MI Elective Information session · Mastering Networks for Innovation –Block 5. Special free...
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MI Elective Information session 21 November 2016
Transcript of MI Elective Information session · Mastering Networks for Innovation –Block 5. Special free...
MI Elective Information
session21 November 2016
The electives, how does it work?
Registration procedure
• Round 1: 28 November, you will need to register for two programme
electives in two different blocks. Rank all your master programme
electives.
• Round 2: 12 December, you will need to register for a third
programme elective or a free elective (= elective from another
programme/Company based research project/ Clean Tech Challenge).
New elective allocation system
– You do not have to sit ready 08.30am sharp to register for your
electives, but can take their time to register your preferences in
SIN-Online.
– You will give your preferences for an elective, but not for a block.
You will rank all the program electives and the algorithm will
assign them to two of these program electives in two different
blocks.
Practicalities
• It is not allowed to take more than one elective per block.
• You will not be able to switch electives during or in between
registration rounds 1 and 2. After the registration we will organize
several switch weeks throughout the year.
• Registration takes place on the MSc Programme
Enrolment channel.
More information?
https://www.rsm.nl/master/current-students/master/elective-
registration/
Email: Alex Kortekaas [email protected]
What are your options?
Programme electives:
Innovation and Interface Management – Block 3
Creativity for Innovation – Block 3
Patent Law and Strategy for Managers – Block 4
New Business Development – Block 4
Cradle to Cradle – Block 4 or 5
Mastering Networks for Innovation – Block 5
Special free electives
• Clean Tech Challenge (Block 3)
• Company based Business Project:
- Inform Sandra Langeveld ([email protected])
- Can be connected to thesis, but requires
separate report
Innovation and Interface
Management
Lecturer: Dr. Ir. Hans Schaffers
INTRODUCING YOUR LECTURER
During 2017, Mr. Hans Schaffers is visiting lecturer at RSM.
He is also working as research professor in Digital Business
Innovation at Saxion University of Applied Sciences.
From 2006 – 2016, he has been a visiting professor and research
director at the Centre for Knowledge and Innovation Research at the
Aalto School of Business in Helsinki.
Previous affiliations include Telematica Institute, TNO Strategy,
Technology & Policy, PTT Post, and Erasmus University.
He has a PhD in Engineering but has mainly worked in Business
Innovation and internationally in many European R&D projects.
His research interests include smart systems, open innovation,
complex systems, Internet of Things, collaboration in network
organizations.
BACKGROUND “INNOVATION AND INTERFACE MANAGEMENT”
• Products, services, organizations and people increasingly
interconnect in networks. Through interfaces they form part of
more complex systems, e.g.
– Multimedia systems (Blue-ray for optical disk data technologies)
– Connected cars
– Networked smart factories, supply chains
– Energy systems (etc)
• This raises interesting challenges as regards management of
innovation, business strategy and collaboration within networks
• These questions require insight in how to evaluate options and
make decisions about interfaces, standardization and
collaboration in networked markets and industries.
• For example: open or closed interfaces? Collaborate or not with
competitors?
• The course focuses on strategies for innovation and management
of interfaces and standards for Industry 4.0 (“smart industries”)
INDUSTRY 4.0 AS PRACTICE BASED SETTING FOR THIS
COURSE
• Role of technology and strategy in
a networked industry (Industry 4.0)
• Towards the Internet of Things,
Services and People: Connected
Society
INNOVATION AND INTERFACE MANAGEMENT
COURSE OBJECTIVE
• The course provides you with basic knowledge,
illustrated by a range of practice examples, of
interface management and its integration in
innovation management.
• This enables you to develop and employ a
product and service innovation strategy for an
individual company, a supply chain or a branch of
business.
• Attention will be paid to the negotiation and
decision making processes regarding interface
management and standardization, within different
cooperative and competitive settings.
• This elective has a strong multidisciplinary
scientific basis which is complemented by
business input in the form of business cases,
company visits, guest lectures and
assignments related to business cases.
STRUCTURE OF THE COURSE INNOVATION AD INTERFACE
MANAGEMENT
1. Course introduction and standardisation game
2. Product-service innovation and interface management
3. Innovation and standardisation
4. Interface management and business strategies
5. Interface management and standards conflicts
6. Interface management and standards in smart industries
7. Interface management and engineering systems
8. Interface management and business model innovation
9. Interface management and platforms
10. Interface management and socio-technical systems innovation
Plus:
- Company visits (Tata Steel, Royal IHC, NEN Standards Authority)
- Guest speakers
GUEST SPEAKERS
• Prof. Egbert-Jan Sol, Smart Industry Programme, TNO Industry &
Radboud University: Smart Industry
• Mr. Erik Büthker, Pitpoint Clean Fuels: Energy Systems
• Mr. Herman Smits, USG Engineering: Management of the Product
Lifecycle
• Mr. Simon den Uijl, Philips Lightning: Standards Conflicts in the
Media Industry
• Mr. Gertjan van den Akker, NEN: Standardization Agenda in
relation to the Internet of Things and Big Data
• Mr. Pieter Nijs, Innopay: Interfaces and Standards in the Financial
Services Industry
• Mr. Wout Hofman, TNO: Interoperability within the Supply Chain
ASSIGNMENTS
• Individual assignment: paper on innovation and interface
management (based on selected topics)
• Group assignment: standardisation in a smart industry setting (in
collaboration with NEN and FME, and related to the Standardisation
Agenda to be published by end of November)
• Presentation of group assignment results at a workshop hosted
at NEN, Delft, with FME and invited companies involved in the
Standardization Agenda.
