Media Pack 14
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Transcript of Media Pack 14
REDMISTMEDIA
PROJECTSOGP
YOURINDUSTRYNEWS
SOCIAL MEDIA
reach>>
further
PUBLICATIONS
MEMBERPROFILES
REDMISTMEDIA
PROJECTSOGP
YOURINDUSTRYNEWS
REACHFURTHER
PUBLICATIONSNEWSLETTERS& SURVEYS
THECABLEDIRECTORY
YOURINDUSTRYPROFILE
We understand the techologies that can help you REACH your communication objectives.
We combine the communications of the organisation to drive awareness, the advertising so you can manage content and your message and the marketing to help your bottom line.
These help drive results and showcase your company.
We simplify the use of social media to help you engage and build relationships.
We see the big picture.
Company Registration Number: SC275893, GB VAT Registration Number: 942519614 Registered office: 18 Bon Accord Square, Aberdeen, AB11 6YP
+44(0) 1224 582902
NewsletterOpen Rate
10% higherthan National
Average
INTELLIGENT ONLINE MARKETING
+44(0) 1224 [email protected]
For more informationcontact us on:
Quality inbound linksSocial bookmarking
Raise your profileKeyword rich URLs
Tag your contentFree downloads
Job listingsNiche market targeting
Authoritive relevant linksDrive traffic
We tick all the boxes soyou don't have to
Best practise - check list
KEYSTATS
90CHANNELS
1,754,567PAGEVIEWS
34,067 FOLLOWERS
31,702SUBSCRIBERS
REDMISTMEDIA
PROJECTSOGP
YOURINDUSTRYNEWS
REACHFURTHER
PUBLICATIONSNEWSLETTERS& SURVEYS
THECABLEDIRECTORY
YOURINDUSTRYPROFILE
REDMISTMEDIA
Introduction
Online marketing is a powerful tool for building your business brand, connecting to customers and sourcing valuable leads for business growth. But while the Internet provides a myriad of opportunities, the rapid pace of change and wide range of mediums can be complex and time consuming to manage, if you wish to ensure you are represented and clearly visible within your business sector online.
That is where we at Red Mist Media can help!
Red Mist Media is a leading online provider of business news and information related to a broad range of markets within the energy sector. We offer our clients a range of services and products including online marketing, advertising, brand awareness, industry news and business intelligence.
Our missionRed Mist Media’s mission is to provide a range of premium and result oriented online media services for the energy industry, to increase our clients online profile, brand awareness, product and service enquiries and to provide added value to their business.
Our visionRed Mist Media’s vision as an online and print media partner is to provide solutions that cater for our clients’ business-to-business marketing, business intelligence, press and advertising requirements, and add credibility to their brand. We also aim to retain our reputation as a global leader in business news and information within the energy industry
REDMISTMEDIA
PROJECTSOGP
YOURINDUSTRYNEWS
REACHFURTHER
PUBLICATIONS
NEWSLETTERS& SURVEYS
THECABLEDIRECTORY
YOURINDUSTRYPROFILE
REDMISTMEDIA
Our Products
Your Industry News is a global market-leading online industry news group. The group encompasses news channels and sections covering all sectors related to the energy industry.
The main energy sectors we cover include, oil & gas, subsea, petrochemical, LNG, marine/shipbuilding, power, renewable, and nuclear.
We update the website daily with all of the top industry headlines, with local and international news coverage, from all of the market leading newswires, company news alerts, client press, PR and in house editorials. This has helped keep us on the front page of Google for oil and gas news.
Your Industry NewsYOURINDUSTRYNEWS
90CHANNELS
1,754,567PAGEVIEWS
34,067 FOLLOWERS
31,702SUBSCRIBERS
Your Industry ProfileRed Mist Media provides a range of corporate profiles which can be listed and searched for within our membership directories. Our membership profiles provide clients with a corporate logo, contact information, keywords and tags, products, profiles, features, case studies, technical white papers, corporate videos, geographic locations, jobs and events.
The profiles can be found within 20 sections and areas of our industry news websites, so that you market your company’s products, services and corporate information to a very targetted audience.
Our corporate profiles are accompanied by 250x250 box adverts, 728x90 and 468x60 pixel banner advertising
Red Mist Media’s products encompasses 52 news and media channels through Your Industry News and The Cable Directory, along with business to business directories, online corporate profiles and information platforms. ProjectsOGP is our premium subscription only project tracking database, which has over 4,000 live global oil, gas and petrochemical projects.
