New BA/ Animation tool

LANCÔME FOUNDATION FINDERA new, easy-to-

handle BA tool used

to determine a

customer’s shade and

convey our shades

authority.

Front/back tool with

Lancôme 2 pillar

foundations: Teint

Miracle & Teint Idole

Ultra.

To have a clear and effective organization tool that enables us

to guide women in choosing the right foundation shade

REMINDER OF OBJECTIVES

To provide information about Lancôme, the color expert

OBJECTIVES

FOUNDATION FINDER Presentation

The Foundation Finder is:

A highly practical tool that is essential for determining and choosing the perfect foundation shade (for both the client and BA)

• The color intensity of Lancôme foundations is organized from light to dark

• A traffic-stopping and attention-getting tool that helps you begin a conversation with potential clients

Every beauty advisor should have a Foundation Finder in their hand

to advise women on how to select the perfect foundation shade

1. Determine if your customer is Teint Miracle or Teint Idole Ultra user:

A. Teint Miracle user is looking for a

light and natural finishB. Teint Idole Ultra user is

lookingfor a matte and long-lastingFinish.

2. Use the side of Foundation Finder according to your customer desired finish(one side Teint Miracle, the other Teint Idole Ultra)

3. Use the second page of the tool to present the entire shade range.

FOUNDATION FINDER:Instructions for use

4. Place the intensity classification tabs of the Foundation Finder onyour customer’s hand or chin. Then, identify the intensity of her skin tone: light, medium or dark.

5. Using the selected classification page, show the shades corresponding to her skin tone and select 2 or 3 shades based on her skin pigment

6. Apply the 2 or 3 selected shades on her jawline and then determine the right shade.

FOUNDATION FINDER:Instructions for use

7. Blend the shades and explain to the customer that the shade that disappears is her perfect match.