McGill Food and Dining Services Survey Results 2015 · 2015-10-15 · McGill Food and Dining...

McGill Food and Dining Services Survey Results 2015

Student Housing and Hospitality Services

Prepared by : Monique Lauzon P.Dt.

Marketing and Nutrition Advisor

McGill Student Housing and Hospitality Services

In Collaboration with Isabelle Carreau and Mark Michaud

Senior Planning Analysts

McGill Planning and Institutional Analysis Office

SHHS Annual Survey

The on-line survey was done in partnership with McGill Planning and Institutional Analysis Office

8700 members of the McGill community were invited to participate in the 2015 survey from February 11 to March 16, 2015

The participation rate was 19.8%

Results have a 2.1% margin of error, 19 times out of 20

Measure food and dining services habits and practices on both the downtown and Macdonald campuses.

Understand the frequency of use of the different food service locations

Measure Food and Dining Services’ performance on a number of important criteria such as: food offering, overall quality, customer service experience, price and perceived value and others.

Identify areas of opportunities for improvement

Main Objectives:

Respondents Profile2015

n= 1839

Gender Male 32%

Female 68%

Status Faculty 7%

Staff 15%

Students 79%

Living in Residence(Half of the resident

population was invited to participate in the survey)

Yes 48%

No 52%

0%

5%

10%

15%

20%

25%

30%

35%

40%

45%

2010 2011 2012 2013 2015

I bring food from home, but still buy something oncampus

I bring my own food from home

I go to different food outlets on campus occasionallyas a treat

I buy meals from the food services outlets

I buy meals from surrounding restaurants off campus

Eating Habitsresults exclude students living in residence and on a mandatory meal plan

Frequency of Visits at Any LocationStudents on a mandatory

meal planStudents NOT on a

mandatory meal planStaff including faculty

Frequency of purchase from ANY of the food service locations

Count Percentage Count Percentage Count Percentage

Less than once a month 10 2% 235 26% 149 40%

At least once a month (includes results of 1 to 4 times per month, 1 to 3 times per week and 4 or more times per week) 414 98% 686 74% 226 60%

Total 424 100% 921 100% 375 100%

Frequency of Visits at Any Location

Frequency of Purchase from any food service location per Type of Respondent

2013 vs 2015

6%

8%

15%

10%

17%

18%

25%

30%

31%

30%

27%

32%

34%

35%

21%

21%

12%

9%

11%

7%

Students not on a mandatory meal plan (2013)

Students not on a mandatory meal plan (2015)

Staff including faculty (2013)

Staff including faculty (2015)

Never Less than once a month 1 to 4 times per month 1 to 3 times per week 4 or more times per week

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

Bishop Mountain Douglas Royal Victoria College Carrefour SherbrookeResidence

New Residence Mange Tout Café

Student enrolled in a mandatory meal plan* Student not enrolled in a mandatory meal plan Staff

Frequency of Purchases of Dining Hall per Respondent Types

* Excluding Resident students’ own dining hall

Retail Locations per District

0% 10% 20% 30% 40% 50% 60%

Burnside Café

Dispatch

E-Café

Vinh’s Café Too

Athletics Café

Rue McGill Deli

Vinh’s Café

Education Café

McIntyre Café

Second Cup

Thomson House (PGSS)

Bento Sushi

Faculty Club (downtown)

La Prep

Liquid Nutrition

Première Moisson

Quesada

SSMU Food Court

Subway

Le Comptoir MAC

Tadja Hall Faculty Club

SE D

istri

ctN

E D

istri

ctN

W D

istri

ctSW

Dist

rict

Mac

Cam

pus

How often do you purchase from each retail service ("In District" frequentations; all respondents; at least once a month)?

1 to 4 times per month 1 to 3 times per week 4 or more times per week

Frequency of Purchases per District

55%

31%

4%

38%

20%27%

36%

38%

35%

43%

34%

45%

9%

31%

60%

20%

46%

27%

Bishop Mountain (N=53) Douglas(N=13)

Royal Victoria (N=113) Carrefour Sherbrooke(N=56)

New Residence (N=82) Mange-tout (La Citadelle)(N=11)

Overall quality of food & beverages

Poor or Fair Good Very good or excellent

Evaluation of Residence Dining Halls by students enrolled in a Mandatory Meal Plan

Due to low number of respondents for Douglas ( N=13) and La Citadelle (N=11), results should be interpreted with caution.

