics

gt White non-Hispanic 396 (575 statewide)

gt HispanicLatino 475 (229 statewide)

gt Black 128 (165 statewide)

gt Median Age 35

gt Notable More than 20 of the countyrsquos population is in the prime working years of 20 to 34 years old almost double the number who are 65 or older More than half of the countyrsquos population is under 40

gt Foreign-Born 197 (192 statewide)

Labor Force

gt The number of adults in Osceola with bachelorrsquos degrees nearly doubled from 12024 in 2000 to 23841 in 2011 boosting the percentage with bachelorrsquos degrees from 109 to 136 By 2016 146 of adults in the countyrsquos labor force are forecast to have four-year degrees The percentage with associatersquos bachelorrsquos or graduate degrees rose from 227 to 252 between 2000 and 2011

gt Median Household Income $46328 ($47661 statewide)

Politics

gt In 2008 Barack Obama got 5941 of the vote in Osceola County with John McCain getting 3972

Taxes

gt Osceola County ranks 16th in Florida in total taxes levied

By Jerry Jackson

6 november 2012 floridatrendcom

( Business Portrait Osceola County )

Tourism

Along with longstanding attractions like the Silver Spurs Rodeo the county also is home to Disneyrsquos ESPN Wide World of Sports spring training for the Atlanta Braves and Houston Astros national bass fishing tournaments and amateur athletics Longstanding attraction Gatorland is just over the border in Orange County This year the National Senior Games Association is moving to Kissimmee from Baton Rouge La The Olympic-style competition for athletes over 50 attracts thousands of participants and families generating an estimated economic impact of $120 million a year Osceola will host the games beginning in 2015

Osceola has a reservoir of business hotels and convention space deeper than any in central Florida outside of Orlando Sites range from the boutique Bohemian Hotel Celebration with 115 rooms to the Gaylord Palms Resort and Convention Center a virtual attraction itself with more than 400000 square feet of meeting space The county has 263 meeting sites of all kinds totaling more than 900000 square feet

By the Numbers

gt 846 of visitors to Osceola travel on vacation or for leisure

gt 118 for meetings

gt 22 for sports

gt 15 for festivalsevents

Lodging

gt 107 hotelsmotels with 23196 rooms

gt 30 timeshare resorts with 8167 units

gt 13 condohotels with 2056 units

gt 23 campgrounds with 3667 spaces

gt 9485 independently leased condos villas and homes

gt Total lodging units 46571

Manufacturing and Distribution

The county is home to several sizable manufacturing operations including longtime resident Mercury Marine a Gatorade plant and recently arrived firearms maker Colt Industries McLaneSuneast and Lowersquos operate distribution centers employing more than 500 each

Agriculture

At nearly 300000 acres Deseret Ranch mdash primarily a cattle operation but also growing potatoes and some other crops mdash is the dominant agricultural operation in the county and one of the most sophisticated in the country The county ranks No 1 in Florida beef cattle production has more than 20000 acres in citrus and more than 4000 acres in commercial sod

Construction and Real Estate

Along with well-known Celebration the county also is home to several other large-scale master-planned communities Poinciana southwest of Kissimmee and extending into Polk County is now home to more than 50000 Harmony home to more than 1000 is a green-certified community near St Cloud Destiny a

Economic Life

Deseret Ranch covers nearly 300000 acres

Gaylord Palms has more than 400000 square feet of meeting space

floridatrendcom november 2012 7

41000-plus project near Yeehaw Junction has been controversial because of its size and has been the object of litigation between its developers

Two Osceola County neighborhoods dominated by hospitality and service workers no longer qualify for federal block grants (as of 2012) Buenaventura Lakes with about 18161 residents and Kissimmee View with 1148 no longer meet the low-income target-area definition for Community Development Block Grants Thatrsquos because more than half of the households now have a median income at or above 80 of the county median for a family of four

Education

The Osceola County School Board has struggled with political infighting for years and the countyrsquos K-12 schools are strained by budget cuts and overcrowding

At the post-secondary level the county is well-served by a regional campus of Valencia College ranked as the best

community college in the nation by the Aspen Institute Stetson University has had a branch in Osceola since 1998 and the University of Central Florida which

operates a business incubator shares space with Valencia and its 12000 students A $35-million four-story addition is scheduled to be completed early next year by Valencia and UCF

Puerto Rico-based Florida Technical College has a 67000-sq-ft campus at the Osceola Square Mall in Kissimmee offering job training as well as associatersquos and bachelorrsquos degree programs

Transportation Hub

Osceola County once was a vital inland transportation corridor when steamers and paddleboats plied the Kissimmee River and its chain of lakes in the 1800s Now residents are preparing a new transportation hub in downtown Kissimmee where the interstate Amtrak trains that already serve the community will be joined by the regional Sunrail commuter train intrastate and local bus service in one central location Plans call for the addition of a circulator bus route serving a mixed-use multimodal and walkable corridor

Valencia College has a regional campus in the county

St Cloud is host to high-growth entrepreneurial companies ndash companies that are becoming fi nancially successful in this tight-knit community

The availability of development area makes St Cloud the ideal place for business relocation

St Cloudrsquos stellar location is a natural choice for businesses ndash St Cloud is close to Lake Nona Medical City and Orlando International Airport and offers easy access to the turnpike and highways

City of St CloudEconomic Development Offi ce

(407) 957-7234

planningstcloudorg

wwwstcloudorg

Great Place to Live Work and PlaySt Cloud

8 november 2012 floridatrendcom

( Osceola County )

Notable Firms and Developments

gt Florida Hospital Nicholson Center As one of only a handful of surgical training sites of its kind in the country the center named for the philanthropic Nicholson family opened a $35-million facility in Celebration The 54000-sq-ft building is filled with surgical robotics and high-tech tools to attract top physicians and surgeons-in-training from throughout the world

gt PepsiCoGatorade A plant in Osceola produces millions of cases of Gatorade each year and is one of the countyrsquos biggest employers The manufacturing and distribution plantrsquos workers and managers have also led the way as community volunteers for two generations

gt Mercury Mercury EPM the electronics and plastics manufacturing division of Mercury Marine opened its St Cloud plant in 1960 and today generates about $15 million a year in sales Workers at the 110000-sq-ft plant make high-performance plastic and electronic components for Mercury Marine outboard and inboard boat engines and custom products for other customers

gt Colt Manufacturing The gun maker now the main small-arms supplier for the military is opening a regional headquarters and manufacturing plant near Kissimmee this year The company plans to fill more than 60 positions over three years Exactly what will be made locally has not been announced but the company supplies the US military with M4 carbines and M16 rifles 15 NATO countries and 80 other nations also purchase Colt arms

Gatorade is one of the countyrsquos biggest employers

The Nicholson Center provides cutting-edge training for doctors

Mercury EPM makes components for boat engines

Go to VisitKissimmeecom to plan your next visit or snap this code to launch your Kissimmee experience

Your Expectations

Kissimmeersquos destination experience is an exhilarating ride into the discovery of fun and adventure For discerning business professionals and families young and old seeking up-lifting weekend getaways or extended stays Enjoy theme parks outdoor adventures world-class golfing dinner shows and special events year-round Raise your expectations about what time away from work or home should be Experience Kissimmee today

Florida

10 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Give Kids the World For more than 20 years the non-profit Kissimmee resort has provided free vacations for youngsters with life-threatening illnesses More than 140 villas and entertainment venues designed for special-needs children and their families are supported by a non-profit founded by the Landwirth family

gt Cenek A major tour and travel marketer in Central and South America Cenek

is the first international company at the University of Central Floridarsquos business incubator in Kissimmee If successful Cenek will draw more international visitors to the area and show other firms how to enter the US market

gt Schakolad Chocolate Factory The chocolate maker recently opened its headquarters in the Old Town attractions area off Irlo Bronson Highway But the 8300-sq-ft facility is an attraction in its own right a working chocolate factory retail boutique corporate offices and franchise training center President Edgar Schaked a third-generation chocolatier says the tourist corridor is ldquoperfect for our business expansionrdquo Plans include a chocolate museum

gt Fonza Bat The custom baseball bat and glove maker relocated from Puerto Rico to the KissimmeeOsceola Enterprise Zone this year Osceola is a Major League

Baseball spring training site as well as the home of many amateur sports venues

gt Tupperware The plastic cup and bowl maker has had its US headquarters outside of Kissimmee since the early 1950s and its world headquarters since 1971 Today Tupperware manufactures and distributes in more than a dozen countries and employs about 300 in Osceola who oversee 13600 employees worldwide

gt Custom Plastic Developments With hit 3-D movies such as Avatar creating demand for 3-D glasses Custom Plastic Developments in Kissimmee is busier than ever Custom Plastic cranks out thousands of glasses for the movie industry every week along with other molded products for the consumer defense electronic and medical markets The privately held company founded in 1972 has been called ldquoone of Osceola Countyrsquos best kept business secretsrdquo

Give Kids the World runs a 70-acre resort

Tupperware has its headquarters

in Osceola

acute Pro-Development Attitude

acute Recent Land Development Code Changes

acute Centrally located within the State of Florida

acute Over $100M in two Hospital Expansions

acute Access to Skilled Workforce

acute Growing Urban Core

acute Downtown KissimmeeAcreage Available

acuteMinutes From Central Florida Attractions and Orlando Intrsquol Airport

acute Direct Access to SunRail (the new CFL Transportation System)

acute New City Economic Development Incentives

Dynamic Diverse Developing

wwwkissimmeeorg

Kissimmee

NO IMPACT FEES FOR ELIGIBLE BUSINESSES

Central Floridarsquos 2nd Largest City has

New Business AirparkShovel ready sites for the next

home of your aviation business

Available March 2013

No transportation impact fees

Property tax abatement

Fast-track permitting

Small business incentive fund (Manufacturer equipment refund)

Upfront Cash incentive

Qualifi ed Targeted Industry Incentives

Enterprise zone

Business friendly community

For more information 407-742-4200 wwwchooseosceolacom

CHOOSE OSCEOLA

WHY

Osceola_TrendAd-1002indd 1 10212 208 PM

12 november 2012 floridatrendcom

( Business Portrait Osceola County )

top photograph Atlee Mercer

Business Infrastructure

gt Business Court The 9th Judicial Circuit Court serving Osceola and Orange counties has a specialty business court for complex civil cases such as antitrust intellectual property franchise and unfair competition Business courts can speed the legal process and provide consistency in rulings Companies looking to relocate see that as a plus

gt Airport Only eight miles from Disney World the Kissimmee Gateway Airport is the closest public airport to Disney The city-owned general aviation facility opened in 1942 but boasts a modern air-traffic control tower two runways up to 6000 feet all-weather instrument access full service aircraft storage and flight training Some celebrities use the airport when flying in to visit Disney The 900-acre site includes a 24-acre industrial park and 18-hole golf course

gt Kissimmee Utility Authority Founded in 1901 KUA is the statersquos sixth-largest community-owned utility providing electric and telecommunication services to 64000 customers in Osceola The utility has 305 employees and an annual budget of $220 million KUA directors recently voted to build a $17-million substation to serve downtown Kissimmeersquos business district

gt Osceola County Expressway Authority Authorized by the state in 2010 the

authority is planning toll roads and transportation improvements Priorities include expanding Osceola Parkway to Lake Nonarsquos ldquomedical cityrdquo in south Orlando and building a north-south connector to extend SR 417 south into Osceola It would go around Lake Tohopekaliga and connect with Poinciana Parkway and I-4 Roads will have wireless payment compatible with SunPass and regional E-Pass

gt Toho Water Authority Established in 2003 Toho is the largest provider of water wastewater treatment and reclaimed water in Osceola It owns and operates 20 water plants and

10 wastewater plants serving more than 73000 customers in Kissimmee Poinciana and unincorporated areas With 165 employees and a budget of $75 million Toho maintains 1174 miles of water mains and distributes about 35 million gallons of drinkable water every day

gt Community Redevelopment Agencies County commissioners established two CRAs in 2012 to implement roadside and other improvements for key corridors The first covers 28 miles of east US 192 from Kissimmee city limits to Partin Settlement Road The second encompasses more than 12000 acres

Kissimmee Gateway Airport

Courthouse Square in Kissimmee

floridatrendcom november 2012 13

along west US 192 in the heart of Osceolarsquos tourism corridor from the county line on the west to Kissimmee The county also will get three stops on the new SunRail commuter line including one in downtown Kissimmee

gt Economic Development Agencies Osceola County Kissimmee and St Cloud are merging economic development agencies to improve coordination and to attract higher-paying jobs The Greater Osceola Development Partnership is being formed by the three governments A director should be in place in early 2013 Managers from the county and cities are developing a framework for how the organization will be funded and run Six economic ldquoclustersrdquo are targeted Tourism entertainment recreation and sports medical and scientific research and manufacturing agricultural products research and food production distribution and supply chain

management ITtelecommunication startup businesses and education and lifelong learning

St Cloud and Kissimmee also support business incubators run by the University of Central Florida assisting local startups

The Kissimmee Convention and Visitors Bureau recently added 13 positions to bring the CVB staff to 47 The surge is to more aggressively boost international

visits in coordination with a new international economic development administrator position created by the county this year

gt Professional Groups The Hispanic Business Council is an active increasingly influential part of the KissimmeeOsceola Chamber of Commerce developing leadership skills for young professionals and providing a key networking forum for all segments of the community

gt Regionalism Osceola benefits from regional organizations such as the Metro Orlando EDC MetroPlan Orlando transportation planning organization and the Lynx regional bus system with larger counties picking up proportionately more of the costs Osceola is particularly well-positioned on MetroPlan with three voting directors from the county including Brandon Arrington Osceola County commissioner and current chairman of MetroPlan

Downtown Kissimmee train depot

MORE REASONS TO STAYreg

Now open Floridas largest Embassy Suites meeting hotel Imagine an Embassy Suitesreg designed for great Orlando meetings With 300 spacious two-room suites and 40000 square feet of meeting prefunction and outdoor patio space our hotel has the flexibility to accommodate your meeting needs and give everyone the room they deserve Now thats how we take care of business Ideally located just 35 miles from the Walt Disney Worldtrade Resort

For information call 407-597-4100 or visit orlandolakebuenavistasouthembassysuitescom trade indicates a trademark of Hilton Worldwide copy2012 Hilton Worldwide

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 4: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

4 november 2012 floridatrendcom photographs Atlee Mercer top Andrew Sullivan bottom

( Business Portrait )

Osceola County amp Kissimmee

P ioneers were drawn to Osceola County centuries ago for good reasons mdash lots of flat land and fresh water Those

same resources still support the county today providing founda-tions for tourism development and agriculture

Spanning 1506 square miles the size of Rhode Island Osceola is twice the size of most of Floridarsquos 67 counties Yet it has only two municipalities mdash Kissimmee and neighboring St Cloud And most of the growing unincorporated areas such as Poinciana and Buenaven-tura Lakes are nearby

