O que vem depois do Mobile - Campus party 2016 #CPB9
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Transcript of O que vem depois do Mobile - Campus party 2016 #CPB9
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mobileo que vem depois do
richard jesus
campus party 201628 de janeiro
são paulo . brasil
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tl;drJOURNALIST: Mr. Tesla, you have gained the glory of the man who got involved in the cosmic processes. Who are you, Mr. Tesla? TESLA: It is a right question, Mr. Smith, and I will try to give you the right answer to it.JOURNALIST: Some say you're from the country of Croatia, from the area called Lika, where together with the people are growing trees, rocks and starry sky. They say that your home village is named after the mountain flowers, and that the house, where you were born, is next to the forest and the church.TESLA: Really, all it true. I'm proud of my Serbian origin and my Croatian homeland.JOURNALIST: Futurists say that the Twenty-and Twenty First Century was born in head of Nikola Tesla. They celebrate conversely magnetic field and sing hymns to Inductions engine. Their creator was called the hunter who caught the light in his net from the depths of the earth, and the warrior who captured fire from heaven. Father of alternating current will make the Physics and Chemistry dominate half the world. Industry will proclaim him as their supreme saint, a banker for the largest benefactors. In the laboratory of Nikola Tesla for the first time is broken atom. There is created a weapon that causes the earthquake vibrations. There are discovered black cosmic rays. Five races will pray to him in the Temple of the future, because they had taught a great secret that Empedocles elements can be watered with the life forces from the ethers.TESLA: Yes, these are some of my most important discoveries. I'm a defeated man. I have not accomplished the greatest thing I could.JOURNALIST: What is it, Mr. Tesla? TESLA: I wanted to illuminate the whole earth. There is enough electricity to become a second sun. Light would appear around the equator, as a ring around Saturn.Mankind is not ready for the great and good. In Colorado Springs I soaked the earth by electricity. Also we can water the other energies, such as positive mental energy. They are in the music of Bach or Mozart, or in the verses of great poets. In the Earth's interior, there are energy of Joy, Peace and Love. Their expressions are a flower that grows from the Earth, the food we get out of her and everything that makes man's homeland. I've spent years looking for the way that this energy could influence people. The beauty and the scent of roses can be used as a medicine and the sun rays as a food. Life has an infinite number of forms, and the duty of scientists is to find them in every form of matter. Three things are essential in this. All that I do is a search for them. I know I will not find them, but I will not give up on them.JOURNALIST: What are these things? TESLA: One issue is food. What a stellar or terrestrial energy to feed the hungry on Earth? With what wine watered all thirsty, so that they can cheer in their heart and understand that they are Gods? Another thing is to destroy the power of evil and suffering in which man's life passes! They sometimes occur as an epidemic in the depths of space. In this century, the disease had spread from Earth in the Universe.The third thing is: Is there an excess Light in the Universe? I discovered a star that by all the astronomical and mathematical laws could disappear, and that nothing seems to be modified. This star is in this galaxy. Its light can occur in such density that fits into a sphere smaller than an apple, a heavier than our Solar System. Religions and philosophies teach that man can become the Christ, Buddha and Zoroaster. What I'm trying to prove is wilder, and almost unattainable. This is what to do in the Universe so every being is born as Christ, Buddha or Zoroaster.I know that gravity is prone to everything you need to fly and my intention is not to make flying devices (aircraft or missiles), but teach individual to regain consciousness on his own wings ... Further; I am trying to awake the energy contained in the air. There are the main sources of energy. What is
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Os aplicativos vão morrer.
E talvez você (e eu também) precise procurar um novo emprego.
S P O I L E R A L E R T
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400
800
1200
1600
2000
2007
ref: Morgan Stanley Research
USU
ÁRI
OS
DE
INTE
RNET
(MIL
HÕ
ES)
M O B I L E V S D E S K T O P2 0 0 7 ~ 2 0 1 5
2015
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6.1 bilhões
PROJEÇÃO DE USO MOBILE ATÉ 2020
ultrapassando o número de
linhas fixas no mundo.
ref: Ericsson Mobility Report
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66% dentro e fora de casa
Só em casa 8%
Só fora de casa 1%Principalmente fora 9%
Principalmente em casa 16%
MORRE O MITO DO "MOBILE SÓ NA RUA"
ref: Ofcom, UK, Q! 2014
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Mobile não é só um canal, é seu dispositivo primário
de acesso ao mundo.
