Mark Edwards Portfolio 2/11
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Transcript of Mark Edwards Portfolio 2/11
PSA campaign about eating five fruits and vegetables daily.
PSA Print Campaign
Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables.
Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables.
Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables. Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables.
Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables.
Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables.
Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables. Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables.
Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables.
Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables. Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables.
Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables.
Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables.
Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables. Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables.
Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables.
Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables. Eating 5 fruits & vegetables each day will help you stay healthly!Look for a variety of colors when choosing your fruits and vegetables.
Concepted, designed, and implemented a Coca-Cola commercial using Adobe After Effects. To view the entire commercial, snap the tag to the left using your Microsoft Tag app on your smart phone. (You can download the free app by going to http://gettag.mobi)
Coca-cola motion graphic
Concepted how the Ford brand could market the Edge to consumers in their target market. All images were compiled in Photoshop.
Ford Edge Print Campaign
Concepted how the Ford brand could market the Edge to consumers in their target market. All images were compiled in Photoshop.
Ford Edge Print Campaign
[left to right]
Traditional International layout.
PSA on teen stress.
PSA on the dangers of Q-tips.
Posters
kidshealth.org
feeling alone doesn’t mean you are
This piece shows each design era influencing another after it, in whole or part. It is currently under consideration by The Art Institute of California–Orange County to become a permanent display.
Dimensions | 30’X6’
Design line
Concepted and chosen as lead creative for the Rock The Runway fashion event projection. To view a short video clip of actual footage, snap the tag.
Rock the Runway Projection
Created dieline and design for a Tinkbell doll; “plused” it by adding twinkling lights where ever the pixie dust shows when you press the gold button!
Tinkerbell packaging
LIGHTS UP IN THE DARK!
These one-off pieces show the ability to work within a brand and still deliver unique solutions to various pieces.
Client | The Art Institutes
Working within brand
MAKE A CREATIVE RESOLUTION THIS NEW YEAR
OPEN HOUSE | 12.28.10
EXPAND YOUR CREATIVITY
OPEN HOUSE XX | XX | 11
lounge, high-end target market
wine brand
whole-sale bakery
watch store, high-end target market
kitchen supply store
restaurant re-brand, The Art Institute of California–Orange County
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Identities
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non-profit, focusing on child-care
architectural firm
design icon for aiga aioc student group
re-brand
city of London identity
pasta brand, high-end price point
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Multi-page brochure for Montre brand. Final dimensions were 6”X6”.
Project Specs 90lb silk stock matte finish spot UV on photos saddle stitched
Montre Brochure
montre.com
We make the little stuff better. The stuff you have that isn’t
noticed first, but can’t be ignored. We pay attention to
it. We argue about it. We work day and night to make
the little stuff as good as it can be, so when you wear it,
you feel like you’ve got a leg up on the rest of the world.
all-time favorite vintage styles
Nestled comfortably out of the way up against the Pacific
Ocean in southern California, and tucked neatly next to
the best surf in Europe, you’ll find Montre people doing
what we do. What started as a frustration at a lack
of quality watches that simultaneously do the talking
for you and deliver what you need in various high stress
work and play environments has grown into a network of
athletes, rock stars, retailers, and dedicated loyalists that
bring Montre products to market.
Five week campaign that launched in the Summer of 2010 at The Art Institute of California–Orange County. Posters for initial launch (3 week run). Posters for final run of campaign (2 week run).Mobile site created for the campaign.To view the entire campaign snap the tag.
Interactive campaign
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
Discounts on food
a free AIGA membership
gift cards
discounts on things around campus and much more!
The contest starts Week 2 and goes through Week 7.
Check aigaclub.com for more information or e-mail us at [email protected].
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
discounts on food
one free AIGA membership
gift cards
discounts on things around campus and much more!Contest | Week 2 thru Week 7
Check aigaclub.com for more information or e-mail us at [email protected].
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
discounts on food
one free AIGA membership
gift cards
discounts on things around campus and much more!Contest | Week 2 thru Week 7
Check aigaclub.com for more information or e-mail us at [email protected].
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
discounts on food
one free AIGA membership
gift cards
discounts on things around campus and much more!Contest | Week 2 thru Week 7
Check aigaclub.com for more information or e-mail us at [email protected].
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
Discounts on food
a free AIGA membership
gift cards
discounts on things around campus and much more!