The least developed of metro Orlandorsquos four counties Osceola in recent years has grown quickly

The county borders Orange Coun-ty and is the southern gateway to Walt Disney World With some 47000 hotel rooms and lodging units and 6 million annual visitors who spent at least one night tour-ism pumps more than $27 billion a year into Osceolarsquos economy by far the biggest economic driver

For all the development the natural environment remains an essential influence Osceola encom-passes 184 square miles of lakes and streams the historic Kissim-mee River and vast savannahs Ranching was the first big industry and remains substantial Deseret Ranch alone covers 290000 acres the largest cattle ranch east of the Mississippi And itrsquos still adding to City Centre in historic downtown Kissimmee

floridatrendcom november 2012 5

Osceola County amp Kissimmee

Who Lives Here

its herd of more than 44000 planting citrus and other crops while prepar-ing for urban growth in a 17000-acre section near Orlando

Public and private sector officials have made preserving the city of Kissimmee a priority and today the downtown is full of small businesses providing a healthy center amid an otherwise sprawling and diffuse coun-ty landscape County leaders have also thought ahead with an ambitious plan for expanding the arearsquos road network

The growth of the countyrsquos Hispan-ic population in recent years has been striking Mostly of Puerto Rican ori-gin the Hispanic portion of the popu-lation has risen from 294 in 2000 to 463 in 2011 Hispanics are projected to be a majority of 55 by 2016

Lake Toho a favorite fishing spot

The 40-foot Monument of States was built from stones furnished

by tourists governors a prime minister and a US president

Population

gt Osceola County 276163 The population is projected to surpass 300000 by 2016

gt Kissimmee 61346

gt St Cloud 36163

Growth 2000-10

gt 558 compared with 176 statewide

Demographics

gt White non-Hispanic 396 (575 statewide)

gt HispanicLatino 475 (229 statewide)

gt Black 128 (165 statewide)

gt Median Age 35

gt Notable More than 20 of the countyrsquos population is in the prime working years of 20 to 34 years old almost double the number who are 65 or older More than half of the countyrsquos population is under 40

gt Foreign-Born 197 (192 statewide)

Labor Force

gt The number of adults in Osceola with bachelorrsquos degrees nearly doubled from 12024 in 2000 to 23841 in 2011 boosting the percentage with bachelorrsquos degrees from 109 to 136 By 2016 146 of adults in the countyrsquos labor force are forecast to have four-year degrees The percentage with associatersquos bachelorrsquos or graduate degrees rose from 227 to 252 between 2000 and 2011

gt Median Household Income $46328 ($47661 statewide)

Politics

gt In 2008 Barack Obama got 5941 of the vote in Osceola County with John McCain getting 3972

Taxes

gt Osceola County ranks 16th in Florida in total taxes levied

By Jerry Jackson

6 november 2012 floridatrendcom

( Business Portrait Osceola County )

Tourism

Along with longstanding attractions like the Silver Spurs Rodeo the county also is home to Disneyrsquos ESPN Wide World of Sports spring training for the Atlanta Braves and Houston Astros national bass fishing tournaments and amateur athletics Longstanding attraction Gatorland is just over the border in Orange County This year the National Senior Games Association is moving to Kissimmee from Baton Rouge La The Olympic-style competition for athletes over 50 attracts thousands of participants and families generating an estimated economic impact of $120 million a year Osceola will host the games beginning in 2015

Osceola has a reservoir of business hotels and convention space deeper than any in central Florida outside of Orlando Sites range from the boutique Bohemian Hotel Celebration with 115 rooms to the Gaylord Palms Resort and Convention Center a virtual attraction itself with more than 400000 square feet of meeting space The county has 263 meeting sites of all kinds totaling more than 900000 square feet

By the Numbers

gt 846 of visitors to Osceola travel on vacation or for leisure

gt 118 for meetings

gt 22 for sports

gt 15 for festivalsevents

Lodging

gt 107 hotelsmotels with 23196 rooms

gt 30 timeshare resorts with 8167 units

gt 13 condohotels with 2056 units

gt 23 campgrounds with 3667 spaces

gt 9485 independently leased condos villas and homes

gt Total lodging units 46571

Manufacturing and Distribution

The county is home to several sizable manufacturing operations including longtime resident Mercury Marine a Gatorade plant and recently arrived firearms maker Colt Industries McLaneSuneast and Lowersquos operate distribution centers employing more than 500 each

Agriculture

At nearly 300000 acres Deseret Ranch mdash primarily a cattle operation but also growing potatoes and some other crops mdash is the dominant agricultural operation in the county and one of the most sophisticated in the country The county ranks No 1 in Florida beef cattle production has more than 20000 acres in citrus and more than 4000 acres in commercial sod

Construction and Real Estate

Along with well-known Celebration the county also is home to several other large-scale master-planned communities Poinciana southwest of Kissimmee and extending into Polk County is now home to more than 50000 Harmony home to more than 1000 is a green-certified community near St Cloud Destiny a

Economic Life

Deseret Ranch covers nearly 300000 acres

Gaylord Palms has more than 400000 square feet of meeting space

floridatrendcom november 2012 7

41000-plus project near Yeehaw Junction has been controversial because of its size and has been the object of litigation between its developers

Two Osceola County neighborhoods dominated by hospitality and service workers no longer qualify for federal block grants (as of 2012) Buenaventura Lakes with about 18161 residents and Kissimmee View with 1148 no longer meet the low-income target-area definition for Community Development Block Grants Thatrsquos because more than half of the households now have a median income at or above 80 of the county median for a family of four

Education

The Osceola County School Board has struggled with political infighting for years and the countyrsquos K-12 schools are strained by budget cuts and overcrowding

At the post-secondary level the county is well-served by a regional campus of Valencia College ranked as the best

community college in the nation by the Aspen Institute Stetson University has had a branch in Osceola since 1998 and the University of Central Florida which

operates a business incubator shares space with Valencia and its 12000 students A $35-million four-story addition is scheduled to be completed early next year by Valencia and UCF

Puerto Rico-based Florida Technical College has a 67000-sq-ft campus at the Osceola Square Mall in Kissimmee offering job training as well as associatersquos and bachelorrsquos degree programs

Transportation Hub

Osceola County once was a vital inland transportation corridor when steamers and paddleboats plied the Kissimmee River and its chain of lakes in the 1800s Now residents are preparing a new transportation hub in downtown Kissimmee where the interstate Amtrak trains that already serve the community will be joined by the regional Sunrail commuter train intrastate and local bus service in one central location Plans call for the addition of a circulator bus route serving a mixed-use multimodal and walkable corridor

Valencia College has a regional campus in the county

St Cloud is host to high-growth entrepreneurial companies ndash companies that are becoming fi nancially successful in this tight-knit community

The availability of development area makes St Cloud the ideal place for business relocation

St Cloudrsquos stellar location is a natural choice for businesses ndash St Cloud is close to Lake Nona Medical City and Orlando International Airport and offers easy access to the turnpike and highways

City of St CloudEconomic Development Offi ce

(407) 957-7234

planningstcloudorg

wwwstcloudorg

Great Place to Live Work and PlaySt Cloud

8 november 2012 floridatrendcom

( Osceola County )

Notable Firms and Developments

gt Florida Hospital Nicholson Center As one of only a handful of surgical training sites of its kind in the country the center named for the philanthropic Nicholson family opened a $35-million facility in Celebration The 54000-sq-ft building is filled with surgical robotics and high-tech tools to attract top physicians and surgeons-in-training from throughout the world

gt PepsiCoGatorade A plant in Osceola produces millions of cases of Gatorade each year and is one of the countyrsquos biggest employers The manufacturing and distribution plantrsquos workers and managers have also led the way as community volunteers for two generations

gt Mercury Mercury EPM the electronics and plastics manufacturing division of Mercury Marine opened its St Cloud plant in 1960 and today generates about $15 million a year in sales Workers at the 110000-sq-ft plant make high-performance plastic and electronic components for Mercury Marine outboard and inboard boat engines and custom products for other customers

gt Colt Manufacturing The gun maker now the main small-arms supplier for the military is opening a regional headquarters and manufacturing plant near Kissimmee this year The company plans to fill more than 60 positions over three years Exactly what will be made locally has not been announced but the company supplies the US military with M4 carbines and M16 rifles 15 NATO countries and 80 other nations also purchase Colt arms

Gatorade is one of the countyrsquos biggest employers

The Nicholson Center provides cutting-edge training for doctors

Mercury EPM makes components for boat engines

Go to VisitKissimmeecom to plan your next visit or snap this code to launch your Kissimmee experience

Your Expectations

Kissimmeersquos destination experience is an exhilarating ride into the discovery of fun and adventure For discerning business professionals and families young and old seeking up-lifting weekend getaways or extended stays Enjoy theme parks outdoor adventures world-class golfing dinner shows and special events year-round Raise your expectations about what time away from work or home should be Experience Kissimmee today

Florida

10 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Give Kids the World For more than 20 years the non-profit Kissimmee resort has provided free vacations for youngsters with life-threatening illnesses More than 140 villas and entertainment venues designed for special-needs children and their families are supported by a non-profit founded by the Landwirth family

gt Cenek A major tour and travel marketer in Central and South America Cenek

is the first international company at the University of Central Floridarsquos business incubator in Kissimmee If successful Cenek will draw more international visitors to the area and show other firms how to enter the US market

gt Schakolad Chocolate Factory The chocolate maker recently opened its headquarters in the Old Town attractions area off Irlo Bronson Highway But the 8300-sq-ft facility is an attraction in its own right a working chocolate factory retail boutique corporate offices and franchise training center President Edgar Schaked a third-generation chocolatier says the tourist corridor is ldquoperfect for our business expansionrdquo Plans include a chocolate museum

gt Fonza Bat The custom baseball bat and glove maker relocated from Puerto Rico to the KissimmeeOsceola Enterprise Zone this year Osceola is a Major League

Baseball spring training site as well as the home of many amateur sports venues

gt Tupperware The plastic cup and bowl maker has had its US headquarters outside of Kissimmee since the early 1950s and its world headquarters since 1971 Today Tupperware manufactures and distributes in more than a dozen countries and employs about 300 in Osceola who oversee 13600 employees worldwide

gt Custom Plastic Developments With hit 3-D movies such as Avatar creating demand for 3-D glasses Custom Plastic Developments in Kissimmee is busier than ever Custom Plastic cranks out thousands of glasses for the movie industry every week along with other molded products for the consumer defense electronic and medical markets The privately held company founded in 1972 has been called ldquoone of Osceola Countyrsquos best kept business secretsrdquo

Give Kids the World runs a 70-acre resort

Tupperware has its headquarters

in Osceola

acute Pro-Development Attitude

acute Recent Land Development Code Changes

acute Centrally located within the State of Florida

acute Over $100M in two Hospital Expansions

acute Access to Skilled Workforce

acute Growing Urban Core

acute Downtown KissimmeeAcreage Available

acuteMinutes From Central Florida Attractions and Orlando Intrsquol Airport

acute Direct Access to SunRail (the new CFL Transportation System)

acute New City Economic Development Incentives

Dynamic Diverse Developing

wwwkissimmeeorg

Kissimmee

NO IMPACT FEES FOR ELIGIBLE BUSINESSES

Central Floridarsquos 2nd Largest City has

New Business AirparkShovel ready sites for the next

home of your aviation business

Available March 2013

No transportation impact fees

Property tax abatement

Fast-track permitting

Small business incentive fund (Manufacturer equipment refund)

Upfront Cash incentive

Qualifi ed Targeted Industry Incentives

Enterprise zone

Business friendly community

For more information 407-742-4200 wwwchooseosceolacom

CHOOSE OSCEOLA

WHY

Osceola_TrendAd-1002indd 1 10212 208 PM

12 november 2012 floridatrendcom

( Business Portrait Osceola County )

top photograph Atlee Mercer

Business Infrastructure

gt Business Court The 9th Judicial Circuit Court serving Osceola and Orange counties has a specialty business court for complex civil cases such as antitrust intellectual property franchise and unfair competition Business courts can speed the legal process and provide consistency in rulings Companies looking to relocate see that as a plus

gt Airport Only eight miles from Disney World the Kissimmee Gateway Airport is the closest public airport to Disney The city-owned general aviation facility opened in 1942 but boasts a modern air-traffic control tower two runways up to 6000 feet all-weather instrument access full service aircraft storage and flight training Some celebrities use the airport when flying in to visit Disney The 900-acre site includes a 24-acre industrial park and 18-hole golf course

gt Kissimmee Utility Authority Founded in 1901 KUA is the statersquos sixth-largest community-owned utility providing electric and telecommunication services to 64000 customers in Osceola The utility has 305 employees and an annual budget of $220 million KUA directors recently voted to build a $17-million substation to serve downtown Kissimmeersquos business district

gt Osceola County Expressway Authority Authorized by the state in 2010 the

authority is planning toll roads and transportation improvements Priorities include expanding Osceola Parkway to Lake Nonarsquos ldquomedical cityrdquo in south Orlando and building a north-south connector to extend SR 417 south into Osceola It would go around Lake Tohopekaliga and connect with Poinciana Parkway and I-4 Roads will have wireless payment compatible with SunPass and regional E-Pass

gt Toho Water Authority Established in 2003 Toho is the largest provider of water wastewater treatment and reclaimed water in Osceola It owns and operates 20 water plants and

10 wastewater plants serving more than 73000 customers in Kissimmee Poinciana and unincorporated areas With 165 employees and a budget of $75 million Toho maintains 1174 miles of water mains and distributes about 35 million gallons of drinkable water every day

gt Community Redevelopment Agencies County commissioners established two CRAs in 2012 to implement roadside and other improvements for key corridors The first covers 28 miles of east US 192 from Kissimmee city limits to Partin Settlement Road The second encompasses more than 12000 acres

Kissimmee Gateway Airport

Courthouse Square in Kissimmee

floridatrendcom november 2012 13

along west US 192 in the heart of Osceolarsquos tourism corridor from the county line on the west to Kissimmee The county also will get three stops on the new SunRail commuter line including one in downtown Kissimmee

gt Economic Development Agencies Osceola County Kissimmee and St Cloud are merging economic development agencies to improve coordination and to attract higher-paying jobs The Greater Osceola Development Partnership is being formed by the three governments A director should be in place in early 2013 Managers from the county and cities are developing a framework for how the organization will be funded and run Six economic ldquoclustersrdquo are targeted Tourism entertainment recreation and sports medical and scientific research and manufacturing agricultural products research and food production distribution and supply chain

management ITtelecommunication startup businesses and education and lifelong learning

St Cloud and Kissimmee also support business incubators run by the University of Central Florida assisting local startups

