MEDIA PACK

ContentJam packed with in-depth country and city profiles highlighting the best things to do, places to visit and explore, food to eat, where to stay, how to get about and everything else a traveller needs to know.

WORLD TRAVEL MAGAZINE

‘World Travel Magazine is the definitive title for all those looking for inspiration and ideas for budget, adventure and cultural travel experiences’

The travel title designed for your hand luggage, not to be left looking pretty on the coffee table at home!

Format The World Travel Magazine is A5 in size, approx 120 pages, full colour and perfect bound.

Distribution We aim to reach 420,000 people across the United Kingdom via tourism centres, travel centres, travel shows, airports, festivals, universities, colleges, budget accommodation and digitally via an e-magazine campaign using our extensive database of travel enthusiasts and readers.

Marketing campaignPromotional campaign through an extensive e-newletter campaign using our extensive database. Targeted marketing and advertising campaign in key travel and youth media.Dedicated PR agency to maximise exposure nationally and internationally.

WORLD TRAVELThe

Magazine

ONCE IN A LIFETIME: THE MOST DESIRABLE LOCATIONS

ON THE PLANET

ROAD TRIPS: MOTORING ACROSS

THE USA AND AUSTRALIA

CITY GUIDES SPECIAL: ALL YOU

NEED TO KNOW ABOUT NEW YORK,

BARCELONA, PRAGUE, BERLIN,

COPENHAGEN & AMSTERDAM

TH

E W

OR

LD

TR

AV

EL

MA

GA

ZIN

E

JA

NU

AR

Y 2

012

JANUARY 2012

INSIDE SARAWAK:

THE JEWEL IN MALAYSIA’S

CROWN

Untitled-2 1

25/01/2012 13:40

Demographic profile

43% aged 17-2332% aged 24-2925% aged 30-45

Fast travel facts about our readers*

What type of holidays do our readers want?

72% Cultural and sightseeing breaks55% Beach holiday53% City weekend trip50% Adventure travel33% Volunteering38% Gap Year break29% Career Break43% Study abroad32% Work abroad

Average spending cost for one week travel:

95% will spend £500+79% will spend £1000+52% will spend £2000+

When do our readers plan to travel next?

49% in less than a month32% in 1-3 months48% in 4-6 months23% in 7-12 months

*Results based on reader market research conducted in 2012.

• The budget and adventure travel market is worth more than £2 billion pounds every year• Approximately 250,000 17-25 year olds take a Gap Year every year• Approximately 120,000 career professional take a Career Break every year• Approximately 570,000 UK students studied abroad in 2012

Did you know....

A5, PDF format, 300dpi, CMYK with fonts embedded and transparency flattened.

Full Page Trim: 148mm wide x 210mm highBleed: 158mm wide x 220mm high Type: 127mm wide x 183mm high

Double page spreadTrim: 296mm wide x 210mm highBleed: 306mm wide x h 220mm highType: 275mm wide x 183mm high

All advertising must be supplied to the specifications displayed and to the deadline provided at the time of booking by the representative account manager. Any creative submitted must satisfy and be in compliance with the guidelines set out by the Advertising Services Authority (ASA). 14 day credit account, 5% discount for payment within seven days of order. Cancelations must be submitted in writing within seven days of order.

Advertising Rates

Specifications

Full page 3900

DPS 6900

Special positionsInside Front Cover 5200Inside Back Cover 5100Outside Back Cover 6200

Adverorials (inc. editorial and design):Full page 4650

DPS 7900

All prices are in UK Sterling (GBP). VAT (20%) will be added where applicable.

DiscountsPrepayments: 5% for payments settled within 14 days of booking.10% Approved agency15% Registered Charity

3 pages 9250

5 pages 11500

Global MediaShare Limited. Registered as a company in England and Wales 07525997. Registered address: 27-29 Colmore Row, Birmingham, B3 2EW. VAT registration no: 108 4907 13