Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank...
Transcript of Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank...
![Page 1: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/1.jpg)
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#WWDC15
Monetize and Promote Your App with iAd
Carol TengShashank Phadke
Media
Session 503From design to launch
![Page 2: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/2.jpg)
![Page 3: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/3.jpg)
Generate Revenue
Acquire Customers
![Page 4: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/4.jpg)
Acquire Customers
Monetize
![Page 5: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/5.jpg)
Acquire Customers
Monetize
![Page 6: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/6.jpg)
PromoteMonetize
![Page 7: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/7.jpg)
PromoteMonetize
![Page 8: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/8.jpg)
PromoteMonetize
![Page 9: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/9.jpg)
Monetize Promote
![Page 10: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/10.jpg)
Introducing LiteRightThe next great camera app
New camera appSpecial filtersFree app with in-app purchase available
![Page 11: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/11.jpg)
The Road Ahead
Design Develop Launch Grow
![Page 12: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/12.jpg)
Design
The Road Ahead
Develop Launch Grow
![Page 13: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/13.jpg)
Design
The Road Ahead
Design Develop Launch Grow
![Page 14: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/14.jpg)
Monetizing My App with iAd
![Page 15: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/15.jpg)
Monetizing My AppKey benefits
70% revenue share
![Page 16: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/16.jpg)
Key benefits
70% revenue shareGreat user experience
Monetizing My App
![Page 17: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/17.jpg)
Key benefits
70% revenue shareGreat user experienceGlobal reach
Monetizing My App
![Page 18: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/18.jpg)
Key benefits
70% revenue shareGreat user experienceGlobal reachPrivacy controls
Monetizing My App
![Page 19: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/19.jpg)
Key benefits
70% revenue shareGreat user experienceGlobal reachPrivacy controlsBuilt into the iOS
Monetizing My App
![Page 20: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/20.jpg)
Multiple ad formatsMonetizing My App
Banner Medium Rectangle Pre-Roll Interstitial
![Page 21: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/21.jpg)
Banner Medium Rectangle Pre-Roll Interstitial
Multiple ad formatsMonetizing My App
![Page 22: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/22.jpg)
Banner Medium Rectangle Pre-Roll Interstitial
Multiple ad formatsMonetizing My App
![Page 23: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/23.jpg)
Banner Medium Rectangle Pre-Roll Interstitial
Multiple ad formatsMonetizing My App
![Page 24: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/24.jpg)
Banner Medium Rectangle Pre-Roll Interstitial
Multiple ad formatsMonetizing My App
![Page 25: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/25.jpg)
Multiple ad formats
Banner Medium Rectangle Pre-Roll
Monetizing My App
Interstitial(video coming soon)
![Page 26: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/26.jpg)
The Road Ahead
DevelopDesign Launch Grow
![Page 27: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/27.jpg)
The Road Ahead
DevelopDevelopDesign Launch Grow
![Page 28: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/28.jpg)
Easy IntegrationExamples
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Easy IntegrationExamples
Banner
![Page 30: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/30.jpg)
Easy IntegrationExamples
Banner Interstitial
![Page 31: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/31.jpg)
Easy IntegrationBanner
Link iAd framework
![Page 32: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/32.jpg)
Easy IntegrationBanner
Link iAd frameworkImport iAd
import iAd
var myViewController:MyViewController = ... myViewController.canDisplayBannerAds = true
![Page 33: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/33.jpg)
Easy IntegrationBanner
Link iAd frameworkImport iAdConfigure view controllers
import iAd
var myViewController:MyViewController = ... myViewController.canDisplayBannerAds = true
![Page 34: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/34.jpg)
Easy IntegrationBanner
![Page 35: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/35.jpg)
// (1) In AppDelegate.swift: func application(application: UIApplication, didFinishLaunchingWithOptions launchOptions: [NSObject: AnyObject]?) -> Bool { UIViewController.prepareInterstitialAds() return true }
Easy IntegrationInterstitial
![Page 36: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/36.jpg)
Easy Integration
// (1) In AppDelegate.swift: func application(application: UIApplication, didFinishLaunchingWithOptions launchOptions: [NSObject: AnyObject]?) -> Bool { UIViewController.prepareInterstitialAds() return true }
Interstitial
![Page 37: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/37.jpg)
Easy Integration
// (1) In AppDelegate.swift: func application(application: UIApplication, didFinishLaunchingWithOptions launchOptions: [NSObject: AnyObject]?) -> Bool { UIViewController.prepareInterstitialAds() return true }
Interstitial
// (2) In myViewController.swift prior to interstitial override func prepareForSegue(segue: UIStoryboardSegue, sender: AnyObject?){ … // if third time presenting this view controller, display interstitial ad destination.interstitialPresentationPolicy = ADInterstitialPresentationPolicy.Automatic }
![Page 38: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/38.jpg)
Easy Integration
// (1) In AppDelegate.swift: func application(application: UIApplication, didFinishLaunchingWithOptions launchOptions: [NSObject: AnyObject]?) -> Bool { UIViewController.prepareInterstitialAds() return true }
Interstitial
// (2) In myViewController.swift prior to interstitial override func prepareForSegue(segue: UIStoryboardSegue, sender: AnyObject?){ … // if third time presenting this view controller, display interstitial ad destination.interstitialPresentationPolicy = ADInterstitialPresentationPolicy.Automatic }
![Page 39: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/39.jpg)
InterstitialEasy IntegrationEasy IntegrationEasy Integration
![Page 40: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/40.jpg)