The Kissimmee Convention and Visitors Bureau recently added 13 positions to bring the CVB staff to 47 The surge is to more aggressively boost international

visits in coordination with a new international economic development administrator position created by the county this year

gt Professional Groups The Hispanic Business Council is an active increasingly influential part of the KissimmeeOsceola Chamber of Commerce developing leadership skills for young professionals and providing a key networking forum for all segments of the community

gt Regionalism Osceola benefits from regional organizations such as the Metro Orlando EDC MetroPlan Orlando transportation planning organization and the Lynx regional bus system with larger counties picking up proportionately more of the costs Osceola is particularly well-positioned on MetroPlan with three voting directors from the county including Brandon Arrington Osceola County commissioner and current chairman of MetroPlan

Downtown Kissimmee train depot

MORE REASONS TO STAYreg

Now open Floridas largest Embassy Suites meeting hotel Imagine an Embassy Suitesreg designed for great Orlando meetings With 300 spacious two-room suites and 40000 square feet of meeting prefunction and outdoor patio space our hotel has the flexibility to accommodate your meeting needs and give everyone the room they deserve Now thats how we take care of business Ideally located just 35 miles from the Walt Disney Worldtrade Resort

For information call 407-597-4100 or visit orlandolakebuenavistasouthembassysuitescom trade indicates a trademark of Hilton Worldwide copy2012 Hilton Worldwide

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 5: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

floridatrendcom november 2012 5

Osceola County amp Kissimmee

Who Lives Here

its herd of more than 44000 planting citrus and other crops while prepar-ing for urban growth in a 17000-acre section near Orlando

Public and private sector officials have made preserving the city of Kissimmee a priority and today the downtown is full of small businesses providing a healthy center amid an otherwise sprawling and diffuse coun-ty landscape County leaders have also thought ahead with an ambitious plan for expanding the arearsquos road network

The growth of the countyrsquos Hispan-ic population in recent years has been striking Mostly of Puerto Rican ori-gin the Hispanic portion of the popu-lation has risen from 294 in 2000 to 463 in 2011 Hispanics are projected to be a majority of 55 by 2016

Lake Toho a favorite fishing spot

The 40-foot Monument of States was built from stones furnished

by tourists governors a prime minister and a US president

Population

gt Osceola County 276163 The population is projected to surpass 300000 by 2016

gt Kissimmee 61346

gt St Cloud 36163

Growth 2000-10

gt 558 compared with 176 statewide

Demographics

gt White non-Hispanic 396 (575 statewide)

gt HispanicLatino 475 (229 statewide)

gt Black 128 (165 statewide)

gt Median Age 35

gt Notable More than 20 of the countyrsquos population is in the prime working years of 20 to 34 years old almost double the number who are 65 or older More than half of the countyrsquos population is under 40

gt Foreign-Born 197 (192 statewide)

Labor Force

gt The number of adults in Osceola with bachelorrsquos degrees nearly doubled from 12024 in 2000 to 23841 in 2011 boosting the percentage with bachelorrsquos degrees from 109 to 136 By 2016 146 of adults in the countyrsquos labor force are forecast to have four-year degrees The percentage with associatersquos bachelorrsquos or graduate degrees rose from 227 to 252 between 2000 and 2011

gt Median Household Income $46328 ($47661 statewide)

Politics

gt In 2008 Barack Obama got 5941 of the vote in Osceola County with John McCain getting 3972

Taxes

gt Osceola County ranks 16th in Florida in total taxes levied

By Jerry Jackson

6 november 2012 floridatrendcom

( Business Portrait Osceola County )

Tourism

Along with longstanding attractions like the Silver Spurs Rodeo the county also is home to Disneyrsquos ESPN Wide World of Sports spring training for the Atlanta Braves and Houston Astros national bass fishing tournaments and amateur athletics Longstanding attraction Gatorland is just over the border in Orange County This year the National Senior Games Association is moving to Kissimmee from Baton Rouge La The Olympic-style competition for athletes over 50 attracts thousands of participants and families generating an estimated economic impact of $120 million a year Osceola will host the games beginning in 2015

Osceola has a reservoir of business hotels and convention space deeper than any in central Florida outside of Orlando Sites range from the boutique Bohemian Hotel Celebration with 115 rooms to the Gaylord Palms Resort and Convention Center a virtual attraction itself with more than 400000 square feet of meeting space The county has 263 meeting sites of all kinds totaling more than 900000 square feet

By the Numbers

gt 846 of visitors to Osceola travel on vacation or for leisure

gt 118 for meetings

gt 22 for sports

gt 15 for festivalsevents

Lodging

gt 107 hotelsmotels with 23196 rooms

gt 30 timeshare resorts with 8167 units

gt 13 condohotels with 2056 units

gt 23 campgrounds with 3667 spaces

gt 9485 independently leased condos villas and homes

gt Total lodging units 46571

Manufacturing and Distribution

The county is home to several sizable manufacturing operations including longtime resident Mercury Marine a Gatorade plant and recently arrived firearms maker Colt Industries McLaneSuneast and Lowersquos operate distribution centers employing more than 500 each

Agriculture

At nearly 300000 acres Deseret Ranch mdash primarily a cattle operation but also growing potatoes and some other crops mdash is the dominant agricultural operation in the county and one of the most sophisticated in the country The county ranks No 1 in Florida beef cattle production has more than 20000 acres in citrus and more than 4000 acres in commercial sod

Construction and Real Estate

Along with well-known Celebration the county also is home to several other large-scale master-planned communities Poinciana southwest of Kissimmee and extending into Polk County is now home to more than 50000 Harmony home to more than 1000 is a green-certified community near St Cloud Destiny a

Economic Life

Deseret Ranch covers nearly 300000 acres

Gaylord Palms has more than 400000 square feet of meeting space

floridatrendcom november 2012 7

41000-plus project near Yeehaw Junction has been controversial because of its size and has been the object of litigation between its developers

Two Osceola County neighborhoods dominated by hospitality and service workers no longer qualify for federal block grants (as of 2012) Buenaventura Lakes with about 18161 residents and Kissimmee View with 1148 no longer meet the low-income target-area definition for Community Development Block Grants Thatrsquos because more than half of the households now have a median income at or above 80 of the county median for a family of four

Education

The Osceola County School Board has struggled with political infighting for years and the countyrsquos K-12 schools are strained by budget cuts and overcrowding

At the post-secondary level the county is well-served by a regional campus of Valencia College ranked as the best

community college in the nation by the Aspen Institute Stetson University has had a branch in Osceola since 1998 and the University of Central Florida which

operates a business incubator shares space with Valencia and its 12000 students A $35-million four-story addition is scheduled to be completed early next year by Valencia and UCF

Puerto Rico-based Florida Technical College has a 67000-sq-ft campus at the Osceola Square Mall in Kissimmee offering job training as well as associatersquos and bachelorrsquos degree programs

Transportation Hub

Osceola County once was a vital inland transportation corridor when steamers and paddleboats plied the Kissimmee River and its chain of lakes in the 1800s Now residents are preparing a new transportation hub in downtown Kissimmee where the interstate Amtrak trains that already serve the community will be joined by the regional Sunrail commuter train intrastate and local bus service in one central location Plans call for the addition of a circulator bus route serving a mixed-use multimodal and walkable corridor

Valencia College has a regional campus in the county

St Cloud is host to high-growth entrepreneurial companies ndash companies that are becoming fi nancially successful in this tight-knit community

The availability of development area makes St Cloud the ideal place for business relocation

St Cloudrsquos stellar location is a natural choice for businesses ndash St Cloud is close to Lake Nona Medical City and Orlando International Airport and offers easy access to the turnpike and highways

City of St CloudEconomic Development Offi ce

(407) 957-7234

planningstcloudorg

wwwstcloudorg

Great Place to Live Work and PlaySt Cloud

8 november 2012 floridatrendcom

( Osceola County )

Notable Firms and Developments

gt Florida Hospital Nicholson Center As one of only a handful of surgical training sites of its kind in the country the center named for the philanthropic Nicholson family opened a $35-million facility in Celebration The 54000-sq-ft building is filled with surgical robotics and high-tech tools to attract top physicians and surgeons-in-training from throughout the world

gt PepsiCoGatorade A plant in Osceola produces millions of cases of Gatorade each year and is one of the countyrsquos biggest employers The manufacturing and distribution plantrsquos workers and managers have also led the way as community volunteers for two generations

gt Mercury Mercury EPM the electronics and plastics manufacturing division of Mercury Marine opened its St Cloud plant in 1960 and today generates about $15 million a year in sales Workers at the 110000-sq-ft plant make high-performance plastic and electronic components for Mercury Marine outboard and inboard boat engines and custom products for other customers

gt Colt Manufacturing The gun maker now the main small-arms supplier for the military is opening a regional headquarters and manufacturing plant near Kissimmee this year The company plans to fill more than 60 positions over three years Exactly what will be made locally has not been announced but the company supplies the US military with M4 carbines and M16 rifles 15 NATO countries and 80 other nations also purchase Colt arms

Gatorade is one of the countyrsquos biggest employers

The Nicholson Center provides cutting-edge training for doctors

Mercury EPM makes components for boat engines

Go to VisitKissimmeecom to plan your next visit or snap this code to launch your Kissimmee experience

Your Expectations

Kissimmeersquos destination experience is an exhilarating ride into the discovery of fun and adventure For discerning business professionals and families young and old seeking up-lifting weekend getaways or extended stays Enjoy theme parks outdoor adventures world-class golfing dinner shows and special events year-round Raise your expectations about what time away from work or home should be Experience Kissimmee today

Florida

10 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Give Kids the World For more than 20 years the non-profit Kissimmee resort has provided free vacations for youngsters with life-threatening illnesses More than 140 villas and entertainment venues designed for special-needs children and their families are supported by a non-profit founded by the Landwirth family

gt Cenek A major tour and travel marketer in Central and South America Cenek

is the first international company at the University of Central Floridarsquos business incubator in Kissimmee If successful Cenek will draw more international visitors to the area and show other firms how to enter the US market

gt Schakolad Chocolate Factory The chocolate maker recently opened its headquarters in the Old Town attractions area off Irlo Bronson Highway But the 8300-sq-ft facility is an attraction in its own right a working chocolate factory retail boutique corporate offices and franchise training center President Edgar Schaked a third-generation chocolatier says the tourist corridor is ldquoperfect for our business expansionrdquo Plans include a chocolate museum

gt Fonza Bat The custom baseball bat and glove maker relocated from Puerto Rico to the KissimmeeOsceola Enterprise Zone this year Osceola is a Major League

Baseball spring training site as well as the home of many amateur sports venues

gt Tupperware The plastic cup and bowl maker has had its US headquarters outside of Kissimmee since the early 1950s and its world headquarters since 1971 Today Tupperware manufactures and distributes in more than a dozen countries and employs about 300 in Osceola who oversee 13600 employees worldwide

gt Custom Plastic Developments With hit 3-D movies such as Avatar creating demand for 3-D glasses Custom Plastic Developments in Kissimmee is busier than ever Custom Plastic cranks out thousands of glasses for the movie industry every week along with other molded products for the consumer defense electronic and medical markets The privately held company founded in 1972 has been called ldquoone of Osceola Countyrsquos best kept business secretsrdquo

Give Kids the World runs a 70-acre resort

Tupperware has its headquarters

in Osceola

acute Pro-Development Attitude

acute Recent Land Development Code Changes

acute Centrally located within the State of Florida

acute Over $100M in two Hospital Expansions

acute Access to Skilled Workforce

acute Growing Urban Core

acute Downtown KissimmeeAcreage Available

acuteMinutes From Central Florida Attractions and Orlando Intrsquol Airport

acute Direct Access to SunRail (the new CFL Transportation System)

acute New City Economic Development Incentives

Dynamic Diverse Developing

wwwkissimmeeorg

Kissimmee

NO IMPACT FEES FOR ELIGIBLE BUSINESSES

Central Floridarsquos 2nd Largest City has

New Business AirparkShovel ready sites for the next

home of your aviation business

Available March 2013

No transportation impact fees

Property tax abatement

Fast-track permitting

Small business incentive fund (Manufacturer equipment refund)

Upfront Cash incentive

Qualifi ed Targeted Industry Incentives

Enterprise zone

Business friendly community

For more information 407-742-4200 wwwchooseosceolacom

CHOOSE OSCEOLA

WHY

Osceola_TrendAd-1002indd 1 10212 208 PM

12 november 2012 floridatrendcom

( Business Portrait Osceola County )

top photograph Atlee Mercer

Business Infrastructure

gt Business Court The 9th Judicial Circuit Court serving Osceola and Orange counties has a specialty business court for complex civil cases such as antitrust intellectual property franchise and unfair competition Business courts can speed the legal process and provide consistency in rulings Companies looking to relocate see that as a plus

gt Airport Only eight miles from Disney World the Kissimmee Gateway Airport is the closest public airport to Disney The city-owned general aviation facility opened in 1942 but boasts a modern air-traffic control tower two runways up to 6000 feet all-weather instrument access full service aircraft storage and flight training Some celebrities use the airport when flying in to visit Disney The 900-acre site includes a 24-acre industrial park and 18-hole golf course

gt Kissimmee Utility Authority Founded in 1901 KUA is the statersquos sixth-largest community-owned utility providing electric and telecommunication services to 64000 customers in Osceola The utility has 305 employees and an annual budget of $220 million KUA directors recently voted to build a $17-million substation to serve downtown Kissimmeersquos business district

gt Osceola County Expressway Authority Authorized by the state in 2010 the

authority is planning toll roads and transportation improvements Priorities include expanding Osceola Parkway to Lake Nonarsquos ldquomedical cityrdquo in south Orlando and building a north-south connector to extend SR 417 south into Osceola It would go around Lake Tohopekaliga and connect with Poinciana Parkway and I-4 Roads will have wireless payment compatible with SunPass and regional E-Pass

gt Toho Water Authority Established in 2003 Toho is the largest provider of water wastewater treatment and reclaimed water in Osceola It owns and operates 20 water plants and

10 wastewater plants serving more than 73000 customers in Kissimmee Poinciana and unincorporated areas With 165 employees and a budget of $75 million Toho maintains 1174 miles of water mains and distributes about 35 million gallons of drinkable water every day

gt Community Redevelopment Agencies County commissioners established two CRAs in 2012 to implement roadside and other improvements for key corridors The first covers 28 miles of east US 192 from Kissimmee city limits to Partin Settlement Road The second encompasses more than 12000 acres

