Multimodal 2

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Marketing cyberspace technology with metaphors 10/29/22 1

Transcript of Multimodal 2

  1. 1. 1 4/22/2009
  2. 2. Metaphors are Everywhere. Are these tulipsjust tulips? Or do theyrepresent something else? I beg thequestion and answer yes!!They represent new life and beauty.
  3. 3. This graphic represents a relationship. This issymbolic. Communication in cyberspace is symbolic.
  4. 4. Metaphors are necessary for communicators because they need to convey messages. Sometimes these messages are hard to convey, and metaphors bridge the gap for the communicator to reach the audience.
  5. 5. This picture depicts the idea that technology has a grip on people. If Bill Gates the most powerful technology creator and one of the richest men in the world needs technology you the consumer need it too. The irony is he creates technology and that technology is attached to his head, or brain.
  6. 6. Enterprise technology is an array of software programs compiled together in a network. The network of different software allows a company to maintain an enormous amount of information compromised of analysis information, general data, economic information and much more. This information is shared throughout the company in one location or from many spaces around the world and all is achieved through cyberspace via the intranet or internet. It is a technology to organize a companys information to stay on top of that companys main goal of profit.
  7. 7. WoW! Look at ThoseSheep!!!
  8. 8. The Wolf Pack