45%

85%

6%

48%35%

73%

34%

15%

36%

36%

24%

9%

21%

58%

16%

40%

18%



New Residence (N=82) Mange-tout (La Citadelle)(N=11)

Food & beverage variety




83%

69%

54%

71%65%

36%

13%

8%27%

18%22%

55%

4% 23% 19%11% 13% 9%

Bishop Mountain(N=53)

Douglas(N=13)


New Residence (N=82) Mange-tout (LaCitadelle) (N=11)

Value for money




25%15%

37%

16%

44%

18%

47%

15%

37%

38%

26%

27%

28%

69%

26%

46%

30%

55%


Douglas(N=13)



Customer service




15%8% 12%

21% 23%

36%

34%

15%

43%

39% 39%

27%

51%

77%

44% 39% 38% 36%


Douglas(N=13)



Atmosphere


Evaluation of Residence Dining Halls by students enrolled in a mandatory meal plan


60%

85%

35%27%

22%

64%

36%

15%

42%

27%46%

9%

4%

23%

46%

32%27%




Hours of operation




0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

McIntyre Café

Education Café

Athletics Café

Burnside Café

Second Cup

E-Café

SSMU Food Court


Rue McGill Deli


Le Comptoir MAC

La Prep


Première Moisson

Subway

Bento Sushi

Quesada

Liquid Nutrition

Vinh’s Café Too

Dispatch

Vinh’s Café

Overall quality of food & beverages

Good Very Good Excellent

Top 10

Evaluation of Retail Locations

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Tadja Hall Faculty ClubMcIntyre Café

Le Comptoir MACEducation CaféAthletics CaféBurnside Café

Rue McGill DeliE-Café

SSMU Food CourtFaculty Club…Second Cup

DispatchLa Prep

Première MoissonLiquid Nutrition

Bento SushiThomson House…

QuesadaSubway

Vinh’s Café TooVinh’s Café

Food & beverages variety


Top 10


0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Athletics Café

McIntyre Café

Rue McGill Deli

Education Café

Première Moisson

La Prep

Le Comptoir MAC

Second Cup

E-Café


Liquid Nutrition

SSMU Food Court

Dispatch

Burnside Café

Bento Sushi


Quesada

Subway


Vinh’s Café

Vinh’s Café Too

Value for money


Top 10


0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

McIntyre Café

La Prep

Première Moisson

Athletics Café

SSMU Food Court

Quesada

E-Café

Rue McGill Deli

Liquid Nutrition

Subway

Bento Sushi


Vinh’s Café

Second Cup

Dispatch

Le Comptoir MAC



Vinh’s Café Too

Education Café

Burnside Café

Customer service


Top 10


0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

McIntyre Café

Burnside Café

Le Comptoir MAC

Athletics Café

Second Cup


SSMU Food Court

Education Café

Vinh’s Café Too

Quesada

Vinh’s Café

Rue McGill Deli

Bento Sushi

La Prep

E-Café

Première Moisson

Subway

Dispatch


Liquid Nutrition


Hours of operation


Top 10


0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

McIntyre Café

Quesada

Bento Sushi

Subway

SSMU Food Court

Vinh’s Café

Burnside Café

Second Cup

Le Comptoir MAC

Vinh’s Café Too

Education Café

E-Café

Rue McGill Deli

Liquid Nutrition

La Prep


Athletics Café


Première Moisson

Dispatch


Atmosphere


Top 10


74%

68%

60%

51%

Christmas Dinner

Move-in Free Meal

Top your own … pizza, hamburger, poutine, cupcake events

Monthly Health and Wellness Events

How would you rate the following events that took place in the various dining halls?Percentage of respondents who answered good,

very good or excellent

Special Events in the Dining Halls

75%

71%

65%

Monthly Local Food Days

Friday $5 Breakfast Specials

Meatless Monday $5 Meal Deal

How would you rate the following promotions that took place in the various dining halls?

Percentage of respondents who answered good,very good or excellent

Promotions in the Dining Halls

66%

62%

59%

51%

44%

Composting of organic waste

Reusable mug promotion across campus

More nutrition labels and signage

More environmental theme days such as "Local Food Day"

Eco-clamshell program

Please tell us the degree to which you would endorse each of the following environmental initiatives or other initiatives

Percentage of respondents who answered quite a lot or very much

Sustainability Initiatives

49%

39%

9%

3%

Yes, I was aware of the Meal Plans, but do not benefit from one

No, I was not aware that Meal Plans are available to me

Yes, I benefit from the oneCard (previously Commuter Meal Plan)

Yes, I benefit from a tax-exempt Saver Meal Plan

Were you aware that Meal Plans are available at McGill?Only students not enrolled in a mandatory meal plan

were invited to answer

Meal Plan Enrolment

67%

66%

62%

59%

55%

44%

40%

38%

Bookstore

Off-campus food locations

Library services

Grocery stores

McGill Athletics & Recreation Services (Red Bird Store,varsity games, etc.)

Taxi services

Shuttle bus services to and from Macdonald Campus

Concerts at the Schulich School of Music

Which service(s) would you like to see on the oneCard plan? (N=1,281)

oneCard Services

55%

53%

27%

22%

15%

12%

9%

4%

Through whatsnew@mcgill or whatsnewstudent@mcgill

Emails

Signage and posters

Facebook(www.facebook.com/McGillFoodandDiningServices)

Digital screens

Web site (www.mcgill.ca/foodservices)

Brochures and flyers

Twitter @ https://twitter.com/McGillSHHS

What are the most common ways you learn about announcements by SHHS? (N=1,329)

Communication

McGill Food and Dining Services Survey Results 2015 · 2015-10-15 · McGill Food and Dining...

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Transcript of McGill Food and Dining Services Survey Results 2015 · 2015-10-15 · McGill Food and Dining...