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Mondrian Gold Coast Hotel & Residences

308 rooms & 89 keys

Opening in 2023

37% 34%

63% 66%

40%

27%34%

38%

10%

12%16%

23%

Global leader in hotel management & franchise Accor is a global hotel operator and franchisor as well as a market leader in Europe, Latin America, Middle East & Africa and Asia Pacific outside China.

2,650Hotels under management contract

2,490 Hotels under franchise contract

ACCOR’S GLOBAL PRESENCE AND LOCALLY ROOTED OPERATIONS IN 8 HUBS PROVIDE OWNERS WITH REAL BENEFITS

Powerful brands and distribution & loyalty platform

Proven processes and large economies of scale

ROOMS NETWORK & PIPELINE

Strong local operations expertise and support

Ongoing financial returns

Accor Network

5,140Hotels

Near

753,300Rooms

Over

Accor Pipeline

1,210Hotels

Near

211,600Rooms

Near

All figures as of end December 2020*Based on number of rooms for hotels and Extended Stay residences

HOTEL NETWORK PIPELINE

ROOM NETWORK PIPELINE

20%network + pipeline

Northern Europe

1,112

156,874

232

35,475

14%netawork + pipeline

South East Asia

382

88,048

189

44,663

13%network + pipeline

Greater China

446

83,247

257

42,625

7%network + pipeline

Pacific

394

60,935

43

6,814

14%network + pipeline

India, Middle East & Africa

406

87,930

213

49,705

20%network + pipeline

Southern Europe

1,886

177,396

154

15,714

8%network + pipeline

South America

393

61,706

99

13,172

4%network + pipeline

North, Central America & Caribbean

120

37,208

22

3,413

FRANCHISE MANAGEMENT ECONOMYMIDSCALELUXURY PREMIUM

Accor is a global leader across economy, midscale, luxury and lifestyle segments.

ACCOR BOASTS THE MOST DIVERSIFIED BRAND PORTFOLIOFROM:

Best one stop shop in the industry

Ultra luxury to economy brands

Classic to lifestyle brands

Collections to resorts brands

Extended stay hotels to branded private residences

Classic Collections Lifestyle Resorts RegionalLive

Luxury

Premium

Midscale

Economy

Including Sofitel Legend and Hotel F1. Excluding Extended Stay Hotels & Private Rental brands and Private Branded Residences.

40Hotel brands

110countries

Strong Development Traction

2020 key openings 2020 key signings 2021 key openings

ACCOR OFFERS OWNERS THE EXPERTISE AND SUPPORT OF 300 LOCAL DEVELOPMENT AND DESIGN & TECHNICAL SERVICE TEAMS TO MAXIMIZE THEIR INVESTMENT.

THEY ADVISE ON:

Well-researched site location

Fully-accredited brand selection

Fact-based project feasibility

Metrics-targeted performance

Project-designed construction & renovation

> 200hotels opened in 2020

> 300hotels signedin 2020

Widest choice of conversion brands worldwide

ACCOR GIVES OWNERS A UNIQUE OPPORTUNITY TO BENEFIT FROM A BIG BRAND OPERATOR / FRANCHISOR, A POWERFUL DISTRIBUTION & LOYALTY PLATFORM, BUT WITH LIMITED INVESTMENT AND IMMEDIATE ROI

Luxury

Premium

Midscale

Upscale

Economy

flexible standards

low capital cost

quick and easy brand onboarding

fast plug and play distribution solution

immediate return on investment Budget

Conversion brands are non standardized brands that enable owners to quickly and easily convert their establishments into appealing branded hotels, while maintaining their original style, charm and services.

6conversion brands

43%of Accor’s pipeline

Global leader in lifestyle brands

Lifestyle hotels and venues are “places to be”, much more than just a “great design”. They curate an elevated guest experience through singular atmospheres & product distinction, attractive to both hotel guests and locals. Staff is casted on individualities and provides informal but professional service delivery.