Kissimmee Gateway Airport

Courthouse Square in Kissimmee

floridatrendcom november 2012 13

along west US 192 in the heart of Osceolarsquos tourism corridor from the county line on the west to Kissimmee The county also will get three stops on the new SunRail commuter line including one in downtown Kissimmee

gt Economic Development Agencies Osceola County Kissimmee and St Cloud are merging economic development agencies to improve coordination and to attract higher-paying jobs The Greater Osceola Development Partnership is being formed by the three governments A director should be in place in early 2013 Managers from the county and cities are developing a framework for how the organization will be funded and run Six economic ldquoclustersrdquo are targeted Tourism entertainment recreation and sports medical and scientific research and manufacturing agricultural products research and food production distribution and supply chain

management ITtelecommunication startup businesses and education and lifelong learning

St Cloud and Kissimmee also support business incubators run by the University of Central Florida assisting local startups

The Kissimmee Convention and Visitors Bureau recently added 13 positions to bring the CVB staff to 47 The surge is to more aggressively boost international

visits in coordination with a new international economic development administrator position created by the county this year

gt Professional Groups The Hispanic Business Council is an active increasingly influential part of the KissimmeeOsceola Chamber of Commerce developing leadership skills for young professionals and providing a key networking forum for all segments of the community

gt Regionalism Osceola benefits from regional organizations such as the Metro Orlando EDC MetroPlan Orlando transportation planning organization and the Lynx regional bus system with larger counties picking up proportionately more of the costs Osceola is particularly well-positioned on MetroPlan with three voting directors from the county including Brandon Arrington Osceola County commissioner and current chairman of MetroPlan

Downtown Kissimmee train depot

MORE REASONS TO STAYreg

Now open Floridas largest Embassy Suites meeting hotel Imagine an Embassy Suitesreg designed for great Orlando meetings With 300 spacious two-room suites and 40000 square feet of meeting prefunction and outdoor patio space our hotel has the flexibility to accommodate your meeting needs and give everyone the room they deserve Now thats how we take care of business Ideally located just 35 miles from the Walt Disney Worldtrade Resort

For information call 407-597-4100 or visit orlandolakebuenavistasouthembassysuitescom trade indicates a trademark of Hilton Worldwide copy2012 Hilton Worldwide

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 6: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

6 november 2012 floridatrendcom

( Business Portrait Osceola County )

Tourism

Along with longstanding attractions like the Silver Spurs Rodeo the county also is home to Disneyrsquos ESPN Wide World of Sports spring training for the Atlanta Braves and Houston Astros national bass fishing tournaments and amateur athletics Longstanding attraction Gatorland is just over the border in Orange County This year the National Senior Games Association is moving to Kissimmee from Baton Rouge La The Olympic-style competition for athletes over 50 attracts thousands of participants and families generating an estimated economic impact of $120 million a year Osceola will host the games beginning in 2015

Osceola has a reservoir of business hotels and convention space deeper than any in central Florida outside of Orlando Sites range from the boutique Bohemian Hotel Celebration with 115 rooms to the Gaylord Palms Resort and Convention Center a virtual attraction itself with more than 400000 square feet of meeting space The county has 263 meeting sites of all kinds totaling more than 900000 square feet

By the Numbers

gt 846 of visitors to Osceola travel on vacation or for leisure

gt 118 for meetings

gt 22 for sports

gt 15 for festivalsevents

Lodging

gt 107 hotelsmotels with 23196 rooms

gt 30 timeshare resorts with 8167 units

gt 13 condohotels with 2056 units

gt 23 campgrounds with 3667 spaces

gt 9485 independently leased condos villas and homes

gt Total lodging units 46571

Manufacturing and Distribution

The county is home to several sizable manufacturing operations including longtime resident Mercury Marine a Gatorade plant and recently arrived firearms maker Colt Industries McLaneSuneast and Lowersquos operate distribution centers employing more than 500 each

Agriculture

At nearly 300000 acres Deseret Ranch mdash primarily a cattle operation but also growing potatoes and some other crops mdash is the dominant agricultural operation in the county and one of the most sophisticated in the country The county ranks No 1 in Florida beef cattle production has more than 20000 acres in citrus and more than 4000 acres in commercial sod

Construction and Real Estate

Along with well-known Celebration the county also is home to several other large-scale master-planned communities Poinciana southwest of Kissimmee and extending into Polk County is now home to more than 50000 Harmony home to more than 1000 is a green-certified community near St Cloud Destiny a

Economic Life

Deseret Ranch covers nearly 300000 acres

Gaylord Palms has more than 400000 square feet of meeting space

floridatrendcom november 2012 7

41000-plus project near Yeehaw Junction has been controversial because of its size and has been the object of litigation between its developers

Two Osceola County neighborhoods dominated by hospitality and service workers no longer qualify for federal block grants (as of 2012) Buenaventura Lakes with about 18161 residents and Kissimmee View with 1148 no longer meet the low-income target-area definition for Community Development Block Grants Thatrsquos because more than half of the households now have a median income at or above 80 of the county median for a family of four

Education

The Osceola County School Board has struggled with political infighting for years and the countyrsquos K-12 schools are strained by budget cuts and overcrowding

At the post-secondary level the county is well-served by a regional campus of Valencia College ranked as the best

community college in the nation by the Aspen Institute Stetson University has had a branch in Osceola since 1998 and the University of Central Florida which

operates a business incubator shares space with Valencia and its 12000 students A $35-million four-story addition is scheduled to be completed early next year by Valencia and UCF

Puerto Rico-based Florida Technical College has a 67000-sq-ft campus at the Osceola Square Mall in Kissimmee offering job training as well as associatersquos and bachelorrsquos degree programs

Transportation Hub

Osceola County once was a vital inland transportation corridor when steamers and paddleboats plied the Kissimmee River and its chain of lakes in the 1800s Now residents are preparing a new transportation hub in downtown Kissimmee where the interstate Amtrak trains that already serve the community will be joined by the regional Sunrail commuter train intrastate and local bus service in one central location Plans call for the addition of a circulator bus route serving a mixed-use multimodal and walkable corridor

Valencia College has a regional campus in the county

St Cloud is host to high-growth entrepreneurial companies ndash companies that are becoming fi nancially successful in this tight-knit community

The availability of development area makes St Cloud the ideal place for business relocation

St Cloudrsquos stellar location is a natural choice for businesses ndash St Cloud is close to Lake Nona Medical City and Orlando International Airport and offers easy access to the turnpike and highways

City of St CloudEconomic Development Offi ce

(407) 957-7234

planningstcloudorg

wwwstcloudorg

Great Place to Live Work and PlaySt Cloud

8 november 2012 floridatrendcom

( Osceola County )

Notable Firms and Developments

gt Florida Hospital Nicholson Center As one of only a handful of surgical training sites of its kind in the country the center named for the philanthropic Nicholson family opened a $35-million facility in Celebration The 54000-sq-ft building is filled with surgical robotics and high-tech tools to attract top physicians and surgeons-in-training from throughout the world

gt PepsiCoGatorade A plant in Osceola produces millions of cases of Gatorade each year and is one of the countyrsquos biggest employers The manufacturing and distribution plantrsquos workers and managers have also led the way as community volunteers for two generations

gt Mercury Mercury EPM the electronics and plastics manufacturing division of Mercury Marine opened its St Cloud plant in 1960 and today generates about $15 million a year in sales Workers at the 110000-sq-ft plant make high-performance plastic and electronic components for Mercury Marine outboard and inboard boat engines and custom products for other customers

gt Colt Manufacturing The gun maker now the main small-arms supplier for the military is opening a regional headquarters and manufacturing plant near Kissimmee this year The company plans to fill more than 60 positions over three years Exactly what will be made locally has not been announced but the company supplies the US military with M4 carbines and M16 rifles 15 NATO countries and 80 other nations also purchase Colt arms

Gatorade is one of the countyrsquos biggest employers

The Nicholson Center provides cutting-edge training for doctors

Mercury EPM makes components for boat engines

Go to VisitKissimmeecom to plan your next visit or snap this code to launch your Kissimmee experience

Your Expectations

Kissimmeersquos destination experience is an exhilarating ride into the discovery of fun and adventure For discerning business professionals and families young and old seeking up-lifting weekend getaways or extended stays Enjoy theme parks outdoor adventures world-class golfing dinner shows and special events year-round Raise your expectations about what time away from work or home should be Experience Kissimmee today

Florida

10 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Give Kids the World For more than 20 years the non-profit Kissimmee resort has provided free vacations for youngsters with life-threatening illnesses More than 140 villas and entertainment venues designed for special-needs children and their families are supported by a non-profit founded by the Landwirth family

gt Cenek A major tour and travel marketer in Central and South America Cenek

is the first international company at the University of Central Floridarsquos business incubator in Kissimmee If successful Cenek will draw more international visitors to the area and show other firms how to enter the US market

gt Schakolad Chocolate Factory The chocolate maker recently opened its headquarters in the Old Town attractions area off Irlo Bronson Highway But the 8300-sq-ft facility is an attraction in its own right a working chocolate factory retail boutique corporate offices and franchise training center President Edgar Schaked a third-generation chocolatier says the tourist corridor is ldquoperfect for our business expansionrdquo Plans include a chocolate museum

gt Fonza Bat The custom baseball bat and glove maker relocated from Puerto Rico to the KissimmeeOsceola Enterprise Zone this year Osceola is a Major League

Baseball spring training site as well as the home of many amateur sports venues

gt Tupperware The plastic cup and bowl maker has had its US headquarters outside of Kissimmee since the early 1950s and its world headquarters since 1971 Today Tupperware manufactures and distributes in more than a dozen countries and employs about 300 in Osceola who oversee 13600 employees worldwide

gt Custom Plastic Developments With hit 3-D movies such as Avatar creating demand for 3-D glasses Custom Plastic Developments in Kissimmee is busier than ever Custom Plastic cranks out thousands of glasses for the movie industry every week along with other molded products for the consumer defense electronic and medical markets The privately held company founded in 1972 has been called ldquoone of Osceola Countyrsquos best kept business secretsrdquo

Give Kids the World runs a 70-acre resort

Tupperware has its headquarters

in Osceola

acute Pro-Development Attitude

acute Recent Land Development Code Changes

acute Centrally located within the State of Florida

acute Over $100M in two Hospital Expansions

acute Access to Skilled Workforce

acute Growing Urban Core

acute Downtown KissimmeeAcreage Available

acuteMinutes From Central Florida Attractions and Orlando Intrsquol Airport

acute Direct Access to SunRail (the new CFL Transportation System)

acute New City Economic Development Incentives

Dynamic Diverse Developing

wwwkissimmeeorg

Kissimmee

NO IMPACT FEES FOR ELIGIBLE BUSINESSES

Central Floridarsquos 2nd Largest City has

New Business AirparkShovel ready sites for the next

home of your aviation business

Available March 2013

No transportation impact fees

Property tax abatement

Fast-track permitting

Small business incentive fund (Manufacturer equipment refund)

Upfront Cash incentive

Qualifi ed Targeted Industry Incentives

Enterprise zone

Business friendly community

For more information 407-742-4200 wwwchooseosceolacom

CHOOSE OSCEOLA

WHY

Osceola_TrendAd-1002indd 1 10212 208 PM

12 november 2012 floridatrendcom

( Business Portrait Osceola County )

top photograph Atlee Mercer

Business Infrastructure

gt Business Court The 9th Judicial Circuit Court serving Osceola and Orange counties has a specialty business court for complex civil cases such as antitrust intellectual property franchise and unfair competition Business courts can speed the legal process and provide consistency in rulings Companies looking to relocate see that as a plus

gt Airport Only eight miles from Disney World the Kissimmee Gateway Airport is the closest public airport to Disney The city-owned general aviation facility opened in 1942 but boasts a modern air-traffic control tower two runways up to 6000 feet all-weather instrument access full service aircraft storage and flight training Some celebrities use the airport when flying in to visit Disney The 900-acre site includes a 24-acre industrial park and 18-hole golf course

gt Kissimmee Utility Authority Founded in 1901 KUA is the statersquos sixth-largest community-owned utility providing electric and telecommunication services to 64000 customers in Osceola The utility has 305 employees and an annual budget of $220 million KUA directors recently voted to build a $17-million substation to serve downtown Kissimmeersquos business district

gt Osceola County Expressway Authority Authorized by the state in 2010 the

authority is planning toll roads and transportation improvements Priorities include expanding Osceola Parkway to Lake Nonarsquos ldquomedical cityrdquo in south Orlando and building a north-south connector to extend SR 417 south into Osceola It would go around Lake Tohopekaliga and connect with Poinciana Parkway and I-4 Roads will have wireless payment compatible with SunPass and regional E-Pass

gt Toho Water Authority Established in 2003 Toho is the largest provider of water wastewater treatment and reclaimed water in Osceola It owns and operates 20 water plants and

10 wastewater plants serving more than 73000 customers in Kissimmee Poinciana and unincorporated areas With 165 employees and a budget of $75 million Toho maintains 1174 miles of water mains and distributes about 35 million gallons of drinkable water every day

gt Community Redevelopment Agencies County commissioners established two CRAs in 2012 to implement roadside and other improvements for key corridors The first covers 28 miles of east US 192 from Kissimmee city limits to Partin Settlement Road The second encompasses more than 12000 acres

Kissimmee Gateway Airport

Courthouse Square in Kissimmee

floridatrendcom november 2012 13

along west US 192 in the heart of Osceolarsquos tourism corridor from the county line on the west to Kissimmee The county also will get three stops on the new SunRail commuter line including one in downtown Kissimmee

gt Economic Development Agencies Osceola County Kissimmee and St Cloud are merging economic development agencies to improve coordination and to attract higher-paying jobs The Greater Osceola Development Partnership is being formed by the three governments A director should be in place in early 2013 Managers from the county and cities are developing a framework for how the organization will be funded and run Six economic ldquoclustersrdquo are targeted Tourism entertainment recreation and sports medical and scientific research and manufacturing agricultural products research and food production distribution and supply chain

management ITtelecommunication startup businesses and education and lifelong learning

St Cloud and Kissimmee also support business incubators run by the University of Central Florida assisting local startups

The Kissimmee Convention and Visitors Bureau recently added 13 positions to bring the CVB staff to 47 The surge is to more aggressively boost international

visits in coordination with a new international economic development administrator position created by the county this year

gt Professional Groups The Hispanic Business Council is an active increasingly influential part of the KissimmeeOsceola Chamber of Commerce developing leadership skills for young professionals and providing a key networking forum for all segments of the community

gt Regionalism Osceola benefits from regional organizations such as the Metro Orlando EDC MetroPlan Orlando transportation planning organization and the Lynx regional bus system with larger counties picking up proportionately more of the costs Osceola is particularly well-positioned on MetroPlan with three voting directors from the county including Brandon Arrington Osceola County commissioner and current chairman of MetroPlan

Downtown Kissimmee train depot

MORE REASONS TO STAYreg

Now open Floridas largest Embassy Suites meeting hotel Imagine an Embassy Suitesreg designed for great Orlando meetings With 300 spacious two-room suites and 40000 square feet of meeting prefunction and outdoor patio space our hotel has the flexibility to accommodate your meeting needs and give everyone the room they deserve Now thats how we take care of business Ideally located just 35 miles from the Walt Disney Worldtrade Resort

