Michelle A. Heath Founder & CEO Growth Street Consulting · platform and Currensee, the largest...

1
Michelle Heath is an entrepreneurial leader and marketing linchpin, recognized and respected for her extraordinary ability to build brand value and drive business growth. As CEO and founder of Growth Street Consulting, Michelle works with clients that range from fast-growing start-ups to Fortune 500 brands to innovate business and market strategy, accelerate brand and marketing practices, solve big meaty challenges, and create new business value. Michelle lives at the edge of the digital revolution that is changing the way marketers create awareness, build engagement and earn loyalty. Michelle A. Heath Founder & CEO Growth Street Consulting www.getgrowthstreet.com @michelleheath @growthstreet www.linkedin.com/in/michelleheath Michelle is a graduate of Boston University’s Questrom School of Business and lives in in Boston with her family. She is a passionate advocate for women in leadership and entrepreneurship, an avid networker and mentors a number of young women growing in their careers. Prior to founding Growth Street Marketing, Michelle earned her chops in a variety of executive roles across Marketing, Digital, Content, UX and Product at Fidelity Investments, Manulife Financial, J.P. Morgan Chase and E*TRADE Financial. She pioneered digital marketing at Fidelity Investments in the late 90s as the web was igniting new ways of marketing and went on to lead the pivot of J.P. Morgan’s active trader brand and business, resulting in a $1.6B sale to E*TRADE Financial in 2005. In 2006, Michelle challenged herself to leave the big company world to get her hands dirty and build brands from scratch. She was CMO for several high-tech start-ups, including a revolutionary media discovery platform and Currensee, the largest Forex trading social network, where she built the brand, content platform, social network and ad platform, resulting the sale of the company in 2013. Michelle shares her expertise and opinions through her well-read blog and is also a guest blogger for VentureFizz and the American Marketing Association. Michelle is is a mentor for female entrepreneurs through the MIT “Girls in Tech” program, speaker for the Harvard “Women in Business Leadership Conference”, speaker for the Babson “Entrepreneurship Forum”, speaker for MITX ”InfluenceHER” conference, advisor for a variety of companies and teacher for Boston Start-Up Institute. She has also been a featured presenter and moderator for number of conferences, including FutureM, Boston Chamber of Commerce and Social Media Breakfast. She is a board member of the Massachusetts Innovation & Technology Exchange (MITX), charged with founding, branding and guiding, InfluenceHER, programing aimed at giving women access to advice, education and networking to help them grow in their careers.

Transcript of Michelle A. Heath Founder & CEO Growth Street Consulting · platform and Currensee, the largest...

Page 1: Michelle A. Heath Founder & CEO Growth Street Consulting · platform and Currensee, the largest Forex trading social network, where she built the brand, content platform, social networkand

Michelle Heath is an entrepreneurial leader and marketing linchpin, recognized and respected for her extraordinary ability to build brand value and drive business growth. As CEO and founder of Growth Street Consulting, Michelle works with clients that range from fast-growing start-ups to Fortune 500 brands to innovate business and market strategy, accelerate brand and marketing practices, solve big meaty challenges, and create new business value. Michelle lives at the edge of the digital revolution that is changing the way marketers create awareness, build engagement and earn loyalty.

Michelle A. HeathFounder & CEOGrowth Street Consulting

www.getgrowthstreet.com @michelleheath @growthstreetwww.linkedin.com/in/michelleheath

Michelle is a graduate of Boston University’s Questrom School of Business and lives in in Boston with her family. She is a passionate advocate for women in leadership and entrepreneurship, an avid networker and mentors a number of young women growing in their careers.

Prior to founding Growth Street Marketing, Michelle earned her chops in a variety of executive roles across Marketing, Digital, Content, UX and Product at Fidelity Investments, Manulife Financial, J.P. Morgan Chase and E*TRADE Financial. She pioneered digital marketing at Fidelity Investments in the late 90s as the web was igniting new ways of marketing and went on to lead the pivot of J.P. Morgan’s active trader brand and business, resulting in a $1.6B sale to E*TRADE Financial in 2005. In 2006, Michelle challenged herself to leave the big company world to get her hands dirty and build brands from scratch. She was CMO for several high-tech start-ups, including a revolutionary media discovery platform and Currensee, the largest Forex trading social network, where she built the brand, content platform, social network and ad platform, resulting the sale of the company in 2013. Michelle shares her expertise and opinions through her well-read blog and is also a guest blogger for VentureFizz and the American Marketing Association.

Michelle is is a mentor for female entrepreneurs through the MIT “Girls in Tech” program, speaker for the Harvard “Women in Business Leadership Conference”, speaker for the Babson “Entrepreneurship Forum”, speaker for MITX ”InfluenceHER” conference, advisor for a variety of companies and teacher for Boston Start-Up Institute. She has also been a featured presenter and moderator for number of conferences, including FutureM, Boston Chamber of Commerce and Social Media Breakfast. She is a board member of the Massachusetts Innovation & Technology Exchange (MITX), charged with founding, branding and guiding, InfluenceHER, programing aimed at giving women access to advice, education and networking to help them grow in their careers.