Food Safety Basics National Food Service Management Institute 1.
National food
-
Upload
toqeer-naseer -
Category
Business
-
view
317 -
download
2
description
Transcript of National food
INTRODUCTION
PRESENTED BY:
TOQEER NASEERFAHEEM KHAN
ON NATIONAL FOODS LIMITED
Organization
NATIONAL FOODS LIMITED
Organizational Overview
National Foods Limited brought into existence in 1970.
Pioneer in Branded and Packaged Spices in Pakistan.
Listed on all three stock Exchanges.
3 manufacturing units in ( Main Factory , Bin Qasim and Mureedkay ).
Central warehousing (Karachi Multan, Lahore, Gujranwala and
Islamabad).
362+ town covered all Pakistan 1500 employee.
National Foods is the largest producer and manufacturer of Masala in Pakistan with an estimated 47% of market share.
In 1988, National Foods became the certified vendor of McCormick, USA.
In the same year, National Foods, then a Private Limited company was converted into a Public Limited
HISTORYHISTORY
It is the leader in producing and distribution of Masala throughout the country with a huge number of loyal customers.
There are few other
companies like Shan Masala, Habib Masala and some unorganized groups, selling Masala in local market.
Competitor
Recipes Ketchup Snacks Desserts Jellies Pickles Spices Salt Chinese Jams Rice
Product Categories
SaucesCurry Pastes
Snacks
Salts
Ketchups
RecipesRonaq
Plain Spices
Vinegars
Basmati Rice
Desserts
Jams
Pickles
SaucesCurry Pastes
Snacks
Salts
Ketchups
RecipesRonaq
Plain Spices
Vinegars
Basmati Rice
Desserts
Jams
Pickles
Kiosks Activity
Direct Marketing
Posters
Press Ads
TV Advertising
Promotional Tools
VISION To be a Rs. 50 billion food company by the year 2020 in the convenience food segment by launching products.
services in the domestic and international markets that enhance lifestyle and create value for our customers through management excellence at all levels