MID-AMERICA TRUCKING SHOW SHOW DAILYbabcox.com/wp-content/uploads/mats media kit 17.pdfEffective...
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MID - AMERICA TRUCKING SHOW SHOW DAILY www.truckingshow.com Published by MATS Show Daily Media Kit 2017 March 23 - March 25, 2017 • Louisville, KY THURSDAY The Industry’s only “LIVE PUBLICATION” Today’s Weather Rain Hi 75° Lo 59° Publishers of Fleet Equipment March 31, 2016 TODAY’S SEMINARS All seminars take place in South Wing Conference Center Room B-104. All seminars are free of charge and do not require advanced registration. 10:00 AM—11:00 AM Jason’s Law: Moving Toward Solutions Tom Kearney and Tom Phelan, US DOT 11:15 AM—12:15 PM Industry Experts Explain the New Diesel Engine Oil Categories - CK-4 & FA-4 Shell 12:30 PM—1:30 PM Countdown To The Unified Registration System: What you need to know to comply Jeff Loftus, FMCSA 1:45 PM—2:45 PM Next Generations ADAS features for validation of Safety/Compliance/ Accountability Michael Suh, PhD, CV Squared 3:00 PM—4:00 PM Chevron - PC-11 Rommel Atienza, Chevron 4:15 PM—5:15 PM Electronic Logging Devices (ELDs)/ Coercion Danielle Smith (ELD) and LaTonya Mimms, FMCSA Shell seminar on new engine oil categories New diesel engine oil specifications API CK-4 and FA-4 (formerly known as PC-11) have been approved, and new diesel engine oils meeting those specifications will be avail- able beginning in Dec. 2016. Drivers and fleet managers attending MATS are invited to attend the panel discussion on this topic, hosted by Shell Rotella and moderated by Red Eye Radio host Eric Harley and veteran trucking journalist Steve Sturgess, today at 11:15 a.m. in Conference Center Room B-104. Are your trucks running efficiently? You’re looking for any and every edge over your competition. Yet, when it comes down to it, how do you know that new truck order or aerodynamic investment is going to pay off for your fleet? e only way to know for sure is to test. e North Ameri- can Council for Freight Efficiency (NACFE) partnered with Carbon War Room (CWR) to form Trucking Efficiency, a group that Come visit Fleet Equipment booth #40672 Continues on page 18 Continues on page 1 FRIDAY The Industry’s only “LIVE PUBLICATION” Publishers of Fleet Equipment April 1, 2016 TODAY’S SEMINARS All seminars take place in South Wing Conference Center Room B-104, unless oth- erwise noted. All seminars are free of charge and do not require advanced registration. 10:00 AM—11:00 AM Driving Your Health & Wellness—The Little Clinic Chris Pickering, Nurse Practitioner 11:15 AM—12:15 PM Electronic Logging Devices (ELDs)/ Coercion Danielle Smith and LaTonya Mimms, FMCSA 12:30 PM—1:30 PM Driver Medical Fitness for Duty Linda Phillips, National Registry of Certified Medical Examiners FMCSA 1:45 PM—3:15 PM Busch Polishes Ted Busch, Busch Polishes 2:45 PM—3:45 PM Cargo Securement Regulation Training (Room B-101) Jeff Luick, Kinedyne LLC 3:30 PM—4:30 PM Factoring Sherry Leigh, Apex Capital 4:45 PM—5:45 PM Tuning 101: Take Control of your Truck with Bully Dog Big Rig Scott Stutler, Bully Dog WABCO unveiled its next generation OnLane lane departure warning system (LDWS)., an advanced driver assistance system that features a new, high resolution camera integrated with a SmartDrive video-based driver performance management system. WABCO’s OnLane is a camera-based LDWS that continuously monitors the vehicle’s position within lane markings. It alerts the driver via visual, audible or haptic warnings to take corrective action when it detects unintentional lane changes. OnLane now links to SmartDrive’s driver performance management system, Today’s Weather Mostly Sunny Hi 67° Lo 43° Come visit Fleet Equipment booth #40672 Thermo King kicked off the 2016 Mid-America Trucking Show with a media briefing and luncheon. Attendees heard from Thermo King leaders who discussed current