Mobile POS Case Study

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THE MOBILE POS PLATFORM

Transcript of Mobile POS Case Study

Page 1: Mobile POS Case Study

About Lymington Harbour

Lymington Harbour is an independentport situated in a beautiful Georgianmarket town on the southern edge of the New Forest at the western end of the Solent. The company prides itself on providing a friendly welcome to all harbour guests that enjoy their marine services, local stakeholders and other harbour users.

The Challenge

One of the main priorities was that the new system needed to be highly port-able and robust as Lymington harbour patrols need to be able to make sales while alongside customer’s boats. The system also had to be robust enough

to be used in all weathers and have the capability to accept card payments.

“Previously this was achieved with ahand written ticketing system. The downside was that the previous systemwas labour intensive and provided littlemanagement information. Also, we could only accept cash and cheques as payment options for on the water sales.”-Ryan Willegers, Harbour Master & Chief Executive at Lymington Harbour.

The key goal for Zero One Data, the Independent Software Vendor, was to provide the Harbour Master’s offi ce with a system to better manage the data regarding boats utilising moorings,electric, water and other services pro-vided at the Harbour and to include integrated card payments acceptance as part of that overall solution.

As one of the major leisure boating destinations in the UK Lymington Harbour needed an ability to make ‘on the water’ sales using a mobile payment system. The company needed a highly portable electronic mobile point-of-sale system that addressed these issues and selected Harbour POS from Zero-One Data Ltd with Handpoint’s fully integrated card payment acceptance solution.

THE MOBILE POS PLATFORM

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About Zero One

Zero One Data provide specialist web-based systems and mobile applicationsfor business use. Most of the software is provided as ‘software as a service’ - meaning the company provides acomplete package including a fully hosted system without any need for the customer to install any software.

The Solution

The solution consists of a small mobilechip and PIN card reader and a cust-omer relationship management sys-tem that sits on an Android tablet.The payment solution from Handpoint is integrated with a customised software application made by Zero One Data and the two devices communicate over Bluetooth. The integrated paymentsolution is capable of accepting both chip&PIN and magstripe pay-ments using debit and credit cards. The software application sitting on the Android tablet allows for analysis of customer databases and card trans-actions information as well as conduct-ing the sales transactions themselves.

“The integration with the software app-lication was relatively simple. The Hand-point payment API for Android was accessible from handpoint.com. Ourdevelopment team downloaded the soft-ware development kit (SDK) and start-ed the integration process between the payment solution and our software app-lication. To fi nalise the process and test the solution we ordered a demo-kit on the website, which contains the card reader and a test card from Handpoint, and integrated the payment solution with our application. The integration process went pretty smooth. There were some technical challenges to overcome, most notably the need for the mobile payment system to communicate by WiFi with the main server to ensure that all mobile pay-ment units were updated as sales were made. To overcome this, WiFi aerials were installed in strategic locations around the harbour. In the case of card sales, there is a need for the card authorisation process to be conducted in real time. If the WiFi signal is weak or there is an issue with the broadband connection, the mobile pay-ment system has the option of communi-cating via 3G.”

-Steve Goacher, Zero One data

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Results

+ Ability to accept, track and reconcile payments

+ The system provides the informationnecessary to ensure an auditable coll-ection of revenue and with the collec-tion of email addresses, helps Lym-ington Harbour to keep in touch with customers with offers and promotions

+ Accuracy of payment processing – less susceptible to human error

+ Solution is well suited to the needs of Harbour Masters – extremely mobilewith a long battery life

“The new system has been well re-ceived by customers. The main ben-efi ts to them are that repeat transac-tions can be processed much more quickly as we already hold their details on the system, and they can now pay by card where previously this was not possible. The system benefi ts our Har-bour Patrol staff because they can now see at a glance which boats have paid and where they are moored. Because the system is fully automated, it also saves them time when undertaking their end of shift reconciliations. From

a corporate perspective, the main ben-efi t of the new system is that it allows us to collect much more management information about our customer’s use of the harbour which in turn allows us to make informed strategic decisions.”

-Ryan Willegers, Harbour Master at Lymington Harbour

About Handpoint

Handpoint is an mPOS platform pro-vider; enabling developers to add highly secure EMV payments to their applications. Handpoint is one of the leaders in the mobile payment accept-ance arena. The company and its se-nior executives pioneered major inno-vations in the mobile payments market, including developing Mobile Point-Of-Sale (MPOS) for the airline industry in 2003 and the world’s fi rst Chip and PIN mPOS solution for a handheld device at Manchester United FC’s stadium in 2007. Handpoint works closely with major payment players including VISA and MasterCard and its new mPOS is the world’s fi rst PCI P2PE certifi ed mo-bile POS payment application.

Handpoint [email protected] + 354 510 3300www.handpoint.com