Michigan West Coast Chamber of Commerce Tech Lunch: Web Design Process

©2012 The Image Group

Michigan West Coast ChamberTech Lunch

Web Design ProcessOctober 18, 2012



hello.



The mystery of web.


Picking a partner.


Picking a partner...

Designer vs. developer vs. architect vs. copywriter vs.

graphic designer

Process

Experience/portfolio

Cost

Technologies

Mobile strategy

Other costs


Process.


Discovery

Wireframe

Design

Build

Soft-Live & Hand-Off


0.0 Homepage - Full


Technologies.


Technologies...

CMS (open source vs. proprietary)

Hosting

Mobile (app vs. CSS vs. responsive)

HTML5 vs. Flash, etc.

Analytics

Browser compatibility


"By and large, mobile users want different things from your product than desktop users do. If you’re a restaurant, desktop users may want photos of your place, a complete menu, and some information about your history. But mobile users probably just want your address and operating hours."

- Jeff Croft


Content.


Content...

It’s still king

Planning for upkeep

Good content = great SEO


Design.


Design & Content...

Clean, simple, basic

No Flash!

Beware of templates, stock photography

Think through navigation

Content strategy

De!ned roles


Q&A

JASON KEHRER.

[email protected] @jasonkehrer

@imagegroup | imagegroup.com | 616.393.9588


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Michigan West Coast Chamber of Commerce Tech Lunch: Web Design Process

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Transcript of Michigan West Coast Chamber of Commerce Tech Lunch: Web Design Process