industry issues from driver recruitment and retention, to the grow- ing role of telematics in asset management and traceability, as well as advancements in auxiliary power units (APUs) and solar charging solutions. “As transporters continue to face the industry’s most pressing challenges, from driver recruitment and reten- tion to traceability, we recognize that owner-operators are looking for solutions that enhance uptime and mitigate any unscheduled maintenance,” said Doug Lenz, Thermo King’s vice president of product management, marketing and business development. Continues on page 1 Continues on page 1 Thermo King highlights TracKing, TrailerTrak, TempuTrak systems WABCO showcases next generation OnLane lane departure warning system SATURDAY The Industry’s only “LIVE PUBLICATION” Publishers of Fleet Equipment April 2, 2016 TODAY’S SEMINARS All seminars take place in South Wing Conference Center Room B-104. All seminars are free of charge and do not require advanced registration. 10:00 AM—11:00 AM Operating or Dispatching a Truck in California? State Air Quality Regulations Affect You! Mike Cooper 11:15 AM—12:15 PM ELD: The Path to Compliance Terry Frey, BigRoad 12:30 PM—1:30 PM Starting a Trucking Company Sherry Leigh, Apex Capital 1:45 PM—2:45 PM Understanding the Vehicle Inspection Process KSP—Commercial Vehicle Inspections 3:00 PM—4:00 PM Creating a New & More Cost Effective Workforce for Motor Carriers Todd Warner, Blue Bloodhound Goodyear names Highway Hero Chosen from three finalists, Julian Kaczor (left) of Utica, N.Y., received the 33rd Goodyear Highway Hero Award Thursday during the Mid-America Trucking Show. Kaczor was driving through Jack- sonville, Fla., when a car drive past him at a high speed, nearly clipping his truck. The car crashed into a construction barrier and began to emit smoke. Kaczor ran to the car as it became engulfed in flames, which he tried to extinguish. As the fire intensified, he forced the car’s driver side door open, pulled the injured driver out of the vehicle, and dragged him to safety. “Julian acted instantly to help another person who was in need, without regard for his own well-being,” said Gary Medalis, Goodyear’s marketing director. “His decision to get involved exemplifies the courage and decisiveness of professional truck drivers.” As the winner, Kaczor receives a special Highway Hero ring, a $5,000 prize and other items. Booth #24185 www. goodyeartrucktires.com Bestpass expands coverage to all U.S. toll roads Bestpass Inc. announced several new services Friday at MATS, including Bestpass Complete, giving customers a single device for all their tolls, and the Freedom Service, effectively expanding toll coverage to include all U.S. toll roads. Bestpass Complete, available now, gives customers a single solution for national toll cov- erage in one device, with optional weigh station bypass compatibility and comprehensive reporting for all major U.S. toll roads. The Freedom Service expands the company’s single solution by offering coast-to- coast violation, video and out-of-Bestpass network toll statement processing, facilitating seamless travel beyond the major toll roads in the United States and Canada, wherever there is toll. Booth #12092 bestpass.com Today’s Weather Mostly Sunny Hi 59° Lo 34° Visit Fleet Equipment booth #40672
Transcript of MID-AMERICA TRUCKING SHOW SHOW DAILYbabcox.com/wp-content/uploads/mats media kit 17.pdfEffective...
MID-AMERICA TRUCKING SHOW
SHOW DAILY
www.truckingshow.com
Published by
MATS Show Daily Media Kit 2017
March 23 - March 25, 2017 • Louisville, KY
THURSDAY The Industry’s only “LIVE PUBLICATION”
Today’s Weather
RainHi 75° Lo 59°
Publishers of Fleet Equipment March 31, 2016
TO
DAY
’S S
EM
INA
RS All seminars take place in South Wing
Conference Center Room B-104. All seminars are free of charge and do not require advanced registration.
