Midia Kit Brasil Game Day (English)

12/13 SEPTEMBER 201312/13 SEPTEMBER 2013

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BRASILGAMEDAY

BRASILGAMEDAY

Supporting: Idealization and Realization:

THE MARKET POTENTIAL AND BRASIL GAME DAYTHE MARKET POTENTIAL AND BRASIL GAME DAY

45,2 Milions of brazilians are eventual orassiduous players.Source: IBOPE

Brazil is 4th biggest market in the world.Source: pricewaterhousecoopers

The World Market movedapproximately U$420 millions in 2011.Source: pricewaterhousecoopers

The Brazilian market will grow 7,1% annulay until 2016, when it will reachR$4 billion in transactions.Source: pricewaterhousecoopers

Brazil has about 3,1 millions video games of the latest generation. (Xbox, Playstation and Wii)

Source: http://www1.folha.uol.com.br/tec/1165034-mercado-brasileiro-de-games-ja-e-o-quarto-maior-do-mundo-e-deve-continuar-a-crescer.shtml

U$420MILLIONS

45 MILLIONS

3 MILLIONS


WHAT IS BRASIL GAME DAY?WHAT IS BRASIL GAME DAY?

Promotional campaing with strong sales impact.

Realized held by the Black Friday Brasil creator: Busca Descontos.com.br

217 MILLIONS

IN SALES500 ORDERSIN 24 HOURS

84 MILLIONSIN SALESON 26/12

.com.br

Busca descontos

boxing weekBusca descontos


BUSCA DESCONTOS ACTION PLANTHE INVESTMENT IN THE E-MAIL MKT AND ADWORDS CAMPAINGSBUSCA DESCONTOS ACTION PLANTHE INVESTMENT IN THE E-MAIL MKT AND ADWORDS CAMPAINGS

Constant collection of qualified Adwords leads made to partner transfer purpose.

ADWORDS CAMPAINGS

Adwords

ADWORDS CAMPAINGS

Adwords

Significant presence in the social medias reaching over 250.000 followers on Busca Descontos twitter and facebook.

FOLLOWERSFOLLOWERSOVER 250.000OVER 250.000

IN THE PRESSIN THE PRESS Coverage: previous, during and post event, as example the Black Friday, was featured in the main newspapers with full coverage in the mainstream media of the country.

12 mililons subscribed in the LeadMedia Groupopt-in data base.

E-MAIL MKTE-MAIL MKT


O QUE É PRECISOPARA PARTICIPAR?

O QUE É PRECISOPARA PARTICIPAR?

Provide up to 50 sales offers with real

competitive discounts

Offer competitiveprices on the market

-$% $@ @@

Have anonline shop

Manufacturers and Publishers come alongpromoting their products and brands.

HOW TO PARTICIPATE?HOW TO PARTICIPATE?


Store Index

Brands Index

Home Coupom

Banner 728x90

Sidebar Hightlights4 Positions available. Composed by logo + 3 randomized offers.All these offers are selected by Busca Descontos.

Logo Menu of the participating e-commerces with up to 23 positions available.

Brand Menu (Games, manufacters, consoles, publishers) with up to 15 positions available on the site. Each logo will link to a special page (see slide 9).

Super Highlights4 positions with up to 5 shops rotating the offer in each one.

Each shop is allowed to own only one position. In each position, is possible rotating up to 5 offers. Each shop will have 20% of visibility in the home page.Up to 100 online shops will be published at the home page. (Online shop only)

2 positions on the page. In each position are 3 arts rotating at same enviroment.

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WHERE RO PUBLISH YOUR OFFER AND BRAND IN THE HOME PAGE

Banner 200x200Each position will have at least 2 banners from the same shop. The shop organizationin this space will be arranged according with the commercial closures and availability.

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Your store logo

Highlights

Banner 728x90

Your offers coupon

4 positions with one offer each. The offers are chosen byBusca Desconto Planning department and published in these spaces.

All inner pages will have a 728x90 banner. Save those who havesponsorship fees or opt to page without Adsense.

Each shop is allowed to send up to 50 offers. All the offers are analyzed byBusca Descontos to guarantee that its profile matching with the action.

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THE STORE HOME PAGE

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“Offering/Sponsorship” - 180x55px

Super Featured Categories

Categories Coupons (home and internal)The acquisition of coupons position in the home page will guaranteeyour apparition in the internal pages of category.The offers are selected by Busca Descontos.

