Nick Evans ALPSP Member Services Manager

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1 The ALPSP Learned Journals Collection and the place of scholarly publishers in the 'information jigsaw'. Nick Evans ALPSP Member Services Manager

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The ALPSP Learned Journals Collection and the place of scholarly publishers in the 'information jigsaw'. Nick Evans ALPSP Member Services Manager. What they say. - PowerPoint PPT Presentation

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Page 1: Nick Evans ALPSP Member Services Manager

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The ALPSP Learned Journals Collection

and the place of scholarly publishers in the 'information jigsaw'.

Nick EvansALPSP Member Services Manager

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What they say . . . “There can be no doubt about how valuable such a development

could be for a journals market increasingly dominated by large – and consolidating – players.” Nick Dempsey, EPS

“. . . A real advantage for the smaller publishers.” Judy Luther, Informed Strategies

“Kudos to ALPSP for this achievement.” Ann Okerson, Yale University Library

“A very welcome development for both publishers and libraries.” UK Serials Group

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What I’d like to cover . . .

ALPSP – who we are, what we do The Virtual Scholar – the changing way scholars

communicate A question of trust The ALPSP Learned Journal Collection

Questions and answers

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ALPSP

The international trade association for not-for-profit publishers and those who work with them.

300 + organisations in membership Increasingly international – 60 + non-UK members Large and small (e.g. Institute of Physics, Monash

University ePress) Associates: ‘commercial’ members and suppliers ALPSP members publish over 7,000 journals

= over 30% of the world total

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There is strength in numbers

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What we do

Representation of the not-for-profit sector Support of new initiatives and research Information and professional development

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Why is the way scholars are working changing?

From control to no-control, from mediated . . . From bibliographic systems to full-text, visual

interactive ones From niche to universal systems From a few searchers to everybody From little choice to huge choice From little change to constant change From end-user to information consumer

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What do we know about the “virtual scholar”?

Deep log analysis techniques – CIBER* - recent research for Blackwell, Emerald and NHS in the UK

* David Nicholas and Paul Huntington of CIBER (Centre for Information Behaviour and Evaluation of Research) at University College, London

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Information seeking characteristics

Shallow searching, suggesting a checking, comparing sort of behaviour that is a result of easy access, a shortage of time (and patience?) and enormous digital choice.

= Flicking

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A digital consumer trait – scholarly journal users (CIBER, University College, London)

Type of user/session

Number of items viewed

Emerald Insight (Jan-Dec 2002)

Blackwell Synergy

(Feb 2004)

Bouncer/Checker 1 to 3 70 67

Moderately engaged

4 to 10 20 26

Engaged 11 to 20 6 5

Seriously engaged

Over 21 4 2

Total 100 100

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Promiscuous, which means enormous volatility and unprededictability – all types of user

Professional

Under Graduate

Post Graduate

Researcher

Prof/teacher

100

90

80

70

60

50

40

30

20

10

0

Used Profile

Used

Didn't use

2516222013

75

84

7880

87

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I’m small and confused. Who shall I trust in a rapidly changing world?

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Does trust effect the library too?

The Library Value Proposition being questioned Strain on available budgets Organisation and categorisation – what am I

for, in the age of the desk-top virtual scholar? Content comparatively hidden Brand increasingly hidden

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The Future? Need for TRUST means publishers will need to build

more value and authority into content, as well as ease of use.

Which means greater granularity of content and more “value-added”

With more varied business models Technology changing worldwide will mean even more

content (India/China) available even faster – exponential leaps in raw data transfer

Which means more need for TRUSTED intermediaries – INCLUDING YOU, THE LIBRARIAN.

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So what? Naturally you Librarians arrange access to the largest,

most important resources first – the big publishers You arrange access to everything else through a gateway Often anything that is too difficult or time consuming to

arrange access to, and is not available via any content collection, is organised later or never

So the small scholarly publisher loses out, although their content definition fits the “trusted brand” model

Which is why the ALPSP Learned Journal Collection

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How did the ALJC come about?

Small publishers having a problem selling to consortia – squeezed out by ‘Big Deals’

Libraries wanted to support high quality, good value journals from small publishers

Consultation with members, libraries and those offering packages

Tender process – Swets selected

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The challenges – and how we solved them

A single pricing model A single revenue-sharing model A single licence A single publisher agreement Online hosting Timing Oversight

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The ALJC Collection

44 ALPSP member publishers 433 journals 3 sub-collections

• Medicine and Life Science

• Science & Technology

• Humanities & Social Science

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Benefits for libraries

Simplifies negotiation process Value for money Price guaranteed for 3 years Allows libraries to retain titles that would

otherwise be cancelled because of budget restrictions

Trusted content

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The bottom line

A new partnership Fills a gap in the library market Meets the need of small and medium

sized scholarly publishers Provides fair deals for the consorti

market

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ALPSP Learned Journal Collection and ANKOS

Your local ANKOS contact is Ms Mine Tarlan

The SWETS office in Ankara is at your service:

Swets Information ServicesKenedy CaddesiNO 13/8Kavaklidere 06550 AnkaraT +90 312 418 6323 T +90 312 418 6324F +90 312 418 6325E [email protected]

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Thank you