10:00 AM—11:00 AM Jason’s Law: Moving Toward SolutionsTom Kearney and Tom Phelan, US DOT
11:15 AM—12:15 PMIndustry Experts Explain the New Diesel Engine Oil Categories - CK-4 & FA-4Shell
12:30 PM—1:30 PMCountdown To The Unified Registration System: What you need to know to complyJeff Loftus, FMCSA
1:45 PM—2:45 PMNext Generations ADAS features for validation of Safety/Compliance/AccountabilityMichael Suh, PhD, CV Squared
3:00 PM—4:00 PMChevron - PC-11Rommel Atienza, Chevron
4:15 PM—5:15 PMElectronic Logging Devices (ELDs)/CoercionDanielle Smith (ELD) and LaTonya Mimms, FMCSA
Shell seminar on new engine oil categories
New diesel engine oil specifications API CK-4 and FA-4 (formerly known as PC-11) have been approved, and new diesel engine oils meeting those specifications will be avail-able beginning in Dec. 2016. Drivers and fleet managers attending MATS are invited to attend the panel discussion on this topic, hosted by Shell Rotella and moderated by Red Eye Radio host Eric Harley and veteran trucking journalist Steve Sturgess, today at 11:15 a.m. in Conference Center Room B-104.
Are your trucks running efficiently?You’re looking for any and every edge over your competition. Yet, when it comes down to it, how do you know that new truck order or aerodynamic investment is going to pay off for your fleet? The only way to know for sure is to test. The North Ameri-can Council for Freight Efficiency (NACFE) partnered with Carbon War Room (CWR) to form Trucking Efficiency, a group that
Come visit Fleet Equipment booth #40672
Continues on page 18
Continues on page 1
D1-C1 2016-V2.indd 1 3/30/16 11:56 AM
FRIDAY The Industry’s only “LIVE PUBLICATION”
Publishers of Fleet Equipment April 1, 2016
TO
DAY’S
SE
MIN
AR
S
All seminars take place in South Wing Conference Center Room B-104, unless oth-erwise noted. All seminars are free of charge and do not require advanced registration.
10:00 AM—11:00 AMDriving Your Health & Wellness—The Little ClinicChris Pickering, Nurse Practitioner
11:15 AM—12:15 PMElectronic Logging Devices (ELDs)/CoercionDanielle Smith and LaTonya Mimms, FMCSA
12:30 PM—1:30 PMDriver Medical Fitness for DutyLinda Phillips, National Registry of Certified Medical Examiners FMCSA
1:45 PM—3:15 PMBusch PolishesTed Busch, Busch Polishes
2:45 PM—3:45 PM Cargo Securement Regulation Training (Room B-101)Jeff Luick, Kinedyne LLC
3:30 PM—4:30 PMFactoringSherry Leigh, Apex Capital
4:45 PM—5:45 PMTuning 101: Take Control of your Truck with Bully Dog Big RigScott Stutler, Bully Dog
WABCO unveiled its next generation OnLane lane departure warning system (LDWS)., an advanced driver assistance system that features a new, high resolution camera integrated with a SmartDrive video-based driver performance management system. WABCO’s OnLane is a camera-based LDWS that continuously monitors the vehicle’s position within lane markings. It alerts the driver via visual, audible or haptic warnings to take corrective action when it detects unintentional lane changes. OnLane now links to SmartDrive’s driver performance management system,
Today’s Weather
Mostly SunnyHi 67° Lo 43°
Come visit Fleet Equipment booth #40672
Thermo King kicked off the 2016 Mid-America Trucking Show with a media briefing and luncheon. Attendees heard from Thermo King leaders who discussed current industry issues from driver recruitment and retention, to the grow-ing role of telematics in asset management and traceability, as well as advancements in auxiliary power units (APUs) and solar charging solutions.
“As transporters continue to face the industry’s most pressing challenges, from driver recruitment and reten-tion to traceability, we recognize that owner-operators are looking for solutions that enhance uptime and mitigate any unscheduled maintenance,” said Doug Lenz, Thermo King’s vice president of product management, marketing and business development.
Continues on page 1
Continues on page 1
Thermo King highlights TracKing, TrailerTrak, TempuTrak systems
WABCO showcases next generation OnLane lane departure warning system
D2-C1 2016.indd 1 3/31/16 2:07 PM
SATURDAY The Industry’s only “LIVE PUBLICATION”
Publishers of Fleet Equipment April 2, 2016
TO
DAY’S
SE
MIN
AR
S All seminars take place in South Wing Conference Center Room B-104. All seminars are free of charge and do not require advanced registration.