REDMISTMEDIA
The Cable Directory
Publications
The Cable Directory is the market-leading international cable, wire and electrical news website, operating 11 news channels and industry sections. The website is updated daily and is a premium source of information for the cable, wire and associated industry sectors.
Our membership packages offer a range of 12 month online services, including directory profiles, advertising, press releases, technical white papers, features, interviews, case studies, jobs, events and corporate videos.
Red Mist Media produce two quarterly publications, which are a summary of the news and updates from ProjectsOGP, Your Industry News and The Cable Directory. We also highlight our featured clients and advertisers.
ePublications are sent to our global mailing list as well as being available to download from any of our websites. Online, our magazines are available on Flipboard, Source, Pulse, PDF and Wordpress formats.
As media partners at the premier industry exhibitions globally, our printed publications are available at the media zones, to all the exhibition visitors, delegates and exhibitors.
ProjectsOGP is a global online project tracking database, which tracks the life cycle of oil, gas and petrochemical projects. The tracker is valuable tool for business development, project managers and key decision makers to keep up-to-date with market developments and competitor activity.
ProjectsOGP is a premium, subscription only service offering clients a streamlined, personalised dashboard and CRM with analytical and alert tools, to help manage project data, produce reports, forecast on areas of interest around the world, and update projects with notes.
ProjectsOGPPROJECTSOGP
150COUNTRIES
5,731COMPANIES
4,000+PROJECTS
15,130UPDATES
REDMISTMEDIA
Our Services
PROJECTSOGP
150COUNTRIES
5,731COMPANIES
4,000+PROJECTS
15,130UPDATES
Online business and market intelligenceProjectsOGP and Your Industry News provide invaluable project data, news and information on the oil, gas and petrochemical industry.
Our business and market intelligence can help clients discover and investigate new opportunities to grow their business both locally and internationally.
Red Mist Media can also provide market reports, company data and lists to help with your strategic marketing effort..
REDMISTMEDIA
NewsletterOpen Rate
10% higherthan National
Average
KEYSTATS
90CHANNELS
1,754,567PAGEVIEWS
34,067 FOLLOWERS
31,702SUBSCRIBERS
Digital marketing Red Mist Media is a market-leading provider of targeted online and digital marketing, operating over 52 industry news websites and channels.
With a range of online advertising and promotional services on offer, Red Mist Media is geared to get your company good quality qualified, targeted impressions, traffic and those important enquiries.
As well as catering for your markets, Red Mist Media mirror this value with our social media networks, allowing your company to REACH a larger audience, with topical posts and press release reposts.
Social media marketing Gain traffic and attention to your company’s products or services through social media outlets to improve your online prescence.
Red Mist Media offers an affordable social media management service. With over 52 social media channels comprising of Twitter, LinkedIn and Facebook; Red Mist Media can save you time and ultimately ensure you are maximising your company’s online potential, to our large social media audience.
REDMISTMEDIA
Our Services
Brand ExposureWe can help you make the right people within relevant industry sectors aware of your brand identity and message
Whether you are trying to build your brand visibility, to be seen next to the big players within the major energy industry sectors, or you are a blue chip giant reaffirming your brand as the industry leader, Red Mist Media can provide a range of solutions that meet your needs.
We offer various products which will provide excellent and targeted brand awareness, such as box, banner and leader board advertising, featured corporate videos, featured news headlines, newsletter exposure, sponsorship, front page and advertorial magazine features.
REDMISTMEDIA
Newsletter managementWe can create email campaigns for your brand which are mobile friendly and fully compatible with all major email programs. We will manage your newsletter lists, subscriber status, report on usage and give you full reporting on each campaign.
Red Mist Media will manage this process for you, allowing you to focus on the business.
We will create branded email campaigns in your brand which are mobile friendly and fully compatible with all major email programs.
Survey servicesUnderstanding what your customers think about your services will help your company improve its business and practices - to create positive responses towards your company and improve reputation.
We can help set up customer surveys and even manage the process for you. Creating a professional and easy to use solution will help in response rates and help promote the professional image of your business
Description Cost
Account set upDesign newsletter, import lists, review sign up process and respond emails.