For information call 407-597-4100 or visit orlandolakebuenavistasouthembassysuitescom trade indicates a trademark of Hilton Worldwide copy2012 Hilton Worldwide

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 7: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

floridatrendcom november 2012 7

41000-plus project near Yeehaw Junction has been controversial because of its size and has been the object of litigation between its developers

Two Osceola County neighborhoods dominated by hospitality and service workers no longer qualify for federal block grants (as of 2012) Buenaventura Lakes with about 18161 residents and Kissimmee View with 1148 no longer meet the low-income target-area definition for Community Development Block Grants Thatrsquos because more than half of the households now have a median income at or above 80 of the county median for a family of four

Education

The Osceola County School Board has struggled with political infighting for years and the countyrsquos K-12 schools are strained by budget cuts and overcrowding

At the post-secondary level the county is well-served by a regional campus of Valencia College ranked as the best

community college in the nation by the Aspen Institute Stetson University has had a branch in Osceola since 1998 and the University of Central Florida which

operates a business incubator shares space with Valencia and its 12000 students A $35-million four-story addition is scheduled to be completed early next year by Valencia and UCF

Puerto Rico-based Florida Technical College has a 67000-sq-ft campus at the Osceola Square Mall in Kissimmee offering job training as well as associatersquos and bachelorrsquos degree programs

Transportation Hub

Osceola County once was a vital inland transportation corridor when steamers and paddleboats plied the Kissimmee River and its chain of lakes in the 1800s Now residents are preparing a new transportation hub in downtown Kissimmee where the interstate Amtrak trains that already serve the community will be joined by the regional Sunrail commuter train intrastate and local bus service in one central location Plans call for the addition of a circulator bus route serving a mixed-use multimodal and walkable corridor

Valencia College has a regional campus in the county

St Cloud is host to high-growth entrepreneurial companies ndash companies that are becoming fi nancially successful in this tight-knit community

The availability of development area makes St Cloud the ideal place for business relocation

St Cloudrsquos stellar location is a natural choice for businesses ndash St Cloud is close to Lake Nona Medical City and Orlando International Airport and offers easy access to the turnpike and highways

City of St CloudEconomic Development Offi ce

(407) 957-7234

planningstcloudorg

wwwstcloudorg

Great Place to Live Work and PlaySt Cloud

8 november 2012 floridatrendcom

( Osceola County )

Notable Firms and Developments

gt Florida Hospital Nicholson Center As one of only a handful of surgical training sites of its kind in the country the center named for the philanthropic Nicholson family opened a $35-million facility in Celebration The 54000-sq-ft building is filled with surgical robotics and high-tech tools to attract top physicians and surgeons-in-training from throughout the world

gt PepsiCoGatorade A plant in Osceola produces millions of cases of Gatorade each year and is one of the countyrsquos biggest employers The manufacturing and distribution plantrsquos workers and managers have also led the way as community volunteers for two generations

gt Mercury Mercury EPM the electronics and plastics manufacturing division of Mercury Marine opened its St Cloud plant in 1960 and today generates about $15 million a year in sales Workers at the 110000-sq-ft plant make high-performance plastic and electronic components for Mercury Marine outboard and inboard boat engines and custom products for other customers

gt Colt Manufacturing The gun maker now the main small-arms supplier for the military is opening a regional headquarters and manufacturing plant near Kissimmee this year The company plans to fill more than 60 positions over three years Exactly what will be made locally has not been announced but the company supplies the US military with M4 carbines and M16 rifles 15 NATO countries and 80 other nations also purchase Colt arms

Gatorade is one of the countyrsquos biggest employers

The Nicholson Center provides cutting-edge training for doctors

Mercury EPM makes components for boat engines

Go to VisitKissimmeecom to plan your next visit or snap this code to launch your Kissimmee experience

Your Expectations

Kissimmeersquos destination experience is an exhilarating ride into the discovery of fun and adventure For discerning business professionals and families young and old seeking up-lifting weekend getaways or extended stays Enjoy theme parks outdoor adventures world-class golfing dinner shows and special events year-round Raise your expectations about what time away from work or home should be Experience Kissimmee today

Florida

10 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Give Kids the World For more than 20 years the non-profit Kissimmee resort has provided free vacations for youngsters with life-threatening illnesses More than 140 villas and entertainment venues designed for special-needs children and their families are supported by a non-profit founded by the Landwirth family

gt Cenek A major tour and travel marketer in Central and South America Cenek

is the first international company at the University of Central Floridarsquos business incubator in Kissimmee If successful Cenek will draw more international visitors to the area and show other firms how to enter the US market

gt Schakolad Chocolate Factory The chocolate maker recently opened its headquarters in the Old Town attractions area off Irlo Bronson Highway But the 8300-sq-ft facility is an attraction in its own right a working chocolate factory retail boutique corporate offices and franchise training center President Edgar Schaked a third-generation chocolatier says the tourist corridor is ldquoperfect for our business expansionrdquo Plans include a chocolate museum

gt Fonza Bat The custom baseball bat and glove maker relocated from Puerto Rico to the KissimmeeOsceola Enterprise Zone this year Osceola is a Major League

Baseball spring training site as well as the home of many amateur sports venues

gt Tupperware The plastic cup and bowl maker has had its US headquarters outside of Kissimmee since the early 1950s and its world headquarters since 1971 Today Tupperware manufactures and distributes in more than a dozen countries and employs about 300 in Osceola who oversee 13600 employees worldwide

gt Custom Plastic Developments With hit 3-D movies such as Avatar creating demand for 3-D glasses Custom Plastic Developments in Kissimmee is busier than ever Custom Plastic cranks out thousands of glasses for the movie industry every week along with other molded products for the consumer defense electronic and medical markets The privately held company founded in 1972 has been called ldquoone of Osceola Countyrsquos best kept business secretsrdquo

Give Kids the World runs a 70-acre resort

Tupperware has its headquarters

in Osceola

acute Pro-Development Attitude

acute Recent Land Development Code Changes

acute Centrally located within the State of Florida

acute Over $100M in two Hospital Expansions

acute Access to Skilled Workforce

acute Growing Urban Core

acute Downtown KissimmeeAcreage Available

acuteMinutes From Central Florida Attractions and Orlando Intrsquol Airport

acute Direct Access to SunRail (the new CFL Transportation System)

acute New City Economic Development Incentives

Dynamic Diverse Developing

wwwkissimmeeorg

Kissimmee

NO IMPACT FEES FOR ELIGIBLE BUSINESSES

Central Floridarsquos 2nd Largest City has

New Business AirparkShovel ready sites for the next

home of your aviation business

Available March 2013

No transportation impact fees

Property tax abatement

Fast-track permitting

Small business incentive fund (Manufacturer equipment refund)

Upfront Cash incentive

Qualifi ed Targeted Industry Incentives

Enterprise zone

Business friendly community

For more information 407-742-4200 wwwchooseosceolacom

CHOOSE OSCEOLA

WHY

Osceola_TrendAd-1002indd 1 10212 208 PM

12 november 2012 floridatrendcom

( Business Portrait Osceola County )

top photograph Atlee Mercer

Business Infrastructure

gt Business Court The 9th Judicial Circuit Court serving Osceola and Orange counties has a specialty business court for complex civil cases such as antitrust intellectual property franchise and unfair competition Business courts can speed the legal process and provide consistency in rulings Companies looking to relocate see that as a plus

gt Airport Only eight miles from Disney World the Kissimmee Gateway Airport is the closest public airport to Disney The city-owned general aviation facility opened in 1942 but boasts a modern air-traffic control tower two runways up to 6000 feet all-weather instrument access full service aircraft storage and flight training Some celebrities use the airport when flying in to visit Disney The 900-acre site includes a 24-acre industrial park and 18-hole golf course

gt Kissimmee Utility Authority Founded in 1901 KUA is the statersquos sixth-largest community-owned utility providing electric and telecommunication services to 64000 customers in Osceola The utility has 305 employees and an annual budget of $220 million KUA directors recently voted to build a $17-million substation to serve downtown Kissimmeersquos business district

gt Osceola County Expressway Authority Authorized by the state in 2010 the

authority is planning toll roads and transportation improvements Priorities include expanding Osceola Parkway to Lake Nonarsquos ldquomedical cityrdquo in south Orlando and building a north-south connector to extend SR 417 south into Osceola It would go around Lake Tohopekaliga and connect with Poinciana Parkway and I-4 Roads will have wireless payment compatible with SunPass and regional E-Pass

gt Toho Water Authority Established in 2003 Toho is the largest provider of water wastewater treatment and reclaimed water in Osceola It owns and operates 20 water plants and

10 wastewater plants serving more than 73000 customers in Kissimmee Poinciana and unincorporated areas With 165 employees and a budget of $75 million Toho maintains 1174 miles of water mains and distributes about 35 million gallons of drinkable water every day

gt Community Redevelopment Agencies County commissioners established two CRAs in 2012 to implement roadside and other improvements for key corridors The first covers 28 miles of east US 192 from Kissimmee city limits to Partin Settlement Road The second encompasses more than 12000 acres

Kissimmee Gateway Airport

Courthouse Square in Kissimmee

floridatrendcom november 2012 13

along west US 192 in the heart of Osceolarsquos tourism corridor from the county line on the west to Kissimmee The county also will get three stops on the new SunRail commuter line including one in downtown Kissimmee

gt Economic Development Agencies Osceola County Kissimmee and St Cloud are merging economic development agencies to improve coordination and to attract higher-paying jobs The Greater Osceola Development Partnership is being formed by the three governments A director should be in place in early 2013 Managers from the county and cities are developing a framework for how the organization will be funded and run Six economic ldquoclustersrdquo are targeted Tourism entertainment recreation and sports medical and scientific research and manufacturing agricultural products research and food production distribution and supply chain

management ITtelecommunication startup businesses and education and lifelong learning

St Cloud and Kissimmee also support business incubators run by the University of Central Florida assisting local startups

The Kissimmee Convention and Visitors Bureau recently added 13 positions to bring the CVB staff to 47 The surge is to more aggressively boost international

visits in coordination with a new international economic development administrator position created by the county this year

gt Professional Groups The Hispanic Business Council is an active increasingly influential part of the KissimmeeOsceola Chamber of Commerce developing leadership skills for young professionals and providing a key networking forum for all segments of the community

gt Regionalism Osceola benefits from regional organizations such as the Metro Orlando EDC MetroPlan Orlando transportation planning organization and the Lynx regional bus system with larger counties picking up proportionately more of the costs Osceola is particularly well-positioned on MetroPlan with three voting directors from the county including Brandon Arrington Osceola County commissioner and current chairman of MetroPlan

Downtown Kissimmee train depot

MORE REASONS TO STAYreg

Now open Floridas largest Embassy Suites meeting hotel Imagine an Embassy Suitesreg designed for great Orlando meetings With 300 spacious two-room suites and 40000 square feet of meeting prefunction and outdoor patio space our hotel has the flexibility to accommodate your meeting needs and give everyone the room they deserve Now thats how we take care of business Ideally located just 35 miles from the Walt Disney Worldtrade Resort

For information call 407-597-4100 or visit orlandolakebuenavistasouthembassysuitescom trade indicates a trademark of Hilton Worldwide copy2012 Hilton Worldwide

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 8: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

8 november 2012 floridatrendcom

( Osceola County )

Notable Firms and Developments

gt Florida Hospital Nicholson Center As one of only a handful of surgical training sites of its kind in the country the center named for the philanthropic Nicholson family opened a $35-million facility in Celebration The 54000-sq-ft building is filled with surgical robotics and high-tech tools to attract top physicians and surgeons-in-training from throughout the world

gt PepsiCoGatorade A plant in Osceola produces millions of cases of Gatorade each year and is one of the countyrsquos biggest employers The manufacturing and distribution plantrsquos workers and managers have also led the way as community volunteers for two generations

gt Mercury Mercury EPM the electronics and plastics manufacturing division of Mercury Marine opened its St Cloud plant in 1960 and today generates about $15 million a year in sales Workers at the 110000-sq-ft plant make high-performance plastic and electronic components for Mercury Marine outboard and inboard boat engines and custom products for other customers

gt Colt Manufacturing The gun maker now the main small-arms supplier for the military is opening a regional headquarters and manufacturing plant near Kissimmee this year The company plans to fill more than 60 positions over three years Exactly what will be made locally has not been announced but the company supplies the US military with M4 carbines and M16 rifles 15 NATO countries and 80 other nations also purchase Colt arms

Gatorade is one of the countyrsquos biggest employers

The Nicholson Center provides cutting-edge training for doctors

Mercury EPM makes components for boat engines

Go to VisitKissimmeecom to plan your next visit or snap this code to launch your Kissimmee experience

Your Expectations

Kissimmeersquos destination experience is an exhilarating ride into the discovery of fun and adventure For discerning business professionals and families young and old seeking up-lifting weekend getaways or extended stays Enjoy theme parks outdoor adventures world-class golfing dinner shows and special events year-round Raise your expectations about what time away from work or home should be Experience Kissimmee today

Florida

10 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Give Kids the World For more than 20 years the non-profit Kissimmee resort has provided free vacations for youngsters with life-threatening illnesses More than 140 villas and entertainment venues designed for special-needs children and their families are supported by a non-profit founded by the Landwirth family

gt Cenek A major tour and travel marketer in Central and South America Cenek

is the first international company at the University of Central Floridarsquos business incubator in Kissimmee If successful Cenek will draw more international visitors to the area and show other firms how to enter the US market

gt Schakolad Chocolate Factory The chocolate maker recently opened its headquarters in the Old Town attractions area off Irlo Bronson Highway But the 8300-sq-ft facility is an attraction in its own right a working chocolate factory retail boutique corporate offices and franchise training center President Edgar Schaked a third-generation chocolatier says the tourist corridor is ldquoperfect for our business expansionrdquo Plans include a chocolate museum

gt Fonza Bat The custom baseball bat and glove maker relocated from Puerto Rico to the KissimmeeOsceola Enterprise Zone this year Osceola is a Major League

Baseball spring training site as well as the home of many amateur sports venues

gt Tupperware The plastic cup and bowl maker has had its US headquarters outside of Kissimmee since the early 1950s and its world headquarters since 1971 Today Tupperware manufactures and distributes in more than a dozen countries and employs about 300 in Osceola who oversee 13600 employees worldwide

gt Custom Plastic Developments With hit 3-D movies such as Avatar creating demand for 3-D glasses Custom Plastic Developments in Kissimmee is busier than ever Custom Plastic cranks out thousands of glasses for the movie industry every week along with other molded products for the consumer defense electronic and medical markets The privately held company founded in 1972 has been called ldquoone of Osceola Countyrsquos best kept business secretsrdquo