ACCOR LIFESTYLE BRANDS PROVIDE OWNERS WITH AN ATTRACTIVE AND PROFITABLE BUSINESS MODEL

Luxury

Midscale

Premium

Economy

Smaller rooms with higher positioning

Bigger common areas with over 45% of total revenue driven by F&B

Higher guest experience & engagement

Higher awareness, OR and ADR premium

Higher EBITDAR / SQM

9 HOTELS | 21 PIPELINE

12 HOTELS | 9 PIPELINE

1 HOTELS | 1 PIPELINE

9 HOTELS | 1 PIPELINE

5 HOTELS | 13 PIPELINE

2 HOTELS | 54 PIPELINE

13 HOTELS | 14 PIPELINE 2 HOTELS | 14 PIPELINE

5 HOTELS | 16 PIPELINE

1 HOTELS | 2 PIPELINE

8 HOTELS | 19 PIPELINE

2 HOTELS | 10 PIPELINE

12lifestyle brands

75hotels in the network

179hotels in the pipeline

At Accor, our mission is to make F&B the heart and soul of our hotels by thinking like restaurateurs and delivering an experience that is excellent, relevant and authentic.

CONCEPTS

Beaufort, Belga, Bôkan, B/Side, C Confidentiel, fl.2, Jamboree, Keepers, Stamford, Sponta, Reign, Clockwork

F&B EXPERTISESeeking excellence and authenticity

Legendary French cuisine for contemporary events

Potel et Chabot has been reinventing the art of gastronomic catering

since 1820.

PAVILLONS

Gabriel, Kléber, Cambon Capucines, Des Lumières, Seine, Vendôme, Dauphine, Orient Express, Hôtel d’Evreux…

+600 venues in France and internationally

Unique places to celebrate

In just under 10 years, Paris Society has become a leader in events, hospitality and entertainment in France.

CONCEPTS

Girafe, Roxie, Apicius, Loulou, Perruche, Le Piaf, Monsieur Bleu, Mazarine, raspoutine, Castel,Terminal, Le Dernier Etage, Jangal, La Clairière, Paris Longchamp, Pavillon des Etangs, RJ, Le Rooftop, Yoyo…

>10,000RESTAURANTS, BARS,

LOUNGES, CLUBS…

€6 BnANNUAL REVENUE IN F&B

>4,000YEARLY EVENTS

Global leader in Food & Beverage and lifestyle experiences

Uniquely crafted restaurants and bars

Lifestyle & Entertainment platform that owns, operates and licenses over 150 local

brands and venues rooted in their neighbourhoods

CONCEPTS

Katsuya, Carna, Cleo, Filia, Diez y Seis, K., Leynia, Neni,

Planche, Summerly, Monkey Bar, Privilege,

The Strathearn…

Largest player in Extended Stay Hotels & Private Rentaloutside the USAAccor is a global leader in serviced apartments and aparthotels, offering innovative brand solutions across all segments.

EXTENDED STAY GROWTH ACCELERATES DRIVEN BY:

Strong Adagio development performance

New brands like Hyde Living, Pullman Living, Swissôtel Living and Novotel Living. Networkis poised to increase by ~30%

Total network of 300 Extended Stay Hotels & 33,000 keys YTD 2020

Total pipeline of 83 Extended Stay Hotels & 12,000 keys YTD 2020

Extended Stay Hotels & Private RentalLive

Midscale

LIVING

LuxurySERVICED RESIDENCES

SERVICED RESIDENCESSERVICED RESIDENCES

Economy

Premium

LIVING

LIVING

LIVING

Sofitel Dubai The Obelisk97 apartments keys2020 Opening

The Sebel Yarrawonga, Australia63 apartment keys2020 Opening

Aparthotel Adagio & Spa Vannes85 apartment keys2020 Opening

Novotel Living Tallinn, Estonia 124 apartment keys2022 Opening

> 380 extended stay hotels Network + pipeline

Global footprint of

Industry Leader in Branded Private ResidencesAccor offers an unrivalled residential expertise, bringing iconic brands and legendary service to private home ownership.

Total network*** of +30 Branded Private Residences & 5,700 units YTD 2020

Total pipeline*** of ~80 Branded Private Residences & 13,700 units YTD 2020

$7.14B estimated Retail Value of Pipeline**

SAVILLS SPOTLIGHT REPORT* CONFIRMS RAPID EXPANSION OF ACCOR'S PIPELINE AND SLS RESIDENCES AS FASTEST GROWING LIFESTYLE BRAND IN SEGMENT

* Source: Savills International Development Consultancy, 20202

**Retail value of executed Branded Residence and Strata Hotel License Agreements as of December 31, 2020, including both Sold & Unsold