10:00 AM—11:00 AMOperating or Dispatching a Truck in California? State Air Quality Regulations Affect You!Mike Cooper
11:15 AM—12:15 PMELD: The Path to ComplianceTerry Frey, BigRoad
12:30 PM—1:30 PMStarting a Trucking CompanySherry Leigh, Apex Capital
1:45 PM—2:45 PMUnderstanding the Vehicle Inspection ProcessKSP—Commercial Vehicle Inspections
3:00 PM—4:00 PMCreating a New & More Cost Effective Workforce for Motor CarriersTodd Warner, Blue Bloodhound
Goodyear names Highway HeroChosen from three finalists, Julian Kaczor (left) of
Utica, N.Y., received the 33rd Goodyear Highway Hero Award Thursday during the Mid-America Trucking Show. Kaczor was driving through Jack-sonville, Fla., when a car drive past him at a high speed, nearly clipping his truck. The car crashed into a construction barrier and began to emit smoke. Kaczor ran to the car as it became engulfed in flames, which he tried to extinguish. As the fire intensified, he forced the car’s driver side door open, pulled the injured driver out of the vehicle, and dragged him to safety.
“Julian acted instantly to help another person who was in need, without regard for his own well-being,” said Gary Medalis, Goodyear’s marketing director. “His decision to get involved exemplifies the courage and decisiveness of professional truck drivers.”
As the winner, Kaczor receives a special Highway Hero ring, a $5,000 prize and other items. Booth #24185 www. goodyeartrucktires.com
Bestpass expands coverage to all U.S. toll roadsBestpass Inc. announced several new services Friday at MATS, including Bestpass Complete, giving customers
a single device for all their tolls, and the Freedom Service, effectively expanding toll coverage to include all U.S. toll roads. Bestpass Complete, available now, gives customers a single solution for national toll cov-erage in one device, with optional weigh station bypass compatibility and comprehensive reporting for all major U.S. toll roads. The Freedom Service expands the company’s single solution by offering coast-to-coast violation, video and out-of-Bestpass network toll statement processing, facilitating seamless travel beyond the major toll roads in the United States and Canada, wherever there is toll.
Booth #12092 bestpass.com
Today’s Weather
Mostly SunnyHi 59° Lo 34°
Visit Fleet Equipment booth #40672
D3-C1 2016.indd 1 4/1/16 12:31 PM
THURSDAY The Industry’s only “LIVE PUBLICATION”
Today’s Weather
RainHi 75° Lo 59°
Publishers of Fleet Equipment March 31, 2016
TO
DAY
’S S
EM
INA
RS All seminars take place in South Wing
Conference Center Room B-104. All seminars are free of charge and do not require advanced registration.
10:00 AM—11:00 AM Jason’s Law: Moving Toward SolutionsTom Kearney and Tom Phelan, US DOT
11:15 AM—12:15 PMIndustry Experts Explain the New Diesel Engine Oil Categories - CK-4 & FA-4Shell
12:30 PM—1:30 PMCountdown To The Unified Registration System: What you need to know to complyJeff Loftus, FMCSA
1:45 PM—2:45 PMNext Generations ADAS features for validation of Safety/Compliance/AccountabilityMichael Suh, PhD, CV Squared
3:00 PM—4:00 PMChevron - PC-11Rommel Atienza, Chevron
4:15 PM—5:15 PMElectronic Logging Devices (ELDs)/CoercionDanielle Smith (ELD) and LaTonya Mimms, FMCSA
Shell seminar on new engine oil categories
New diesel engine oil specifications API CK-4 and FA-4 (formerly known as PC-11) have been approved, and new diesel engine oils meeting those specifications will be avail-able beginning in Dec. 2016. Drivers and fleet managers attending MATS are invited to attend the panel discussion on this topic, hosted by Shell Rotella and moderated by Red Eye Radio host Eric Harley and veteran trucking journalist Steve Sturgess, today at 11:15 a.m. in Conference Center Room B-104.