Logo positioning in 1 category page with link to own special page (see details on slide 09)

Each category will have 4 highlights up to 5 shops rotating in each position.The offers are selected by Busca Descontos.

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Banners 728x90pxThe 728x90px Banners in category pages will be designated to AdSense.

WHERE TO PUBLISH YOUR OFFERS AND BRAND AT THE CATEGORY PAGES?

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Exclusive space for Manufactures and Publishers980x1200px

Item NOT accepted.

HTML advertising area exclusive for advertiser.

Widget.

SuggestionsPromoting releases (Branding);Promotion of special offers, with a link to "where to buy";Link to facebook page;Link to Registration page;(This link will takes you to the inner page of the Brazil Game Day).

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NEW - SPECIAL PAGES


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SPECIALS OPPORTUNITIES

Brand Header - 722x144px Maximum exposition: Banner in the website header which is replicated across the site with a link to a special page.Only position available.

Special Page- 980x1200pxIs including logo in the specials menu at homepage + page totallydedicated to your products and brands with content and layout, defined by you. HTML formats (Items not accepted : Widgets).

IMPORTANT: Links related to “Where to Buy” will be drivento the shop pages in the action.

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Offering/SponsorshipButton in one category page with link to a special page.

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MASTER SPONSORSHIP

1 The BenefitsLogo at the top of the website and visible to all pages with highlights (sizes and positions) linking to the specials pages.

Special PagesPage totally dedicated to your products and brands withcontent and layout, defined by you. HTML formats(Items not accepted: Videos, Widgets, links to the landing page and subscription).

IMPORTANT: Links related to “Where to buy” will be driven to the online store pages in the action.

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Category Offering/SponsorshipLogo positioning in the category page linking to another special page.

Note: The logo position will be determinate by closing order.

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Mention in the press releases4

Only one quota available

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GOLD SPONSORSHIP

11 BenefitsLogo at the top of the website and visible to all pageslinking to the specials pages.

Note: The logo position will be determinate by closing order.

Special page to HTML applicationPage totally dedicated to your products and brands withcontent and layout defined by you.HTML Format (Itens not acepted: Vídeos, Widgets, Links to the subscription landing page).

IMPORTANT: Links related to “Where to buy” will be drivento the shop pages in the action.

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Mention in the companie press releases 3

N° of availables quotas: 6

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When is the Brasil Game Day?12/13 September 2013 - From 20h till 23H55

Deadline for accession02/09/2013

Submitting Content*02/09/2013

( *) Tacked Links , products images and coupons, store logo.


Performance Marketing Grouphttp://www.leadmedia-group.com

O maior site de cupons de descontos e promoçõeshttp://www.buscadescontos.com.br

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Publishing

.com.br

Busca descontos

SALES [email protected]

Tel: 11 4305-0355

Just make your reservation! Follow the news:

www.brasilgameday.com.brA

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BRASILGAMEDAY

BRASILGAMEDAY

About BD and LeadMedia

A community of over 12 million people in Busca Descontos, one team that is relentlessly hunting offers.Outcome: The biggest coupons discounts portal of Brazil. One of the biggest generating leads for Brazilian e-comerce with over 200 partner stores. Creators of special dates in e-commerce: Black Friday, Boxing Day and Dia do Frete grátis in Brazil.

Global market leader in online shopping,ShopBot is known for high performance in comparison sites pricing. Bringing together 400 stores and almost 1 million offers per week in shopping's, the company has developed a technol-ogy that provides a comment of the best pricing options for consumers. Since 2004 in Australia, the portal was launched in Canada, New Zealand and South Africa, and Brazil.

French-Brazilian companyspecializes in performance marketing, acquisition and loyalty through the digita media. Billed in 2011 R$ 19.2 million with a grow of 118%. Seven companies in synergy Busca Descontos, Shopbot, Media Factory, DigitalMe, Ganmed!, Graphinsider and Score-MD.

In 2010 the LeadMedia Group becomes Busca the Descontos partner & investor and leverages new tools and marketing performance solutions focusing on the customers acquisition and retention.

The portal gathers offers focusing in the female universe. According to surveys association of e-com-merce, 60% of people enrolled in shopping portals are women, a milestone in the ascendancy, which demonstrates the power of women in relation to e-comerce.

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Midia Kit Brasil Game Day (English)

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Transcript of Midia Kit Brasil Game Day (English)