Music Downloads

Music downloads have been one of the most popular

incentives for over a decade — and for good reason.

They continue to have high-perceived value with

consumers, who still download billions of tracks each

year.

Recipients of these incentives enjoy receiving

complimentary music downloads and appreciate the

offer and the brand providing it.

• Million of songs to choose from

• Compatible with all modern media devices

• The choice of song from favorite artists

• A reward with wide reach

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Clients can use this product to reach a wide audience, since this product has very wide appeal. Plus, with over 4-million tracks in our catalog, there’s a great deal choice. Every recipient will be able to find something they enjoy.

•An all time high, 1.65 billion digital tracks were sold in 2012.

•Digital music sales now top physical music sales. (Nielsen

and Billboard)

•Digital Album sales are up 14.1% from 2011 to 2012.

(Nielsen and Billboard)

•Digital Track sales are up 5.1% in that same time period.

(Nielsen and Billboard)

Why Choose Music Downloads?

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What is a Music Download Card?

The Reward

The back of the reward card clearly displays the reward

the user will receive.

The Design

The front of the card features your logo and custom

artwork printed in full color.

The Code

Users enter their unique reward code on the website and

follow the on-screen instructions to redeem their reward.

The Website

This is the website address that users will visit to redeem

their reward.

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Customers receive your offer

via a branded card or

product.

They visit the website

provided and enter their

reward code.

They select the music

download they would like

from the available options.

How It Works

Customers enjoy their gift

courtesy of your brand.

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In a connected world, branded user experience is

everything. By carrying branding throughout the

process to redeem the reward, you can extend your

brand’s presence in every detail of the promotion.

By incorporating a fully skinned accompanying

redemption experience, your company can easily

implement cross-channel touch points in a

creative, layered campaign.

• The redemption website can be branded with

your logo and messaging.

• Redemption process can be optimized for most

mobile devices and tablet computers.

• Full landing pages also available to extend your

branding and messaging.

Branded User Experience

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Digital Rewards work anywhere and everywhere. Super

versatile, all you need is a code to deliver a successful

solution for your brand.

Online Campaigns – Cut costs even further and include

reward codes in emails or provide them for completed online

purchases or desired actions.

On Packaging – Easy and inexpensive to implement, codes

can be printed within packaging, as a label on packages and

beyond.

At The Register – Reach customers at the transaction level

by delivering codes on receipts or via Catalina coupons at

the register.

Direct Mail – When you print codes on direct mail, the total

cost of a rewards campaign could be less than the cost of

shipping any other item.

Beyond Cards

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Promotional Uses

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Targeting The Right Audience

Many industries can benefit from Music Download Cards.

They are a particularly good fit for Retail, CPG and

Entertainment but also Universities, Banking and

Travel & Tourism as a strong gift with purchase, on-

pack or in-pack or event giveaway.

Widely desirable and of high-perceived value, this

reward can be used to target adults of all ages.

Compact and inexpensive to distribute, Music Download

Cards are great for:

•In-store giveaways

•Gift-with-purchase

•On-pack or in-pack premiums

•Event offering

•Job fairs

•Employee Incentives

..and more!

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Digital Reward Cards have powered promotions for some of the world’s most well-known and respected

brands spanning all industries.

In Good Company

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