July 2014 case studies

In September 2013 Apple launched iOS 7, offering the amazing technology of iBeacon.

iBeacon is based on the Bluetooth 4, known also as Bluetooth* SMART or Bluetooth Low Energy BLE.

iBeacon is a new technology that extends Location Services in iOS. Your iOS device can alert apps when you approach or leave a location with an iBeacon. In addition to monitoring location, an app can estimate your proximity to an iBeacon (for example, a display or checkout counter in a retail store). Instead of using latitude and longitude to define the location, iBeacon uses a Bluetooth low energy signal, which iOS devices detect.

our technology

what we do

Devices receive: announcements advertisements social media information (facebook,twitter,Foursquare etc)

All information transmitted:

personalized location based green efficient secure

enjoy it10%

discount

pickyour

coupon

customers can...

watch a promo videoof an event sponsored

by Coca Cola

In the shop

the next big event

receive discount coupons

watch the video

our products

coupons

case study: COCA COLA

interact viasocial medias

browse on Coca Cola’swebsite, using mobile

responsiveness

welcome

Points of Sales or Fridges transmitthe message of

Coca Cola

see the statisticsper table

receive promo ads for draw & jackpots

special days

table 05

12(8) 7(6) 34(6) 22(4) 10(4) TOP5

case study: Casino

Casino’s customers can...

receive discount coupons(personalised)interact via social medias

You won a discountcoupon for slot machines!

10!Redeem!

coupon 10558796

range 70 meters(indoor & outdoor)

!nd in map

visitor can receive informationon how to find the info kiosk of

the mall

info kiosk

WC

First aid

Telephone

Stairs

Pushchairs

case study: MALL

Shopping Mall customers can...

come up with the latestevents held in the mallreceive special

offers orVISA bonus programsupdates

interact via social mediasreceive promo ads from cooperative companies

// visit us //

personalized ?

Sunday 18.00 till 20.00 male & female 28- 45 years old

visitors passing by cafe venue can receive a discount coupon on their smart phone and enjoy their drink

location based ?

At the same time males & females from 13 till 27 years old passing by cinema, can get an 1+1 ticket for a 3D movie

on their mobile

Sunday 18.00 till 20.00 male & female 13- 27 years old

before and during the match can...

see statistics watch replays

Football fans

purchase tickets

case study: Stadiums

miipharos needs...

no internetno power plugno install

UNPACK & PLAY

unpack & play

From a single smartphone/tablet/pcyou can manage all miipharos devices

around the world

!

Benefits – Driving customer loyalty and Return on Investment

- Nurture customer relationships and encourage brand loyalty versus competition- Encourage impulse purchases through proximity and targeted advertising- Encourage ancillary purchases via coupons and special offers - Keep customers informed on new offers, services and products

= Driving customers and Average Revenue per User

white label

Coca Cola’s logo can be printed or signed

on the device by replacing miipharos’.

or

a custom made shape of the device

we are green

- Longetivity of Miipharos Device: the device does not need to be replaced when technology advances or services are upgraded, as all software additions are managed remotely from the device, by miipharos.

- Very Low Energy Consumption: battery lasts for about two years

– Paperless advertising: we reduce our environmental footprint by cutting down on use of paper and printing ink

– Eco Friendly Packaging: made from recycled materials

- WE Recycle and upgrade all used and old devices & batteries

- certifications

our project

our project

Location basedadvertising services

Special projectimplementation

Sales of devicesto Developers

HORECA(Hotel, Restaurant, Cafe) customers - owners - providers

Super Markets,Mega Stores

MALLsvendors, visitors and managers

Hotelowners & visitors

Museum & Gallery owners & visitos

Tourismrelatedbusiness

Outdoor activity & Events

Goverment, State & Municipalitiesto broadcast information on services & Landmarks

Hospitals & Doctors

News Stands,Car Dealers

Securityproviders for check points

Theaters & Cinemas to validate or sell tickets

Politiciansto support their campaigns ECO friendly

the market

out team

Dimitris

Vimal

Charis

Denise

Tatjana

Nikos

Angel

IliasChris

We are a Global Team ! Combined exerience : 80 yearsAverage Age : 32 years

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+ Why invest in miipharos ?#1 You can invest and hop on the train of Apple’s secret marketing tool **according to Bloomberg

#2 Mobile marketing is a high volume growing market

#3 miipharos is ECO!

#6 miipharos is certified from Apple as MFI amongst 450 companies worldwide

- Our global team strives for excellence while working around the world

#4 -25% cost effective

#5 We have both device and service