Give Kids the World runs a 70-acre resort

Tupperware has its headquarters

in Osceola

acute Pro-Development Attitude

acute Recent Land Development Code Changes

acute Centrally located within the State of Florida

acute Over $100M in two Hospital Expansions

acute Access to Skilled Workforce

acute Growing Urban Core

acute Downtown KissimmeeAcreage Available

acuteMinutes From Central Florida Attractions and Orlando Intrsquol Airport

acute Direct Access to SunRail (the new CFL Transportation System)

acute New City Economic Development Incentives

Dynamic Diverse Developing

wwwkissimmeeorg

Kissimmee

NO IMPACT FEES FOR ELIGIBLE BUSINESSES

Central Floridarsquos 2nd Largest City has

New Business AirparkShovel ready sites for the next

home of your aviation business

Available March 2013

No transportation impact fees

Property tax abatement

Fast-track permitting

Small business incentive fund (Manufacturer equipment refund)

Upfront Cash incentive

Qualifi ed Targeted Industry Incentives

Enterprise zone

Business friendly community

For more information 407-742-4200 wwwchooseosceolacom

CHOOSE OSCEOLA

WHY

Osceola_TrendAd-1002indd 1 10212 208 PM

12 november 2012 floridatrendcom

( Business Portrait Osceola County )

top photograph Atlee Mercer

Business Infrastructure

gt Business Court The 9th Judicial Circuit Court serving Osceola and Orange counties has a specialty business court for complex civil cases such as antitrust intellectual property franchise and unfair competition Business courts can speed the legal process and provide consistency in rulings Companies looking to relocate see that as a plus

gt Airport Only eight miles from Disney World the Kissimmee Gateway Airport is the closest public airport to Disney The city-owned general aviation facility opened in 1942 but boasts a modern air-traffic control tower two runways up to 6000 feet all-weather instrument access full service aircraft storage and flight training Some celebrities use the airport when flying in to visit Disney The 900-acre site includes a 24-acre industrial park and 18-hole golf course

gt Kissimmee Utility Authority Founded in 1901 KUA is the statersquos sixth-largest community-owned utility providing electric and telecommunication services to 64000 customers in Osceola The utility has 305 employees and an annual budget of $220 million KUA directors recently voted to build a $17-million substation to serve downtown Kissimmeersquos business district

gt Osceola County Expressway Authority Authorized by the state in 2010 the

authority is planning toll roads and transportation improvements Priorities include expanding Osceola Parkway to Lake Nonarsquos ldquomedical cityrdquo in south Orlando and building a north-south connector to extend SR 417 south into Osceola It would go around Lake Tohopekaliga and connect with Poinciana Parkway and I-4 Roads will have wireless payment compatible with SunPass and regional E-Pass

gt Toho Water Authority Established in 2003 Toho is the largest provider of water wastewater treatment and reclaimed water in Osceola It owns and operates 20 water plants and

10 wastewater plants serving more than 73000 customers in Kissimmee Poinciana and unincorporated areas With 165 employees and a budget of $75 million Toho maintains 1174 miles of water mains and distributes about 35 million gallons of drinkable water every day

gt Community Redevelopment Agencies County commissioners established two CRAs in 2012 to implement roadside and other improvements for key corridors The first covers 28 miles of east US 192 from Kissimmee city limits to Partin Settlement Road The second encompasses more than 12000 acres

Kissimmee Gateway Airport

Courthouse Square in Kissimmee

floridatrendcom november 2012 13

along west US 192 in the heart of Osceolarsquos tourism corridor from the county line on the west to Kissimmee The county also will get three stops on the new SunRail commuter line including one in downtown Kissimmee

gt Economic Development Agencies Osceola County Kissimmee and St Cloud are merging economic development agencies to improve coordination and to attract higher-paying jobs The Greater Osceola Development Partnership is being formed by the three governments A director should be in place in early 2013 Managers from the county and cities are developing a framework for how the organization will be funded and run Six economic ldquoclustersrdquo are targeted Tourism entertainment recreation and sports medical and scientific research and manufacturing agricultural products research and food production distribution and supply chain

management ITtelecommunication startup businesses and education and lifelong learning

St Cloud and Kissimmee also support business incubators run by the University of Central Florida assisting local startups

The Kissimmee Convention and Visitors Bureau recently added 13 positions to bring the CVB staff to 47 The surge is to more aggressively boost international

visits in coordination with a new international economic development administrator position created by the county this year

gt Professional Groups The Hispanic Business Council is an active increasingly influential part of the KissimmeeOsceola Chamber of Commerce developing leadership skills for young professionals and providing a key networking forum for all segments of the community

gt Regionalism Osceola benefits from regional organizations such as the Metro Orlando EDC MetroPlan Orlando transportation planning organization and the Lynx regional bus system with larger counties picking up proportionately more of the costs Osceola is particularly well-positioned on MetroPlan with three voting directors from the county including Brandon Arrington Osceola County commissioner and current chairman of MetroPlan

Downtown Kissimmee train depot

MORE REASONS TO STAYreg

Now open Floridas largest Embassy Suites meeting hotel Imagine an Embassy Suitesreg designed for great Orlando meetings With 300 spacious two-room suites and 40000 square feet of meeting prefunction and outdoor patio space our hotel has the flexibility to accommodate your meeting needs and give everyone the room they deserve Now thats how we take care of business Ideally located just 35 miles from the Walt Disney Worldtrade Resort

For information call 407-597-4100 or visit orlandolakebuenavistasouthembassysuitescom trade indicates a trademark of Hilton Worldwide copy2012 Hilton Worldwide

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 9: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

Go to VisitKissimmeecom to plan your next visit or snap this code to launch your Kissimmee experience

Your Expectations

Kissimmeersquos destination experience is an exhilarating ride into the discovery of fun and adventure For discerning business professionals and families young and old seeking up-lifting weekend getaways or extended stays Enjoy theme parks outdoor adventures world-class golfing dinner shows and special events year-round Raise your expectations about what time away from work or home should be Experience Kissimmee today

Florida

10 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Give Kids the World For more than 20 years the non-profit Kissimmee resort has provided free vacations for youngsters with life-threatening illnesses More than 140 villas and entertainment venues designed for special-needs children and their families are supported by a non-profit founded by the Landwirth family

gt Cenek A major tour and travel marketer in Central and South America Cenek

is the first international company at the University of Central Floridarsquos business incubator in Kissimmee If successful Cenek will draw more international visitors to the area and show other firms how to enter the US market

gt Schakolad Chocolate Factory The chocolate maker recently opened its headquarters in the Old Town attractions area off Irlo Bronson Highway But the 8300-sq-ft facility is an attraction in its own right a working chocolate factory retail boutique corporate offices and franchise training center President Edgar Schaked a third-generation chocolatier says the tourist corridor is ldquoperfect for our business expansionrdquo Plans include a chocolate museum

gt Fonza Bat The custom baseball bat and glove maker relocated from Puerto Rico to the KissimmeeOsceola Enterprise Zone this year Osceola is a Major League

Baseball spring training site as well as the home of many amateur sports venues

gt Tupperware The plastic cup and bowl maker has had its US headquarters outside of Kissimmee since the early 1950s and its world headquarters since 1971 Today Tupperware manufactures and distributes in more than a dozen countries and employs about 300 in Osceola who oversee 13600 employees worldwide

gt Custom Plastic Developments With hit 3-D movies such as Avatar creating demand for 3-D glasses Custom Plastic Developments in Kissimmee is busier than ever Custom Plastic cranks out thousands of glasses for the movie industry every week along with other molded products for the consumer defense electronic and medical markets The privately held company founded in 1972 has been called ldquoone of Osceola Countyrsquos best kept business secretsrdquo

Give Kids the World runs a 70-acre resort

Tupperware has its headquarters

in Osceola

acute Pro-Development Attitude

acute Recent Land Development Code Changes

acute Centrally located within the State of Florida

acute Over $100M in two Hospital Expansions

acute Access to Skilled Workforce

acute Growing Urban Core

acute Downtown KissimmeeAcreage Available

acuteMinutes From Central Florida Attractions and Orlando Intrsquol Airport

acute Direct Access to SunRail (the new CFL Transportation System)

acute New City Economic Development Incentives

Dynamic Diverse Developing

wwwkissimmeeorg

Kissimmee

NO IMPACT FEES FOR ELIGIBLE BUSINESSES

Central Floridarsquos 2nd Largest City has

New Business AirparkShovel ready sites for the next

home of your aviation business

Available March 2013

No transportation impact fees

Property tax abatement

Fast-track permitting

Small business incentive fund (Manufacturer equipment refund)

Upfront Cash incentive

Qualifi ed Targeted Industry Incentives

Enterprise zone

Business friendly community

For more information 407-742-4200 wwwchooseosceolacom

CHOOSE OSCEOLA

WHY

Osceola_TrendAd-1002indd 1 10212 208 PM

12 november 2012 floridatrendcom

( Business Portrait Osceola County )

top photograph Atlee Mercer

Business Infrastructure

gt Business Court The 9th Judicial Circuit Court serving Osceola and Orange counties has a specialty business court for complex civil cases such as antitrust intellectual property franchise and unfair competition Business courts can speed the legal process and provide consistency in rulings Companies looking to relocate see that as a plus

gt Airport Only eight miles from Disney World the Kissimmee Gateway Airport is the closest public airport to Disney The city-owned general aviation facility opened in 1942 but boasts a modern air-traffic control tower two runways up to 6000 feet all-weather instrument access full service aircraft storage and flight training Some celebrities use the airport when flying in to visit Disney The 900-acre site includes a 24-acre industrial park and 18-hole golf course

gt Kissimmee Utility Authority Founded in 1901 KUA is the statersquos sixth-largest community-owned utility providing electric and telecommunication services to 64000 customers in Osceola The utility has 305 employees and an annual budget of $220 million KUA directors recently voted to build a $17-million substation to serve downtown Kissimmeersquos business district

gt Osceola County Expressway Authority Authorized by the state in 2010 the

authority is planning toll roads and transportation improvements Priorities include expanding Osceola Parkway to Lake Nonarsquos ldquomedical cityrdquo in south Orlando and building a north-south connector to extend SR 417 south into Osceola It would go around Lake Tohopekaliga and connect with Poinciana Parkway and I-4 Roads will have wireless payment compatible with SunPass and regional E-Pass

gt Toho Water Authority Established in 2003 Toho is the largest provider of water wastewater treatment and reclaimed water in Osceola It owns and operates 20 water plants and

10 wastewater plants serving more than 73000 customers in Kissimmee Poinciana and unincorporated areas With 165 employees and a budget of $75 million Toho maintains 1174 miles of water mains and distributes about 35 million gallons of drinkable water every day

gt Community Redevelopment Agencies County commissioners established two CRAs in 2012 to implement roadside and other improvements for key corridors The first covers 28 miles of east US 192 from Kissimmee city limits to Partin Settlement Road The second encompasses more than 12000 acres

Kissimmee Gateway Airport

Courthouse Square in Kissimmee

floridatrendcom november 2012 13

along west US 192 in the heart of Osceolarsquos tourism corridor from the county line on the west to Kissimmee The county also will get three stops on the new SunRail commuter line including one in downtown Kissimmee

gt Economic Development Agencies Osceola County Kissimmee and St Cloud are merging economic development agencies to improve coordination and to attract higher-paying jobs The Greater Osceola Development Partnership is being formed by the three governments A director should be in place in early 2013 Managers from the county and cities are developing a framework for how the organization will be funded and run Six economic ldquoclustersrdquo are targeted Tourism entertainment recreation and sports medical and scientific research and manufacturing agricultural products research and food production distribution and supply chain

management ITtelecommunication startup businesses and education and lifelong learning

St Cloud and Kissimmee also support business incubators run by the University of Central Florida assisting local startups

The Kissimmee Convention and Visitors Bureau recently added 13 positions to bring the CVB staff to 47 The surge is to more aggressively boost international

visits in coordination with a new international economic development administrator position created by the county this year

gt Professional Groups The Hispanic Business Council is an active increasingly influential part of the KissimmeeOsceola Chamber of Commerce developing leadership skills for young professionals and providing a key networking forum for all segments of the community

gt Regionalism Osceola benefits from regional organizations such as the Metro Orlando EDC MetroPlan Orlando transportation planning organization and the Lynx regional bus system with larger counties picking up proportionately more of the costs Osceola is particularly well-positioned on MetroPlan with three voting directors from the county including Brandon Arrington Osceola County commissioner and current chairman of MetroPlan

Downtown Kissimmee train depot

MORE REASONS TO STAYreg

Now open Floridas largest Embassy Suites meeting hotel Imagine an Embassy Suitesreg designed for great Orlando meetings With 300 spacious two-room suites and 40000 square feet of meeting prefunction and outdoor patio space our hotel has the flexibility to accommodate your meeting needs and give everyone the room they deserve Now thats how we take care of business Ideally located just 35 miles from the Walt Disney Worldtrade Resort

For information call 407-597-4100 or visit orlandolakebuenavistasouthembassysuitescom trade indicates a trademark of Hilton Worldwide copy2012 Hilton Worldwide

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 10: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

10 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Give Kids the World For more than 20 years the non-profit Kissimmee resort has provided free vacations for youngsters with life-threatening illnesses More than 140 villas and entertainment venues designed for special-needs children and their families are supported by a non-profit founded by the Landwirth family

gt Cenek A major tour and travel marketer in Central and South America Cenek

is the first international company at the University of Central Floridarsquos business incubator in Kissimmee If successful Cenek will draw more international visitors to the area and show other firms how to enter the US market

gt Schakolad Chocolate Factory The chocolate maker recently opened its headquarters in the Old Town attractions area off Irlo Bronson Highway But the 8300-sq-ft facility is an attraction in its own right a working chocolate factory retail boutique corporate offices and franchise training center President Edgar Schaked a third-generation chocolatier says the tourist corridor is ldquoperfect for our business expansionrdquo Plans include a chocolate museum

gt Fonza Bat The custom baseball bat and glove maker relocated from Puerto Rico to the KissimmeeOsceola Enterprise Zone this year Osceola is a Major League

Baseball spring training site as well as the home of many amateur sports venues

gt Tupperware The plastic cup and bowl maker has had its US headquarters outside of Kissimmee since the early 1950s and its world headquarters since 1971 Today Tupperware manufactures and distributes in more than a dozen countries and employs about 300 in Osceola who oversee 13600 employees worldwide

gt Custom Plastic Developments With hit 3-D movies such as Avatar creating demand for 3-D glasses Custom Plastic Developments in Kissimmee is busier than ever Custom Plastic cranks out thousands of glasses for the movie industry every week along with other molded products for the consumer defense electronic and medical markets The privately held company founded in 1972 has been called ldquoone of Osceola Countyrsquos best kept business secretsrdquo