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alta disponibilidade
baixa disponibilidade
tarefas complexas
tarefas simples
DESKTOPS
NOTEBOOKS
TABLETS
SMARTPHONES
SMARTWATCHES
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Giroscópio
Sensor biométrico Pedômetro
Termômetro Aceleração Magnetômetro
Toque Radiação
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O aparelho Sharp Pantone 5 107SH da operadora SoftBank possui sensor de radiação.
Medindo até radiação.
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Um computador
questiona tudo o que poderia
saber.
Sensores modificam o que um computador
pode saber.
Cada sensor cria um novo
negócio.
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Usa sensores infravermelhos para medir temperatura, sincronizando seus dados com seu smartphone através de wi-fi e bluetooth.
Thermo, um termômetro conectado.
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Com hardware de GPS próprio, mas conectando no telefone através de bluetooth, pode mostrar mapas, ligações e um retrovisor de 180 º através de uma câmera traseira.
Scully, o smart helmet.
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Um Google Glass, mas que parece um óculos normal, do tipo que você poderia usar o dia inteiro sem ninguém perceber o que ele é capaz de fazer e isso é a parte legal.
Zeiss Smart Lenses.
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não é mobile first, é people first.
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Não faça aplicativos para mostrar que
você é f*da, mas para mostrar que o usuário é.
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!Seu app é uma m*rda.
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Acabou o deslumbramento pela
tecnologia, agora é hora de fazer relevância.
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A plataforma web consegue fazer muita coisa, em alguns casos o suficiente para não precisar de um app nativo, mas se comportando próximo de um. O site What Web Can Do Today pode ajudar.
O que a web pode fazer?
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Responsiva Off-line App-Like Segura Encontrável Linkável
Sites que querem enviar notificações ou estar em sua tela inicial precisam conquistar esse direito ao longo do tempo,
tornando-se progressivamente aplicativos.
PROGRESSIVE WEB APPS
ref: Alex Russel on Medium
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Luke Wroblewski UX Designer foda na paçoca de sobrenome difícil de falar
"Every mobile app attempts to expand until
it includes chat."
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Um assistente pessoal para encontrar bares e restaurantes, que tem como base uma interface baseada em linguagem natural e alguns cards, da mesma forma como falamos no WhatsApp e outros aplicativos de mensagens de texto.
Luka.
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de usuários ativos, tornando-se maior que seus rivais Snapchat e Viber, perdendo apenas do WhatsApp com 900 milhões de usuários ativos.
800 milhões
O APP QUE MAIS CRESCEU EM 2015
ref: Nielsen Research 2015
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Transferência de Dinheiro
Negócios no Messenger
Chamadas em Vídeo
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Tipo o J.A.R.V.I.S SQN :)
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Humano valida ou re-escreve
IA Responde
Pergunta
ENSINANDO A MÁQUINA
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A parceria com o Facebook possibilitará que você nem precise ter mais o Uber instalado, utilizando o serviço sem sair do Messenger.
Messenger + Uber
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Peter Sondergaarg Vice-Presidente de Pesquisa da Gartner
"In 2020, consumers won’t be using apps on their devices. In fact, they will have forgotten about apps. They will rely on
virtual assistants in the cloud, things they trust, the post-app era is coming."
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o que ainda não será parte do futuro?
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BeaconsBacon
BACON SIM, BEACON NEM TANTO
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+9Smartwatches ainda não são “smart” o suficiente para serem essenciais.
Smartwatches atuais.
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E como fica?
Sem visual flat.
Sem botões
bonitinhos.
Sem precisar instalar nada.
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Informação em pílulas, como neste slide aqui.
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Se sua mensagem é grande para ser enviada pelo
WhatsApp então ela é muito grande para ser enviada.
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Emojis vieram para ficar.
❤ !!