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Novi Amelia 29014004 Employer Branding in Power Industry Pia Heilmann, Sami Saarenketo, Katja Liikanen International Journal of Energy Sector Management, Vol.7, No.2, pp.282-302 2013

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Page 1: mind map

Novi Amelia

29014004

Employer Branding in Power Industry

Pia Heilmann, Sami Saarenketo, Katja Liikanen

International Journal of Energy Sector Management, Vol.7, No.2, pp.282-302

2013

Page 2: mind map

Novi Amelia

29014004

Reconsidering the dimensionality and measurement of employer brand in the chinese context.

Zhu & Whang

Journal of Social Behavior and Personality, Vol. 42, No.6, pp. 933-948.

2014

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Novi Amelia

29014004

Employer branding and its influence on managers

Gary Davies

European Journal of Marketing, Vol.42, No.5/6, pp.667-681

2008