Mob x recap for here sept 2014

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Company confidential Company confidential Prepared by MobX 2014 Recap Product Manager 18.09.2014 Tracy Rolling

Transcript of Mob x recap for here sept 2014

Company confidentialCompany confidential

Prepared by

MobX 2014 Recap

Product Manager18.09.2014

Tracy Rolling

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Flow is ecstasyHuman brains are designed to navigate in spaceMotion design helps people create spatial models of your UIOrientation—Moving from one information “space” to another should have time and trajectoryTrick: Draw trajectory lines on your animated elements. If lines cross, you messed up.Responsiveness—Motion design can provide visual feedback on the state of the application, can “fool” users by performing actions optimisticallyUse top of mind actions and smart progressive disclosure.Animations tell storiesAnimations can change your perception of time, and perception is realityDuration is critical, both too fast and too slow.Motion design is a powerful tool for creating personality (branded experiences)(Animation is key to turning classic pain points into opportunities to make people happy--me)

Adrian ZumbrunnenOn motion in user interfaces

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Responsive design changes based on screen size, adaptive design changes based on the humanGreat usability goes unnoticedExpand your understanding of contextExplode your understanding of what a sensor is—accelerometer, camera, email, clock, behaviorThe Internet of Things will be adaptiveThe intended use of the product is also part of context (what will you use the sugar for)Adaptive Thinking, a new paradigm, mindset

Avi ItzkovitchDesigning with Sensors, Creating Adaptive Experiences

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“Mobile” is not a device, it’s just one element of contextDon’t silo according to deviceMost people expect the same content and features regardless of deviceNot everyone has a smart phone, only 57.6% of mobile phone sales are smart phonesMaybe you should invest in the mobile web instead of building a native appBe finger-friendlyMaking devices talk to one another is going to be hard and importantContext and Content are kingData rash=unsightly eruption of data on your wrist (Global Moxy)Content has to be able to go anywhere because it is going to go everywhereAvoid hamburger menus bc they clash with platform navigation, hide content, hard to reachIt’s all about the flows

Anna DahlströmBeyond the hamburger menu, designing for multiple devices.

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10% of people are dyslexicDyslexics can consider information and hierarchies differently than neurotypical peopleDyslexics fear forms, hitting the wrong button, not recovering from errors easilyIt’s not the disability that makes the technology inaccessible, it’s the designersAccessible design is often better for everyone (ramps at crosswalks)Design for your future selfDesign for one eyeball and one fingerCreate many paths to the same outcome or informationPerceivable information=more signal, less noise=the information you need when you need itSpellcheck is criticalMake it easy to recover from an error, especially if there is a form involvedNo user’s cognition is best, people are different one from another

Andrew ZusmanDigital Dyslexia

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Be useful. Usable and beautiful are easyPeople expect proactive designCare about the edge caseTry to solve problems first, sell shit secondDeliver info at the right place and time, relevant experiences are the most magicalBuild a conversationPreserve choiceWrong assumptions are the bane of designYour app should be friendly, not a stalker or overly-attached boyfriendGather only the data you absolutely need. Don’t put data over privacy.Make sure someone owns the entire processEveryone’s product in the next 10 years will be data.

Mariusz CieślaProviding value, Introduction to proactive experience design

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