Are your trucks running efficiently?You’re looking for any and every edge over your competition. Yet, when it comes down to it, how do you know that new truck order or aerodynamic investment is going to pay off for your fleet? The only way to know for sure is to test. The North Ameri-can Council for Freight Efficiency (NACFE) partnered with Carbon War Room (CWR) to form Trucking Efficiency, a group that
Come visit Fleet Equipment booth #40672
Continues on page 18
Continues on page 1
D1-C1 2016-V2.indd 1 3/30/16 11:56 AM
FRIDAY The Industry’s only “LIVE PUBLICATION”
Publishers of Fleet Equipment April 1, 2016
TO
DAY’S
SE
MIN
AR
S
All seminars take place in South Wing Conference Center Room B-104, unless oth-erwise noted. All seminars are free of charge and do not require advanced registration.
10:00 AM—11:00 AMDriving Your Health & Wellness—The Little ClinicChris Pickering, Nurse Practitioner
11:15 AM—12:15 PMElectronic Logging Devices (ELDs)/CoercionDanielle Smith and LaTonya Mimms, FMCSA
12:30 PM—1:30 PMDriver Medical Fitness for DutyLinda Phillips, National Registry of Certified Medical Examiners FMCSA
1:45 PM—3:15 PMBusch PolishesTed Busch, Busch Polishes
2:45 PM—3:45 PM Cargo Securement Regulation Training (Room B-101)Jeff Luick, Kinedyne LLC
3:30 PM—4:30 PMFactoringSherry Leigh, Apex Capital
4:45 PM—5:45 PMTuning 101: Take Control of your Truck with Bully Dog Big RigScott Stutler, Bully Dog
WABCO unveiled its next generation OnLane lane departure warning system (LDWS)., an advanced driver assistance system that features a new, high resolution camera integrated with a SmartDrive video-based driver performance management system. WABCO’s OnLane is a camera-based LDWS that continuously monitors the vehicle’s position within lane markings. It alerts the driver via visual, audible or haptic warnings to take corrective action when it detects unintentional lane changes. OnLane now links to SmartDrive’s driver performance management system,
Today’s Weather
Mostly SunnyHi 67° Lo 43°
Come visit Fleet Equipment booth #40672
Thermo King kicked off the 2016 Mid-America Trucking Show with a media briefing and luncheon. Attendees heard from Thermo King leaders who discussed current industry issues from driver recruitment and retention, to the grow-ing role of telematics in asset management and traceability, as well as advancements in auxiliary power units (APUs) and solar charging solutions.
“As transporters continue to face the industry’s most pressing challenges, from driver recruitment and reten-tion to traceability, we recognize that owner-operators are looking for solutions that enhance uptime and mitigate any unscheduled maintenance,” said Doug Lenz, Thermo King’s vice president of product management, marketing and business development.
Continues on page 1
Continues on page 1
Thermo King highlights TracKing, TrailerTrak, TempuTrak systems
WABCO showcases next generation OnLane lane departure warning system
D2-C1 2016.indd 1 3/31/16 2:07 PM
SATURDAY The Industry’s only “LIVE PUBLICATION”
Publishers of Fleet Equipment April 2, 2016
TO
DAY’S
SE
MIN
AR
S All seminars take place in South Wing Conference Center Room B-104. All seminars are free of charge and do not require advanced registration.
10:00 AM—11:00 AMOperating or Dispatching a Truck in California? State Air Quality Regulations Affect You!Mike Cooper
11:15 AM—12:15 PMELD: The Path to ComplianceTerry Frey, BigRoad
12:30 PM—1:30 PMStarting a Trucking CompanySherry Leigh, Apex Capital
1:45 PM—2:45 PMUnderstanding the Vehicle Inspection ProcessKSP—Commercial Vehicle Inspections
3:00 PM—4:00 PMCreating a New & More Cost Effective Workforce for Motor CarriersTodd Warner, Blue Bloodhound
Goodyear names Highway HeroChosen from three finalists, Julian Kaczor (left) of
Utica, N.Y., received the 33rd Goodyear Highway Hero Award Thursday during the Mid-America Trucking Show. Kaczor was driving through Jack-sonville, Fla., when a car drive past him at a high speed, nearly clipping his truck. The car crashed into a construction barrier and began to emit smoke. Kaczor ran to the car as it became engulfed in flames, which he tried to extinguish. As the fire intensified, he forced the car’s driver side door open, pulled the injured driver out of the vehicle, and dragged him to safety.
