Organic Rice Growing: Presentation of a Mechanized Farm

in California

Lundberg Family Farms 5311 Midway Road

Richvale, CA 95974 USA August 27, 2012

1937 Lundberg family moves from Nebraska during the Dust Bowl and start farming rice

Eldon

Wendell

Albert Frances

Harlan

Homer

The Lundberg Family in 1940

The 1950s

The Combine Harvester

The Air Rice Dryer

1969 Built Rice Mill to market organic rice

1976 Began producing two pound bags of rice

1980 Started producing blended rice

in one pound bags

1980 Started producing rice cakes.

2003 Brown Rice Chips Introduced

1999 Risotto Introduced

Seed and Specialty Rices

Organic Growth

1980 CA implements the California Organic Food Production Act

Renewable Energy

Since 2003, 100% of the electricity purchased by LFF is offset by renewable energy, helping to support new green-energy projects.

Responsible Power Generation Lundberg Solar

Solar 3

California Rice Industry

• In general, California has between 525,000-600,000 Acres of production each year [212,000-240,000 hectares]

• California is 25 percent of US rice production

• Lundbergs grow about 15,000 acres [6,000 hectares]with 40 contracted growers

• 5,000 acres of the 15,000 acres are Lundberg family owned and operated [2,000 hectares]

Richvale, CA

Cover Crops

Nitrogen-Fixing Purple Vetch

Egg Aid

Chopping the Cover Crop

Discing the field

Laser and GPS Leveling the Field

Laser Receiver

Laser Receiver

Specialty rice / Non-GMO

Planes flying at 100 mph (160 km/hr) drop soaked seed into flooded fields

More than 235 species of wildlife use California rice fields

Harvest

Product Categories

Rice and Blends Rice Cakes Entrees

Rice Chips Brown Rice Cereal Brown Rice Pasta

Brown Rice Flour Brown Rice Syrup

Mission Statement

To honor our family farming legacy by nourishing,

conserving and innovating for a healthier world.

Quality and Focus

What started as one man and one woman teaching their

sons the importance of stewardship

Now spans four generations, with children and grandchildren continuing in the tradition

Questions?

• Lundberg Family Farms • 5311 Midway Road

• Richvale, CA 95974 USA • August 27, 2012