NET NEUTRALITY AND THE

TECH GIANTSDylan Lee

Curtis Sung

What is Net Neutrality? The concept of an

“Open” Internet Equal representation for

all content providers (websites)

Transferring information without bias

• It has basically been this way since the inception of the internet• Sounds good, right?

So…Why is this a problem? People are using more

internet now than ever before

Netflix accounts for ~30% of internet capacity at peak hours

ISPs (Time Warner, Comcast) want to charge content providers (Netflix, Youtube) for using so much of the internet

ISPs have to work harder now more than ever to sustain their network infrastructure.

Which side are you on?

To understand the internet, imagine a highway

Companies started making money using the internet, but the internet providers weren’t getting a piece of

the pie

The principle of net neutrality has already been broken on several occasions.

Verizon sued the FCC and won back in 2013

ISPs Reasons against Net Neutrality

Internet service providers are advocates for free enterprise (NO REGULATION) the government should not micro-manage internet

providers’ business. Some data is more important than other data

and should be prioritized. FedEx & Amazon example

Reasons For Net Neutrality

Advocates claim "we risk loss of the free flow and exchange of ideas central to our democracy"

Internet providers shouldn't be the ones to distinguish between acceptable and unacceptable content; their role is simply to transfer information without bias.

If Net Neutrality loses…

Whatsapp is used for messaging, what if AT&T made sure whatsapp didn’t have internet access through their system?

Comcast owns NBC, they could give priority to NBC’s stream over Netflix. How many people would be willing to pay an extra $10 for Netflix?

FCC Ruling

In February 16, 2015 the FCC voted 3-2 on party lines to approve strong rules to protect net neutrality, a landmark decision that was widely supported by the American public.

Tom Wheeler

Porter’s Five Forces For ISPs

Threat of New Entrants

Buyer Power

Supplier Power

Threat to Substitute Products

Rivalry Among Existing Competitors

Questions, Comments, Concerns?

Sources

http://www.huffingtonpost.com/entry/net-neutrality-fcc_5600431be4b0fde8b0cf20b3

http://www.law360.com/articles/705679/tech-giants-advocacy-groups-defend-fcc-net-neutrality

http://www.nytimes.com/2014/11/13/technology/in-net-neutrality-debate-tech-giants-on-the-sidelines.html?_r=0

http://www.thelocal.de/20141204/merkel-speaks-out-against-net-neutrality

https://www.washingtonpost.com/news/the-switch/wp/2015/09/28/net-neutrality-could-become-the-biggest-face-off-on-corporate-speech-since-citizens-united/

http://consumerist.com/2015/09/18/fcc-net-neutrality-doesnt-violate-internet-service-providers-first-amendment-rights/

http://magazine.viterbi.usc.edu/spring-2015-2/editorial/net-neutrality-and-the-future-of-the-internet/

 http://host.madison.com/ct/news/local/writers/steven_elbow/q-a-barry-orton-if-net-neutrality-fails-internet-users/article_b1b01c93-a985-5ab9-8769-2f9c77f08677.html

http://www.savetheinternet.com/net-neutrality-what-you-need-know-now http://www.cs.columbia.edu/2014/net-neutrality/