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MEDIA MEDIA KIT2012 - 2013
2012 -2013MEDIA KIT
WHY IS CLASIFICA2 YOUR BEST OPTION?• We are the first Hispanic Classifieds Magazine in the area.
• We distribute 10,000 copies every two weeks.• We can reach more than 80,000 weekly readers.• We have distributions points in more than 4 counties in North Carolina.
DISTRIBUTION POINTS
RaleighDurham
Chapel HillCarrboroRolesvilleSandford
KnightdaleWendellZebulon
AngierSelma
CaryFuquay-VarinaGarnerWake ForestHendersonLouisburgCaryClaytonSmithfieldApexWilson
Spanish Language Classified Ads Magazine
2012 - 2013MEDIA KIT
Ad Sizes/PricesDESIGN SPECSResolution: 300 pixels/inch
Color Mode: CMYKFormats: .TIFF, . JPG, .PDF,
PSD or .IND
DEADLINES
Friday 5PM
AGENCY COMISSIONS NOT INCLUDED
Front Page10” x 10”
1/4 FRONT
1/2 FRONT10 x 4.7
3/4 FRONT PAGE10” x 6.4”
10”x 3.1”
FRONT PAGE
Spanish Language Classifieds Magazine
FULL PAGE10” X 13”
3/4 H10” X 8.5”
1/2 H10” X 6.4”
1/2 V13” X 4.9”
3/8 V6.5” X 8.5”
1/4 H10” X 3.1”
1/4 V4.9” X 6.4
3/165” X 4”
3/16 STRIP10” X 2”
3/16 V3.2” X 4.2”
1/16 V3.2” X 2”
FULL BACK PAGE
10” X 13”
Ad Sizes/Prices
2012-2013MEDIA KIT
AGENCY COMISSIONS NOT INCLUDED
Spanish Language Classifieds Magazine
MEDIA KIT 2012 - 2013
The North Carolina Hispanic Market
1990 2000 2007 2010Population* (thousands) 76.7 379.0 806.6 1000Buying Power* $1 Billion $5 Billion $12 Billion $18 Billion
Hispanics Non-Hispanics3.7 people 2.4 people
less than 5 years old5-17 years old 18-44 years old45+ older
14%21%55%10%
AGE %
Avg. Household Size
Construction RetailManufacturing Agriculture Professional & Business Scvs Leisure & HospitalityEducation & Healthcare Others
42%12%11%9%8%6%4%8%
Median HH Income $32,000
Occupation
*Selig Institute, University of Georgia, 2004Mumford Institute, University of Albany, 2003All Other: Economic Impact of Hispanics on NC.