Media pack

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OUTSPOKEN Media Pack The Most In Depth Magazine

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Transcript of Media pack

  • 1. OUTSPOKEN Media Pack The Most In Depth Magazine

2. THE MISSION OutSpoken allows its audience to be educated throughall concepts of the music industry, guiding our readers through the depths of local and outstanding artists upon which the audience can create an emotional bond with.Each month brings a new edition and each edition bringsa diverse setting to the world in which can be sopowerful as to set our emotional state. The quality of thismagazine goes beyond all levels imaginable, creating something new and exciting in which readers can connect with and indulge themselves into.OutSpokens basic editions include the necessary selling points to grip the reader. A divine cover-featurepaired with a sealed track download for the reader toenjoy and broaden their own knowledge of the music world. Listening to different beats, brands and cultures of music is what allows the audience to vote Live Wire as the worlds most in depth and successful musicmagazine of the 21st centuryThis magazine is the most popular and successful magazine in which can offer the most diversity, giving features of music that can be enjoyed by many readers around the world. Varying from Indie, Indie-Rock andR&B. Each edition offers something new and unexpected which keeps the reader hooked. 3. THE CREDENTIALSOutSpoken has become Britains mostsuccessful selling music magazine, spreading itscredit throughout the rest of the worldcivilisations. Delivering a monthly dose ofworld class music, this is the magazine that is truly loved and expressed by passionate musiclovers, they know what they are they seeking and it is Live Wire which fulfils their needs. OutSpoken is the music base, the fan base andthe base of knowledge. We craft the ability to meet all genres and express them for all ourreaders. Music that matters and that is here tostay is the music that we and our readers care about, and it is within our promises that makesthis music magazine stand the test of time itself,becoming a well valued and trusted brand. CIRCULATION READERSHIP98,709 346,012 ABCI PROFILE MEAN AGE 78% 24 4. THE OUTSPOKEN READERMia, aged 23 is a passionate and down to earthwoman whos interests of the heart lie with music. Having recently finished university with an honours degree her passion is yet to be exploredby her own audience of music lovers. She is independent and seeks for inspiration throughsuccessful music artists. Finding her love for indie based tunes in her late teens she was later able to expand on this in university life and beyond, writing off the record songs full of emotion.Mia is also up to date with all the currenttechnology and is a keen social networker whooften buys music tracks online or throughdownloads, but still has a classic rack of CD mixes and records as well as proudly investing in OutSpoken each month. It comes as no surprise that Mia loves nothing more than to dine with partners and close friends at savvy restaurants and often spends thoseweekends on nights out unwinding with a glass of rose and bringing life to the dance-floor. Seeking the need to always have music by her side,festivals are always a winner with Mia, making anappearance at Glastonbury and the ITunes festival without fail every year. 5. WHY ADVERTISE IN OUTSPOKEN?Our readers have a strong impression that we seek to please our audience. With our most in depth magazine,we can be trusted as the most reliable and respected music magazine to inform and entertain its readers. We reach more of a wider fan base in the UK, having acirculation of 98,709 and spreading our number ofreaders worldwide. OutSpoken offers quality and this is seen by the buyers,allowing the advertisers to have the opportunity to feature in a well known and trusted brand. Only OutSpoken can gain you exclusive advertisementbenefits as we feature in many large events such as Glastonbury increasing the amount for advertisers tocash in on.The readers of OutSpoken are incredibly influenced byour magazine and the music we have to offer, becoming educated and informed from many different aspects. OutSpoken is placed as the first most influential andsuccessful magazine, making advertising profits extremely beneficial. 6. INFLUENCE Live Wire offers diversity and meaning, its what I choose to read Stella Chore This magazine is so in depth, it reaches unimaginable levels Jack Tom It is truly soul searching and thats what I love about Live WireTom & MishaIf ever in need for an educated relaxation, turn to this magazine.It has been voted the most successful music magazine of the past eleven years and continues to shine in its glory, the readers love this magazine and Im proud to be one of those readers Robyn LaneOutSpoken is so contemporary and upbeat, it leaves me feeling involved, I dont want to put it down!Kevin Black Advertisement successorAdvertising brands featured in Live Wire during the pasttwelve months include: 7. BRAND EXTENSIONSGlastonbury The Notez AwardsGlastonbury is one of the worlds biggest music events, This event takes place annually, hosted by theholding around 150,000 music lovers each year andproducers and makers of music magazinegrowing. It is this event in which OutSpoken offers aOutSpoken. It is one of the few award ceremoniesdetailed and descriptive magazine edition for everywhich solely focus on the attention to musicfestival.artists and the music they produce.OutSpoken produces and sells millions of reviewsof the Glastonbury event each year. Making this ourThis profound celebration is their to honourreaders ultimate fix for Glastonbury. Produced bythose who honour their music and find theexperienced writers who are known to appear at love for other more varied soulful artists.Glastonbury, this edition will include anTaking a look back at the previous 12 monthsastonishing 50 highly sharpened colour pages and and the work that has been shed, it is a timeexclusive details on back stage access, including an to award those who sport the best sound andindulging imagery and poster section for readers toconnect to their audience the most.get the real feel of Glastonbury. The notez awards is a place where new and hidden talent can be discovered and hasThis special edition magazine can be found on sale at previously featured the likes ofthe event as well as on the shelves of many successful contemporary artists such as Jesse J, Adele,shops, staying for a number of weeks; a full and little boots. As well as supporting theopportunity for the readers to indulge. music shared and loved by the likes of Elton John and Paul McCartney. 8. BRANDEXTENSIONS Music RebornThis is a chance for the lovers of OutSpokenmagazine to revisit the classic music that wasonce the biggest known in the industry.This feature edition will only be published fora maximum of 12,000 copies. This way itwill have more of a selling point as there is alimited amount on sale for the readers topurchase.The special edition of OutSpoken willinclude a collectors edition of vinyl discsfeaturing classic stars alongsidecontemporary artists. For the morecontemporary artists cds will be produced aswell as OutSpokens very own exclusivecover and interview.This feature edition will be available in storessuch as HMV, WHSmith and collectablemusic stores for a length of two months. 9. CONTACT Editorial TeamEDITOR IN CHEIF DEPUTY EDITOR Lucy CoalAlexander RoadEDITORIAL ASSISTANT SENIOR EDITORDanny SmithREVIEWS EDITOR Sophie Kingston 0215 658 3697Martin PipAdvertising HEAD OF MAGAZINESASSOCIATE MEDIA DIRECTORPRODUCTION Brooke Sole Andrew Wright Karen ScottBRAND DIRECTORMUSIC ACCOUNT MANAGERLOOSE INSERTSCharlie NeighBlaze-Diamond KnowlesRobin Gown CREATIVE SOLUTIONS DIRECTOR Ian Bean 10. OUTSPOKEN Media Pack The Most In Depth Magazine