£750
Per issue £150
List managementOngoing support and cleansing
£100
Description Cost
Account set upCommunicate with customers regarding survey and set up template.
£750
Per survey £150
REDMISTMEDIA
Our REACH
YOURINDUSTRYNEWS
90CHANNELS
1,754,567PAGEVIEWS
34,067 FOLLOWERS
31,702SUBSCRIBERS
The importance of quality inbound links to your website may never diminish. Search engines value quality inbound links, especially Google, they also help build traffic to your website and improve your website rankings.
Our solution improves your organic search results by allowing your news, your directory entry and your customised blog to be found by the search engines. We have also introduced a quarterly online magazine to add even more exposure for our clients. Our online magazines are Flipboard and Pulse compatible, exposing our magazines to an even wider audience.
REDMISTMEDIA
Web exposure and positioning
£1,500
£2,500
What is REACH FURTHER?Red Mist Media is uniquely placed to offer a range of online promotional services that help clients REACH FURTHER into new, local and online markets with our quarterly magazines, social media network, industry blog and link building abilities.
With Google placing added importance on social media, Red Mist Media are strategically placed to assist in providing targeted online channels to market your company, by reposting our clients press, sending announcements and providing well managed and timely updates to our large network.
We have added 2 solutions for this, REACH and REACH FURTHER.
Being added to all the websites of relevance and our blog.
Indexed through the global search engines.
Featured in our relevant newsletters, ProjectsOGP, TCD Review and Your Industry News.
Everything you get in REACH plus:
Set up client blog on relevant blog sites, plan topics for each month and countries to target. This is to ensure products or services are targeted to specific areas.
Posted on the relevant social media channels (52 comprising of Twitter, LinkedIn and Facebook, StumbleUpon and Reddit).
Used in our quarterly publications, ProjectsOGP, TCD Review and Your Industry News.
REACH £1,500
REACH FURTHER £2,500
Quality inbound linksSocial bookmarking
Raise your profileKeyword rich URLs
Tag your contentFree downloads
Job listingsNiche market targeting
Authoritive relevant linksDrive traffic
We tick all the boxes soyou don't have to
Best practise - check list
Profile Packages
DESCRIPTION Starter STANDARD PROFESSIONAL PREMIUM
Industry Sections and AreasWe have over 50 sections and 7 geographical areas.
1 Section& Area
3 Sections& Areas
8 Sections& Areas
20 Sections& Areas
Contact PageYour company contact details and logo to show on the selected sections are geographical areas of the site.
Keywords and TagsHelping you specify words to describe your business without being limited to fixed directory category listings.
Profile PagesBuild up to 4 different profile pages to focus on sections of your business or specific products.
1 2 3 4
Events ListingSubmit your events to our events calendar in our blog.
Client FeatureThis page will feature on the website, newsletter and one feature in one of our Quarterly Magazines.
*Discounted ads + Discounted Ads
Website AdvertAdvert will be placed on the selected sections and geographical areas of the new site. 3 months 6 months
Upload ContentUpload your latest white papers, case studies, jobs, “On the move” news and links to your video content.
Upload ImagesUpload your banners adverts to your profile page, logo and 3 company images.
Press ReleasesUpload your press to your profile & selected sections.
REACH- indexed through the global search engines- Featured in our relevant newsletters, ProjectsOGP, TCD Review and Your Industry News.- Being added to all the websites of relevance and our blog.
REACH FURTHEREverything you get in » plus:- client blog on relevant blog sites, - targeted to specific areas. posted on the relevant social media channels - Press used in our quarterly publications, ProjectsOGP, TCD Review and Your Industry News.
£1,000 £2,500 £4,000 £6,000
REDMISTMEDIAYour Industry News and The Cable Directory are online media sources for the
global energy industry and related sectors, providing up to the minute news and company directories over a broad range of markets.
PremiumSponsor advert
250 x 250
PrincipalSponsor Solus
advert 250 x 250
Premium Sponsor advert 728 x 90
ProfessionalSponsor advert
250 x 250
REDMISTMEDIA
ProjectInteligence
150COUNTRIES
5,731COMPANIES
4,000+PROJECTS
15,130UPDATES
ProjectsOGP provides up-to-date and comprehensive profiles on thousands of international projects.
The application was created to be user friendly and have an accessible interface, allowing subscribers to search for projects and define
markets by project type, contract type or geographically.