Easy IntegrationTools for testingEasy IntegrationEasy Integration
![Page 41: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/41.jpg)
Launch
The Road Ahead
Design Develop Grow
![Page 42: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/42.jpg)
LaunchLaunch
The Road Ahead
Design Develop Grow
![Page 43: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/43.jpg)
![Page 44: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/44.jpg)
Banner Interstitial
![Page 45: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/45.jpg)
![Page 46: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/46.jpg)
Grow
The Road Ahead
Design Develop Launch
![Page 47: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/47.jpg)
Grow
The Road Ahead
Design Develop GrowLaunch
![Page 48: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/48.jpg)
Enabling GrowthContinuous cycle
Monetize
![Page 49: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/49.jpg)
Enabling GrowthContinuous cycle
Monetize Promote
![Page 50: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/50.jpg)
Enabling GrowthContinuous cycle
Monetize Promote
![Page 51: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/51.jpg)
Enabling GrowthContinuous cycle
Monetize Promote
![Page 52: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/52.jpg)
Enabling GrowthContinuous cycle
Monetize Promote
![Page 53: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/53.jpg)
Enabling GrowthContinuous cycle
Monetize Promote
![Page 54: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/54.jpg)
Promoting My App with iAd
![Page 55: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/55.jpg)
Promoting My AppMy audiences
Acquire Re-engage
![Page 56: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/56.jpg)
My audiences
Acquire Re-engage
Promoting My App
![Page 57: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/57.jpg)
My audiences
Acquire Re-engage
Promoting My App
![Page 58: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/58.jpg)
Audience SegmentationExample
![Page 59: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/59.jpg)
Audience SegmentationExample
Starter Pack Purchasers
Dormant Users
![Page 60: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/60.jpg)
Audience SegmentationImplementation
Segment starter pack purchasers
if purchasedStarterPack == true {
}
![Page 61: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/61.jpg)
Audience SegmentationImplementation
Segment starter pack purchasers
if purchasedStarterPack == true {
let sharedclient = ADClient.sharedClient()
}
![Page 62: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/62.jpg)
Audience SegmentationImplementation
Segment starter pack purchasers
if purchasedStarterPack == true {
let sharedclient = ADClient.sharedClient() sharedClient.addClientToSegments([“d1b7b0”], replaceExisting: false)
}
![Page 63: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/63.jpg)
Audience SegmentationImplementation
Segment starter pack purchasers
if purchasedStarterPack == true {
let sharedclient = ADClient.sharedClient() sharedClient.addClientToSegments([“d1b7b0”], replaceExisting: false)
}
![Page 64: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/64.jpg)
Audience SegmentationImplementation
Segment starter pack purchasers
if purchasedStarterPack == true {
let sharedclient = ADClient.sharedClient() sharedClient.addClientToSegments([“d1b7b0”], replaceExisting: false)
}
![Page 65: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/65.jpg)
iAd Workbench
![Page 66: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/66.jpg)
![Page 67: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/67.jpg)
DemoRe-engage existing users
Shashank Phadke
![Page 68: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/68.jpg)
![Page 69: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/69.jpg)
Method of ADClient class
Measure PerformanceAttribution API
ADClient.sharedClient().lookupAdConversionDetails ({ (appDownloadDate:NSDate!, lastClickDate:NSDate!) -> Void in // send to my analytics package
… })
![Page 70: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/70.jpg)
Method of ADClient classlookupAdConversionDetails
Measure PerformanceAttribution API
ADClient.sharedClient().lookupAdConversionDetails ({ (appDownloadDate:NSDate!, lastClickDate:NSDate!) -> Void in // send to my analytics package
… })
![Page 71: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/71.jpg)
Method of ADClient classlookupAdConversionDetails • App download date
Measure PerformanceAttribution API
ADClient.sharedClient().lookupAdConversionDetails ({ (appDownloadDate:NSDate!, lastClickDate:NSDate!) -> Void in // send to my analytics package
… })
![Page 72: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/72.jpg)
Method of ADClient classlookupAdConversionDetails • App download date• Last click date
Measure PerformanceAttribution API
ADClient.sharedClient().lookupAdConversionDetails ({ (appDownloadDate:NSDate!, lastClickDate:NSDate!) -> Void in // send to my analytics package
… })
![Page 73: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/73.jpg)
GrowDesign Develop GrowLaunch
![Page 74: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/74.jpg)
PromoteMonetize
![Page 75: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/75.jpg)
PromoteMonetize
![Page 76: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/76.jpg)
![Page 77: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/77.jpg)
More Information
Technical SupportiAd Developer Forumshttp://devforums.apple.com/community/ios/connected/iadint
iAd Developer Guidehttp://developer.apple.com/iad
General InquiriesJosh Kahn, iAd Technologies [email protected]
![Page 78: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/78.jpg)
Related Sessions
What’s New in iTunes Connect Presidio Wednesday 11:00AM
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iTunes Connect Lab App Store Lab B Tuesday 9:00AM
iAd Technologies Lab Media Lab A Tuesday 11:00AM
iTunes Connect and App Analytics Lab Developer Tools Lab C Tuesday 2:30PM
iTunes Connect Lab App Store Lab B Wednesday 9:00AM
iTunes Connect and App Analytics Lab Frameworks Lab E Wednesday 1:30PM
iTunes Connect Lab App Store Lab B Thursday 9:00AM
iTunes Connect and App Analytics Lab Frameworks Lab E Thursday 2:30PM
iTunes Connect Lab App Store Lab B Friday 9:00AM
iAd Technologies Lab App Store Lab C Friday 9:00AM
Labs
![Page 80: Monetize and Promote Your App with iAd...Monetize and Promote Your App with iAd Carol Teng Shashank Phadke Media Session 503 From design to launch Generate Revenue Acquire Customers](https://reader033.fdocuments.us/reader033/viewer/2022043001/5f791bedb21df4286d09c75d/html5/thumbnails/80.jpg)