Give Kids the World runs a 70-acre resort

Tupperware has its headquarters

in Osceola

acute Pro-Development Attitude

acute Recent Land Development Code Changes

acute Centrally located within the State of Florida

acute Over $100M in two Hospital Expansions

acute Access to Skilled Workforce

acute Growing Urban Core

acute Downtown KissimmeeAcreage Available

acuteMinutes From Central Florida Attractions and Orlando Intrsquol Airport

acute Direct Access to SunRail (the new CFL Transportation System)

acute New City Economic Development Incentives

Dynamic Diverse Developing

wwwkissimmeeorg

Kissimmee

NO IMPACT FEES FOR ELIGIBLE BUSINESSES

Central Floridarsquos 2nd Largest City has

New Business AirparkShovel ready sites for the next

home of your aviation business

Available March 2013

No transportation impact fees

Property tax abatement

Fast-track permitting

Small business incentive fund (Manufacturer equipment refund)

Upfront Cash incentive

Qualifi ed Targeted Industry Incentives

Enterprise zone

Business friendly community

For more information 407-742-4200 wwwchooseosceolacom

CHOOSE OSCEOLA

WHY

Osceola_TrendAd-1002indd 1 10212 208 PM

12 november 2012 floridatrendcom

( Business Portrait Osceola County )

top photograph Atlee Mercer

Business Infrastructure

gt Business Court The 9th Judicial Circuit Court serving Osceola and Orange counties has a specialty business court for complex civil cases such as antitrust intellectual property franchise and unfair competition Business courts can speed the legal process and provide consistency in rulings Companies looking to relocate see that as a plus

gt Airport Only eight miles from Disney World the Kissimmee Gateway Airport is the closest public airport to Disney The city-owned general aviation facility opened in 1942 but boasts a modern air-traffic control tower two runways up to 6000 feet all-weather instrument access full service aircraft storage and flight training Some celebrities use the airport when flying in to visit Disney The 900-acre site includes a 24-acre industrial park and 18-hole golf course

gt Kissimmee Utility Authority Founded in 1901 KUA is the statersquos sixth-largest community-owned utility providing electric and telecommunication services to 64000 customers in Osceola The utility has 305 employees and an annual budget of $220 million KUA directors recently voted to build a $17-million substation to serve downtown Kissimmeersquos business district

gt Osceola County Expressway Authority Authorized by the state in 2010 the

authority is planning toll roads and transportation improvements Priorities include expanding Osceola Parkway to Lake Nonarsquos ldquomedical cityrdquo in south Orlando and building a north-south connector to extend SR 417 south into Osceola It would go around Lake Tohopekaliga and connect with Poinciana Parkway and I-4 Roads will have wireless payment compatible with SunPass and regional E-Pass

gt Toho Water Authority Established in 2003 Toho is the largest provider of water wastewater treatment and reclaimed water in Osceola It owns and operates 20 water plants and

10 wastewater plants serving more than 73000 customers in Kissimmee Poinciana and unincorporated areas With 165 employees and a budget of $75 million Toho maintains 1174 miles of water mains and distributes about 35 million gallons of drinkable water every day

gt Community Redevelopment Agencies County commissioners established two CRAs in 2012 to implement roadside and other improvements for key corridors The first covers 28 miles of east US 192 from Kissimmee city limits to Partin Settlement Road The second encompasses more than 12000 acres

Kissimmee Gateway Airport

Courthouse Square in Kissimmee

floridatrendcom november 2012 13

along west US 192 in the heart of Osceolarsquos tourism corridor from the county line on the west to Kissimmee The county also will get three stops on the new SunRail commuter line including one in downtown Kissimmee

gt Economic Development Agencies Osceola County Kissimmee and St Cloud are merging economic development agencies to improve coordination and to attract higher-paying jobs The Greater Osceola Development Partnership is being formed by the three governments A director should be in place in early 2013 Managers from the county and cities are developing a framework for how the organization will be funded and run Six economic ldquoclustersrdquo are targeted Tourism entertainment recreation and sports medical and scientific research and manufacturing agricultural products research and food production distribution and supply chain

management ITtelecommunication startup businesses and education and lifelong learning

St Cloud and Kissimmee also support business incubators run by the University of Central Florida assisting local startups

The Kissimmee Convention and Visitors Bureau recently added 13 positions to bring the CVB staff to 47 The surge is to more aggressively boost international

visits in coordination with a new international economic development administrator position created by the county this year

gt Professional Groups The Hispanic Business Council is an active increasingly influential part of the KissimmeeOsceola Chamber of Commerce developing leadership skills for young professionals and providing a key networking forum for all segments of the community

gt Regionalism Osceola benefits from regional organizations such as the Metro Orlando EDC MetroPlan Orlando transportation planning organization and the Lynx regional bus system with larger counties picking up proportionately more of the costs Osceola is particularly well-positioned on MetroPlan with three voting directors from the county including Brandon Arrington Osceola County commissioner and current chairman of MetroPlan

Downtown Kissimmee train depot

MORE REASONS TO STAYreg

Now open Floridas largest Embassy Suites meeting hotel Imagine an Embassy Suitesreg designed for great Orlando meetings With 300 spacious two-room suites and 40000 square feet of meeting prefunction and outdoor patio space our hotel has the flexibility to accommodate your meeting needs and give everyone the room they deserve Now thats how we take care of business Ideally located just 35 miles from the Walt Disney Worldtrade Resort

For information call 407-597-4100 or visit orlandolakebuenavistasouthembassysuitescom trade indicates a trademark of Hilton Worldwide copy2012 Hilton Worldwide

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 11: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

No transportation impact fees

Property tax abatement

Fast-track permitting

Small business incentive fund (Manufacturer equipment refund)

Upfront Cash incentive

Qualifi ed Targeted Industry Incentives

Enterprise zone

Business friendly community

For more information 407-742-4200 wwwchooseosceolacom

CHOOSE OSCEOLA

WHY

Osceola_TrendAd-1002indd 1 10212 208 PM

12 november 2012 floridatrendcom

( Business Portrait Osceola County )

top photograph Atlee Mercer

Business Infrastructure

gt Business Court The 9th Judicial Circuit Court serving Osceola and Orange counties has a specialty business court for complex civil cases such as antitrust intellectual property franchise and unfair competition Business courts can speed the legal process and provide consistency in rulings Companies looking to relocate see that as a plus

gt Airport Only eight miles from Disney World the Kissimmee Gateway Airport is the closest public airport to Disney The city-owned general aviation facility opened in 1942 but boasts a modern air-traffic control tower two runways up to 6000 feet all-weather instrument access full service aircraft storage and flight training Some celebrities use the airport when flying in to visit Disney The 900-acre site includes a 24-acre industrial park and 18-hole golf course

gt Kissimmee Utility Authority Founded in 1901 KUA is the statersquos sixth-largest community-owned utility providing electric and telecommunication services to 64000 customers in Osceola The utility has 305 employees and an annual budget of $220 million KUA directors recently voted to build a $17-million substation to serve downtown Kissimmeersquos business district

gt Osceola County Expressway Authority Authorized by the state in 2010 the

authority is planning toll roads and transportation improvements Priorities include expanding Osceola Parkway to Lake Nonarsquos ldquomedical cityrdquo in south Orlando and building a north-south connector to extend SR 417 south into Osceola It would go around Lake Tohopekaliga and connect with Poinciana Parkway and I-4 Roads will have wireless payment compatible with SunPass and regional E-Pass

gt Toho Water Authority Established in 2003 Toho is the largest provider of water wastewater treatment and reclaimed water in Osceola It owns and operates 20 water plants and

10 wastewater plants serving more than 73000 customers in Kissimmee Poinciana and unincorporated areas With 165 employees and a budget of $75 million Toho maintains 1174 miles of water mains and distributes about 35 million gallons of drinkable water every day

gt Community Redevelopment Agencies County commissioners established two CRAs in 2012 to implement roadside and other improvements for key corridors The first covers 28 miles of east US 192 from Kissimmee city limits to Partin Settlement Road The second encompasses more than 12000 acres

Kissimmee Gateway Airport

Courthouse Square in Kissimmee

floridatrendcom november 2012 13

along west US 192 in the heart of Osceolarsquos tourism corridor from the county line on the west to Kissimmee The county also will get three stops on the new SunRail commuter line including one in downtown Kissimmee

gt Economic Development Agencies Osceola County Kissimmee and St Cloud are merging economic development agencies to improve coordination and to attract higher-paying jobs The Greater Osceola Development Partnership is being formed by the three governments A director should be in place in early 2013 Managers from the county and cities are developing a framework for how the organization will be funded and run Six economic ldquoclustersrdquo are targeted Tourism entertainment recreation and sports medical and scientific research and manufacturing agricultural products research and food production distribution and supply chain

management ITtelecommunication startup businesses and education and lifelong learning

St Cloud and Kissimmee also support business incubators run by the University of Central Florida assisting local startups

The Kissimmee Convention and Visitors Bureau recently added 13 positions to bring the CVB staff to 47 The surge is to more aggressively boost international

visits in coordination with a new international economic development administrator position created by the county this year

gt Professional Groups The Hispanic Business Council is an active increasingly influential part of the KissimmeeOsceola Chamber of Commerce developing leadership skills for young professionals and providing a key networking forum for all segments of the community

gt Regionalism Osceola benefits from regional organizations such as the Metro Orlando EDC MetroPlan Orlando transportation planning organization and the Lynx regional bus system with larger counties picking up proportionately more of the costs Osceola is particularly well-positioned on MetroPlan with three voting directors from the county including Brandon Arrington Osceola County commissioner and current chairman of MetroPlan

Downtown Kissimmee train depot

MORE REASONS TO STAYreg

Now open Floridas largest Embassy Suites meeting hotel Imagine an Embassy Suitesreg designed for great Orlando meetings With 300 spacious two-room suites and 40000 square feet of meeting prefunction and outdoor patio space our hotel has the flexibility to accommodate your meeting needs and give everyone the room they deserve Now thats how we take care of business Ideally located just 35 miles from the Walt Disney Worldtrade Resort

For information call 407-597-4100 or visit orlandolakebuenavistasouthembassysuitescom trade indicates a trademark of Hilton Worldwide copy2012 Hilton Worldwide

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 12: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

12 november 2012 floridatrendcom

( Business Portrait Osceola County )

top photograph Atlee Mercer

Business Infrastructure

gt Business Court The 9th Judicial Circuit Court serving Osceola and Orange counties has a specialty business court for complex civil cases such as antitrust intellectual property franchise and unfair competition Business courts can speed the legal process and provide consistency in rulings Companies looking to relocate see that as a plus

gt Airport Only eight miles from Disney World the Kissimmee Gateway Airport is the closest public airport to Disney The city-owned general aviation facility opened in 1942 but boasts a modern air-traffic control tower two runways up to 6000 feet all-weather instrument access full service aircraft storage and flight training Some celebrities use the airport when flying in to visit Disney The 900-acre site includes a 24-acre industrial park and 18-hole golf course

gt Kissimmee Utility Authority Founded in 1901 KUA is the statersquos sixth-largest community-owned utility providing electric and telecommunication services to 64000 customers in Osceola The utility has 305 employees and an annual budget of $220 million KUA directors recently voted to build a $17-million substation to serve downtown Kissimmeersquos business district

gt Osceola County Expressway Authority Authorized by the state in 2010 the

authority is planning toll roads and transportation improvements Priorities include expanding Osceola Parkway to Lake Nonarsquos ldquomedical cityrdquo in south Orlando and building a north-south connector to extend SR 417 south into Osceola It would go around Lake Tohopekaliga and connect with Poinciana Parkway and I-4 Roads will have wireless payment compatible with SunPass and regional E-Pass

gt Toho Water Authority Established in 2003 Toho is the largest provider of water wastewater treatment and reclaimed water in Osceola It owns and operates 20 water plants and

10 wastewater plants serving more than 73000 customers in Kissimmee Poinciana and unincorporated areas With 165 employees and a budget of $75 million Toho maintains 1174 miles of water mains and distributes about 35 million gallons of drinkable water every day

gt Community Redevelopment Agencies County commissioners established two CRAs in 2012 to implement roadside and other improvements for key corridors The first covers 28 miles of east US 192 from Kissimmee city limits to Partin Settlement Road The second encompasses more than 12000 acres

Kissimmee Gateway Airport

Courthouse Square in Kissimmee

floridatrendcom november 2012 13

along west US 192 in the heart of Osceolarsquos tourism corridor from the county line on the west to Kissimmee The county also will get three stops on the new SunRail commuter line including one in downtown Kissimmee

gt Economic Development Agencies Osceola County Kissimmee and St Cloud are merging economic development agencies to improve coordination and to attract higher-paying jobs The Greater Osceola Development Partnership is being formed by the three governments A director should be in place in early 2013 Managers from the county and cities are developing a framework for how the organization will be funded and run Six economic ldquoclustersrdquo are targeted Tourism entertainment recreation and sports medical and scientific research and manufacturing agricultural products research and food production distribution and supply chain

management ITtelecommunication startup businesses and education and lifelong learning

St Cloud and Kissimmee also support business incubators run by the University of Central Florida assisting local startups

The Kissimmee Convention and Visitors Bureau recently added 13 positions to bring the CVB staff to 47 The surge is to more aggressively boost international

visits in coordination with a new international economic development administrator position created by the county this year

gt Professional Groups The Hispanic Business Council is an active increasingly influential part of the KissimmeeOsceola Chamber of Commerce developing leadership skills for young professionals and providing a key networking forum for all segments of the community

gt Regionalism Osceola benefits from regional organizations such as the Metro Orlando EDC MetroPlan Orlando transportation planning organization and the Lynx regional bus system with larger counties picking up proportionately more of the costs Osceola is particularly well-positioned on MetroPlan with three voting directors from the county including Brandon Arrington Osceola County commissioner and current chairman of MetroPlan

Downtown Kissimmee train depot

MORE REASONS TO STAYreg

Now open Floridas largest Embassy Suites meeting hotel Imagine an Embassy Suitesreg designed for great Orlando meetings With 300 spacious two-room suites and 40000 square feet of meeting prefunction and outdoor patio space our hotel has the flexibility to accommodate your meeting needs and give everyone the room they deserve Now thats how we take care of business Ideally located just 35 miles from the Walt Disney Worldtrade Resort

For information call 407-597-4100 or visit orlandolakebuenavistasouthembassysuitescom trade indicates a trademark of Hilton Worldwide copy2012 Hilton Worldwide