Complimenting the project database are interactive features allowing users to identify and track projects of choice, receiving live updates and alerts sent directly to their registered email address.
ProjectsOGP is a global oil, gas and petrochemical project database designed as an online business information tool.
150COUNTRIES
5,731COMPANIES
4,000+PROJECTS
15,130UPDATES
PROJECTSOGP
ProjectsOGP provides up-to-date and comprehensive profiles on thousands of international projects.
The application was created to be user friendly and have an accessible interface, allowing subscribers to search for projects and define
markets by project type, contract type or geographically.
Complimenting the project database are interactive features allowing users to identify and track projects of choice, receiving live updates and alerts sent directly to their registered email address.
REDMISTMEDIA
REGIONS 1 USER 2 USER
1 £1,400 £2,200
2 £2,400 £3,600
3 £3,000 Call
4 £3,600 Call
GLOBAL £4,000 Included
GLOBAL MultiUp to 50 users £6,000 More than
50 Call
Projects in all major economic O&G regions; North America, South America, Europe / Caspian, Middle-East, Asia, Africa and Oceania / South Pacific.
Contracts can be searched by: On / Offshore - Onshore, Offshore Project type - Exploration, Drilling, Subsea, Production, Processing & storage, FPSO newbuild, FPSO upgrade, Petrochemical, LNG, Pipeline, Construction, Rig newbuild, Rig upgrade. Contract type - FEED, EPC, O&M Projects status - Appraisal, Tender, Awarded Project stream - Upstream, Midstream, Downstream
All the latest information is updated daily, which informs you of who’s doing what, where and when.
We list contact details of all the project operators, contractors and sub-contractors.
ProjectsOGP Features
REDMISTMEDIA
Advertising
Months Cost 1 Site 2 Sites 3 Sites
1 £350 £350 £490 £630
3 £300 £900 £1,260 £1,620
6 £270 £1,620 £2,268 £2,916
9 £250 £2,250 £3,150 £4,050
12 £200 £2,400 £3,360 £4,320
Period P / W 1 2 3
1 week £200 £200 £280 £420
1 month £180 £720 £1,008 £1,296
1 Quarter £162 £1,944 £2,721 £3,499
6 Months £145 £3,790 £5,307 £6,823
1 year £131 £6,823 £ 9,552 £12,282
Red Mist Media’s full range of online advertising services include:
Corporate profiles Product and service link-building Box, leader board and banner advertising Industry news websites for issuing press Industry blogs E-commerce Newsletters Social media E-publications
Red Mist Media’s REACH and REACH FURTHER services can help you network your press and information through a large social media network, powerful industry blogs and then further into our online and printed industry publications.
Newsletter advertisingWe have 3 main channels for newsletters, ProjectsOGP, Your Industry News and The Cable Directory.Advertising on our newsletter is one marketing tactic that continues to gain momentum. These adverts allow you to send a targeted message to a select group and help increase your bottom line while building brand awareness of your business.Our range of newsletters are published weekly to a global audience of subscribers. For many busy people, an ‘at a glance’ newsletter directly in their inbox with a summary of the relevant industry headlines is preferable to time spent sourcing this news themselves.This is a great opportunity to send your news to interested parties and to advertise your company’s products and services.Alternatively, we can also advise on and manage your own mailing list and create a newsletter campaign for your company.
Web advertising
REDMISTMEDIA
Banner advert optionsPage peel - an exclusive and attention-grabbing position that peels back from the page corner to reveal your display in the top right of the page.Main header banner - a premium high visibility position.Side banner - provides flexible opportunities which include visibility on the main headline page and next to full editorial articles.
Banner advert options
250 x 250
728 x 90
Page peel
Magazine advertisingRed Mist Media publishes two quarterly industry publications, ProjectsOGP and TCD Review.
The publications provide features, editorials, project news, new technologies, industry developments and corporate news. We offer a range of advertising and editorial opportunities to help clients’ promote and gain exposure at four key exhibitions a year, as well as being distributed to the UK oil and gas industry.
ePublications are sent to our global mailing list, as well as being available to download, from our 52 news channels.
Our publications are also Flipboard, Pulse, PDF and Wordpress compatible, ensuring maximum online exposure.
