WHAT SEPARATES YOU FROM THE COMPETITION? In today’s competitive higher education marketplace the “brand” has become the key source of differentiation that guides choice for students and their families. It is the focal point around which any college or university de!nes how it will uniquely deliver quality and value – a return on investment (ROI) – effectively embodying the heart and soul of the institution.   Through qualitative and quantitative research, integrated marketing and communications planning and good old fashioned creative elbow grease, Imagine has helped colleges and universities discover the unique attributes and bene!ts that resonate with prospective students, generating high levels of awareness and inquiry.   How can we help you?

WHY WORK WITH US?

Founded by Patrick King in 2004, Imagine has grown to become an industry-leading,

integrated marketing !rm by providing its clients with sound, strategic solutions that meet

or exceed the organization’s goals and objectives. We believe that simplicity,

straightforward and engaging design and clear communication are the staples of our craft,

helping clients to create a seamless brand experience that delivers maximum ROI.

SOUND, STRATEGIC THINKING

Imagine recognizes the essential role brand equity plays in differentiating your institution

from the competition and we apply our strategic knowledge and expertise to offer creative

solutions that deliver results.

 

AWARD-WINNING CAMPAIGNS

Imagine knows how to develop effective integrated marketing and communications

campaigns that extend and reinforce your institution’s brand positioning.

 

SERVICES TO FIT YOUR BUDGET

Imagine understands how to work effectively within your speci!c budget guidelines.

HOW WE WORK

Imagine has earned a reputation for forward thinking. We never settle for the obvious, but continually look inside and outside higher education for concepts and ideas we believe will bene!t our clients.

 

Our project methodology involves three fundamental keys to success: listening to our clients, developing strategically sound creative concepts, and #awless execution.

HIGHER EDUCATION EXPERTISE

Scott Dunnell, Managing Partner of the Imagine/Chicago of!ce, has spent his entire career in the !eld of marketing communications building brands. Over the past decade, Scott has been responsible for creating award-winning branding campaigns for higher education institutions including:

 

Illinois Institute of Technology, Chicago

Ashland University in Ashland, Ohio

Resurrection University, Chicago

OUR SERVICES

BRAND DEVELOPMENT

•  Competitive Analysis

•  Communication Guidelines

•  Brand Audit

ONLINE

•  Web Design

•  Search Engine Optimization

•  Social Media Strategy

•  Social Media Design

•  Online Advertising

•  Email Marketing

TRADITIONAL MEDIA

•  Advertising Strategy

•  Media Buying/Placement

•  Storyboard Development

•  Environmental Design

•  Video Production

COLLATERAL

•  Stationery

•  PowerPoint Presentations

•  Print Publications

•  Brochures

•  Annual Reports

•  Direct Mail Design

•  Tradeshow Booth Design

•  Custom Illustration

•  Photography

•  Signage

RESEARCH

•  Market Research

•  Customer Surveys

•  Custom Research Reports

•  Online Marketing Audits

•  Focus Groups

HOW CAN WE HELP YOU?

If you have 30 minutes, we’d like to introduce you to Imagine.

 

Scott Dunnell, Managing Partner

Imagine Chicago

708-710-3898

scott@imaginechicago.net

www.imaginechicago.net