Mission Statement and Mood Board.Alice Kent.

Mission Statement.My magazine will be based on the ‘pop’ genre of music. The target audience of 15 – 25 years of age, it will appeal to 70% being female and 30% being male. Consumers will be people who regularly listen to music and artists themselves. The magazine will be informative and will provide; information about developing bands, lists of concert dates that will appeal to the reader and reviews. The magazine itself will have a glossy finish and will be a lengthy publication to give lots of detail.The magazine will cost £1.00 due to the results of my questionnaire and will be sold in music like HMV and super stores like Waitrose.There will also be a website running alongside the magazine.

Mood Board.

From looking carefully at the data received from my questionnaire..I want to aim my magazine to the ages 15 – 25 , 70% female and 30% male. My readers are people who regularly listen to music. My target audience like fashion and downloading music onto their phones or iPod/iPad.