Discounted advertisement prices for our Professional and Premium profile clients
High impact banner adverts get your message seenThrough adverts on our websites and publications, we can put your message in front of the right people. The “Your Industry News” group of sites attract around 654,228 unique visitors every year, generating over 1.6 million page views, from a targeted audience of professionals in your industry.
REDMISTMEDIA
Quarterlymagazines
Our quarterly publications summarise the news and updates from the ProjectsOGP, Your Industry News and The Cable Directory news streams. We also highlight our featured clients and advertisers.
ePublications are sent to our global mailing list and are also available to download, indefinitely, from any of our 42 sites. Our publications will also be Flipboard and Pulse compatible, ensuring maximum exposure online.
As media partners with many of the premier industry exhibitions globally, printed publications are available for collection at these events, giving your company exposure to key personnel.
ProjectsOGP 2014 schedule19-21 FebruaryAustralasian Oil & Gas Exhibition – AOG2-8 MayOffshore Technology Conference – OTC25-28 AugustONS 10-13 NovemberADIPEC
TCD 2014 schedule11-13 FebruaryMiddle East Electricity Exhibition – Dubai7-11 April Wire Dusseldorf10-12 June Cru Wire and Cable 26-28 NovemberAdvanced Cable Asia
Advertising Package DESCRIPTION Web advertising Cost
ProjectsOGP
YourIndustry News
Cover £3,000
Inside front £2,500
Back cover £2,500
Full page £2,000
Half page £1,100
Quarter page £600
REDMISTMEDIA
Magazine specification
CoverPage
FullPage
1/4Page
HalfPage
1/4 Page
For the best results, a high resolution .jpeg or PDF should be supplied ready to be placed into the magazine in the sizes specified below.
• All adverts need to consider a readable 10mm margin on the right and left sides. This is to ensure important text will not be too close to the center fold.
Inside front page, back cover use the full page specifications:
Cover Page - 210mm (width) X 115mm (height) • Ensure 3mm bleed* (all sides) – in this case the final size should be 216mm X 206mm • Additional Editorial – Maximum 800 words without images
Full Page - 210mm (width) X 297mm (height) • Ensure 3mm bleed* (all sides) – in this case the final size should be 216mm X 303mm • Additional Editorial – Maximum 800 words without images
1/2 Page - 210mm (width) X 148.5mm (height) • Ensure 3mm bleed* (all sides) – in this case the final size should be 216mm X 154.5mm • Additional Editorial – Maximum 400 words without images
1/4 Page - 210mm (width) X 74mm (height) • Ensure 3mm bleed* (all sides) – in this case the final size should be 216mm X 80mm • Additional Editorial – Maximum 180 words without images
1/4 Page - 105mm (width) X 148.5mm (height) • Ensure 3mm bleed* (all sides) – in this case the final size should be 111mm X 154.5mm • Additional Editorial – Maximum 180 words without images
Website specificationAcceptable formats: GIF, JPG, PNG, SWF. All colours saved in RGB for web.
Leaderboard: 728 x 90 pixels File size: 50k max
Box: 250 x 250pixels File size: 30k max
CoverPage
FullPage
1/4Page
HalfPage
1/4 Page
250x 250
728 x 90
CLIENTSBPEXXON MOBILFERGUSON GROUPCLAXTON ENGINEERINGSEATRONICS GROUPPANALPINAAGGREKOFORUM ENERGY GENERAL CABLEKONGSBERG MARITIMEAFL CMP PRODUCTSNAUTRONIXFUGRO SUBSEANYLACASTAVEVABOWTECH PRODUCTSCYGNUS INSTRUMENTSOIL & GAS JOB SEARCH
OIL STATES MCSSILVER FOXDELOITTEDECOMWORLDEZTEK INDUCTOTHERMMAREX MARINE OSIRIS PROJECTSRUD CHAINSVALEPORTMcDERMOTT MARINETECHNIPUNIQUE GROUPPULSE MONITORINGAEI COMPOUNDS SCAPA CABLEBOREALIS HUBER+SUHNERGLOBAL ENERGY GROUP
Red Mist MediaInterkab HouseLinks PlaceAberdeenAB11 5DY
Company Registration Number: SC275893, GB VAT Registration Number: 942519614 Registered office: 18 Bon Accord Square, Aberdeen, AB11 6YP
REDMISTMEDIA
t: +44 (0) 1224 582902e: [email protected]: www.redmistmedia.com