The contest starts Week 2 and goes through Week 7.
Check aigaclub.com for more information or e-mail us at [email protected].
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
Discounts on food
a free AIGA membership
gift cards
discounts on things around campus and much more!
The contest starts Week 2 and goes through Week 7.
Check aigaclub.com for more information or e-mail us at [email protected].
Get the free mobile app athttp:/ /gettag.mobi
Get the free mobile app athttp:/ /gettag.mobi
Get the free mobile app athttp:/ /gettag.mobi
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
Discounts on food
a free AIGA membership
gift cards
discounts on things around campus and much more!
The contest starts Week 2 and goes through Week 7.
Check aigaclub.com for more information or e-mail us at [email protected].
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
discounts on food
one free AIGA membership
gift cards
discounts on things around campus and much more!Contest | Week 2 thru Week 7
Check aigaclub.com for more information or e-mail us at [email protected].
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
discounts on food
one free AIGA membership
gift cards
discounts on things around campus and much more!Contest | Week 2 thru Week 7
Check aigaclub.com for more information or e-mail us at [email protected].
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
discounts on food
one free AIGA membership
gift cards
discounts on things around campus and much more!Contest | Week 2 thru Week 7
Check aigaclub.com for more information or e-mail us at [email protected].
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
Discounts on food
a free AIGA membership
gift cards
discounts on things around campus and much more!
The contest starts Week 2 and goes through Week 7.
Check aigaclub.com for more information or e-mail us at [email protected].
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
Discounts on food
a free AIGA membership
gift cards
discounts on things around campus and much more!
The contest starts Week 2 and goes through Week 7.
Check aigaclub.com for more information or e-mail us at [email protected].
Get the free mobile app athttp:/ /gettag.mobi
Get the free mobile app athttp:/ /gettag.mobi
Get the free mobile app athttp:/ /gettag.mobi
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INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
Discounts on food
a free AIGA membership
gift cards
discounts on things around campus and much more!
The contest starts Week 2 and goes through Week 7.
Check aigaclub.com for more information or e-mail us at [email protected].
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
discounts on food
one free AIGA membership
gift cards
discounts on things around campus and much more!Contest | Week 2 thru Week 7
Check aigaclub.com for more information or e-mail us at [email protected].
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
discounts on food
one free AIGA membership
gift cards
discounts on things around campus and much more!Contest | Week 2 thru Week 7
Check aigaclub.com for more information or e-mail us at [email protected].
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
discounts on food
one free AIGA membership
gift cards
discounts on things around campus and much more!Contest | Week 2 thru Week 7
Check aigaclub.com for more information or e-mail us at [email protected].
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
Discounts on food
a free AIGA membership
gift cards
discounts on things around campus and much more!
The contest starts Week 2 and goes through Week 7.
Check aigaclub.com for more information or e-mail us at [email protected].
INSTRUCTIONS (Don’t forget to download the app first!)
1 Open the app on your cell 2 Snap the tag - it’s that easy!
You’ll be taken to the content automatically after you snap the tag. You can also save content on your cell in case you want to visit it later!
We’re having a contest to see who can tag the most. It’s simple and free, plus you’ll get tons of free stuff!
Discounts on food
a free AIGA membership
gift cards
discounts on things around campus and much more!
The contest starts Week 2 and goes through Week 7.
Check aigaclub.com for more information or e-mail us at [email protected].
Get the free mobile app athttp:/ /gettag.mobi
Get the free mobile app athttp:/ /gettag.mobi
Get the free mobile app athttp:/ /gettag.mobi
Concepted, designed, and programmed the website using basic HTML. In addition to the site there is a standardized e-blast template.
aigaclub.com
Design chosen and art directed quarterly magazine. The concept was interaction and augmented reality.Managed a web team to implement a website that complimented the magazine and CD. Programmed and designed a CD application using CS5 Flash Catalyst, that is included as part of the magazine. To view the CD & website snap the tag.
Portfolio Magazine
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Portfolio Extras
PCinsert CD, it will auto-run or you can select the “Click Here to Start” file to run.
MACinsert CD, open main folder and select the “Click Here to Start” file to run.
NOTEThis CD was created using CS5 Flash Catalyst,
the file format you will be using is a .air file. You may need to install/update the program before
you can view its contents.
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