New Facebook Targeting Options

15
IPROSPECT FACEBOOK UPDATE JUNE 2014

description

Every action you take on Facebook translates into a targeting option for advertisers. From a users' point of view this can be a bit scary, but from where I stand as an advertiser I couldn't be happier.

Transcript of New Facebook Targeting Options

Page 1: New Facebook Targeting Options

IPROSPECT FACEBOOK UPDATE JUNE 2014

Page 2: New Facebook Targeting Options

Driving Digital Performance

2

New Audience Targeting Options

Page 3: New Facebook Targeting Options

Driving Digital Performance

3

Extended Demographics

Page 4: New Facebook Targeting Options

Driving Digital Performance

4

Extended Demographics

Page 5: New Facebook Targeting Options

Driving Digital Performance

5

Extended Demographics

Page 6: New Facebook Targeting Options

Driving Digital Performance

6

Extended Demographics

Page 7: New Facebook Targeting Options

Driving Digital Performance

7

Extended Demographics

Page 8: New Facebook Targeting Options

Driving Digital Performance

8

Extended Demographics

Page 9: New Facebook Targeting Options

Driving Digital Performance

9

Extended Demographics

Page 10: New Facebook Targeting Options

Driving Digital Performance

10

Extended Demographics

Page 11: New Facebook Targeting Options

Driving Digital Performance

11

Behavioural Targeting

Page 12: New Facebook Targeting Options

Driving Digital Performance

12

Behavioural Targeting

Page 13: New Facebook Targeting Options

Driving Digital Performance

13

Behavioural Targeting

Page 14: New Facebook Targeting Options

Driving Digital Performance

14

Behavioural Targeting

Page 15: New Facebook Targeting Options

Driving Digital Performance

15

Behavioural Targeting