“Julian acted instantly to help another person who was in need, without regard for his own well-being,” said Gary Medalis, Goodyear’s marketing director. “His decision to get involved exemplifies the courage and decisiveness of professional truck drivers.”
As the winner, Kaczor receives a special Highway Hero ring, a $5,000 prize and other items. Booth #24185 www. goodyeartrucktires.com
Bestpass expands coverage to all U.S. toll roadsBestpass Inc. announced several new services Friday at MATS, including Bestpass Complete, giving customers
a single device for all their tolls, and the Freedom Service, effectively expanding toll coverage to include all U.S. toll roads. Bestpass Complete, available now, gives customers a single solution for national toll cov-erage in one device, with optional weigh station bypass compatibility and comprehensive reporting for all major U.S. toll roads. The Freedom Service expands the company’s single solution by offering coast-to-coast violation, video and out-of-Bestpass network toll statement processing, facilitating seamless travel beyond the major toll roads in the United States and Canada, wherever there is toll.
Booth #12092 bestpass.com
Today’s Weather
Mostly SunnyHi 59° Lo 34°
Visit Fleet Equipment booth #40672
D3-C1 2016.indd 1 4/1/16 12:31 PM
The Mid-America Trucking Show is the largest annual trucking industry trade show in North America.
The 2016 Show was truly an event to remember, with over 1,102 exhibitors representing 45 states and 12 countries.
Publication trim size 9 3/4” x 11 3/4”
Live area 1/2” from trim
Full page bleeds 1/8” all sides
Ad space closes: March 2, 2017
Materials due: March 6, 2017
Mid-America Trucking Show Daily Ad Rates1 rate for all 3 issues. Pricing for ads are quoted at a gross rate.
Ad Sizes Measurements Gross Rates
Tabloid Page 9 3/4” x 11 3/4” $7,193
Junior Page 7” x 10” $5,933
Half Horizontal 9 3/4” x 5 3/4” $4,253
Quarter Vertical 4 1/2” x 5 1/2” $3,255Company or product spotlight 2 1/2” x 5” $975
1 Rate, all 3 issues. See Advertising Specs on back page.
Exclusive Coverage of the industry’s biggest event
74,937Attendees
Reach Your Customers right on the show floor
Mid-America Trucking Show Daily will deliver complete on-site show coverage - start to-finish.
Daily news, new product information, exhibitor info and nightly entertainment events.
Increase and Extend Your Reach• Reach MATS attendees multiple times
- At show - 5,000 copies each day - 15,000 total all three days - Post show - digital copies emailed to 15,000 Fleet Equipment readers
• 17 convenient distribution kiosk locations at all major entrances to the show
• Promote new products and services or your news
• Advertisers (1/2 page and above) get a 200-250 word story with photo
• Reach fleet managers and drivers on the show floor and direct them to your booth
• Executive profile (full and tab page advertisers) for only an additional $1,800
COMPANY OR
PRODUCT SPOTLIGHT
Showcase your products and services for 1 rate — all 3 issues.
$9752 1/8” x 5”
Total circulation 15,0005,000 copies distributed at the show each day 15,000 digital emailed versions
The only
“DAILY” during the show!
80.9% of attendees do not attend any other trade show during the year
90.3%of MATS attendees make purchasing decisions
Format:PDF (Press optimized)
Electronic File Transfer: • Using a web browser go to http://files.babcox.com/• First time only click the RequestAcct button.• Complete the form (both User ID and Company fields should
be the Advertiser Name) and click the Save button.• You will receive an acceptance email and can then log in and
upload files. Uploading files: 1. Create directory if you wish, otherwise files will just be
placed in UserID folder. 2. Open directory you wish to place files in. 3. Type in comments - regarding month, publication, etc. 4. Click Browse button and navigate to select the files
you want to upload. 5. After the files are selected, click the Upload button to
send. We will receive an automated email confirming that files
have been uploaded and it will display the file name and any comments.
