Mobile cafe 17 feb 2014 ibeacon
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Full Service Agency
Unique combination
Clients
Mobile event calendar
Mobile café
ADVERTISING & DIGITAL AGENCY
1. Mobile World Congress 24 – 27 february - Barcelona2. APPril – april 2014 – Amsterdam, Utrecht, The Haque, Rotterdam, Eindhoven3. Mobile Convention – 22 may - amsterdam4. Marcomm14 – 3&4 june – amsterdam5. Bi-monthly mobile cafés
EstimotePrice: $99.- (3 iBeacons)
Roximity iBeacon Price: $10.- per month
RedbearlabPrice: $29,99.-
KontaktPrice: $99.- (3 iBeacons), $149 (5 iBeacons), $279 (10 iBeacons).
Glimworm99 euro Package of 4 Glimworm Beacons – white gloss finish
Common misconceptions
Mobile café
ADVERTISING & DIGITAL AGENCY
• Content delivery - iBeacons don't actually send content. They simply broadcast their UUID, Major, and Minor values. That's it!
• Detection awareness - iBeacons just broadcast. There is no data exchanged between devices which are scanning for beacons and the beacons themselves.
• Immediate detections - iBeacons aren't always immediately noticed. There are a few factors that influence this such as:
- How frequently the beacon broadcasts (varies based on beacon manufacturer or user settings)
- How often the device scans for a beacon (newer iPhones have improved support for BLE, so they will probably be more responsive)• Distance accuracy - distance is always an ESTIMATE. More signals in the air
equals more interference!• Only compatible with Apple devices. Any device that supports BLE can detect
and broadcast.