***Network and pipeline totals exclusive of properties developed directly by Banyan Tree Group

SO/ Residences Los CabosOpening 2022 –36 residence units2020 Signing

Swissotel Doha Corniche Park TowersOpening 2022 –121 residence units2020 Signing

Movenpick Villas & Residences Phu QuocOpening 2020 –408 residence units

Raffles Residences One Shenzhen BayOpening 2020 –80 residence units

Branded Private ResidencesLive

Economy

MidscaleRESIDENCES

Premium

RESIDENCESRESIDENCES

RESIDENCES

RESIDENCES

RESIDENCES

Luxury

RESIDENCES

RESIDENCESRESIDENCES

RESIDENCES

RESIDENCES

RESIDENCES

RESIDENCES RESIDENCES

> 110 branded private residencesNetwork + pipeline

Global footprint of

Comprehensive Accor 360˚ Solutions for OwnersACCOR 360° SOLUTIONS PROVIDE LIMITLESS OPPORTUNITIES FOR OWNERS

When you join Accor, we arm you with powerful brands plus a solid foundation of services to ensure you a seamless path to performance.

To navigate even more effectively through today’s increasing challenges, we’ve created Accor 360°Solutions, a powerful range of specialised solutions to help you boost your revenue, optimise your costs, and maximise your return on investment.

Whatever your goals, Accor can equip you from every angle, so you can adapt, grow and achieve your true potential.

Distribution

Sales Marketing

RevenueManagement

Food & Beverage

IT & Digital

Procurement

InsurancePeople

Design & Construction

Environment & CSR

“ALL” E-Commerce & Loyalty

Accor 360° solutions

REVENUEGENERATION

OPERATIONS & COST OPTIMISATION

with major global and local online travel agencies

NEGOTIATES ATTRACTIVE COMMERCIAL CONDITIONS

19Partnerships with major OTAS

OTAs

35MRoom Nights (2019)

thanks to its digital direct reservation platforms

MAXIMIZES HOTEL DIGITAL NET REVENUE

300M+Visits per year

(2019)

Accor Web

46%international

flows (2019)

18Brands.com

websites

through a large portfolio of B2B clients covering all regions, markets and most contributive segments

DEVELOPS SALES REVENUE

Sales

160K+Managed accounts

300+Above property sellers spread in 48 sales offices

through its industry leading global loyalty lifestyle program

DRIVES INCREMENTALSTAYS AND RETAINS DEMAND

Loyalty

37%Of RN loyalty contribution

(2019)

68M+Members

(2020)

95Local & global

partnerships

thanks to strong and powerful marketing campaigns, events

& partnerships

ATTRACTS & ENGAGES CUSTOMERS

33%acquisition levers

capturing demand in web direct net

revenue (2019)

Digital Marketing

1,8BEmails sent to customers per

year (2019)

LEVERAGES REVENUE MANAGEMENT SYSTEMS POWER

Revenue Management

with skilled revenue managers & through an optimized rate architecture

+3%Incremental revenue(Independent hotels joining Accor, 2019)

1200RM experts around the world

with reservation contact centers, that automates hotel overflow reservations

ACCELERATES BUSINESS AND IMPROVES CUSTOMER SATISFACTION

1100People covering all time zones

Contact Centers

18Languages over 12 locations

6,5MRequests (2019)

Strong business development & diversification

70%CENTRAL

BRAND DELIVERY

Partner with us

MANAGEMENT CONTRACT

By choosing Accor, you are joining forces with a global leading hotel operator running

2,650 hotels.

We sell and manage hotel’s day-to-day operations, from budgets and accounting to performance and personnel.

We implement decisions made with you.

We run effectively your hotel and boost your profits.

FRANCHISE CONTRACT

By joining us, you benefit from the strength

of our global network of 2,490 locally run franchised hotels.

We stimulate hotels’ sales, increase your average room rate and generate additional revenue.

Our local experts help you at every step, from integrating your hotel into your brand to marketing your franchise, year after year.

Owners’ benefits

strong brand awareness & brand premium

01 GAIN

ALL – Accor Live Limitless lifestyle digital and loyalty platform

02 ENJOY

your hotel’s distribution to a global digital expert

03 ENTRUST

your sales, ensuring a significant pool of international guests

04 BOOST

additional revenue for your hotel

05 GENERATE

your costs, benefiting from the best market conditions

06 OPTIMIZE

your profits

07 MAXIMIZE

from top advantages by joining our partner loyalty program

08 BENEFIT