interest.co.nz MEDIA KIT - WordPress.com...Source: Google Analytics, and Roy Morgan Research •...

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MEDIA KIT FEBRUARY 2019 interest.co.nz

Transcript of interest.co.nz MEDIA KIT - WordPress.com...Source: Google Analytics, and Roy Morgan Research •...

Page 1: interest.co.nz MEDIA KIT - WordPress.com...Source: Google Analytics, and Roy Morgan Research • $105,601 average Household Income • 70% of users have a university degree/diploma

MEDIA KIT FEBRUARY 2019

interest.co.nz

Page 2: interest.co.nz MEDIA KIT - WordPress.com...Source: Google Analytics, and Roy Morgan Research • $105,601 average Household Income • 70% of users have a university degree/diploma

ABOUTInterest.co.nz is an independent and trusted consumer finance, news and rates site.

key source of research on banks and other financial institutions, that provide both lending and deposit products.

Reach decision makers and discretionary spenders who are actively looking at lending and credit options in order to purchase big ticket items, including property in New Zealand.

Reach people actively looking at term deposits options.

KEY SITE CATEGORIES:News, Property, Borrowing, Mortgages, Savings, Kiwisaver, Banking, Insurance, Personal, Rural, Currency and Loans

Page 3: interest.co.nz MEDIA KIT - WordPress.com...Source: Google Analytics, and Roy Morgan Research • $105,601 average Household Income • 70% of users have a university degree/diploma

INSIGHTS• 230,800 average monthly unique users

• 3:15 min average session duration

• 70% of users arrive via the Homepage

• 3.3 average pages per visit

• 57% desktop traffic vs 43% Mobile (Includes Tablet).

Source: Google Analytics, and Roy Morgan Research

• $105,601 average Household Income

• 70% of users have a university degree/diploma

• 55% of users are aged 18 - 44 years old

• Male Skew - 58.1%

Page 4: interest.co.nz MEDIA KIT - WordPress.com...Source: Google Analytics, and Roy Morgan Research • $105,601 average Household Income • 70% of users have a university degree/diploma

INSIGHTS

Page 5: interest.co.nz MEDIA KIT - WordPress.com...Source: Google Analytics, and Roy Morgan Research • $105,601 average Household Income • 70% of users have a university degree/diploma

ADVERTISING OPTIONSADVERTISING FORMATS: *• Standard Display – 760x120 / 300x250 / 300x600 / 970x250• Outstream Video• Featured Rate Banner • Section sponsorship - 'In association with' + logo• Clickable logo on rates results pages• Inclusions in weekly newsletters• Mortgage Calculator Integration • Property Carousal Integration – Details on request

CAMPAIGN DETAILS: • Minimum spend - $1,000• Available via PG or IO

*See rate card for full card for all advertising options and rates.

Page 6: interest.co.nz MEDIA KIT - WordPress.com...Source: Google Analytics, and Roy Morgan Research • $105,601 average Household Income • 70% of users have a university degree/diploma

Half Page 300x600 /

Medium Rectangle300x250

DISPLAY FORMATS

Billboard 970x250

Big Banner 760x120

Featured Rate 725x155

Page 7: interest.co.nz MEDIA KIT - WordPress.com...Source: Google Analytics, and Roy Morgan Research • $105,601 average Household Income • 70% of users have a university degree/diploma

VIDEO

15 Second Outstream Video –mid story video format

Page 8: interest.co.nz MEDIA KIT - WordPress.com...Source: Google Analytics, and Roy Morgan Research • $105,601 average Household Income • 70% of users have a university degree/diploma

CLICKABLE LOGOS & READER OFFERS

Clickable Logo on Savings interest rates results page

‘In association with’ and Logo

Page 9: interest.co.nz MEDIA KIT - WordPress.com...Source: Google Analytics, and Roy Morgan Research • $105,601 average Household Income • 70% of users have a university degree/diploma

SPONSORSHIPS & NEWSLETTERS

In association with‘In association with’ and Logo in the Mortgage or Savings sections

In association with

Banner

‘In association with’ and Logo on the Mortgages or Savings newsletters

Page 10: interest.co.nz MEDIA KIT - WordPress.com...Source: Google Analytics, and Roy Morgan Research • $105,601 average Household Income • 70% of users have a university degree/diploma

MORTGAGE CALCULATOR

Widget style calculator embed on interest.co.nz Homepage

All leads from calculator submissions, provided to client

‘In Association’ with and logo on mortgage calculator landing page.

In association with