Mood Board and Mission StatementBy Finnley Gough-Timothy

Mission Statement

• My magazine will give the audience an insight into the Rock music industry. The magazine will be just about Rock bands and Rock culture. It will feature current bands/artists as well as the older ones too. The age group will be aimed at 15-20 year olds but mainly male with a 70% dominance by the male audience. The magazine will include content from 1st person interview with bands and artists to reviews of albums and singles. The magazine will be published monthly with glossy pages. The review and interviews will be in full detail for the audience if they want to become a specialist in a band/artist. It will provide the audience with inside knowledge of their favourite bands, up to date information on artists, reviews of albums and gigs with well known and not so well known artists within the rock scene. The magazine will have the latest trends with the rock community with knowledge about it.

Mood Board

By looking at the data that I collected from my questionnaire, I have decided that my music magazine will be a rock music genre. I have also decided that I am going to make a mood board on what reflects my target audience in this music genre.

My magazine will be aimed at 15-25 year olds with 70% of them being make and 30% female. My target audience listen to music regularly and would go to live gigs/festivals. They also like reading about the 1st person interview about bands/artists that they like to listen too.