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Transcript of New Technologies for Next Gen Mobile Devices - Grinygriny.kr/ictcsymposium/2015/assets/is1-3.pdf ·...
2
Smartphone: our most personal device
~106Avg. number of daily app launches by US Android users
~75%18-24 year olds reach for it immediately after waking up
~94%Use their device to look for local information
~79%Watch video on their device
Sources: comScore custom research avg. over Q3’13, IDC Mar ’13, Google May ’13
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Continued smartphone momentum
Source: Gartner, Sept ‘13
~8BCumulative smartphoneunit shipments forecast between 2014-2018
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DRIVING THE MOBILE EXPERIENCE, EVERYWHERE
Pushing wireless boundaries
Creating a digital 6th sense
Redefining Computing
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Evolution of mobile photographyIncreasing sophistication of image processing in SoC
Leading camera features
4K Video Capture
Picture-in-picture from dual camera
High Dynamic Range
Zero lag shutter
Computational camera
Touch to track
Electronic image stabilization
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Driving 4K video with mobile
*Source: Cisco Visual/Networking Index: Forecast and Methodology, 2010-2015
SD Full HD 4K UHD
Enabling a superior video experience
Expanded color gamut
for accurate colors
Four times more detail
than Full HD 1080p
Crisp text and
graphics Phone, tablet and TV
share content
9Copyright © 2013 Qualcomm Incorporated. All Rights Reserved.
The mobile design challenge
• High resolution screens
• Fast, responsive devices
• Fast, always-on connectivity
• Rich multimedia experience
• Sleek, ultra-light
• Long battery life
• Thermal efficiency
Rich, connected experiences Without compromising
mobility
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1,350+devices announced or commercially available
525+ designs in development
Qualcomm® Snapdragon™ processors The heart of the latest devices, from entry-level to high-end
*Includes Qualcomm reference design
Qualcomm Snapdragon is a product of Qualcomm Technologies, Inc..
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CPUUp to 2.3Ghz/core
Memory2MB L2 Cache
LPDDR2/3
LocationGlonass, Beidou Satellites
Adreno GPUOpen GL ES 2.0/3.0
Open CL
RenderScript
Display Processing4k (external), 1080p, Miracast, picture enhancement
Bluetooth4.0
ISP(Camera)
Dual ISPs@42Mpix
Digital Camera SW
USB3.0, 5Gbps
Wi-Fi802.11ac
Sensor Processing
Multimedia ProcessingAudio
Adv Voice Clarity
Voice Activation
Gestures
Studio Access Security
Gobi Modem3G/4G Baseband
RF Front End
Transceiver
DSPUltra Low Pwr
Heterogeneous computing
Adreno™ and Gobi™ are products of Qualcomm Technologies, Inc.
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Connectivity Wi-Fi BT GPS
LTE
2G/3G
System Selection
Blind Redirection
Redirection w/ Measurements
Reselection
PS Handover
CS Fallback
CSFB w/ SI Tunneling
Single Radio VCC
Handover Techniques (Multiple Can Apply in Each Case) Handover Combinations (Hypothetical Examples)
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35 36 37 38
39 40 41 42 4312 83 45 6 9
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7 10 11 12
13 17 4418
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23 24
25
26Radio Frequency Bands
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GSM/EDGE CDMA 1xWCDMA/
HSPA+TD-SCDMA LTE TDD/FDDEV-DO
Our unique advantage: Hiding the complexity underneath the most seamless mobile connectivity
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Lighting
Multimedia
Security
Inside
Temperature
68Sync To Cloud Friends Watching
Fitness
Digital 6th sense
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Vuforia offers a scalable, robust
augmented reality software
platform that has been adopted
by leading global brands and
supported by the world’s largest
AR developer ecosystem.
Vuforia powered apps deliver
consistent and predictable
experiences across real world
environments.
Vuforia enables mobile apps to
“see” and deliver compelling,
interactive, and engaging
experiences.
Vuforia™ enables apps to "See" and deliver engaging AR experiences
Better experiences More environmentsComprehensive
technology platform
43,000 Registered Developers
130 CountriesVuforia SDK is a product of Qualcomm Austria Research Center GmbH. Vuforia Cloud Recognition Service is provided by Qualcomm Technologies, Inc.
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Next Gen Smart Phones will have Listen Functions
Enables 3rd party software
developers
For enhanced products with
additional audio information
RECOGNIZE SOUNDS AND ENABLE SMART APPLICATIONS
OPTIMIZING QC CHIPSETS TO DRIVE LISTEN FEATURES IN LOW POWER MODE
Speech
Street Noise
Music
Dog Barking
• Derive contextual
information from audible
events
• Smartphone's microphone
as extended hearing
capability
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Applying mobile technologies to everythingMaking them more aware, connected, intelligent, and interactive
Machines
Devices
Places
Objects
People
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Automotive telematicsFrom safety & security to high speed LTE hotspots
Vehicle diagnostics Navigation services Head unit connectivitySafety and security Wi-Fi hotspot to mobile
• 3G /LTE
• Mobile broadband
• Mobile voice
• eCall
• In-car connectivity
• Wi-Fi
• Bluetooth
• NFC
Qualcomm Gobi is a product of Qualcomm Technologies, Inc.
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Integration with
smartphone / tablet
Access to online
content
Rear seat
entertainment
Safety and utilitarian
functions
Components of the type(s) mentioned in this slide are products of Qualcomm Technologies, Inc. and/or its subsidiaries and Qualcomm Atheros, Inc.
Qualcomm Snapdragon is a product of Qualcomm Technologies, Inc.
AllJoyn is an open source project developed and distributed by Qualcomm Innovation Center, Inc. (QuIC), a subsidiary of Qualcomm Technologies Inc. (QTI).
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Connectingshort range to cellular
Hearingvoice activation and audio
Seeingaugmented reality
Motion sensingsensors
Location sensingGPS & proximity
Wearables are a natural extension of mobileEnriching the Digital Sixth Sense experience
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For more information on Qualcomm, visit us at:
www.qualcomm.com & www.qualcomm.com/blog
"© 2013 QUALCOMM Incorporated and/or its subsidiaries. All Rights Reserved. Qualcomm, Snapdragon, Gobi, Trepen, UltraSon, Adreno and
Hexagon are trademarks of QUALCOMM Incorporated, registered in the United States and other countries. Krait, Qualcomm RF360, IZat,
2net, RF POP, Fluence, QDevNet, Vuforia and uencex Render are trademarks of QUALCOMM Incorporated. Atheros, Skifta and VIVE are
trademarks of Qualcomm Atheros, Inc., registered in the United States and other countries. Hy-Fi and StreamBoost are trademarks of
Qualcomm Atheros, Inc. Alljoyn and Vellamo are trademarks of Qualcomm Innovation Center, Inc., registered in the United States and other
countries. Gimbal is a trademark of QUALCOMM Retail Solutions, Incorporated. All other trademarks are property of their respective owners.
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