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EHRNSECRETARIAT COMMUNICATION PROCESSESNovember 2014

Program

Manager

Me My Activity

Finishing work on:

Policy brief

Research report

Campaignlaunch

Discussion paper Position

statement

Open letter

My Process My Product

1. Contact your program manager.2. Program manager contacts Inga.

PressRelease

Any Staff

Member

1. Contact Inga.2. Inga indicates what information she

will need from you and discusses withyou which audience you need toreach.

3. Inga write release and managestranslation and disseminates the final

product.

Inga mayalso createa websitenewsreleasebased onthe press

release.

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Any StaffMember

Me My Activity

Found an interestingresourceonline thatmembers might beinterested in:

o Reporto Video

o News itemo Info-graphic

o Work by apartner

o Event

o Other!

My Process My Product

FacebookPost

1. Copy-and-paste the link toEHRN Facebook page

2. Include a short (1sentence) text explainingwhat it is.

3. Publish it!

You dont need any

approval to post onFacebook.

Do it any time!

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Any StaffMember

My Activity

Project newso Success story

(positive outcome)

o Progress story(work process)

Participatingin an

international event

New VIP contact recruited

o As speakero As ambassador

My Process My Product

BlogPost

1. Email post idea to Inga,ccing your manager

2. Write post (about 300

words)o If event, bring camerao If VIP post, write first

draft yourself, then getVIP approval.

3. Include original photo if

available.4. Email post to Inga for

editing, translation, postingon site.

Drug UserCommunity

Member

Me

There is a current event

situation I care (example:Crimea)

My participation in anEHRN initiative

EHRN staff have asked

me to write on an area ofmy expertise

I want to share news

about my own activism

I want to share how a

systematic problemaffected me (example:treatment in the

healthcare system)

1. Email Olga to proposeidea.

2. Olga will contact Inga(Communication Manager)and work with you to write

the post.3. Write post (up to 500

words)

4. Include an original photo ifavailable.

5. Email the post to Olga

6. Olga will email the post toInga for edits, translation,and posting to EHRN site.

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ProgramManager

My Activity

Seekingassistanceo Tendero Seeking consultant

or expert

Sharing an opportunityo Grant applicationo Event to participate

in

Sharing agreetingo Merry Christmas!o Eid Mubarak!

Congratulatingamember

o Congratulatingmembers for

achievementsmakes membershappy !

My Process My Product

ListservEmail

5. Select a short and clear title6. Write a brief teaser of a

few sentences explaining

the email topic7. Include a link to a web page

where people can readmore information.

o Exception is tenders,where you can postthe entire tender

8. Hit send.9. If you would like the email

translated to appear on

both the English and

Russian listservs, emailInga.Network

Member

Me

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Any StaffMember

My Activity

Secretariat projectnews

o Success story(example: positiveoutcome,

achievement)o Activity reporto New grant received

o Presentationat aninternational event

o Process story

(example: workprogress on acampaign)

Member newso Achievement by a

member organization(example: legislativechanges achieved)

Externalnewso New UN envoy

appointedo National-level budget

decision on fundingo Changes in national-

level policy

o Research or reportresults (example:WHO report)

My Process My Product

Website

NewsRelease

1. Email news idea to Inga,

ccing your manager2. Inga will ask you what to

write3. Write a first draft of the

news release, to thebest of your abilityo 400-500 words

o If event, bring acamera and attach

a photo4. Email release to Inga for

editing, translation,

posting on site

Me

Inga mayalso createa listservemail if thenews is ofparticularinterest to

members.