Moving membership organisations online
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Transcript of Moving membership organisations online
The delights*of driving your members online
*and perils
The delights*of driving your members online
Case study:
The Society and College of Radiographers*
*SoR
Xxxx
19991999
2004
2007
2012
“use digital media as much as possible”
Since early 2000s, SoR UK Council policy:
• Document library
• CPD Now and e-learning
• Membership magazines
• E-zines
• Comments and suggestions
• Forms
• Search
• Classified Advertising
Digital and self-service:
document library
readers’ tools
multiple formats
native digital navigation
guided journeys ...
... through complex content ...
... to reach appropriate membership content.
CPD Now
Online learning
Evidencing online
All training led online
Digital enables joint projects (eg with UK Dept
of Health)
Membership magazines
Native web apps
• Comments and suggestions
• Forms
• Search
• Classified Advertising
• Communities
• Sean KellyMember and PR Manager, Society & College of Radiographers
• Dominic DeesonDeeson Member Communications
http://deeson-mc.co.uk