Creativity for Innovation
Block 3Tobias Dennerlein
Sandra Langeveld
Jan Dul
TEACHING STAFF
Tobias [email protected]
- Lecturing
- Grading
Sandra [email protected]
- Coordination
- Grading
- Lecturing
EXPECTATIONS
Creativity??
Every innovation begins with a creative
idea of a person
Creative problem solving is needed in the
entire innovation process
Every person can be creative
WHY CREATIVITY?
Individual• Personality
• Cognitive style
• Knowledge
• Etc.
Novel
and
useful
ideas
Creativity
process
Inn
ov
atio
nCREATIVE PROCESS
Organizational
Environment• Leadership
• Job design
Creativity
process
CREATIVE CLIMATE
Physical
Environment• Workplace design
• Building design
Creativity
process
CREATIVE CLIMATE
Individual• Personality
• Cognitive style
• Knowledge
• Etc.
Novel
and
useful
ideas
Creativity
process
Inn
ov
atio
n
Organizational
Environment• Leadership
• Job design
Physical
Environment• Workplace design
• Building design
CREATIVE PROCESS
LEARNING GOALS
After this course you will
- understand what creativity is;
- how to become more creative;
- how you can create a creative climate;
- how you can develop and take action with a creative idea.
3 Blocks
Block 1
Creativity in general
How you can be more creative yourself
Block 2
How to create a creative climate:
Organizational work environment
Physical work environment
Block 3
What happens with creative ideas:
How do you select the best ideas
How can you get others to see the value of your ideas
How will you learn
• Interactive lectures
• Learning by doing
• In class presentations
• Video blog/ posters/ assessment report
Questions?
PATENT LAW AND STRATEGY FOR MANAGERS
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Helen Gubby
Why do I need this course?
• Can’t I just leave this patent stuff to the lawyers?
• OK. So do you believe you don’t have to take care of your teeth because you have a dentist? If you do, this is what your teeth will look like:
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Your teeth
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Innovation is a team activity
• “Innovation requires the expertise of a variety of professionals: inventors, business professionals and legal advisors. It is essentially a team activity, demanding that participants understand at least some aspects of each other’s expertise, as well as effective communication across areas.”
(Academy of Management Learning and Education: Thursby, Fuller & Thursby, 2009)
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Need to interact and communicate with lawyers
• “Even for those business professionals who prefer to leave IP matters to lawyers, it is still necessary for them to understand how to identify IP and when to take steps to protect it, even if that means merely knowing when to consult a lawyer.”
(Business Horizons, Lemper, 2012)
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Lawyers
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Communicating with lawyers
• As a manager, it will be necessary to work with your legal department if you work for a large firm. If you work for a small firm you’ll need to work with external lawyers.
• You need to be able to communicate with lawyers, follow their reasoning and understand their concerns.
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Communicating with lawyers: common complaints from business people
• Why are lawyers always looking for problems?
• Why is our lawyer being so irritating about the wording of our patent claims?
• Answer: your lawyer is doing his job.
• His job is to protect you from rival businesses and to make the strongest patent protection he can. If you understand why he is asking the questions he is asking, the help he can give you will be much better.
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Patent strategies
• Knowing about patent law is not enough: you have to understand patent strategy. Patenting is rather like ‘Game of Thrones’.
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Sun Tzu’s ‘The Art of War’
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Sun Tzu’s ‘The Art of War’ and patent strategies
• Interact: Tactical alliances• Licensing your patent out and cross-licensing• Isolate: Squeeze your enemy out.• Use blocking patents• Negate: undermine the effectiveness of your
enemy.• Design around their patent claims.• Eliminate: force your enemy into the battle field.
Surrender or destruction of your enemy.• The battlefield is the courtroom: patent litigation
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Be prepared!
• Know your patent law basics: don’t learn them by making costly mistakes first.
• Know how competitors will use patents as strategic
tools in competition: don’t get outmanoeuvred.
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Course examination form
• Group assignment: 20%
• Group presentation: 10%
• Written, open question exam: 70%
Any questions?
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Circular Economy (CE)
Diana den Held
© 2016 Diana den Held – COPY FOR PERSONAL USE ONLY
At the heart of CE elective is the change from only
“Doing things less bad”
Reduce, Minimise, Avoid the negative externalities
© 2016 Diana den Held – COPY FOR PERSONAL USE ONLY
Increase the positive externalities.
To more positive ambitions: “The aim is: more good”
Or in other words:
Not reduce your footprint. But make a positive one.
