May 4, 2011 | Wednesday | 1:00 – 2:30pm| 1414 Mass. Ave. – Rm. 345 IT Services Transition...
-
Upload
neal-mcdowell -
Category
Documents
-
view
214 -
download
1
Transcript of May 4, 2011 | Wednesday | 1:00 – 2:30pm| 1414 Mass. Ave. – Rm. 345 IT Services Transition...
May 4, 2011 | Wednesday | 1:00 – 2:30pm| 1414 Mass. Ave. – Rm. 345
IT Services Transition ProgramJoint Steering Committee and Leadership Team
Discussion Document
Agenda
2
• Morning Transition Team Meeting Debrief - All (5-10 minutes)
• Branding and Communications - Mary Ann O'Brien (20-25 minutes)
• WG Focus Area > Client Services (20 minutes):• Proposed Process Design Ownership - All
• Confirming Advisor Participation for This and Next Week
• Org Planning Topics (5-10 minutes)• Official appropriate "titles" for key contacts acting in a relationship oversight role /
function (currently interim label is "Executive Sponsor")
• Old Business: • Position Approval Forms - Vaughn Waters (5-10 minutes)
Morning Transition Team Meeting Debrief (5-10 mins.)
3
• Agenda:
1. Web Portal Work – Scope and Timeline Updates
2. Communications WG Updates
3. Org Planning and Staff Transitioning Updates
4. University-wide IT Updates
• Questions or Concerns?
Branding and Communications (20-25 mins.)
Today’s Agenda
• Share with you the work and thinking done to date on a brand for the new organization
• Discuss 8 key questions relating to our desired brand/identity
• Confirm scope and deliverables for visuals
77
Branding and Communications (20-25 mins.)
Possible Brand Attributes
clear
defined
disciplined
easy
seamless
simple
simplified
streamlined
targeted
advancing instruction & research
anticipate
aspirations
business-driven
cohesive
collaborative culture
comprehensive
connected
engaged
extensible
Harvard
integrated
mission
partners
trusted
user-centric
agile
certified
effective
efficient
excellence
fast, flexible and flat
professional
qualified
quality
reliable
responsive
service
value-added
courageous
fun
gutsy
honest
outcomes
results
transparent
data-driven
deep expertise
deliberate
forward-looking
highest best use
information
innovation
investment
leveraged
managed
measureable
optimized
options
planned
purposeful
rational
scalable
smart
solutions
standards-based
strategic
technology
Clear
Connected
Quality
Real
Smart
Thought starter: think of these as the 3-5 words that will be on the back of our business cards – as a short-hand for who we are, what we stand for, how we behave, and the experience we deliver.
8
Branding and Communications (20-25 mins.)
Assumptions to Test
• The brand for the new organization should convey that it is unmistakably part of Harvard and use Harvard’s new brand guidelines -- including name, shield, and Crimson color -- as its basis.
• In addition, it should communicate the distinct advantages, promises, potential, and personality of the IT organization, both for employees in the organization and for customers it serves.
• The brand should convey that the organization is an integral (native) part of both FAS and the Central Administration, to minimize the “divide” between the users and the providers of technology at Harvard.
• The organization has a “dual identity” as part of both FAS and Central Administration. Since organization is led by the University’s Chief Information Officer (UCIO), it also has a University-level identity.
• The branding system and designs for this organization should make use of compelling, high-quality, Harvard- and IT-specific photography that:
– Makes the invisible (information technology, IT infrastructure) visible
– Illustrates people using technology, including faculty and students in the classroom
New brand standards that can be consistently applied to all customer- and internally-facing communications on the web, electronically, in print, and physically need to be ready in mid-June, 2011.
9
Branding and Communications (20-25 mins.)
Assumptions to Test
The new organization is expected to comprise these high-level organizational entities, intended to be “fast, flexible, and flat.”
Customer-facing
Overall organization (name to be determined, level 1) with these level 2 sub-groupings:
• Client Services• Administrative IT• Academic IT• Security• Infrastructure• Innovation and Architecture• Strategy and Planning
Internally-facing/other
• Finance• Administrative Support Services• Visiting Committee• CIO Council• Faculty of Arts and Sciences
• Standing Faculty Committee on Information Technology
Each of these organizational entities (and ~50 additional “level 3” sub-groups) will need to be represented in a branding solution.
Branding and Communications (20-25 mins.)
Naming Options – Names Suggested by IT Staff
1. Harvard University Information Technology – HUIT
2. Harvard Information Technology Services (or Solutions) – HITS
3. Harvard University Technology Solutions (or Services) – HUTS
4. Harvard Information Technology - HIT
5. Harvard University Technical Support and Services – HUTSS
6. Harvard Technology Solutions – HTS
7. Information and Communication Technology – ICT
8. University Information Services– UIS
1111
Branding and Communications (20-25 mins.)
Discussion Questions
What is valuable about the current brands that should be retained or preserved?
What is our current identity? What do you like or dislike about it?
If the current brand was an object, what would it be? What would you like it to be?
What do you want the new organization to be known for?
What brands do you find appealing, and similar to what you’d like to see for the new organization?
What aspects of our image need improvement or re-positioning?
What should the new organization be named?
If you had to describe the new organization in one word, what would that be?
Current Context Future Considerations
13
Branding and Communications (20-25 mins.)
Needed Visual System Elements (Proposed Starter Kit)
Brand mark to symbolize/convey/evoke the attributes of the new org?
Standard set of names/word marks for the new org and its sub-entities
A color palette including samples with CMYK, PMS, RGB, and HEX values
At least two type face(s) each for print and screen
Photo library (high-quality, Harvard- and IT-specific photographs to illustrate communications)
Downloadable electronic templates for business communications Letterhead, envelopes and business cards (primary and secondary org levels only, no titles) MS-Powerpoint and MS-Word templates An HTML template for mass email communications Leave-behind cards or post-its
Style guide/usage guidelines to drive consistency and quality, including Email signature standards (primary, secondary, tertiary, plus titles) or template The values to select when applying branding to an iSite Brand guidelines for Web site development
1515
Discussion Questions
What is valuable about the current brands that should be retained or preserved?
What is our current identity? What do you like or dislike about it?
If the current brand was an object, what would it be? What would you like it to be?
What do you want the new organization to be known for?
What brands do you find appealing, and similar to what you’d like to see for the new organization?
What aspects of our image need improvement or re-positioning?
What should the new organization be named?
If you had to describe the new organization in one word, what would that be?
Current Context Future Considerations
Proposed Process Design Ownership
17
Process “Owner” per 5/4 Discussion
Service Request Management Client Services
Incident Management Client Services
Problem Management TBD
Change Management (for configurable items specifically)
Infrastructure
Program Management for Complex Strategic Initiatives
TBD
Project Management for Less Complex Operational Initiatives
TBD
Project Management for Discrete Local Service Area-specific Initiatives
TBD
Annual University-wide Strategic Planning + Quarterly Management
TBD
Annual Capital Planning + Quarterly Management Proc
TBD
DID NOT FINISH DISCUSSING
Upcoming Client Services WG Sessions
Date Sue Bob
5/6 Friday No (Library IT Orals) Yes – will try
5/13 Friday TBD TBD
5/20 Friday TBD TBD
5/27 Friday TBD TBD
6/3 Friday TBD TBD
6/10 Friday TBD TBD
6/17 Friday TBD TBD
DID NOT FINISH DISCUSSING
Org Planning Topics (5-10 minutes)
20
• Title needed for people responsible for Client Relationship Oversight
DID NOT DISCUSS