OpenSAP Uxn2 Week 1 Unit 1 TVOUX Presentation

17
Unit 1: The Value of User Experience

Transcript of OpenSAP Uxn2 Week 1 Unit 1 TVOUX Presentation

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Unit 1:

The Value of User Experie

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The Value of User ExperienceUnit goal 

You will learn about

the monetary and the non-monetary

value of user experience (UX)for your company or organization

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The world is changingConsumer User Experience is the new standard

© 2015 SAP SE or an SAP affiliate company. All rights reserved.

The Value of User Experience

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The Value of User Experience

The Shift from Features to Experience

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40k

30k

20k

10k

$

$

$

$

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D.INDEX

S&P.INDEX

Source: Design Management Institute http://c.ymcdn.com/sites/www.dmi.org/resource/resmgr/Docs/DMI_

The Value of User ExperienceDesign-centric organizations in the United States

D.INDEX:

WhirlpoolFordIBMNikeStarwoodSteelcaseCoca-Cola AppleNewell RubbermaidTarget

StarbucksDisneyHerman MillerP&GIntuit

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The Value of User ExperienceDesign innovation: Mistake #1: Over-engineering

Technology (feasibility)

Business(viability)

People(desirability)

Photo by Francesc

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The Value of User ExperienceDesign innovation: Mistake #2: Wishful thinking

 

Technology (feasibility)

Business(viability)

People(desirability)

Photo by Nichol

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The Value of User ExperienceDesign innovation: Mistake #3: In vogue

 

Technology (feasibility)

Business(viability)

People(desirability)

Photo by we

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The Value of User ExperienceDesign innovation 

Technology (feasibility)

Business(viability)

People(desirability)

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The Value of User ExperienceCommon arguments we hear against improving UX

We do not getaccess to ourend users.

Our customersrequest andwe deliver (butwithout users).

How can wescale from an ITperspective?

We do not havetime to involveour end users.

Why do I needto adapt thestandardsolution at all?

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The Value of User ExperienceNon-monetary benefits

 

Increase user satisfaction

Increase customer loyalty

Increase solution adoption

Strengthen relationshipbetween IT and business   G

  r  e  a   t

   U

  s  e  r

   E  x  p  e  r   i  e  n  c  e

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The Value of User ExperienceMonetary benefits

 

http://experience.sap.com   G

  r  e  a   t

   U

  s  e  r

   E  x  p  e  r   i  e  n  c  e Gain productivity

Save training costs

Decrease user errors

Decrease change requests

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The Value of User Experience Customer example: creating a business case and comparing solution

PerformanceManagement

Estimates in 1,000 EUR over 5 Years Total

Costs

Ex

Be

Option 1: Standard PRM solution 820 4

Option 2: Custom UI using SAPUI5 3 280 8 3

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The Value of User ExperienceKey takeaways and next unit 

You will learn aboutstrategy and discovthan just tools and t

Design-driven

companies

are more

successful

Consumer user

experience

is the new

standard

There hasbeen a shift

from

features to

experience

UX bmonet

non-m

bene

your co

   N   e  x   t   U   n   i   t

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The Value of User ExperienceMore information

Learn more at experience.sap.com/designservices

Mail us at [email protected] 

Follow us on Twitter  @SAP_designsWatch our YouTube Channel

Follow us on LinkedIn 

Friend us on Facebook 

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Thank you

Contact information:

[email protected]

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