© 2016 Diana den Held – COPY FOR PERSONAL USE ONLY
F.e. paint that cleans the air
Picture source: AkzoNobel.
© 2016 Diana den Held – COPY FOR PERSONAL USE ONLY
This is not a building
Picture by Diana.
© 2016 Diana den Held – COPY FOR PERSONAL USE ONLY
It’s a materials bank!
We just store the materials there for a while ;)
© 2016 Diana den Held – COPY FOR PERSONAL USE ONLY
REVALPHA:
thermally releasable adhesive tape (90°C / 130°C / 150°C)
Cleanly removable
Necessary innovation: reversible glue connections
© 2016 Diana den Held – COPY FOR PERSONAL USE ONLY
Who I am: Diana den Held
Strategist
Entrepreneur since 1995 (sold my first company L.E.F. in 2002)
Awards like FEDMA “Best of Europe” Award
Lecturer Circular Economy (Master and MBA)
Books like "Inspired by Cradle to Cradle; C2C practice in education“
Member of “Groene Brein” (de Groene Zaak)
Member of Review Committe VolkerWessels
© 2016 Diana den Held – COPY FOR PERSONAL USE ONLY
Topics we will cover
• Triple Top Line and Positive Contribution
• Nutrient management (Materials management)
• Vision, Ambitions, Goals and Roadmaps
• The social side of Supply Chains
• What´s the financial part of all this?
© 2016 Diana den Held – COPY FOR PERSONAL USE ONLY
Your participation and grading (2 elements)
1. Group consultancy for company
• Presentations for this company in the last lesson
• Large and small organisations
2. Individual assignment
You will write a plan -vision and (sub)roadmap with defined
measurable goals- :
• Hand in in parts every week (spreaded workload)
• Topic free of choice for each individual participant
Please note that participation in the lessons is required
• Tuesday afternoon
+
• Wednesday afternoon
© 2016 Diana den Held – COPY FOR PERSONAL USE ONLY
This summer one of the group projects hit the news:
© 2016 Diana den Held – COPY FOR PERSONAL USE ONLY
What some earlier students said about this elective:
Content is really new for me.
Overall very positive atmosphere and encouraging for our future.
New concept, challenges to
think critically.
I liked the discussions in class, well structured and worked well.
It required creativity and the application
of what we learned in theory.
© 2016 Diana den Held – COPY FOR PERSONAL USE ONLY
I welcome you to work with me on making your footprint
a positive footprint
© 2016 Diana den Held – COPY FOR PERSONAL USE ONLY
Contact
Diana den Held
Strategist and Lecturer Circular Economy (CE)
Rotterdam School of Management - Erasmus University
Burgemeester Oudlaan 50
Mandeville (T) Building, Room 9-33
3062 PA Rotterdam, The Netherlands
Mobile: +31 6 19 35 00 11
NEW BUSINESS
DEVELOPMENTSTEFANO TASSELLI
FERDINAND JASPERS
MASTERING NETWORKS
FOR INNOVATIONDIRK DEICHMANN
NETWORKS
NETWORKS
NETWORKShttp
://ww
w.th
eyru
le.n
et/
NETWORKS
NETWORKS
• Social networks and relationships play a key role in the
– generation,
– implementation,
– and diffusion of innovations
• They are not only critical to access and exchange information and resources
but also imperative to organize support and to market innovative ideas
D
B
C F
H
I
GA
J
E
KEY TAKE-AWAYS
• You will get equipped with the latest insights and theories on the drivers and
consequences of social networks for innovation
• You will learn to analyse and visualize social networks
• The insights will teach you where to source good ideas in online and offline
social networks and how to take advantage of the relationships and
interactions that spur breakthrough innovations
OVERVIEW
1. Welcome to network paradise
2. Does size matter?
3. What goes around, comes around
4. Please, don’t do it alone
5. Get your hands dirty
6. Get me out of here!
7. Data, data, data
8. Keep your friends close
9. Get your hands dirty – yet again
10. Offline is so yesterday
11. Optional
12. Optional
13. Time to say goodbye
Skills
workshop
Company
visit
Skills
workshop
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PARTNER AND ASSESSMENT
• Group report and presentation (60%)
• Individual report (40%)
• Software quiz (pass/fail)
QUESTIONS
• Feel free to contact us for questions, comments, ideas concerning the
– content of the lectures,
– potential guests,
– workshops,
– structure
– assignments
of the course
• Dirk: [email protected]
• Sandra: [email protected]
THANK YOU FOR YOUR
ATTENTION
Free elective offered to MI students in the 3rd Block
Hosted by ECE students and YES!Delft students
Integrated in the “Sustainable Business Game” offered by TU Delft
First master elective bridging TU Delft and RSM
Workshops and coaching by field experts
Dutch semi-final and final
Output: A feasibility report of your own business idea
The Dutch winning team participates at the
Finals in London
26th-28th April
Dutch competition for entrepreneurial students
Why should you participate?
Inter-disciplinary teams (mixed teams of TU Delft and RSM students)
Make your own idea feasible
Continuous coaching and support by experts
Great networking opportunities
Questions?