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 13: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

floridatrendcom november 2012 13

along west US 192 in the heart of Osceolarsquos tourism corridor from the county line on the west to Kissimmee The county also will get three stops on the new SunRail commuter line including one in downtown Kissimmee

gt Economic Development Agencies Osceola County Kissimmee and St Cloud are merging economic development agencies to improve coordination and to attract higher-paying jobs The Greater Osceola Development Partnership is being formed by the three governments A director should be in place in early 2013 Managers from the county and cities are developing a framework for how the organization will be funded and run Six economic ldquoclustersrdquo are targeted Tourism entertainment recreation and sports medical and scientific research and manufacturing agricultural products research and food production distribution and supply chain

management ITtelecommunication startup businesses and education and lifelong learning

St Cloud and Kissimmee also support business incubators run by the University of Central Florida assisting local startups

The Kissimmee Convention and Visitors Bureau recently added 13 positions to bring the CVB staff to 47 The surge is to more aggressively boost international

visits in coordination with a new international economic development administrator position created by the county this year

gt Professional Groups The Hispanic Business Council is an active increasingly influential part of the KissimmeeOsceola Chamber of Commerce developing leadership skills for young professionals and providing a key networking forum for all segments of the community

gt Regionalism Osceola benefits from regional organizations such as the Metro Orlando EDC MetroPlan Orlando transportation planning organization and the Lynx regional bus system with larger counties picking up proportionately more of the costs Osceola is particularly well-positioned on MetroPlan with three voting directors from the county including Brandon Arrington Osceola County commissioner and current chairman of MetroPlan

Downtown Kissimmee train depot

MORE REASONS TO STAYreg

Now open Floridas largest Embassy Suites meeting hotel Imagine an Embassy Suitesreg designed for great Orlando meetings With 300 spacious two-room suites and 40000 square feet of meeting prefunction and outdoor patio space our hotel has the flexibility to accommodate your meeting needs and give everyone the room they deserve Now thats how we take care of business Ideally located just 35 miles from the Walt Disney Worldtrade Resort

For information call 407-597-4100 or visit orlandolakebuenavistasouthembassysuitescom trade indicates a trademark of Hilton Worldwide copy2012 Hilton Worldwide

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 14: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

14 november 2012 floridatrendcom

( Business Portrait Osceola County )

Regional Movers

gt Erik Jacobsen As manager of Deseret Ranch Jacobsen runs one of the nationrsquos largest agribusiness operations The Mormon Church-owned Deseret has cows calves citrus and sod and recently planted thousands of acres of potatoes

gt Johann Krieger General manager of Gaylord Palms Resort and Convention Center With more than 1000 employees Gaylord Palms is one of the three largest private employers in the county The resort recently completed a $50-million expansion

gt Atlee Mercer Chairman of the Osceola County Expressway Authority Mercer built a successful local software firm during a long entrepreneurial career and has served as an Osceola County commissioner and county property appraiser

gt Jose Nido Vice president of supplier diversity for Wyndham Worldwide The hospitality company is among the 10 largest taxpayers in Osceola with property assessed at more

than $245 million Nido is a leader with the KissimmeeOsceola Chamber of Commerce and promoting Hispanic participation in county affairs

gt Dr Monica Reed CEO of Florida Hospital Celebration Health Reed is a nationally recognized health care leader inspirational speaker and author of six books on wellness In addition to overseeing Celebration Health with 1300 employees she is senior vice president of Florida Hospital East and Florida Hospital Kissimmee

Other Key Players

gt Kip Bonar Ownermanager Ranger Aviation

gt Rebecca Borders Mayor St Cloud

gt Sonny Buoncervello Owner Hometown Realty

gt Rebecca Borders Mayor St Cloud

gt Sheila Cappel Plant manager PepsicoQuaker Oats

gt Tony Capps Ownermanager Ranger Aviation

gt George Chen Hotelier Kissimmee Festival of Festivals organizer

gt Luis Fontanez CEO Fonza Bats

gt Kathryn Gillette CEO Osceola Regional Medical Center

Erik Jacobsen

Krieger

Reed

Mercer

Nido

Brama Island Hunting Lease

The largest freshwater island in the US with 85 miles of shoreline covering several thousand acres is located in the southern part of Lake Kissimmee in Osceola County Lease term is 5 years and $150000 annual cost cov-ers equipment maintenance fuel and all hunt-ing licenses with FWC There is a large lodge that sleeps 16 is completely furnished with 5 bathrooms cathedral ceilings in great room with fireplace flat screen TV and satellite Lease includes use of heavy duty truck that carries 10 people a Jeep with a gun rack 20rsquo Carolina Skiff with motor and a skinning area with all utensils dog pens and target ranges

The deer population is healthy and well known for their record book size Estimated count of Axis Fallow and Sika deer are between 1000-1200 and quota for harvesting must be over 350 per year Other game includes wild boar exotic rams and goats There is also water buf-falo and American bison that live on the island

Call (863) 696-2257 or email lightseybeefyahoocom

STATEMENT REQUIRED BY THE ACT OF AUGUST 12 1970 SECTION 3685 TITLE 39 UNITED STATES CODE SHOWING THE OWNERSHIP MANAGEMENT AND CIRCULATION OF FLORIDA TREND MAGAZINE published monthly at 490 First Avenue South 800 St Petersburg FL 33701-4223 The general business offices of the publisher are at 490 First Avenue South 800 St Petersburg FL 33701-4223

The names and addresses of the publisher and editor are Publisher Andrew P Corty PO Box 611 St Petersburg FL 33731-0611 Editor Mark Howard PO Box 611 St Petersburg FL 33731-0611

Florida Trend is owned by Trend Magazines Inc PO Box 611 St Petersburg FL 33731-0611

The known bondholders mortgagees and other security holders owning or holding 1 percent or more of total amount of bonds mortgages or other securities is Times Publishing Co PO Box 1121 St Petersburg FL 33731-1121

The average number of copies of each issue during the preceding 12 months are (A) Total number of copies printed 55931 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 38963 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 849 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 39812 (D1) Outside County Nonrequested copies stated on PS form 3541 11608 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 978 (E) Total Nonrequested distribution 12586 (F) Total distribution 52398 (G) Copies not distributed 3533 (H) Total 55931 The actual number of copies of a single issue published nearest to filing date are (A) Total number of copies printed 54770 (B1) Outside County PaidRequested mail subscriptions stated on PS form 3541 37213 (B2) In-County PaidRequested mail subscriptions stated on PS form 3541 0 (B3) Sales through dealers and carriers street vendors counter sales and other paid or requested distribution outside USPS 625 (B4) Requested copies distributed by other mail classes through the USPS 0 (C) Total Paid andor Requested circulation 37838 (D1) Outside County Nonrequested copies stated on PS form 3541 12036 (D2) In-County Nonrequested copies stated on PS form 3541 0 (D3) Nonrequested copies distributed through the USPS by other classes of mail 0 (D4) Nonrequested copies distributed outside the mail 886 (E) Total Nonrequested distribution 12922 (F) Total distribution 50760 (G) Copies not distributed 4010 (H) Total 54770

statement of ownershipindd 1 10512 231 PM

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 15: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

WE KEEPGOODCOMPANY

Reginald McGillDirector of Constituent Services City of Orlando Class of rsquo75

Before he was a successful business and civic leader

Reginald McGill was a student at Valencia College Of his

many options Valencia offered significant savings on

tuition And since he could continue living at home

Valencia eliminated student housing costs as well Once

enrolled Mr McGill got involved in student government

African American student union concert choir and more

Challenging curriculum prepared him for success after

leaving Valencia but it was the personal support and

positive encouragement from faculty and staff that

inspired his lifelong connection to the college Hersquos served

as President of Valenciarsquos Alumni Board former Chair and

current member of Valenciarsquos Black Advisory Committee

and was a recipient of Valenciarsquos prestigious 40th

Anniversary Award And while Valencia continues to sing

his praises Mr McGill returns the favor as a vocal advocate

and active contributor to the college

valenciacollegeedutogether

Together wersquore better

APAP NY

12VAL102_FLORIDA_TREND_NOV_INF-PRESSpdf 1 91012 510 PM

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 16: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

16 november 2012 floridatrendcom

( Business Portrait Osceola County )

gt Guillermo ldquoBillrdquo Hanson Owner Osceola Star bilingual newspaper

gt Bob Healy Owner Funeraria San Juan

gt Vic Hill General manager Osceola Square Mall

gt Marc Hoenstine Economic development manager Progress Energy Florida

gt Anthony ldquoTonyrdquo Iorio Vice president of development Avatar Properties

gt Julie Kendig-Schrader Environmentalland use attorney Greenberg Traurig

gt Belinda Ortiz Kirkegard Economic development director Kissimmee

gt David Lane President St Cloud Chamber of Commerce

gt Jim Lentz Chairman Harmony Development Co

gt Shelley Maccini Executive director convention and visitors bureau

gt Tim Majors Owner City Centre

gt Midge McDaniel Program administrator Stetson University Celebration Center

gt Mark McHugh PresidentCEO Gatorland

gt Ed Moore Executive director Osceola Center for the Arts

gt Pete Pace Vice presidentCEO Florida division Clancy amp Theys Construction

gt Kathleen Plinski President Osceola Campus Valencia College

gt John Quinones Chairman Osceola County Commission

gt Marc Reicher Senior vice president ChampionsGate Golf Resort

gt Richard Rodriguez Project director Welbro Building Corp

gt Thomas Roehlk Executive vice presidentchief legal officer and secretary Tupperware

gt Domingo Sanchez CEO Titan Management

gt Kevin Schoolfield developer Schoolfield Properties

gt Sharon C Smoley Government relations manager WDW ParksResorts

gt Mike Steigerwald City manager Kissimmee

gt Jim Swan Mayor Kissimmee

gt Tom Tompkins Developerfounder Osceola Education Foundation

gt Dimitri Toumazos CFO Xentury City Development

gt Maria Grulich Toumazos Director international development Osceola County

gt Larry Walter Presidentco-founder Hanson Walter amp Associates

gt Rick Wassel Administrator Nicholson Center Florida Hospital

gt Patricia A Wasson Executive director Celebration Town Hall

gt Deron Webb General manager Signature Flight Support

gt Tom White Senior vice president Florida Traditions Bank

gt Bob Whitten Principal project management company WWAS Group

A nationally recognized industry leader with a focus on our Central Florida communities

Proud builder of Cowboys Stadium

Maynard H Jackson Jr International Terminal Hartsfield-Jackson Atlanta

Airport - Atlanta

Sky Dance Bridge- Oklahoma City

Osceola County Courthouse Square Parking Garage - Kissimmee

manhattanconstructioncom

5 Ruby Avenue Kissimmee FL 34741

Atlanta bull Dallas bull Fort Myers bull Houston bull Jacksonville Kissimmee bull Naples bull Oklahoma City bull SarasotaTampa bull Tulsa bull Washington DC

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 17: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

Outstanding QualityRecognized Again for

The Joint Commission has recognized Osceola Regional Medical Center as a Top Performer in Quality Only 1 of 2 Hospitals in Central Florida Received this Honor

For a Free Physician Referral call Consult-A-Nursereg toll free at 1-800-447-8206

700 West Oak Street bull Kissimmee Florida 34741 bull OsceolaRegionalcom

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 18: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

18 november 2012 floridatrendcom top photograph Phelan Ebenhack

( Osceola County )

BoatingFishing

The Kissimmee Chain of Lakes is famous for bass and Osceola County residents use the waterway year-round for fishing and boating as well as swimming skiing and other recreation Tohopekaliga known as Lake Toho to locals is the one of largest lakes in the chain and attracts professional anglers from throughout the world to compete in televised tournaments Marinas and fish camps still dot the lakes throughout Osceola

River Restoration

The Kissimmee River is the heart of headwaters that flow south to the Everglades Parts of the slow-moving river have been restored to their natural meandering shape by the South Florida Water Management District and US Army Corp of Engineers The city of Kissimmee acquired more than 1000 acres of the Shingle Creek ecosystem and opened 200 acres as Shingle Creek Regional Park for paddling hiking and biking

Old amp New Florida

The rural southern half of Osceola County is still a slice of old Florida with tin-roofed homes and a handful of colorfully named unincorporated communities such as Yeehaw Junction and Holopaw Meanwhile in the rapidly growing north and northwestern sections of the county new planned communities such as Harmony and Celebration combine old Florida style mdash front porches and shady streets mdash with cutting-edge energy efficiency and conservation Harmony near St Cloud is noted for its miles of walking trails and its ldquodark-skyrdquo lighting strategy that encourages stargazing

Cowpoke Country

The Silver Spurs Rodeo in the arena at Kissimmeersquos Osceola Heritage Park has been drawing crowds since 1944 Itrsquos the largest rodeo east of the Mississippi and

locals keep the tradition alive through volunteer work in the non-profit Silver Spurs Riding Club With more than 300 members the club oversees the twice-yearly rodeo and numerous other equestrian events year-round Planning is under way for the 130th Silver Spurs Rodeo next February

Quality of Life

Silver Spurs Rodeo

The Kissimmee Chain of Lakes is famous for bass fishing

Celebration incorporates old Florida-style touches

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm

Page 19: Osceola County ( Business Portrait ) · By 2016, 14.6% of adults in the county’s labor force are forecast to have four-year degrees. The percentage with associate’s, bachelor’s

floridatrendcom november 2012 19

Staying Power

Makinsonrsquos Hardware in downtown Kissimmee opened in 1884 and is the oldest operating retail hardware store in Florida

On the Waterfront

Kissimmeersquos multipurpose Lakefront Park on Lake Toho is undergoing a $28-million expansion and renovation The 25-acre park has a white sandy beach splash pad area for children playgrounds pavilions and a refurbished marina The downtown park on Lakeshore Boulevard boasts fishing piers a bait shop snack bar and a 3-mile paved trail for walkers and joggers

Local Flavor

Along with a range of dining options including the Cuban restaurant chain Columbia in Celebration the county has numerous local non-chain restaurants with long tenures in the county including the

Catfish Place in St Cloud open since 1973 and Mrs Mackrsquos a family-owned diner on Broadway Street in downtown Kissimmee since the 1940s

Commute Times

Many Osceola County residents work in Orange County and the average commute time for local workers is the longest of the four-county metro region at 297 minutes But with recent road improvements and an increase in Lynx bus service Osceola commuters have made progress In 2005 commutes averaged 31 minutes

Makinsonrsquos Hardware opened in 1884

Why I Work Here

ldquoOsceola County true to its roots maintains a pioneering spirit and that is why I believe Osceola County has a bright future I first came to develop my legal practice in Osceola County on land development projects that reach for cutting-edge combinations of design conservation and develop-ment The residents and politicians in Osceola County are not afraid to take a well-reasoned chance and embrace new ideas that make sense for the economy and the environment While being open to consideration of new ideas the residents of Osceola County maintain a strong sense of heritagerdquo

Julie Kendig-Schrader

Land-useenvironmental

attorney Greenberg Traurig law firm