• Email files up to 10MB accepted.
• Provide a contract color proof produced to SWOP specifica-tions and a final document laser proof of ad at 100%.
• Send one color proof for each publication. Include a color bar generated from digital data. If no contract proof is provided, publication will print a color laser and instruct the printer to refer to it for pleasing color.
Shipping Instructions:Please label all media with advertiser/agency name, file name/number, contact person and phone number. Send to:Babcox Media, Inc.3550 Embassy ParkwayAkron, OH 44333-8318Attn. Tina Purnellor email [email protected]
RESERVE YOUR SPACE TODAYSpace reservations due: March 2, 2017Materials due: March 6, 2017
ADVERTISING SPECIFICATIONS
Headquarters:3550 Embassy Parkway Akron, Ohio 44333-8318330-670-1234Fax 330-670-0874www.babcox.com
PUBLISHER:Dean [email protected], ext. 225
For more information contact Dean Martin or your Babcox Media sales representative.
DaimlerSuperTruck programexceeds goals
Daimler Trucks North America’s (DTNA) SuperTruckprogram has achieved 115% freight efficiency improve-ment—surpassing the Department of Energy (DOE)program’s goal of 50% improvement and exhibiting thebest results of all reporting OEMs. The SuperTruck wasunveiled at MATS in the Freightliner Trucks booth(#30125). To validate the lofty targets set by the DOE, DTNA engineers conducted a series of tests. Tomeasure freight efficiency, DTNA ran vehicle testing on highway routes in Oregon and Texas, one cityroute in Portland, Ore., and anti-idle testing in both a cold chamber and hot chamber. These tests resultedin a combined 115% freight efficiency improvement over a 2009 baseline truck.
Come visit the Mobil Delvacbooth, #18160
Volvo Trucks. Driving Progress
TO
DA
Y’S
SE
MIN
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10:00 AM — 11:00 AMUnderstanding the Upcoming PC-11 RegulationsChevron Delo
11:15 AM — 12:15 PMReinvent Recruiting & RetentionPremier Business Solutions
12:30 PM — 1:45 PMDriver Medical Fitness for DutyFMCSA
2:00 PM — 3:00 PMIncreasing Food Safety &Profitability Through Monitoringand ControlsThermo King
3:15 PM — 4:15 PMEnergy Pollution Solutions/DieselEmissions ReductionGot You Covered
4:30 PM — 5:30 PMReducing Cost Per Mile ThroughManaged Rolling Resistance Hunter Engineering Company
The Industry’s only “LIVE PUBLICATION”THURSDAY
Publishers of Fleet Equipment
All seminars take place in South WingConference Center Room B-104. All seminarsare free of charge and do not requireadvanced registration.
Continues on page 4
March 26, 2015
Continues on page 1
Today’s Weather:
RainHi 58° Lo 33°
Peterbilt launches SmartLINQlaunches remote diagnostics
Factory installed and fully integrated, Peterbilt’s newSmartLINQ remote diagnostics system provides customerswith real-time, at-a-glance fleet health to maximizeuptime, keep deliveries on schedule and manage serviceevents, Peterbilt Motors Co. announced during the Mid-America Trucking Show.
“SmartLINQ is the intelligent solution for getting themost productivity, profitability and performance from eachPeterbilt equipped with this new technology,” said Darrin
D1-C1 cover d1 2015_Layout 1 3/25/15 4:46 PM Page d1-c1
Dean Martin, 330-670-1234, ext. 225Publisher [email protected]
Bobbie Adams 330-670-1234, ext. [email protected]
Doug Basford 330-670-1234, ext. 255
Sean Donohue 330-670-1234, ext. [email protected]
Jamie Lewis 330-670-1234, ext. 266
Scott Schumacker 330-670-1234, ext. 222 [email protected]
Glenn Warner 330-670-1234, ext. [email protected]
John Zick [email protected]
CLASSIFIED SALESJennifer Hazen 330-670-1234, ext. 224 [email protected]
LIST SALES MANAGERDon Hemming [email protected] 330-670-1234, ext. 286
Sales Representatives
